Portfolio

YULIA BESPLEMENNOVA ybdesigning@gmail.com +393202256851 Industrial Design, Product-Service System Design, Interactive Digital Art and Design Currently based in Milan, Italy

WHAT I WANT TO DO: Experiment. And that’s not a way to say “I don’t know exactly yet”.

In general I’m interested in our everyday interaction with artifacts in the most broad understanding of this term from objects to the whole city and services. First we create them and then they shape our habits, behavior and even society. And that lasts for many ages.

This process is a beautiful mystery for me which I would like to explore and most importantly understand the role of designer in it.

And whatever this role is I want to dedicate myself to it and master my skills. I want to do conscious and thoughtful design in any field that I’m asked to.

WHAT I DID BEFORE: 6 years of Industrial Design Specialist Programme in Moscow Institute of Electronic Technology (Zelenograd, Moscow, RU)

5 KITCHEN-INTERFACE 17 CLEANING ROBOT 23 RIVER TRANSPORT 31 HARDOMETER 33 OTHER WORKS

2 years of Product-Service System Design Master Programme in Politecnico di Milano (Milan, IT)

37 PLUS 43 ROCK’N’SCROLL 51 AQUARIA

5 months exchange semester studying Interactive Design and Digital Media Arts in College of Fine Arts, UNSW (Sydney, AU)

61 GOOD VIBRATIONS

Summerschools and workshops

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Other skills and interests

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Full CV

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E-WALL Specialist final thesis project The concept is based on assumption that in the future all communications in the house will be assembled in a single block and processes will be controlled by a computer. This ensures efficient use of resources: system uses a closed-loop cycle, minimizing loss of energy, water, etc. Particular attention is paid to the kitchen area because of the most complex processes carried out here and the largest resource consumption.

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problem - kitchen hasn’t changed waste of the energy there (main consumption) new ecological housing will need the close cycle ////// intelligently controlled designing the interface of such a system in the kitchen space

PAST

An extensive historical research was performed to understand background of the problem. It involved not only history of contemporary kitchen organization traced back to Frankfurt model, but also search for older ways of food storage, preparation and consumption in order to understand the evolution of problem, dead-ends and on the contrary unfairly forgotten technologies. In the end of research it became clear that some old ways of living were based on more sustainable strategies that could be redeveloped now.

PICS FROM ZAPISKA FUTURE -background research - historical stuff At the same time a search for future aesthetics and scenarios was performed. As well as a look for significant trends and current visions of the future.

Sustainability, responsive environments, physical interfaces, generative design, smart materials and customization were seen as the main ideas to be pursued in the design process.

PROCESS

First ideation sketches explore numerous directions in spatial and organizational development of future kitchen.

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The “wall-based” kitchen directio improvement in different variation

on was chosen for the following ns.

Further 3D design process aimed to understand details of the kitchen’s behavior, define shapes and interaction scenarios.

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CONSTRUCTION

The whole system can be positioned in different ways in the living space, depending on a layout of the interior, carrying out different functions in various areas: heating and ventilation, the distribution of electricity and water, becoming a kind of energy center of home.

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E-wall is a multilayered structure in which the first layer acts as an interface between the complex technical insides and the user.

All communications in the house are assembled in a single unit. This ensures the efficient usage of resources as inner system redirects wastes to the spots where they can be used.

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INTERFACE

The overall interface can be described through three main systems: the wall itself, the work“surface” and the “ports” of built-in components 12

1. Ventilation outlets 2. Passing resources lines 3. Storage 4. Pull-out worktop 5. Fridge shaft

4. Hands was

1. Surface for cutting 2. Waste grinder 3. Descending hob shing niche and drinking water dispenser 5. Dishwasher with storage

1. Primary waste filtering 2. Oven-grill-microwave 3.Special cleaning for very dirty items 4. Fridge output

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APPEARANCE

The system provides different levels of customization. It can be combined into various schemes depending on the needs and available spaces. The color of walls’ background can change according to owner’s mood or time of the day.

