University of Texas Cycling Team

2005 - 2006 Cycling Sponsorship Proposal

The University of Texas Cycling Team

THE UNIVERSITY OF TEXAS CYCLING CLUB SPONSORSHIP PROPOSAL 2005 This document is licensed under a Creative Commons Attribute 2.0 License.

CC

CONTRIBUTORS Daniel Bradley, David Buelna, Ernesto Rausa, William Schexnayder and Kei Sakai.

LAYOUT Ernesto Rausa PHOTOGRAPHS Danny Nguyen and Ernesto Rausa.

PRODUCTION NOTES This document was produced using Adobe InDesign CS and Illustrator CS on a PC AMD Athlon XP 2400+. Text is set in Arial Bold, Rockwell and Trebuchet MS. Colors are set in CMYK. Printed in Austin, TX.

INTRODUCTION

T

HE 2005-2006 SEASON presents the opportunity for the

University of Texas Cycling Club to continue to ride a trend of growth in numbers, excellence in racing and impact on the cycling world and the local community.

Cycling itself as both a sport and recreational activity is also growing. Fueled by a revived interest in professional cycling due to Lance Armstrong’s unprecedented six straight Tour de France victories and also a renewed interest in physical fitness in the U.S., the number of cyclists on the road and trails is growing at a massive rate. Within the world of competition, collegiate cycling is gaining importance serving as a spring board for many professional cyclists including former UT Cycling Club members, Ian Dille of Kodak/ Sierra Nevada and Sarah Faulkner of Sportsbook.com. Our cycling team has both benefited and contributed to this growth and during the past year we have seen our membership double. That growth along with increased commitment and dedication from our racers yielded impressive results for the season. These included a South Central Collegiate Cycling Conference Championship in Track, several individual victories in races and a return to Collegiate Road

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Cycling Nationals for the first time in two years. The upcoming season looks promising as we return three of four riders that went to nationals and are gaining two top riders from transfers. With these riders along with those developing we will be in top contention for both conference and national titles. Equaling our successes on the blacktops of Texas and all over the country was our club becoming an ambassador of cycling to both our University and the local Austin community as we introduced many to cycling and racing.

Cycling is steadily becoming a prominent sport in the United States, and as this occurs the University of Texas Cycling Club is steadily coming to dominate the collegiate ranks. We appreciate your interest in sponsorship, and welcome you to take a few minutes to look through our sponsorship packet.

Daniel S. Bradley President The University of Texas Cycling Club

COVER: George Howard-Heretakis at the 2005 SCCCC Road Conference Championships Criterium

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

1

HIGHLIGHTS 

Travis Inge is focused as he is about to begin the time trial at the 2005 SCCCC Mountain Bike Championships

The University of Texas Cycling Club exists as a highly diversified sports club at one of the nation’s largest universities. The University of Texas was recently recognized by Sports Illustrated as the best University for sports and the cycling club definitely contributes to this accolade. While Collegiate Cycling is not an NCAA sanctioned varsity sport, it is highly developed, includes many schools with programs that are run as if they were varsity and receives national media attention. Our club competes in all areas including mountain biking, track, road and cyclocross, but while racing is a major focus of the club, we also seek to promote cycling, fitness and safety within our University and city’s community.

Why Cycling?

With more than 70 million cyclists in the United States, cycling is the number one sport of doctors and lawyers over the age of forty and the number two most popular participation sport: more than golf, skiing, tennis, and snowboarding combined.1 This statistic comes as a surprise to many because cycling is not a widely televised sport, although Outdoor Life Network (OLN) television station has made some headway in changing that image. Last year, over 11 million spectators with an average household income of $91,100 watched a cycling

Demographics of Cycling Becoming involved with our program has the potential to create immediate impact with customers. Why? Because the program allows for the development of campaigns that are one-on-one According to a leading industry publication, cycling attracts a rather enviable demographic: Male: Female: College Graduates: Professional: Home Owners Internet Access Average HHI:

77% 33% 70% 63% 66% 90% $91,100

1 National Sporting Goods Association Survey, Sport Participation Consumer Spending

Cycling Golf Tennis Skiing Snowboarding

2

%

millions

42.5 26.2 9.9 7.7 4.3

$5,131 $3,744 $378 $548 $234

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

CYCLING PROGRAM RACING » Our team competes in the South Central Collegiate Cycling Conference (SCCCC) consisting of 18 schools including major universities such as Texas A&M and Baylor. Within the SCCCC, we compete in all four of the major cycling disciplines – Road, Mountain Biking, Track and Cyclocross. Both men and women compete in categories based on their skill level. The beginner categories, ‘C’ in men’s and ‘B’ in women’s, serve as the perfect opportunity for people new to cycling to start racing, and the top ‘A’ category consists of riders at the top of the sport.

This past year, like previous years, we excelled in three areas of competition. We dominated the Conference Track Championships - hosted at the Alkek Velodrome in Houston - winning many of the individual events and taking home the Overall Conference Championship. In the Conference Road Championships we finished a solid second place, doubling the third place team in points, and brought home several individual victories. The same went for Mountain Biking as we brought home third place and had numerous individual victories. With another solid team coming together, we have set our sights on winning conference in both road and mountain biking and sending teams to Nationals that will contend for podium positions.

In 1998, club member Paul Read along with other top riders captured two Road National Championships in the criterium and in the greatly competitive team time trial. Also, one of the most special and important thing the club does for gifted athletes is provide the opportunity for them to pursue the sport at the next level. Most recently, the two-time All-American in 2000 and 2001, Ian Dille, launched his professional cycling career with the Kodak EasyShare Gallery/Sierra Nevada Professional Cycling Team. Dille was not the first pro rider UT has produced, and will certainly not be the last.

COMMUNITY CHARITIES » Although racing is only one aspect of our team, we take pride in community involvement and promotion of cycling safety awareness. For the upcoming year, we are planning a bike rodeo and safety event in conjunction with the UT Police Department. The event will focus on cycling safety and promote physical fitness and junior competitve cycling.

Members of the club participate in the two yearly Multiple Sclerosis 150 rides (Dallas-Austin and Houston-Austin), a 150+ mile ride to raise money for the fight against Multiple Sclerosis, and the annual Ride for the Roses in Austin (Lance Armstrong Foundation for cancer awareness). In addition, we help clean up Austin road sides through a local Adopt-a-Road program.

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM



UT Cyclists Ernesto Rausa, Thomas Hallock and Gina Chavez participate in the annual Houston-Austin MS150 charity ride

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SPONSORSHIP OPPORTUNITIES Sponsoring a cycling team is a unique yet cost effective way to advertise your business.

As our team is a non-profit 501c(3) organization, your sponsorship is tax deductible. Monetary sponsors are guaranteed a spot on the University of Texas Cycling jersey. Sizing on the jersey varies upon the commitment level of the company, but all sponsors automatically receive a natural association with a health-oriented sport and The University of Texas.

Due to the beautiful weather in Austin, our riders are able to ride vir tually all year and average 500 hours of riding ever y year. W ith a club of 60-plus riders, your business receives 30,000 hours of “rolling billboards” In addition to our rides, we compete in the South Central Collegiate Cycling Conference races, United States Cycling Federation and National events with up to several thousand spectators at the larger events. Over the course of a year, this means a substantial amount of consumers will witness our riders crossing the finish line with their arms stretched out in victory with your company’s logo emblazoned on the UT jersey.

Finally, we host road and mountain bike races and as well as bike rodeos every year attended by several hundred cyclists.

Should you be interested in helping us with the events, you will receive the title sponsorship in the “[Your Company] Bicycle Race, presented by The University of Texas.”

This name will be posted on every racing calendar, the UT and SCCCC website and listserv, event t-shirts, in bike shops in Texas, and all media covering the event.

