Essential Edge News
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NEWS OF THE WORLD LEADER IN ESSENTIAL OILS
Volume 2.11 Nov. 2012
Founder’s Message
Winter Harvest
What a year 2012 has been for Young Living and you! The company has changed; you have changed. I’ve heard from so many of you how by focusing on transforming your lives through Young Living, you are living better than ever before. How exhilarating!
So much of what we do or do not accomplish in life depends entirely on what we choose to act on. Each of us is an agent with the responsibility to act, not to be acted upon. Ours is the divine right to pursue with diligence happiness and freedom. It is only through a dedicated pursuit of reaching our potential that we are filled with the powerful, motivating belief that we can achieve anything we put our minds—and muscles—to achieving. What a tremendous responsibility we have to ourselves! A new year is quickly approaching. As you begin thinking about how you can continue your personal transformation, I challenge you, if you haven’t already, to truly begin to believe in yourself. Be an agent that acts; be somebody’s inspiration. The power to inspire resides in each of you! Young Living believes in you!
December 3–15, January 7–Feburary 2
Learn About Oils Like Never Before During This Year’s Winter Harvest An exciting experience awaits you at the St. Maries farm this year: a high-resolution gas chromatograph will be available to give you the opportunity of a lifetime to analyze oils that you have helped harvest and distill. AT YOUNG LIVING we look forward with great anticipation to wintertime, when our balsam fir, blue spruce, Western red cedar, and pine trees are ready for harvesting and distilling. The Winter Harvest is a time of transformation, when we work together alongside D. Gary Young to distill the world’s highest quality essential oils in the pristine, rejuvenating forest setting of our Idaho farms. Registration to join this unforgettable experience is now open! From December 3–15 or January 7– February 2, you can become an integral part of the Seed to Seal® process for all or
part of the Winter Harvest at the Young Living farms in St. Maries and Highland Flats, Idaho. Immerse yourself in a variety of rewarding experiences, from harvesting the trees, to working with our eco-friendly horse-drawn teams, to helping distill the precious essential oils. With Gary and many of our leaders in attendance, the Winter Harvest is also an excellent time to learn from our founder and to network with top distributors. Gary has a special surprise for those coming to the Winter Harvest. A high-resolution gas chromatograph (GC) will be available for the immediate testing of essential oils distilled at the St. Maries distillery. This is an opportunity of a lifetime for all distributors coming to the harvest, giving them illuminating insight into the testing and bottling of the oils being distilled during the Winter Harvest. The GC instrument, one of three normally Gary Young analyzes oils using the high-resolution gas chromatograph, housed in Young Living’s an instrument distributors will use at this year’s Winter Harvest.
research and quality lab, will be set up for the volunteers to help analyze the essential oils that they help and distill from the harvest. The Agilent 6890N GC will be equipped with nonpolar and polar GC columns, each containing a unique interior “stationary phase” coating. These two GC columns separate the essential oil into different patterns to allow identification of numerous components that comprise each essential oil. The GC instrument will be operated by two experienced research scientists, who will demonstrate and train those who attend the Winter Harvest. Come experience Young Living’s Seed to Seal process—planting, harvesting, distilling, and quality testing—and witness Young Living’s dedicated efforts to remain the world leader in essential oils. Space is limited, so register as soon as possible! Visit youngliving.com to learn more. See you in Idaho! Experience Winter Harvest December 3-15 January 7 - February 2 Register Now! THE
With success in achieving goals and experiencing transformation comes a renewed sense of belief—belief in one’s self, belief in principles, and belief in something bigger than the individual. The power to believe is astonishing. It is bred through a cumulative process of simple, day-today victories, where we overcome obstacles and reach heights higher than we ever could have imagined. Action, then, is key to believing.
