FUTURE NOSTALGIA
YSDN SADDLE VOL 2 ISSUE 1 OCT ‘15
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LETTER + ABOUT ISSUE
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PROCESS WORK FEATURE
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ILLUSTRATION
INSERTS
POSTERS
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POSTER ANALYSIS
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NEXT ON SADDLE
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Letter to YSDNers + About this issue
time for round two.
YSDN SADDLE IS BROUGHT
Heyhey YSDN!
TO YOU BY THE DSA.
~
CONTACT It’s time for round two of the YSDN Saddle as we kick off a strong
US AT:
start to the school year of 2015-2016. I am already feeling the ysdnsaddle@gmail.com adrenaline of meeting project deadlines and squeezing the creative
facebook.com/ysdnsaddle
juices stored in my brain. So every now and then we need a break and come out of our classroom bubbles. We need to see what we are as
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a whole student body as we learn, fail, practice, and prepare for the kind of world we are about to enter.
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The second volume of the Saddle is going to be a little different. We will have featured students designing collaborative posters based on each issue’s theme. This month’s theme is nostalgia ~ So feel free to tear the posters out of the Saddle and hang it over that shelf in your room that’s full of nostalgic things you collected for the past 17 and a half years. You know which one I’m talking about. We hold onto nostalgic memories for things like physical artifacts, scents, and aesthetics. They are stored in the back of our minds. Our perception of them are placed in the past and tucked in a dusty corner. They are left forgotten until we see and feel something that ignites our memories of them again. Why should nostalgia be about something left behind? The way we are attached to nostalgic things are parallel to how we attach ourselves to our projects and process work. These nostalgic influences are brought forward to the present and can be used again later. So let’s take nostalgia out of the old and see it as the new, the now, the future. Cheecheecheers,
Hyojung Julia Seo Editor in chief / horse YSDN Saddle
See you later. 1
Process Work Feature
project one, packaging design, and several failed prototypes: an article about self-loathing I would like to preface this by saying that my unnamed professor is a ridiculously kind professor and all of my self-loathing was entirely self-inflicted. I have received nothing but positive encouragement and valuable critiques, and I can now say, as I write this in week three, that I enjoy packaging design, folding paper, and using the laser-cutter to make cool things.
The project brief was to just make a container. That’s basically it. Just make a container for anything. Go for it. Shoot for the stars. And make a big old mess of your process work. The container I’m creating is for socks, which you may or may not guess from these photos.
Simone Robert // 3rd year
Stacks on stacks on stacks of 80lb paper from the type lab~
This year, my mid-semester crisis came early. I like to think that all YSDN students have some sort of mental breakdown / emotional crisis / why am I in design school when I am so horrendously untalented and horrendously uninspired and I was supposed to change the world but here I am, in TEL, at 3am with bloodshot eyes moment. I know for a fact that some of my friends can empathize with this statement, usually referencing somewhere around week seven. Somehow, I had mine during the first week of classes. It was Thursday night, or Friday morning, given the ungodly hour that the TEL computer’s displayed in their upper-right corner. I’ll spare you the details, but it involved many hours stretched over many days, many folds, and many tears. Why did I choose packaging over communication design. Why can’t I get a hang of this origami folding bullshit. Why didn’t I take 3D design. Why am I spending $$$+++ to cry in TEL at three in the morning. I went to bed around 4:30am, with my many failed prototypes at the foot of my bed, and woke up again at eight to try and desperately come up with something before by 12:30 class. And guess what? I did. I came up with something new. I came up with something good. I came out on the other side. We’ve heard this before, but it’s true: we are our own worst critics. I walked into critique on the same level playing ground as other students, received valuable feedback, and left class exhausted. I went to York Lanes and got frozen yogurt, because, obviously. It happens to the best of us, no matter how much we pretend to be invincible. 3
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Angelina Tjhung, 4th year
Erin, Dinneen, 1st year
Janine Thomas, 3th year
Victoria Cake, 2nd year
smells like summer nostalgia.
Jaeden Theriault, 1st year
Jordan Childs, 2nd year
Christina Paik, 4th year
Andrew Cooper, 3rd year
glitching technostalgia.
Aaron Thadathil // 4th year
An elephant never forgets the future from the past ~ nostalgia.
Poster Analysis By Hyojung Julia Seo
Poster A Summer nostalgia Summer nostalgia is the theme for this poster. We have many senses tied down with our memories. Even a short whiff of a scent can remind us of a moment in our lives. When trying to convey an emotion in our designs, we use these same elements that remind us of nostalgic moments to communicate with our audience.
Collaborating in the TEL Fab Lab Studio. 6
Poster B Technology nostalgia Technology devices, programs, and operating systems were the themes for this poster. Nostalgic devices remind us of how limited former technologies were and how much more freedom we have with what we have today. The aesthetic created by old devices still resonate with us, and we can use it as a language to speak with others that are nostalgic over the same things. This visual language is unique becasue it bring the relics of the past into a new language.
Coincidentally, there was an old PC Monitor in the Fab Lab when we met to discuss what was nostalgic to us.
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Next Issue
posters for post-postapocalypse. So now that we’ve dealt with bringing nostalgia to the present and future, we’re reaching to the future of futures and bringing it to the present. What will posters look like in the post-era of the post-apocalypse? How will they be designed? What will the world’s attitude be towards designers? It’s up to your imagination ~ Get involved in this next issue by contacting the YSDN Saddle.
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YSDN SADDLE IS BROUGHT TO YOU BY THE DSA. CONTACT US AT: ysdnsaddle@gmail.com facebook.com/ysdnsaddle FOR PREVIOUS ISSUES: issuu.com/ysdnsaddle
See you later.
FEATURING: ERIN DINNEEN JAEDEN THERIAULT VICTORIA CAKE JORDAN CHILDS ANDREW COOPER JANINE THOMAS CHRISTINA PAIK ANGELINA TJHUNG
ILLUSTRATION: AARON THADATHIL PROCESS WORK: SIMONE ROBERT
SADDLER: HYOJUNG JULIA SEO