For fans and club members alike, we have a website and listserv for those interested in the University of Texas Cycling Club. The website includes maps of local bike routes, club information and a webstore through which we sell UT Cycling merchandise. With 1 Companies must provide a logo in vector art format

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these features, the website receives tens of thousands of hits each month. Sponsors will receive inclusion of company logo, links and banners on the website. Beyond these basic benefits, we can display products at races, distribute literature to spectators, and promote your company through our activities.

Your financial support, monetary or product deals, is essential to the success of our club.

The cost of racing - which includes race fees, travel and accommodations - quickly absorbs available club funds. At times, this situation forces an individual student athlete to carry the financial burden. Since many students must often budget their money, it is difficult for them to cover these expenses. Your support ensures that every student who wants to race, will be able to race.

Hosting races also levies a substantial financial burden on club funds. Expenses for races includes securing a venue, providing for safety and traffic control and racer accommodations. Last year, we hosted a criterium race on campus beneath the shadows of D.K.R. - Texas Memorial Stadium. This race would not have been possible without the generous support from our sponsors.

Additionally, financial support helps with our social and community activities by providing more opportunities to attend and assist at bicycle related functions and community charities. Equipment sponsors help offset the incurred cost by each rider such as bicycles, clothes, equipment and incidental items related to cycling. Services, such as volunteer & professional help, can also be of indispensable use to our team.



Ernesto Rausa, Kit Waal, Greg Parham, Dennis Lastochkin, Jordan Gomez, Brett Anderson, Travis Kaspar and Paul Williams make final adjustments before the Team Time Trial during the 2005 SCCCC Road Conference Championships

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

SPONSORSHIP OPPORTUNITIES In order for the club to compete at the highest levels, a variety of partnership opportunities are available which include: Title Partner, Gold, Silver and Equipment/ In-Kind sponsors. Each partner will receive exposure

based on its participation.

Title Sponsorship • • • • •

Front and Back of racing jersey as well as the sleeves Leg Logo on racing shorts Logo on all casual team apparel Main website logo with link to your site Prominent, main logo on team trailer

Gold Sponsorship • • • •

$5,000+

$2,000



Corey Meeks, George Howard-Heretakis and Chris Case stop for a quick pose in the team jersey after a grueling 70-minute criterium at the 2005 SCCCC Road Conference Championships

Side panels on racing jersey with smaller front & back logo Logo on the back of racing shorts Secondary website logo with link to your site Secondary team trailer logo

Silver Sponsorship

$1,000

• Logo on bottom rear, front upper right & collar of racing jersey • Logo on website • Logo on team trailer

Equipment and in-kind sponsorship

varies

• Product and equipment helps the team get to races and compete at their full potential and is represented at the sponsorship level equal to its in-kind value.

All sponsors will also receive signage on team t-shirts, team website, any team publication and in any other applicable form.