St. Maries & Highland Flats
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Drink the New
Long-lasting energy support* • Whole Ningxia wolfberries are traditionally used in China to support agility, longevity, and vitality* • Energizes without the harmful effects caused by trendy drinks*
Revitalizing, total-body protection* • Over 50 percent increase in S-ORAC level to help protect against free radicals* • Now with patented and standardized grape seed extract
Fortifies the body and replenishes key nutrients* • Consuming 2–4 ounces daily delivers powerful polysaccharides and phytonutrients • Contains zeaxanthin, a well-studied carotenoid*
Seven times more pure, therapeutic-grade essential oil • Now with orange, yuzu, lemon, and tangerine essential oils that are traditionally known for their emotion-supporting properties* • Oil blend is 93 percent d-limonene— a well-studied antioxidant*
Improved great flavor • New zero-calorie stevia sweetener • Proprietary Nutrient Guard processing • Flavored with essential oils and a proprietary juice blend
Now Kosher and Halal approved
New custom glass bottle • Nonporous and impermeable glass ensures NingXia Red’s freshness and taste • No plastic or plastic-lined aluminum packaging
Now in 2-oz. packets and easy-to-open 750-ml bottles
Coming to Singapore January 2013
I love the expression “essential oils are Mother Nature’s cocktail,” and I am very excited that Young Living has a high standard and a determination to use these amazing and powerful gifts in all of its products. I have received many questions regarding the use of Young Living skin-care products, so I have decided to start my articles in the Essential Edge News with the unique simplicity of the entire skin-care line. As we get older, our skin changes; it may become thinner and more fragile, more susceptible to broken capillaries, broken lines, or sagging. Even though aging is natural, we all would like to prolong the youthful beauty of our faces to match the still-growing vitality, beauty, and confidence we carry inside. The unique skin-care ingredients, in combination with carefully chosen Young Living essential oils, may help you achieve this desired balance. Young Living’s simple skin-care routine:
1. Cleanse
(a.m. & p.m.)—Use A•R•T® Gentle Foaming Cleanser for makeup removal or Orange Blossom Facial Wash™ for a refreshing feel and basic cleansing.
2. Exfoliate
(2 times a week)—Use Satin Facial Scrub™ to help speed up your skin’s natural renewal process and keep the skin soft and glowing.
3. Tone
(after exfoliating or using masques)—Use A•R•T Purifying Toner to refresh and keep your skin at a healthy pH balance.
4. Deep Skin Care (a.m. & p.m.)—Use A•R•T Renewal Serum, enriched with
the powerful benefits of orchid flowers. The active ingredients have a lower molecular weight and are able to penetrate into the skin’s deeper layers.
5. Moisturize (a.m. & p.m.)—Choose from the wonderful collection of Young
Living moisturizing creams, depending on your preference or skin type, ranging from the pleasantly scented Sandalwood Moisture Cream to the powerful Boswellia Wrinkle Cream; or use the A•R•T Day Activator in the morning to protect your skin and the A•R•T Night Reconstructor in the evening to help moisturize and soothe the skin.
6. Special or Extra Care—Protect, beautify, and pamper your skin. Use
A•R•T Beauty Masque 2 times a week and indulge in the benefits of the orchid extracts and the wisdom of Chinese herbalists, who for thousands of years have used these ingredients to create skin-beautifying formulas. Use A•R•T Creme Masque 2-3 times a week to deeply moisturize, protect, and rejuvenate your skin with the powerful hyaluronic acid, antioxidants, vitamins, and exotic blend of essential oils. For the delicate area around the eyes, use Wolfberry Eye Cream; and for extra irritated and dry skin, use Rose Ointment or one of our Essential Beauty Serums. Use ClaraDerm™ and LavaDerm™ when you feel that your skin needs special attention or reviving; and to protect and moisturize your lips, use Cinnamint, Grapefruit, or Lavender Lip Balm.
Let your true beauty be revealed with our wonderful Young Living skin-care products!
Celebrate the holidays with
Young Living! Great gifts are now available in the holiday catalog. NOW AVAILABLE
*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.
