EYES LIKE YOURS Home Clock Series
This seris of home clocks is designed on the topic of Animal Protection. I try to arouse people’s awareness by using animals’ faces, especially animals’ eyes. Everytime people look at the clock, they will subconsciously gaze at the eyes. A reasonable hypothesis is that there is a longterm impact on people which can create a sense of empathy. Hopefully, the empathy may finally lead to actions to protect animals. The whole design is based on the Emotional Design Theory by Donald Norman. My thesis is to study how visceral level design can affect reflective level thinking, in this case is how visual pattern can influence people’s feelings.
Donald Norman：
“
Three Levels of Design
”
REFLECTIVE BEHAVIORAL
VISCERAL
How can visceral level influence reflective level?
Humans are sensitive to human faces, especially eyes. There is some potential that the pattern of eyes (visceral) can influence people’s feelings(reflective).
“
GAZE
”
“ Eyes
time See the eyes See the emotion behind
See the
”
Empathy This is the most famous picture of the Project Hope in China. It was published in 1991 and soon attracted great attention of Chinese society. People can read the eagerness from the eyes. So far, nearly 10,000 Hope Primary Schools have been built and helped over 2 million kids in poverty-stricken areas get education.
SCENE
LEOPARD
WHITE TIGER
ZEBRA
TEST Semantic Differential 3
6
7
1
2
3
3.2
3.8
3.6
4
2.3
2.9
3.1
4.2
3.7
3.6
3.9
2.9
3.5
3.4
3.5
4
4.1
3.2
4.5
4.4
3.3
3.2
3.1
2.6
2.9
4
3.1
3.3
4.1
3.4
2.5
4
3.4
2.7
3.5
4.8
2.3
3
4.3
3.3
3.5
3.7
3 3.9
2.7 2.7
2.6 3.1
3.9 3.9
2.8 2.5
3.9 3.4
3.5 3.3
MANUFACTURING Put on putty, primer and several coatings to make a smooth surface
Design Print Engrave
Paint Dry
Draw the eyes
Put on clock movement and hands
BUIDABLES WHAT
Modular robots for playing and learning
WHO
Teenagers Aged between 10 to 16
WHEN
Leisure hours
WHERE
At school or at home
WHY
5 W 1 H
Learn basic knowledge about motion and mechanics while entertaining
HOW
From easy to difficult, simple to complex
Rotate
Magnetize
With magnet dots and rings, spheres can be connected to one another
MODULAR Learning process is always from simple to complex
Modular structure encourages creativity
SPHERES & RINGS
DIFFERENT COMBINATION
Different movement Enable rotations in 3-dimentional world
Aesthetics Unharmful
EXPLORATION
MOVEMENT
FORM
CONNECTION
Movable model
I have different ideas about connecting these spheres. It should be simple and strong enough for complex movement without extra pieces.
ROTATION
Preset the movement by rotating the ring. Angle and speed are recorded and repeated. Teenagers can easily set the movement and by combining different parts, creating uniquely moving robots.
DIAGRAM
1. One day, Peter gets a present from his father.
2. It contains spheres of different sizes and some other pieces.
USE CASE
3. It’s easy for Peter to 4. Peter moves the smaller combine the two part he’s part along the surface of made together because of the larger one. the magnet inside.
5. Peter moves the smaller 6. Then he finds the small 7. Peter learns quickly and balls moves automatically soon creates his own part along the surface of and periodically. robot. It can finish simple the larger one. movement.
8. Peter is capable of creating more complicated robots. None he enjoys sharing his successful robots with his friends.