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MKTG 430 All Discussions-Latest 2017 November
Question MKTG430 Week 1 Discussion 1 & 2 latest 2017 november DQ1 - INTERNATIONAL MARKETING AND GLOBAL LINKAGE Please define and provide examples of global linkages. Do increased global linkages mean increased risk or more reward? Explain. DQ2 – HOW TRADE HAS INFLUENCED HUMAN HISTORY Why is international trade important to a nation? What would happen if international trade were ignored? MKTG430 Week 2 Discussion 1 & 2 latest 2017 november DQ1 - THE CULTURAL AND SOCIAL ENVIRONMENT How important is the cultural and societal environment of a foreign market? Define and demonstrate the effect of a culture's various dimensions on a business. DQ2 – ECONOMIC, POLITICAL, AND REGULATORY FORCES Discuss how the economic standing, politics, and legal forces can affect a company's entry into a new global market. Please provide an example. MKTG430 Week 3 Discussion 1 & 2 latest 2017 november DQ1 - GLOBAL MARKETING STRATEGIES What are the three main influences on the global consumer? Explain your answer in detail. DQ2 - ANALYZING THE INTERNATIONAL MARKET What types of research must an international marketer analyze to determine the potential of successfully entering a new global market? MKTG430 Week 4 Discussion 1 & 2 latest 2017 november DQ1 - ENTERING AND EXPANDING INTO INTERNATIONAL MARKETS What are the benefits and repercussions of entering international markets? Please provide at least two examples of each. DQ2 - MANAGING GLOBAL BRANDS Argue for or against the use of the corporate name in global branding. Please use at least two examples to demonstrate your thoughts.
MKTG430 Week 5 Discussion 1 & 2 latest 2017 november dq 1 WEEK 5: GLOBAL SERVICE MARKETING 4343 unread replies.4747 replies. What are the differences and similarities between goods and services? Please provide some examples. dq 2 WEEK 5: PROMOTIONAL CAMPAIGN 4141 unread replies.4545 replies. Please list and discuss the many components of a promotional campaign. How is it different for international marketing? What activities need to be changed to adapt to the foreign target market? MKTG430 Week 6 Discussion 1 & 2 latest 2017 november dq 1 WEEK 6: PRICING 5858 unread replies.7979 replies. How can pricing serve as a means of strategy or as a competitive tool with buyers? Please provide an example or two. dq 2 WEEK 6: DISTRIBUTION 5353 unread replies.7272 replies. How do channels vary from direct, producer-to-consumer types to elaborate, multilevel channels employing many types of intermediaries? MKTG430 Week 7 Discussion 1 & 2 latest 2017 november dq 1 WEEK 7: COMMUNICATIONS AND SOCIAL MEDIA 6666 unread replies.8383 replies. What trends have given rise to the emergence of social media as an important international marketing tool? dq 2 WEEK 7: THE FUTURE 5858 unread replies.7676 replies. What are the trends and environmental factors that will drive international marketing in the future.
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