Roswell Magazine 97

1997 UFO Festival Marks the Incident’s 50th Anniversary

Southern New Mexico’s Business

HUB Conventions Economic Development Retirement

Plus: Attractions • Events • Shopping • Dining • Art & Culture

R O S W E L L

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iscover the Mysteries...

Was it really a flying saucer that crashed near Roswell in 1947?

We don’t know for sure. But Roswell’s blend of climate, culture and recreation has always attracted visitors. Maybe those guys just drove a little farther!

With the premiere of the Roswell Convention and Civic Center, new standards of conventions, meetings, banquets and special events have been firmly established. Our staff of experts will assist you with all your meeting needs from housing and registration to convention services. At the Roswell Convention and Civic Center, business is a pleasure. Our caring attitude and attention to detail insure that your meeting or event proceeds perfectly.

For complete information contact: Roswell Convention and Civic Center 912 N. Main Roswell, New Mexico 88201 505-624-6860 Toll Free: 1-888-ROSWELL (1-888-767-9355)

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1997 ROSWELL MAGAZINE

Official publication of the Roswell Chamber of Commerce Shopping & Dining

Mayor’s Corner Welcome to Roswell

For Fun and Relaxation

Mayor Jennings extends a hand.

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Great shopping and sumptuous cuisine.

Building Strength

A retail close-up.

Roswell Chamber of Commerce

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A mission to be the best by Don Cox, CEO.

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Golden Years Retirement Living

Presidential Vision

Retirees discover that Roswell cares.

Roswell: A Truly Enchanting Community George Ruth extolls the virtues of Roswell.

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Leadership Profile Cla Avery: Reaching for a Dream

History

Giving endless hours for Roswell.

The Mysteries of Roswell Alleged incident stirs international recognition. 4

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Special Events What’s Going On The excitement never stops in Roswell.

Economy Economic Powerhouse

Art & Culture

Energy, determination and focus: A winning formula for success. 8

Cultural Capital

Living

Education

Friendly people and a beautiful community make Roswell the right choice. 12

Unique Opportunities

Attractions Roswell Bound An exciting community surrounded by the state’s biggest attractions. 16

Post Office Drawer 70 131 West Second Street Roswell, New Mexico 88201 1-800-295-7611 505-623-5695 FAX 505-624-6870 Don Cox Chief Executive Officer

Lew Mollenkamp Executive Director of Economic Development Penny Lyons Director, Convention and Visitors Bureau

Jeanette Miller Director, Administrative Services

From specialized community programs to military instruction, the emphasis is quality. 42

41 Clubs & Organizations 47 Chamber Membership 51 Map 56 Dining and Lodging 57 Community Profile

President of the Board George Ruth

Directors Wayne Collins

Sunwest Bank

Tastee Freez

First Vice President Ron Miller

Post Newsweek Cable

C.P.A.

Vice President Dorrie Faubus KOBR-TV 8

Treasurer Ron Shafer Eastern New Mexico Medical Center

Past President of the Board Paula Grieves The Prudential Grieves Group Realtors

Corporate Secretary Don Cox Chamber of Commerce

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Traditional programs and a contemporary thrust give Roswell cultural diversity. 38

A Thriving Active Community

ROSWELL CHAMBER OF COMMERCE

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Shopping Roswell Style

Dennis Edwards David Evans

Thomas E. Jennings Joe Adair

Mayor, City of Roswell Chairman, Chaves County Commissioners

Lt. Gen. Robert Beckel Dr. Joseph Roberts

Creative Pultrusions

Superintendent, NMMI

PNM Gas Services

Rick Kraft

Provost, ENMU-Roswell

Mario Reid

Superintendent, RISD

Lloyd Hatch

Sanders, Bruin, Coll & Worley

Ron Shafer

Mario’s Restaurant & Lounge Eastern New Mexico Medical Center

Ronnie Van Winkle Mark Waldrop

Dr. Wayne Dotts

ienvenidos a Roswell, New Mexico!

My Hometown.

Let me tell you something about the people of Roswell, because it is the Thomas E. Jennings, Mayor people that determine the character of a community.

To the visitor, allow me to help you discover why Roswell has become a tourist and cultural center.

It begins with reasonably priced, high quality lodging and food accommodations and continues with the communitie’s proximity to some of New Mexico’s largest attractions.

Agriculture and the products made from this industry have provided long term economic stability for the area, which has given rise to a hearty population that holds a strong sense of self-reliance.

The relaxed pace of Southeast New Mexico coupled with our friendly, personable residents help visitors realize why Roswell has expanded to encompass tourism and culture.

So stop by, let me shake your hand, and finish telling you about the community Will Rogers called “the prettiest little town in the West.”

Thomas E. Jennings ZIA PUBLISHING CORP. OF SOUTHERN NEW MEXICO Publishers Joe Burgess Terri Menges Creative Director Todd Yocham Designers Sam Bensusen Eric Macfarlane Christopher Sheek Writer Joe Kurmaskie

Van Winkle Roofing Inc.