At the same time it works as an interface informing the user about inner processes.

Different modes include: working mode, functional diagnostics mode, alert mode, “night” mode — to show the performing processes and dim lighting of storage system.

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PENTADACTYLON Home cleaner Project aimed to understand the aesthetics of robotics depending on its environment and usage and principles of human-scale objects design as well as a way to deal with complex mechanics when it becomes a design issues.

PROCESS

First thumbnail sketches, followed by detailed leg movement studies in 2D hand-drawings and 3D models.

Home environment was used for robot as a habitat and cleaning as its function. But the task was made more difficult by the need to clean different surfaces — vertical as well as horizontal which implied complex legs mechanics.

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REAL-SIZE MODEL BUILT TO UNDERSTAND

D THE PROPORTIONS TO ENVIRONMENT AND HUMAN SCALE

FINAL 3D MODEL

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CONSTRUCTION Robot climbs vertical planes using vacuum pump. Navigation is carried out by cameras on the robot’s body. Built-in sensors in the legs define the type of surface and cleaning mode. Intelligent learning system allows to customize individual programs with different algorithms and modes of cleaning.

1. Water tank 2. Vacuum pump 3. Circuit boards 4. Battery compartment 5. Filtering system 6. Impeller of the brush

7. Turbo-brush 8. Rubber sealants 9. Telescopic cameras 10. Air outlet 11. LED side lights 12. Mode-indicating lights

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PONTO Eco-tourism transport and riverfront accommodation system River transport project was aimed to understand the large-scale objects design principles and a way to design it to be suitable for the selected environment and usage scenario.

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INSPIRATION

Lena is the greatest completely Russian (geographically) river.

It’s situated in Siberia and has a magnificent waterfront. At the same time its banks are sparsely inhabited with only few relatively large cities there. Nevertheless navigation is very developed and important on a country scale. And of course surrounding beauty attracts numerous tourists.

The Lena Pillars National Park was chosen as an environment to design a transport for. This park is inscribed on the World Heritage List, the landscape is marvelous and preserved so the ecological tours are very popular in this area.

Calatrava’s architecture was chosen as stylistic reference for its pure futuristic shapes that are clearly outstanding in any landscape emphasizing the beauty of nature.

PROCESS

AFTER THE FIRST CONCEPT DRAWINGS SOME ROUGH MODELS WERE MADE TO UNDERSTAND THE PLASTICS OF SHAPE IN 3D

Transport may provide up to10-15 seats in the case of short trips or excursions and 4-5 beds for longer tours (5-7 days).

Vehicle is based on the pontoon, the maximum travel speed is 25-30 km/h. Hybrid electric diesel preserves ecological stability in the national park and paddle-wheel does not cause damage to the environment.

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Electrical recharging stations are provided all around the area of the national park. Paddle-wheel can also generate some electricity from river current when transport stays still.

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Besides the transport itself the concept of service system was developed. It involves creation of stations along the Natural Park riverfronts combining ecological accommodation facilities together with service points. Thinking of poor infrastructure in the not inhabited region local renewed energy sources were proposed both for accommodation and transport energy usage. (Wind-turbines and hydro-power stations mainly.)

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HARDOMETER Currently produced in series by MET Portable ultrasonic hardness tester design was created during the work in Student Design Studio MIET. Hardometer was commisioned by MET — measuring tools manufacturer based in Zelenograd, Moscow.

Process was led by professors of industrial design course.

PROCESS

TECHNICAL DRAWINGS AND RENDERING

Ultrasonic miniature portable hardometer was claimed to be an innovative technology on the market for the moment of design development.

The process was strictly constrained by a number of factors the main of which were the manufacturing technology and producers’ facilities.

Other factors in miniature size an ness testers, pro and ergonomics in this process. T of minimum det The tester can b website http://w kompakt-hardne

FIRST WORKING PROTOTYPE CASE

ncluded the aim to achieve a nd new form-factor for the hardoper technological functioning s were of the highest importance The final product case consists tails and perfectly fits in hand. be seen and bought on the www.tverdomer.ru/products/ ess-testers/ REAL PRODUCT IN USE

OTHER WORKS FROM MIET

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PLUS Tableware set bringing elegance to any environment The set was created during the Innovation Design Studio in a team with Ebru Boyaci, Paola Russo and Marija Petkovic.