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Visit www.youngliving.com.sg page 2
Essential Edge News
Young Living Leaders Hall of Fame
Bold = Newly Qualified
DIAMOND Fuller Life (SGP) GOLD
Ho Chee Hong (SGP) Joanne Kan (HKG) Patricia Gwee (SGP) Shu Li Law & Chua Hong Leong (SGP) Tan Kai Hiang (SGP) SILVER Gennet Song (SGP) Jacq Ong Chiu Hoon (SGP) Jayesh Parekh (SGP) Katherine Susanna Kan (HKG) Lee Hock Seng (SGP) Lee Hock Soon (SGP) Lee Wai Ching (SGP) Pang Kim Choo (SGP)
Cheng Cheng Law (SGP) Chuwen Huang (SGP) Chua Hong Ling (SGP) Claudia Hofmaier (SGP) Cynthia Teo (SGP) Fee Boey (MY) Fong Pooi Yee (MY)
Sabina Koo (HKG) Shamala Tan (SGP) Sheena Ling (SGP) Siew Kiang Chua (SGP) Sum Tong Ng (SGP) Tan Hwee San (SGP) Yang I Fung (HKG) Yong Yung Chen (MY)
Young Living News from Around the World Singapore had a very festive first anniversary celebration on October 20, which was made even more special by guest Dr. Peter Minke. He did a remarkable job in sharing important knowledge about family first aid with essential oils, as well as essential oil chemistry. The Singapore office also brought Dr. Minke to Hong Kong and Kuala Lumpur, Malaysia, October 22–23. Watch out for the next big event in Singapore, which is the launch of the new NingXia Red® with Young Living’s director of training and education, Doug Corrigan, on January 19.
PERU
Young Living Peru is reaching new heights with growing support at the global headquarters and the introduction of NingXia Red. Nancy Yoshiwara was introduced in October as the marketing manager for Young Living Peru and comes with a great professional background and enthusiasm to take Peru to the next level of service and support. NingXia Red has been well received across the country by distributors who are enthused to have a new way of consuming oils and invigorating their health.
JAPAN
More than 600 distributors shared the excitement at the Japan workshop held in Osaka and Tokyo in October. Slique™ Tea and Slique Essence™ were successfully launched, and many are setting goals and getting ready for the Slique Challenge. Gary’s presentation surely motivated Japanese distributors to achieve transformation. Four Japanese distributors also shared their stories about Young Living products and their businesses. Qualified distributors enjoyed the recognition dinner with Jared Turner, the new VP of international, who spoke about the vision and potential of the Japanese market. The event created great momentum that will take Young Living Japan to the next level.
MEXICO
Young Living Mexico has renewed energy that has been ignited by great leadership and great new products. The health and wellness of many have been invigorated by the introduction of Progessence Phyto Plus™ and Slique Tea. To add to these exciting products, we are proud to introduce the new NingXia Red in November with three celebrations across the country.
AUSTRALIA
The 2012 holiday catalog is now available. The catalog is filled with exciting kits to share with your friends and family this holiday season. Not only does it include wonderful packaged presents, but it also features new and special products that will be available only during the holiday promotion. These include great Young Living-branded oil carriers, polo shirts, aprons, and shoulder bags, as well as two new oils, The Gift™ and Idaho blue spruce. This is also the first time the Vitassage™ massager has been available for sale in the Australian market.
ECUADOR
EUROPE
An exciting and active month in October saw Europeans welcome the launch of the new NingXia Red and a number of other new products. The successful launch of the European holiday catalog also offers a wonderful selection of gifts and ideas for sharing during the festive season. Marc Schreuder visited European headquarters and Sweden, where he spoke to an enthralled audience about Europe’s Young Living products, including the new NingXia Red, Progessence Phyto Plus, and Slique Tea. Product presentations and training were also held in Austria with guest speakers Doug Corrigan and Dr. Olivier Wenker.
Ecuador is looking forward to hosting Young Living’s Gold and Platinum leaders for the Master Leader Retreat in November. The Ecuador farm and Nova Vita spa will be the highlights of the event and will help demonstrate what makes Young Living the world leader in essential oils.
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SINGAPORE
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Germany Founders Meeting: More than 400 Attend Historic Celebration Shawn Stewart; associate general counsel, Matt French; and the manager of global regulatory affairs, Colin Booth, on stage to show Young Living’s commitment to the new and flourishing market. They will all be key in supporting and influencing the growth and opportunity in this John Doughty, general manager of Europe, joins other Young Living already thriving market. executives on stage during the Founders Meeting in Nurnberg, Germany. New and established YOUNG LIVING EUROPE was proud and excited to host Europe’s first offi- Founders Meeting guests from Germany, cial Founders Meeting, held September 22 Austria, Belgium, Czech Republic, Romain Nurnberg. More than 400 leaders joined nia, Switzerland, the UK, and the United together in celebrating the official com- States represented their nations and shared in supporting this historic day for mencement of Young Living in Germany. The event, hosted by John Doughty, gen- Young Living. The international congregaeral manager of Young Living Europe, tion not only provided a buzz and energy brought the European management team for the day but also a platform for buildand global headquarters’ general counsel, ing networks and sharing an affinity for Young Living.
