Story
Design
Execution
Purpose
Logo
Quality
Slogan
Color palette
Consistency
Case studies
Graphic element
Complexity
Copywriting
Typography
Story
Purpose How we do it? (or what makes us different)
What we do?
Capital funding with added value. To help people grow their ideas into a profitable business.
Why thats all? (mission statement)
Story
Slogan We = we are team ... We = us and our clients ... We = we are not solo players ...
We grow business Grow together ... Growth needs capital funding ...
Business is what connects us ... Business oriented company ... Succesfull business as result of our effort ...
Story
Case studies
Vanso
Here is about Vanso
Vanso
Caverton
Here is about Caverton
Caverton
SIRDI
SIRDI
FC
Here is about FC
FC
SDK
SDK
“Money & business” What is this company about?
Here is about SDK
“People and stories behind their business.” Lets talk about my business.
Case studies creates approach bridge to a SIRDI company through understanding what and how company does by enlightening way. They also gives company “human” face.
Story
Copywriting examples “We helped ...” Concrete results of doing business with SIRDI. Can be anything from entering the new market to construction of the new warehouse. “Helping” gives SIRDI open and directive character.
“Whom we helped ...” References to holding family. With partners we are stronger. Our partners speaks for our work. We speaks for work of our partners.
We helped Caverton helicopters diversify its range of the shuttle services between Victoria island and Ikeja.
We grow business We helped Vanso enter the banking industry market with their next generation mobile payment system.
We helped Real Estate Concept to create proffesional marketing communication campaign.
We grow business
We grow business “We grow business ...” Consistent corporate identity. Repetition makes from tagline “text” logo. Signature of the company. Ultimate answer to the basic question: “Why should I interest about SIRDI?”
Story
Ton of voice
Without the goal, you can’t score
Enabling
Uncover
Accelerate
Knowing your B2B customers better
A customer focused approach to driving growth in consumer goods
Expertise
Amplify Thinking Win Open Action Drive growth Focused
Unlock growth with a refined approach
Design
Logo
Design
Logo alternatives
Full color / shaded version
One color version (when print is not available: stamp, embossing, signage)
One color version alternative (cost saving print, contracts, etc.)
Design
Color palette
SIRDI blue Pantone 300C
White
Metallic silver Pantone 877C Shades of gray when metallic print is not available.
Black
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Graphic elements
45
Design
Basic shape derived from the logo
Growth and potency symbol
The symbol strong enough to give impression of the company even if the logo is not used ...
Combined with the logo creates pillar symbol visual basis for the growth of coherent and distinctive corporate style across all media.
Special composition = small creative detail in visual combinability of stationery. This may speak for philosophy - tight connection between company & client, investment & return, etc. Document folder Letter
We grow business
Lorem ipsum, dolor sit amet, consectetur adipiscing elit. Sed bibendum elit a ante laoreet, eget commodo ligula convallis. Nulla libero eros, cursus eu sem ut, sagittis iaculis ipsum. Praesent sodales aliquam lacus at malesuada. Vestibulum quis tincidunt enim. Sed sed magna felis. Etiam lacinia eu felis sed elementum. Sed pellentesque luctus dui, non ultrices erat consequat ut. Maecenas interdum quam nec blandit iaculis. Vestibulum in dui nec
I suggest to use quality materials, Pantone spot colors and decently textured surface finish, to achieve top quality feel.
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For business cards, folder and compliment card I suggest to use higher wight (350 g/m2) paper with metallic silver surface.
Name Surname function
Idris Alubankudi Saliu
+ 123 456 789 012 sirdi@sirdi.com
SIRDI LTD
Embossing the logo into paper or using silver hot foil embossing on documents folder is recommended.
21 Olosa Street
Victoria Island, Lagos
Nigeria
Card
H EL IC O PT ER S ER TO N
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T PA YM EN E IL M O B
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Idris Alubankudi Saliu
Idris Alubankudi Saliu
+ 123 456 789 012 sirdi@sirdi.com
+ 123 456 789 012 sirdi@sirdi.com
Use of images on back side of cards can be nice conversation opener about SIRDI identity and goals when starting business meeting, etc. Todays digital printing technology allows to print set of various card versions at once.
Envelope Compliment card
SIRDI LTD 21 Olosa Street Victoria Island, Lagos Nigeria
with Compliments
About Company Leadership People Locations News Careers
About
Case studies
We grow business
Contact
We will help you grow your idea into a profitable business.
Case studies SDT ELECTRICS VANSO Caverton Helicopters Food Concept Real Estate Concept ...
Our thinking
What’s new
Our team
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque lectus tortor, sodales convallis fermentum vel, vehicula et lacus. Duis sit amet congue dui. Etiam sem sem, dapibus ac lacus sit amet, tempus pharetra nulla.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque lectus tortor, sodales convallis fermentum vel, vehicula et lacus. Duis sit amet congue dui. Etiam sem sem, dapibus ac lacus sit amet, tempus pharetra nulla.
Rough draft
About
Case studies
We grow business
Contact
People
Challenging. Evolving. Fun. Hear what some of our people have to say about SIRDI
Name Surname
Name Surname
Name Surname
Partner Location
Partner Location
Partner Location
Personal statement
Personal statement
Personal statement
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque lectus tortor, sodales convallis fermentum vel, vehicula et lacus. Duis sit amet congue dui. Etiam sem sem, dapibus ac lacus sit amet, tempus pharetra nulla.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque lectus tortor, sodales convallis fermentum vel, vehicula et lacus. Duis sit amet congue dui. Etiam sem sem, dapibus ac lacus sit amet, tempus pharetra nulla.
Rough draft
Black & white interpretation of the logo without effects, shadows and pseudo 3D is most honest and genuine version.