Plus is an answer to the challenge of producing some foodrelated product using laser cutting technology.

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INSIDE

Very familiar and understandable for our team environment was selected for research — student residence’s kitchen. Some findings include: Group of friends can often share the same dish to minimize need of cleaning, as soon as eating at the common space means it has to be cleaned fast, cleaning process takes time due to the need of waiting one’s turn to get to the sink, breaking things is easy in this environment and the mess around causes people to avoid staying there long to socialize after finishing meal.

RESEARCH & IDEATION

But in any circumstances we all share cultural and esthetical need to eat in a beautiful environment with elegant dishes. But this elegance should be resistant, stored easily, cheap and suitable for the students’ and young people’s life

PLUS is aimed to solve this problem. It turns the simple plastic disposable tableware into an elegant set that can be used in any situation as it’s compactly flat when stored and durable when used. It also costs less than usual glassware and brings a bit of irony to usual food consumption.

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PROCESS

FIRST IDEA OF ELEGANCE TOGETHER WITH MATCHING SHAPES FOR SMART USE OF MATERIAL

MATCHING SHAPES WERE REJECTED IN FAVOUR OF FINDING THE MOST ELEGANT APPEARANCE

SOME SHAPE RESEARCH HIGHLIGHTS

SEARCHING FOR THE BEST MATERIAL, TRYING THE FIRST PROTOTYPE, WORKING ON PACKAGING

FINAL PRODUCT AT CLASS EXHIBITION “CUT IT OUT “ AT SALONE SATELLITE 2011 IN REAL LIFE

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ROCK’N’SCROLL Multichannel musical retail The project was created for the multichannel retail section of contest “Think Tank: Young Ideas for Retail”. It focuses on delivering the new experiences to music shop costumers.

Other team members: Ebru Boyaci, Valentina Gigante, Riccardo Refolo, Shi Yuan Wan. (Sketches by Riccardo Refolo)

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CUSTOMER’S JOURNEY

Multichannel nature of the service helps to fulfil all the customers’ needs in a way best fitted for each individual on every step of purchase experience.

LEARN

But the main focus was on involving web interaction possibilities with the physical space of the shop. This combination was meant to allow young musicians to organize small concerts using only the window of the shop and street space in front of it promoting those events through the social media channels.

SEARCH

BOOK

“music car”

selfservice displays

play and record digital ins

events in the store outdoor events

professional consultants

record yourself (audio/vid make photo with guitar try on stage

Brunches Flagship

PHYSICAL ONLINE Website

TRY

preordering is available through any channel site as an info-portal social networks connections

product catalogue advanced customers online consultancies

browse others records create mixes

games and mobile apps

samples to listen

share with friend instantl

Mobile

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struments

deo)

ly

CUSTOMIZE

ORDER

RECEIVE

selfservice kiosks get products at any retail point or at home

design consultancy available through any channel make your own design

create new instrument

customization online track order get music from places

COME BACK

INTERACT

return

record your sounds

get help sell secondhand repair and tune

come to events play in band teach others

get consultancies learn

get personal profile upload records become consultant

leave feedback

vote for favourites

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SERVICE SYSTEM AND CUSTOMER EXPERIENCE

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The main goal is to provide the possibility for young musicians to find their fans through the web-platform of shop itself and other social networks.

The most popular bands could get a chance to perform in the shop where audience would interact with them in real time using smartphone app affecting the playlist.

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PRESENTATION As a part of Service Visualization course the final presentation was designed to deliver the main service experience ideas.

For example besides finding the information about service in video and pop-up storyboard everyone could feel him/herself as a rock star using the model of guitar and augmented reality software allowing to see oneself with the different customized instruments.