Guests enjoyed a full day of introductoWith more than 81 million inhabitants, ry, informational, and educational presen- Germany is the most populous member tations from host speakers and key mem- state and the largest economy in the Eubers. Testimonials were given by some ropean Union. It represents a wonderful of Europe’s brightest leaders, including opportunity for Young Living distributors Crown Diamond Barbara Ochsenhofer, to spread the message of wellness, purDiamonds Gabriele Hauser and Markus pose, and abundance. The rewards that lie Idl, and German leaders Roswita Heitmann, ahead as we continue to share with more Ursula Belgart, Rudolf Pieknik, and Aditya new friends are inspiring! Nowotny. Many special announcements were made during the event, including special promotions and incentives for distributors living in Germany, special recognition for all Founders members, and last but not least, the date of the official Young Living Germany Grand Opening: May The excited crowd of more than 400 distributors and friends 11, 2013, with special guest celebrate the arrival of Young Living in Germany. D. Gary Young, founder and CEO of Young Living!
AIRASE: Essential Oils vs. Biofilms Have you joined AIRASE yet? Here’s an example of a Hot News research article you will receive each week as part of your membership.
IF YOU HAVE ever had a dental cavity, it’s the result of biofilm on your teeth—commonly called plaque. People with medical implants—pacemakers, stents, artificial joints—may have experienced a bacterial infection because of a biofilm. Veysel Berk, a postdoctural fellow in
the Department of Physics at the California Institute for Quantitative Biosciences at UC Berkeley, reported on a new imaging technique using super -resolution light microscopy to investigate bacterial biofilms in the July 13, 2012, issue of Science. In the article, Berk stated, “In their natural habitat, 99.9 percent of all bacteria live as a community and attach to surfaces as biofilms; according to the National Institutes of Health, 80 percent of all infections
in humans are related to biofilms.” Andre Levchenko, PhD, Johns Hopkins University, wrote: “There is a perception that single-celled organisms are asocial, but that is misguided. When bacteria are under stress . . . they team up and form this collective called a biofilm. If you look at naturally occurring biofilms, they are like cities with channels for nutrients to go in and waste to go out.” The UC Berkeley article reported on Veysel Berk’s microscope: “He discovered that over a period of about six hours, a single bacterium laid down a glue to attach itself to a surface, then divided into daughter cells, making certain to cement each daughter to itself before splitting in two. The daughters continued to divide until they formed a cluster . . . at which point the bacteria secreted a protein that encased the cluster like the shell of a building.” Knowing now that most bacteria live almost entirely in colonies (biofilms), the
next important fact to learn is that while a single bacteria “may be susceptible to antibiotics, the films can be 1,000 times more resistant and most can only be removed surgically.” If this is not daunting enough, biofilms are found not just in humans but throughout our environment. They clog pipes and watersheds and contaminate food and food processing surfaces. Biofilms in hospitals are particularly deadly. Biofilm research is vital for the safety of patients with urinary tract infections, catheter infections, children’s middle-ear infections, and dental plaque and gingivitis. What can protect you against a colony of pathogens that is 1,000 times more resistant to antibiotics than the pathogen as a single cell? It will come as no surprise that researchers have posted 76 PubMed studies investigating the power of essential oils against this well-armored threat.
Young Living Essential Oils Used in Kent State Upcoming Nursing Program Global Events
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YOUNG LIVING OILS play a key role in an exciting new partnership between Donna Karan’s Urban Zen Foundation, the Kent State College of Nursing, the Nursing SelfCare Consortium Schools of Cleveland State University, and the Ursuline College Breen School of Nursing. Urban Zen faculty members are training the schools’ nursing students in integrative therapy modalities, which include Young Living essential oils, as part of the Care for the Caregiver program. Essential oil therapy is a vital component of Urban Zen’s Integrative Therapy (UZIT) Program, along with therapeutic yoga, Reiki, nutritional instruction, and contemplative care. UZIT is designed to Essential Edge News
complement traditional medical techniques and offers substantial benefits to both the recipient and the caregiver. Pure Young Living essential oils such as lavender and peppermint are used topically and in an aromatherapeutic manner in UZIT. Young Living recently made a large donation of essential oils to the college. Kent State and the Nursing Self-Care Consortium nursing students have been enthusiastic and receptive to the integration of essential oils in their training, and the college plans to continue to use Young Living oils as part of its ongoing student curriculum.