Carlton N. Walker

Miller-Waldrop Furniture

Abby Yates D.D.S.

Laurelind Corporation

Advertising Sales Jeanne Martin Smith Photography Joe Burgess David Burgess

Contributing Photographers Ken Cobean Cathy Nelson Curt Smith Manufactured and printed in the United States of America.

All rights reserved.

Reproduction in whole or part without permission of the publisher prohibited. All submissions of editorial or photography are only accepted without risk to the publisher for loss or damage. Zia Publishing Corp. of Southern New Mexico office: 400 N. Arizona Street, Silver City, New Mexico 88061. (505) 388-3966, Fax: (505) 3888784

Roswell Chamber of Commerce A Mission to be the Best.

BY DON COX Roswell is a town with a mission. A mission to not only remain “The Prettiest Little Town in the West”, as Will Rogers once said, but also to be one of the best, most productive and livable communities in the West. The “pretty” part comes easy; its the “best” part that needs constant attention and, since 1918, the Roswell Chamber of Commerce has been focused on bringing people to live, work and rela x in Roswell. The Chamber is committed to total community development and to enhancing the quality of life for everyone in Chaves County. It is organized into five divisions to effectively deal with the many aspects of Roswell life.

The Chamber Division coordinates community activities for businesses, hosts Business After Hours meetings, conducts member training sessions, and sponsors business symposiums. The chamber has recently hired a staff member to focus on increasing Chamber membership and benefits.

DON COX, CEO

BUILDING

STRENGTH The Chamber also sponsors the Retired and Senior Volunteer Program (RSVP). Other member services provide opportunities for the Chamber to take a leadership role in issues that impact the business community and quality of life.

The Economic Development Division of the Chamber, The RoswellChaves County Economic Development Council, is concerned with attracting new businesses to the area in addition to maintaining the well being of both the large and small established businesses in town.

The division recently recruited new industries to the county resulting in hundreds of new jobs and is constantly networking with Chaves County employers to support all of the area’s business efforts.

When Walker Air Force base closed in 1967, the Economic Development Division became the driving force which led to Walker becoming a national model for what other communities could do with closed military facilities. The division helped attract spin-off industries to support production at a bus manufacturing company and engineered the cooperative relationship between the area’s growing dairy industry and the Leprino cheese manufacturing plant.

Roswell is also becoming a major aircraft refurbishing center by utilizing the fine facilities at the Roswell Industrial Air Center.

The Retirement Services Division (RSD) is responsible for hundreds of retirees calling Roswell home. Since 1986, when the Retirement Services program was reactivated, over 1,350 retiree families have moved to Roswell as a result of the Division’s efforts. Besides the

many reasons people of all ages are attracted to the city, retirees find Roswell especially suits them. Many of the services and support offered to the town’s seniors are coordinated through the RSD. The Convention and Visitors Bureau (CVB) is not only a point of contact for visitors and conferences coming to town, but also helps put some fun into Roswell year after year. The CVB sponsors many of Roswell’s best known events including the New Mexico 3-on-3 Gus Macker Charity Basketball Tournament, the Gus Macker Gridiron 4-on 4-Flag Football Tournament, and the Eastern New Mexico State Fair and Pro Rodeo. The Bureau answers thousands of requests annually for information about the community from both tourists and potential residents.

The CVB is currently showcasing the new Roswell Convention a nd Civic Center and William F. Brainerd Plaza. The facility creates a new public area in town and provides state of the art meeting space for future conferences and conventions. Roswell’s leaders see conventions as important business and the CVB actively promotes the city as a meeting site.

The spirit of the Chamber and its hard work to improve Roswell are a reflection of the city’s people and the pride we have in our town. As a uniting force in the community, the Roswell Chamber of Commerce stands ready to support its citizens, businesses and visitors. Z

VISION Presidential

Roswell: A Truly Enchanting Community or Roswell Chamber of Commerce Board of Director’s President George Ruth there’s no better place to live then this nice community along the Pecos River.

As President of Sunwest Bank as well as the Chamber of Commerce, Ruth’s circumstances have afforded him a host of living choices..... anywhere in the country for that matter, but Ruth finds that Roswell is the best of all worlds.

“Life is very good in Roswell. I grew up in Pennslyannia but, as a family, our preference is to live in the Southwest. We’ve resided in a number of communities throughout New Mexico but Roswell is the nicest place to live. its an excellent place to raise children, the quality of life is high, education is strong and thanks to previous city Fathers who were able to see ahead, the business community is very diverse and stable.”

Ruth became involved with the Chamber of Commerce in 1992 for a number of reasons, not the least of which was to help maintain and improve Roswell’s economic development.

“Being activily involved with the economic development of Roswell is an area which interests me. I think it one of the best ways for me to have a positive impact on the community.”

Ruth feels the addition and expansion of the airotech industry is one example of Roswell growing stronger through diversity. The improved position of the Dairy industry and the steady rebounding of local oil and gas producers are other indicators that Roswell deserves to be called an economic powerhouse.