The project won in the Multichannel retail nomination and People’s choice nomination in class :) 49

AQUARIA The final synthesis studio The subjest of final studio was “Living with animals in Milano”. It required working in groups of different number on three stages of the project and introduced some methodologies of Product-Service System design. Final concept service was developed together with Maria Mitrova.

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RESEARCH

The research fase was performed in group of 10. First step was to develop a research plan formulating some key questions to organize the process and findings. Different techniques were planned for aspects of each main field of research including interviews with users and experts, shadowing, observations, knowledge base search, etc.

Three directions were used in the following design process: Social — how do people and society treat animals? Moving — how do people move around with their pets? and Ecosystem — how does wildlife relate to urban environment?

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SCENARIOS

“What if...?” scenario model was used to proceed from research to concept development. Three of them were tackled and developed till different stage.

The last one was chosen for final delivery.

What if we could expand special school model to other places?

(Scenario) 54

What if Milan had facilities for travelers to come with their pe (Service concept)

ets?

{Water spots actual situation}

What if we could bring local fish species back to the city and raise citizens’ awareness about ecosystem situation?

(Service project) 55

Analyzing problems and opportunities and developing concept

SERVICE DETAILS AND CUSTOMER EXPERIENCE

In the final version Aquaria 2.0 is a bar where you can get food not only for yourself but for fish in Milan. The bars are built around existing waterspots on the place of old canals system of the city. They renovate those spots bringing space to relax at the same time reminding how important is the water presence in urban environment.

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Fish that can be seen at the ponds is just a small part of project and the main is situated at fish farms waiting its turn to get to larger Milanese water system. Payment for the fish food items is actually a donation to fund. Some activities like fish-feeding really take part in the place to build better connection between citizens and species being raised.

GOOD VIBRATIONS Android application concept developed for the Interactive Media Arts course Application allows people to share and find nice places in the city and stories connected to them and experience the city in a new way.

Interaction with phone is taken from screen interface and happens in a novel way. The end result is an “emotional” social map that can’t be seen, but only sensed.

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SCENARIO

If you know...

The best place to relax,

Share it!

to see the sunset

or just to dream...

City inhabitants are invited to share their places through the special website where they can see only their own suggestions, but not the other places. To find them people have to go to the city and use phone to search. After starting the application users have to sway the phone as a pendulum and walk with it. They are navigated by vibrations of the phone, which become stronger as person gets closer to the place.

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Add it to the map

As soon as the location is reached the audio file associated to it plays, revealing the story or the music connected to this place in mind of other citizen.

This “social map” can be changing with the seasons, weather and time of the day to bring the best experiences matching current conditions in the city

Meanwhile in the city...

+

with your comment

~1km

~500m

~100m

~5m

or music

This application helps to connect the social dimension of the city to the physical space showing that places include not only “bricks and mortar” but people inhabiting them. The selected way of navigation takes user’s attention away from the phone screen bringing it back to the city. On their way around people can see new places and try to guess what can be interesting there and where are they are guided to.

Mainly they can share others’ experiences and see the city with the different eyes. But besides that they are getting their own experience of the city while searching for other’s places. They may get disoriented or even lost on the way, which brings back a need in the navigation skills and exploration spirit tend to be forgotten with adoption of GPS-enabled devices.

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RESULT & EXPERIENCE

Changing map

According to the seasons, time of the day and weather...

Storyboard of experience prototyping video 64

STRELKA’12

STRELKA’11

Collaborative workshop by Partizaning, DoTank and Tomorrow Lab aimed to research the situation about bike transportation in Moscow and introduce new tools for citizens participation

“Interaction” Workshop by Branchpoint group. Trying to find a way of applying interactive and generative ideas to the architectural scale.

COPENHAGEN INSTITUTE OF INTERACTIVE DESIGN

Computational design summerschool with Patrick Kochlik exploring the aesthetic potential of computational processes.

VARIOUS WORKSHOPS IN ITALY

Exploring the realm of computational design with Processing and VVVV environments and physical computing with Arduino.