“Overall, I believe the use of Young Living essential oils has helped our students become more open to the different UZIT modalities,” says Tracey Motter, director of Kent State’s undergraduate BSN programs. “I’ve also noticed that the oils have benefited our students by helping them to decrease their stress levels and cope with the high-paced curriculum.”
Master Leader Retreat November 12–16 Ecuador Winter Harvest December 3–15 January 7–February 2 St. Maries & Highland Flats Farms
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Singapore November 2012 Issue
An Anniversary Celebration like No Other
Message from the General Manager I heard a story one time about a man of modest means who wanted to go on a cruise. He worked and saved every cent possible until he was able to purchase passage on the ship. However, he used his entire savings to purchase the passage, and had nothing left over to purchase meals. No matter, with his last few dollars he purchased bread and peanut butter which he carefully packed in his luggage to eat while on the cruise. After several days of eating peanut butter sandwiches one of the crew noticed him and enquired why he did not eat in the dining room with the rest of the passengers. “Because” answered the man, “I do not have the money to purchase meals”. “But sir,” answered the crewmember, “your meals are included in the price of the cruise.” How often are we like this man? We have the opportunity to enjoy a buffet of abundance, but live our lives limited by our preconceptions. Sometimes we simply need to put aside our preconceptions of others and share what we have with them in order to enjoy greater abundance in Young Living. This is why I like network marketing so much; by sharing wellness and vitality we can bring abundance to ourselves and others around us. We have enjoyed a fantastic year sharing the benefits of essential oils with everyone in Singapore, and look forward to many more years to come. Dr. Peter Minke’s presentation at our Anniversary Celebration was particularly informative. I especially enjoyed his comments on the first aid uses of different oils. In my own family we have had to deal with enough medical emergencies in the past that I will never be found without my kit of oils now or in the future. I found Dr. Minke’s comments regarding Sulfurzyme very helpful as well. I suffer from seasonal allergies, and every year around August I start looking for ways to relieve my itchy eyes and persistent sneezing. In the past my allergies have been so severe that doctors have prescribed steroids to get them under control. However, by taking Sulfurzyme I am able to get the relief that I need without having to take the liver-damaging steroids that I have been prescribed in the past. As an added bonus, Sulfurzyme is all natural, completely vegetarian and made to the medicinal standards of the Australian Therapeutic Goods Administration (TGA)! What an amazing product! Again, I challenge each of you to put aside your preconceptions of sharing products with everyone around you. Don’t let the opportunity to enjoy the abundance of Young Living pass you by. You never know who you may be able to help unless you ask! There are many people out there who need essential oils for one reason or another, and by not sharing what we have we may be preventing them from finding the relief they so desire. There are many like me, who suffer from allergies who can benefit from Sulfurzyme. Don’t leave them to suffer needlessly when Sulfurzyme is right at your fingertips. I hope each of you enjoy the upcoming holiday season in wellness, purpose and abundance!
The month of October was surely a month of festivities as Young Living Singapore turned 1 year old. From unbelievable month-long specials to balloons, party hats, birthday cupcakes and a fun and eager bunch of YL members and staff, it was a heartwarming experience for all. The celebration culminated at the First Year Anniversary Event held at The Rock Auditorium at Suntec City on the 20th of October. Special guest speaker, Dr. Peter Minke, who flew all the way from Texas, U.S.A. shared a lot of valuable and practical knowledge on family first aid with essential oils as well as essential oil chemistry basics. The newest leaders from the months of March to September 2012 were also recognized at the event (Golds – Richard Ho & Kai Tan, Silvers – Sheena Ling, Jacq Ong, Chuwen Huang). The event ended with exciting oil-infused NingXia Red cocktails mixed by Young Living staff, who were bartenders for a day. Young Living would like to express their deepest gratitude to all Singapore members for their continuous hard work, bringing YL Singapore to where it is today – 250% bigger than where it was last year!
Members who visited the office last October 19 were greetedwith their very own birthday cupcakes.
Birthday greetings from the YL Singapore team!
