Duality + Unity

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Duality Unity

Duality Unity

"Duality+Unity" is my graphic design portfolio, a culmination of my Master of Art studies. It embodies the balance between contrasting elements and their seamless integration within my work. This collection explores the harmony of opposites, where each project merges two distinct ideas into a cohesive visual statement. Through this lens, I’ve developed a unique design approach, allowing intuition and skill to guide the creation of innovative, unified pieces. "Duality+Unity" not only showcases my technical proficiency but also my dedication to exploring the symbiosis of diversity within design.

Intro.

Table Contents

01 Love + Radio A Podcast Booklet 02 — 17 02 Mayhew + Museum Graphic Design For Museum Exhibitions 18 — 47 03 Karl + Book A Plant Book 48 — 61 04 Sport + App A Sport App 62 — 85 05 Home + Store A Furniture Store 86 — 115 06 Sound + Soul A Music App 116 — 137 07 Fonts + Graphic Font Posters And Cards 138 — 151 01 PROJECT:LOVE + RADIO DUALITY + UNITY

Love Radio

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Course

GR 601: Type Systems

Structer

Hunter Wimmer

Project

love + Raidio

Semester Fall 2022

Keywords

Diversity

Adaptation

Ecosystem

Background

Nick van der Kolk's Love and Radio features a unique episode from Hot Lunch, exploring diverse topics through in-depth interviews. Subjects range from Bigfoot research and centipede aversion to the safety of bacon-flavored dog food, tested on animals and humans alike, showcasing the program's eclectic and otherworldly production style.

Approach

For the podcast's graphic design, we'll craft a visually engaging, eclectic mix that captures the essence of its diverse topics. Using bold, otherworldly elements and a mix of mysterious and humorous imagery—like silhouettes of Bigfoot, centipedes, and whimsical dog food packaging—we aim to intrigue and attract listeners with a curious blend of the seedy, sublime, and surreal.

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Mayhew Museum

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Course

GR 601: Type Systems

Structer

Hunter Wimmer

Project Mayhew + Museum

Semester

Fall 2023

Keywords Vibrance

Fusion

Soulscapes

Background

Penn State University's Snowiss Gallery showcases Richard Mayhew's solo exhibition from 2022 to 2023, his abstract landscapes that merge emotional depth with his African American and Native American heritage. Known for their vivid colors and dreamlike quality, Mayhew's paintings highlight the diversity of American art and offer a unique.

Approach

In order for the works in Richard Mayhew's exhibition to be more widely known and reflect the vibrancy and depth of his art, I will use bold, abstract shapes and a palette inspired by his landscapes. The typography will be minimalist, ensuring that the focus remains on the emotional and spiritual nature of his work, inviting the viewer into a visually immersive experience.

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Karl Book

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Course

GR 619: Type Composition

Structer

Anthony Palmer

Project

Karl + Book

Semester

Fall 2022

Keywords

Intricacy

Transcendence

Unity

Background

Karl Blossfeldt is a pioneering German photographer known for his detailed close-up photographs of plants. Using a homemade camera, he combines artistic and scientific observations to reveal complex patterns and structures in nature. His legacy lies in his unique ability to transform ordinary plants into profound artistic expressions, offering new perspectives on the interconnectedness of nature.

Approach

We will reflect the spirit of Blossfield, blending scientific precision with artistic flair. Using elements of macro photography, intricate plant patterns and a monochromatic palette to emphasize texture and form, the design aims to transform the ordinary into the extraordinary, inviting the viewer to explore the subtle relationship between the complexity of nature and its artistic capabilities, its hidden beauty.

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Sport App

SELECTED WORK BY YINGJIE CHEN 62

Course

IXD

606: User Experience Design

Structer

Kevin Kidwell

Project

Sport + App

Semester

Fall 2022

Keywords

Diversity

Adaptation Ecosystem

Background

Experience a large number of sports courses and professional sports tools in the Hetrack App. Practice, record and share with friends in the community anytime and anywhere, and enjoy your exclusive sports moments.

Approach

For the Hetrack app, we will design an immersive dynamic environment that reflects the spirit of individual achievement and collective progress. Featuring a vibrant vibrant color palette as well as an innovative, user-friendly interface. We motivate and engage users through challenges As users begin their fitness journey, we will track their progress and discover their unique path to health ever-changing activity.

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Home Store

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Course GR 613: Type Experiments

Structer David Hake

Project Home + Store

Semester Fall 2023

Keywords Colorful Warm Soft PROJECT:

Background

I used words from a Russian poem to create patterns, and then I used patterns to create and build a brand.

Approach

In the brand soul of our home furniture store, we will take inspiration from the soulful lines of a Russian poem and translate its lyrical beauty into patterns that speak of history, culture and emotions. Through design, these patterns will evolve into a home decoration shop. Here, each piece tells a story, blending poetry and pattern styles to create unique furniture.

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Sound Soul

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Course

GR 620: Visual Thinking

Structer

Jeremy Stout

Project Sound + soul

Semester

Fall 2023

Keywords

Personal Heal

Connect

Background

TFI: Music and Mental Health

1: Music has a profound impact on mental health, both positively and negatively, affecting emotions, stress levels, and overall well-being.

2: Many individuals face mental health challenges such as anxiety, depression, or stress, and they often lack accessible, effective, and affordable means to alleviate these issues.

3: I want to use design to promote the use of music therapy to support the mental health of a wide range of people.

Approach

Using design, our project will create visually engaging posters, websites, and apps to advocate for music therapy as a powerful, accessible mental health support tool. By illustrating the impact of music on well-being, we aim to connect individuals facing mental health challenges with therapeutic music interventions that promote emotional healing and stress relief.

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Fonts Cards

SELECTED WORK BY YINGJIE CHEN 138

Course

GR 617: Type Forms

Structer

Tracy Merchant

Project

Fonts + Cards

Semester

Fall 2022

Keywords

Heritage

Diversity

Innovation

Background

Bodoni, designed by Giambattista Bodoni in the late 18th century, exemplifies the neoclassical style.

Adobe Garamond, a reinterpretation of the 16th-century typefaces by Claude Garamond, is admired for its legibility and elegance.

Futura, created by Paul Renner in the 1920s, is a geometric sans-serif typeface that embodies the ideals of the Bauhaus movement with its simplicity.

Approach

In creating typeface posters, we will highlight their unique qualities. Through a visual narrative, each poster will encapsulate the essence, history and aesthetic appeal of these iconic fonts, demonstrating their lasting impact on design.

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Thank you

As I stand on the brink of concluding my journey as a graduate student, I'm overwhelmed with gratitude. This voyage has been one of transformation, steeped in challenges and triumphs, and it would not have been possible without the unwavering support of my mentors, peers, and family. Their guidance, encouragement, and faith in me have been my north star. To the faculty who enriched my mind and to the friends who became my second family, thank you from the bottom of my heart. As this chapter closes, I carry forward not just knowledge, but cherished memories and invaluable relationships.

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Contact

Jojo Yingjie Chen

yingjiechen622@gmail. com chenyingjiedesign. com

Book Details Title: Duality + Unity

Printing: Blurb.com

Typo: Garamond Premier, Avenir

School Academy of Art University School of Graphic Design

Instructor Mary Scott

COPYRIGHT ©️ 2024 YINGJIE (JOJO) CHEN

All rights reserved. No part of this publication may be reproduced in any manner whatsoever without permission and transmitted, distributed, in any form or by any means, including photocopying. Recording and other electronic or mechanical means, Student project only, No part of this book is for commercial use.

Colophon
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chenyingjiedesign. com

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