Personas 2-3

Persona 2-3

The Coder

Lucy Becker // 21 // Student ( IT ) // Boston

• Lucy enjoys her study field because she aspires to be an Information tech engineer soon.

• Lucy gets involved in a lot of new tech conferences when she sees a good opportunity because she wants to deepen her knowledge and information about it.

• Lucy watches a lot of tech documentaries because she is inspired by future tech devices.

• Coding is her superpower because of that she aspires to be an app developer in the future.

• Lucy has a good taste on fashion and always wants to look classy and impressive because that’s her style.

• Lucy has a minimal studio, because she doesn’t like a lot of stuff around cuz it gets uncomfortable for her to work and concentrate.

• Her favorite car is Nio EC6 because she likes modern and fast cars.

— Impressive

— Fast

The EV Car Enthusiast

Adarsh Mehta // 57 // Manufacturing Engineer // New York

• Adrash spends a lot of money on tech devices and cars because he is into it and he can afford it.

• Adrash visited a lot of states because he likes to travel and see new things.

• Adrash admires Bill Gates because he appreciates him for his simplicity and his mindset.

• Adrash invests a lot of money in Tesla stocks, because Tesla is his favorite company.

• Adrash likes speed, because he has a sense of adventure.

• Adrash is selling his old phone to buy a new one that came up this year.

• Adrash has a Tesla because he likes EV cars.

— Impressive

— Fast