Excited members queuing up early to be registered for the event.
Will with leaders Frances, Mona & Elsie Members mingling and chatting happily over their NingXia shots after the event.
Our new Gold, Kai sharing her testimonial.
A full auditorium of members celebrating our first birthday.
Lucky member Jenny Ho, wins the Grand Prize convention trip.
Guest Speaker Dr. Minke sharing with members.
Excited members choosing their very own NingXia shot.
Members taking a pick of their favorite NingXia shots.
Drinks being prepared for members at the NingXia Bar Anniversary event ends with a blast of confetti and excited members.
Will Halterman General Manager Young Living South East Asia THE
Members getting their healthy YL snack after the event. Essential Edge News
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Singapore November 2012 Issue
Dr. Peter Minke Tours Hong Kong & Malaysia Dr. Minke’s South East Asia trip would not be complete without visits to Hong Kong and Malaysia. The turnout was great for both markets, especially for Kuala Lumpur considering it was the first meeting held in that part of the country. Kudos to the leaders who supported these events with their presence – Frances Fuller, Joanne Kan, Richard Ho, Fee Boey & Nigel Pendrigh, Gennet Song and Cynthia Teo.
Dr. Minke speaking to the packed Malaysian crowd at Shangri-la KL.
Hong Kong members getting to hear from Dr. Minke himself.
Hong Kong Distributors listening attentively to Dr. Minke’s presentation.
Let’s Hear It From Our Success in Six Achievers Success in Six was just launched last July and now we already have 6 achievers who have reached their goals in less than six months!
Congratulations to our Success in Six Winners: Chuwen Huang - Route #1 Silver in Six Achiever, Joycelyn Chua - Route #1 Silver in Six Achiever, Shuli Law & Hong Chua - Route #2 Two New Leader Legs in Six Achiever, Frances Fuller - Route #2 Two New Leader Legs in Six Achiever, Foong Pooi Yee - Silver in Six Achiever, and Yoon Yung Chen - Silver in Six Achiever. Joycelyn Chua, Route #1 Silver in Six Achiever Advanced to the rank of Silver within 4 months of becoming Executive Have you ever doubted yourself ? If you are ever going to hit the rank of a Silver - the beginning rank of a leader in Young Living? And in just SIX MONTHS? I would, if i have not attended Bob Proctor’s session at Young Living Grand Convention in Utah in June 2012. I would if i did not have the love and support from Young Living Singapore staff, my life mentors and uplines - Hong and Shuli, my downlines. I would if my family, especially my husband and our 2 boys, did not have similar strong beliefs in Young Living and its products. It was very apt that the theme for the convention was TRANSFORMATION. After a turbulent 2011, emotionally, physically and spiritually, I was ready for change. I have seen how Young Living oils and products helped my family especially my younger son who had poor immunity and delayed motor skills development. I wanted to share the products with more people and pay it forward. Prior to the trip, I know that this was going to be a trip of changes and of course, TRANSFORMATION. I received more than I wish for. Bob Proctor’s and Gary Young’s session were awesome and motivating. They shared the knowledge of changing our old paradigms, releasing us from our ever present fears, finding our life goals which allow us to achieve more in our life journey, rewriting our paths ahead. David Stewart, whom I had the privilege of attending his Ancient Biblical Oils class in Utah, the Young Living staff, the leaders, the fellow essential oil loving people that I met during the convention. Each and everyone whom I talked to, touched me to the very core, especially, a very very special lady, Dr Mary Starr, whom I gotten to know during a 45-min journey and given me the book - the Gift. With goals and intention set and in place, with never-wavering end in sight, with firm belief that I can do it, I have planned to be a silver before my 32nd birthday in December. It was by pure manifestation of God and fellow people around me, that I was able to achieve my goal in October. If you still have any doubt that you cannot succeed, think again. As what my eldest boy says “Don’t look at the clock Mummy, just go and do it! WE CAN DO IT!” Of course, together with lots of Abundance, Transformation, Believe and White Angelica oils. Love and Abundance, Joycelyn Look out for testimonials from our other Sucess in Six winners in subsequent issues! We would also like to congratulate Gennet Song and Cynthia Teo for advancing to the rank of Silver as of October 2012!
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For more details, download the flyer from your Virtual Office. Program runs from July until December 2012 Essential Edge News