OTHER SKILLS AND INTERESTS BASIC CODING

Webdesign (HTML, CSS, JQuery)

Processing&Arduino

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PHYSICAL COMPUTING

DRAWING AND ILLUSTRATION

TRAVELLING AND PHOTOGRAPHY

EDUCATION 2010-2013

POLITECNICO DI MILANO Master in Product Service System Design

Modules included: Network and services User and social innovation

Thesis project: WiFi in the Public Urban Spaces (Ongoing)

Feb-July 2012

COLLEGE OF FINE ARTS, UNSW, SYDNEY, AUSTRALIA Exchange semester studying interactive digital arts and design

2010-2011

ALTA SCUOLA POLITECNICA “The Social Computer for Milano-Torino” project team

2004-2010

MOSCOW INSTITUTE OF ELECTRONIC TECHNOLOGY (TECHNICAL UNIVERSITY) Product Design Specialist – a 6-year programme (Average grade 5 of 5, diploma with merit)

Modules included:

Visualization and prototyping Culture and history of design

Design thinking Design studio

Design of Industrial Products Multimedia Computer Animation

Computer Technology in Design Web Design History of Culture, Art and Design

Construction in Industrial Design Composition Material science in Industrial Design

Thesis project: Kitchen Interface for the Energy-Efficient Smart Home System

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2008

THE EXPERT CLUB FOR INDUSTRY AND ENERGY UNDER THE MINISTRY FOR INDUSTRY AND TRADE OF THE RUSSIAN FEDERATION Internship in the Industrial Design Section

1994-2004

ENGLISH GYMNASIUM, VLADIKAVKAZ Certificate in Secondary Education with excellent marks and Silver Medal

1998-2002

TAVASIEV’S ART SCHOOL, VLADIKAVKAZ Certificate with excellent marks

ACADEMIC AWARDS

2010

THE BEST STUDENTS OF MOSCOW LIST

2008

THE BEST STUDENT OF THE FACULTY

“Science” Nomination

2006-09 STUDENT DESIGN STUDIO MIET Design Trainee — various projects in industrial and

environmental design

WORK EXPERIENCE

DESIGN CONTESTS

2008 THE EXPERT CLUB FOR INDUSTRY

AND ENERGY UNDER THE MINISTRY

FOR INDUSTRY AND TRADE OF RUSSIA,

THE INDUSTRIAL DESIGN SECTION

2008 TECHNOPARK-ZELENOGRAD

Project-manager — coordination of projects aimed at the systematic development of industrial design: a series of master classes, the national design contest of medical devices, etc.

Designer — development of innovative medical device case

2011

SALONE SATELLITE

Selected works of Politecnico di Milano

2010

THINK TANK AWARD, YOUNG IDEAS FOR RETAIL, GDOWEEK

“Rock’n’Scroll” multichannel musical store system Winner in the “Multichannel Retail” nomination

2009

THE CONTEST FOR BEAUTIFICATION OF THE MOSCOW CITY TERRITORIES

Design of integrated kindergartens equipment

2008 THE CONTEST FOR IMPROVEMENT

OF SMALL RUSSIAN TOWNS

2007 THE SIXTH ST. PETERSBURG DESIGN

BIENNALE “MODULOR-2007”

2007 THE CONTEST FOR BEAUTIFICATION

OF THE MOSCOW CITY TERRITORIES

The project of reconstruction and improvement of the town Torzhok Design of modular playground equipment Design of modular playground equipment

SKILLS

Computer:

3d modelling and visualization: AutoCAD, 3DsMAX+Vray, Rhinoceros, SolidWorks 2d computer graphics: Adobe Photoshop, Illustrator, InDesign CorelDraw, CorelPainter Multimedia: Adobe Premier, Adobe Flash

Manual:

Industrial design sketching, technical and artistic drawing, painting, sculpting and prototyping

Languages:

English — Advanced, Italian — Conversational

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THANK YOU! Please feel free to contact me with any questions and comments related to the works in this portfolio and my design practice. I’m always glad to collaborate or just communicate :)

ybdesigning@gmail.com