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

5

PAST RESULTS 500M TT

1k TT

2k TT

3k TT

Sprint

Points Race

Omnium

2

3

-

3

-

-

3

-

2

-

-

-

5

3

-

3

-

2

-

-

-

1

-

-

1

-

-

-

-

3

Brenda Moczygemba

2

1

-

2

-

1

-

-

1

Team Pursuit

1st Place

Italian Pursuit

1st Place

Final

5

MSU Crit

-

MSU RR

5

TAMU RR

-

UT Crit

2

UT RR

2

UH Crit

2

Baylor

3

Clifton

6

SFA RR

-

-

-

-

-

-

2

2

-

7

6

7

Whitney Moyer

G. Howard-Heretakis

-

-

-

-

-

-

-

1

-

-

12

David James

-

-

-

-

-

5

-

6

-

-

-

-

-

-

-

-

-

-

9

8

Nick Schilling

-

-

-

-

-

6

6

-

-

-

Chris Case

-

-

3

-

-

-

-

-

-

-

-

-

-

4

-

-

-

-

-

-

-

-

4

-

-

-

-

-

-

-

Greg Parham

-

-

-

5

-

-

-

-

-

7

7

Brett Anderson

-

-

-

-

-

-

-

-

2

-

7

Ian Hubbard

4

-

-

2

4

3

-

-

-

-

4

3

2

-

-

-

-

-

-

-

-

12

-

-

-

-

-

5

-

-

-

-

Travis Inge

-

4

-

-

-

-

-

-

-

-

Greg Parham

Brenda Moczygemba

4

5

-

4

-

3

4

4

3

-

Julie Mithcell

3

-

2

3

3

2

2

-

-

-

-

-

-

-

-

-

1

-

-

-

-

-

4

4

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

Conf. XC

Final

Kit Waal

B

Conf. ST

Lori Jansen

3

10

-

4

6

6

-

6

7

7

5

-

1

2

3

-

5

-

5

-

-

-

-

-

6

4

-

3

-

4

-

2

-

-

-

-

-

-

6

-

-

5

-

-

-

-

-

-

-

4

-

Brenda Moczygemba

3

-

-

4

-

2

2

-

Sara Krause

-

-

2

3

-

-

-

-

-

1

-

-

-

-

-

-

-

-

-

1

-

-

-

-

MTB Brett Anderson Fredrico Castro David Buelna Ernesto Rausa

7

Lauren Grieco

STANDINGS

Track Championships Houston, TX - hosted by UH

Team Overall »

1

st

Heather Manuel

Road Championships

Wichita Falls, TX - hosted by MSU

Team Overall »

A

Conf. TT

Leah Bodine

A

Julie Mitchell

B

Baylor Bash

Josh Yeary

Will Schexnayder

UT Pipeline

C

11

Warda

Steven Reedy

B

Ernesto Rausa

A

UH XC

Oscar Garcia

A

Greg Parham

Rocky Hill

Corey Meeks

Ernesto Rausa

6

2

Chris Case

Corey Meeks

FINAL TEAM

-

TRACK

ROAD

For more detailed results, visit usacycling.org/sccc

3

SFA Crit

Please Note: Duplicated names in multiple categories indicate that the rider has upgraded to a higher category within the collegiate cycling season.

200M TT

2004-2005 South Central Collegiate Cycling Conference

2

nd

A B C A B

4

3

Mountain Bike Championships Wimberly, TX - hosted by Texas State

Team Overall »

rd

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

2004-2005 SPONSORS TITLE SPONSORS

DAVID RIGGS

.com

dr

Irene M McAleer, M.D.

pghoster.com Database & W eb Hostin g

PRODUCT SPONSORS

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

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PHOTOS



Clockwise from left: George HowardHeretakis warms up before a criterium; Corey Meeks leans into a turn during a criterium; Greg Parham flashes the Hook ‘Em! sign as he crosses the finish line riding on an underinflated tire; Brenda Moczygemba leads the pack in a shorttrack mountain bike race

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2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

OVERVIEW

PRESIDENT

Daniel Bradley

dan.bradley@mail.utexas.edu 512-461-6226 MAIL

UT Cycling Club

1 University Station A6220 SOC #390 Austin, TX 78712 WORLD WIDE WEB

http://www.utcycling.org Please contact us for any additional sponsorship information.

How we can help you » • Association with a health-oriented sport • Association with the University of Texas • Tax-deductible (IRC section 501 (c)(3)) • Company logo on all media & links on website • Company logo on team jerseys & other apparel • Over 30,000 hours of visibility, including: Among the 50,136 students At community activities At road, track & MTB races and events At the University of Texas road & MTB race

How you can help us » • • • •

Financial support Equipment Pro-deals Services



Ernesto Rausa, Greg Parham, Whitney Moyer & Brenda Moczygemba on their way to a Team Pursuit victory at the 2005 SCCCC Track Championships

2005 - 2006 SPONSORSHIP PROPOSAL / THE UNIVERSITY OF TEXAS CYCLING TEAM

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The University of Texas Cycling Club 1 University Station A6220 SOC #390 Austin, TX 78712 www.utcycling.org