Opening
Portfolio of Yaumil Fadhilah El Fahroni
As a Copywriter & Social Media Marketer
MINDTERA
Product Copywriting Mindtera Customer Personas
Mindtera is the platform where you learned about emotional, social, physical intelligence and personal development, with structured curicullum using life coaching tools & distance learning.
18-50 years old Interest at personal development All professions
Push Notification
1. Create some push notifications to engage the user to enroll the program.
Head: Kamu tau nggak... Sub: Apa yang lebih berharga dari permata? Hmm, baca kata pertama di atas deh🥰 2. Create some push notifications to remind the user to continued the session of the program.
Head: Hari Jumat, ketemu pak camat~ Sub: Mumpung penuh semangat, yuk lanjutin sesi sampai tamat😉
Email Transactional
Create an email transactional to engage the user to extend the premium account.
Create a welcome email for new user.
SYNERE
Copywriting (Landing Page) - SYNERE Customer Personas
SYNERE is my project that I worked during campus internship at PENS SKY Venture. PENS SKY Venture is an incubator and accelerator to build start-up business in the field of applied technology innovation. My team and I build start-up innovation to facilitate the PLN customers to reduce energy consumption.
20-50 years old PLN customers Industrial/business/ house owner
Landing Page
Headline on the landing page is the tagline of SYNERE "Synchronize Your Energy Usage" The headline also displays what we offer in a short and interesting way.
Practisee
Social Media Marketing (Instagram) - Practisee Customer Personas
Practisee is a platform that makes it possible for the young generation to experience an innovative learning atmosphere outside their formal education. Practisee also offers a platform for young professionals to get well-prepared for their future career paths.
18-30 years old Student Fresh graduate Career shifting Interest in energy, engineering, and new skills.
Main Goal Focused on three KPI metrics for social media: Increasing new followers increasing engagement increasing like
My Task
1
Handling and managing instagram account
2
Brainstorming strategy and concepts for creative content
3
Interacted regularly with followers on DM and comment
Instagram Post
Create creative content for bridging to promote online class.
Instagram posts
Create consistent content about productivity, energy and self development.
Educate audience about how to learning new skills in 21st century.
Educate audience about the difference type of solar panel.
Educate audience about being productive.
Instagram posts
Another creative content for increasing engagement.
Create some interactive games but the topics are still about energy and Practisee.
Give the audience some questions about self development.
The Result Focused on three KPI metrics for social media: Increasing new followers Gain 700+ new followers in 3 months Increasing engagement Gain +10.64% engagement in 3 months Increasing like Gain 100+ likes in one post
Reach me at:
THANK YOU. Let's work together!
E-mail yaumilf@outlook.com Phone 089699686524 LinkedIn https://www.linkedin.com/in/fyaumil/