Graphic designers are often mistakenly thought of as artists and many business owners wonder what an artist could possibly add to their operations. But the purpose of a graphic designer is completely different to that of an artist. Where a fine artist creates work that is left up to the viewer to interpret,a graphic designer’s work should require no explanation. To better explain the benefits of hiring a graphic designer, we’ve gathered eight of the most significant ways in which a graphic designer can improve your business.