“Another thing which has impressed me about

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Roswell is the level of excellence in our proGEORGE RUTH fessional community.” He says that the area has a large number of quality doctors, lawyers and other professionals who choose to live in Roswell.

Tourism is another cornerstone of Roswell’s healthy community. Ruth thinks that 1997 will be a banner year for the area, in no small measure because of the 50th anniversary of the Roswell Incident.

“We’ve taken advantage of the UFO phenomenom in a tasteful way. When I travel outside of the region people immediately relate my town with the Roswell Incident.” What Ruth has found is that the mysteries and fascination surrounding UFO’s get the better of tourist’s curiousities, but once in Roswell the communities fine ammenities and other attractions linger with the visitor longafter their vacation is over.

The Gus Macker Charity Basketball Tournament has become an institution in Roswell, bringing competitiors and spectators from across the region and from neighboring states for a weekend of festivities and healthy sport. Ruth sees the positive economic impact of bringing in tourists to Roswell, but he emphasized the teamwork created within the community to host such a complicated event. “This annual event unites such diverse segments of our community.

And that only makes us stronger long after the Gus Macker tour has moved on.”

George Ruth hopes the world will continue to find his community as enchanting as the rest of New Mexico. Throughout the pages of this magazine readers will see first hand exactly why Mr. Ruth couldn’t be more on target. Z

The Mysteries

Top Left: A relic from the rowdy frontier days.

Top Right: Roswell’s impressive Historic District has many beautiful homes and chruches.

Corner: The Historical Center for Southeast New Mexico strives to preserve the feel of the “Old West” in the Pecos Valley.

Bottom Left: The homes in Roswell’s Historic District are the foundation of the town’s charm.

Bottom Right: The Historical Center for Southeast New Mexico will take you back to the turn of the century.

Facing Page Bottom: The beautiful green-domed Chaves County Courthouse.

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of Roswell...

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ill Rogers once said of Roswell, New Mexico, "its the prettiest little town in the West." Building on the strength of its beauty, Roswell has grown from a rowdy little cow town during the last century into a thriving center of education, economic development and culture.

From ancient Indian inhabitants to the Spanish explorers and the early cattlemen, the Pecos valley has always drawn people to its edge to settle, live and prosper.

In the mid 1800's it was ex-Confederate Captain Joseph C. Lea who took what was a lawless hub for gambling and waywardness and formed it into a community filled with businesses, schools and churches poised for a level of growth and prosperity which continues today.

Incorporated in 1891, the town of Roswell developed quickly with artesian water diverted to fields which would provide life to

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an agriculture industry and investment capital flowing into town by way of E.A. Cahoon, who established the First National Bank. The Roswell Daily Record took hold that same year and within two decades Roswell built St. Mary’s Hospital, cementing their commitment to growth and progress.

Businessman J.J. Hagerman pushed the community into the twentieth century by bringing a rail link through Roswell which connected fruit and livestock merchants to their markets.

With a transportation hook up, the people followed. One of those individuals was Dr. Robert H. Goddard,

The New Mexico Military Institute, established in 1891, continues today to provide excellence in education. known today as the father of the modern rocket. Dr. Goddard tested his work in Roswell from 1930-1941.

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Today the Roswell Museum and Art Center has his workshop on display in one of its special wings.

The Roswell Army Flying School took in its first students in 1941. Later, the school became Walker Air Force Base, a support base for Atlas ICBMs and Strategic Air Command Center.

The base eventually gave rise to the Roswell Industrial Air Center. In turn, a branch of Eastern New Mexico University and the Southern New Mexico Rehabilitation center set up operations at the center.

The growing facility attracted other forms of industry and today remains a

focal point of the community.

Called the Roswell Incident, this lingering mystery, which has made the Roswell community a household name around the globe, is embraced with a mix of the playful and serious by the city’s leaders and residents. 1997 marks the 50th anniversary of the event. The community is planning a world-class celebration with events and activities scheduled throughout the year.

The Roswell Incident took place during the summer of 1947; and involved the military, local ranchers, residents... and news of a flying saucer captured by the military.

The mysterious crash, possible recovery of an actual UFO and alien pilots, along with the apparent Army Air Force cover-up have been the subject of a great many documentaries, books and interviews. A recent movie titled Roswell played on Showtime and the Fox Network premiered Alien Autopsy.

Many people have come forward who recalled or were involved in the incident since publicity about the events resurfaced during the 1980's and 1990s.

The community has two museums devoted to the incident and UFO research in general. Outa Limits UFO Enigma Museum and the International UFO Museum and Research Center are both open to the public, offering exhibits, tours and written material on the subject.

Aliens may continue to make Roswell famous throughout the world, but its 24 parks and playgrounds, its wide variety of cultural events, a local symphony, the Spring River Park and Zoo, the Roswell Community Little Theatre, the General Douglas L. McBride Military Museum, the Roswell Museum and Art Center, the Historical Museum for Southeast New Mexico, as well as a host of recreation opportunities, only add to the reasons so many people visit the area each year.

A cow town no more, Roswell is on course for success at the turn of the millennium and beyond. Z

Welcome To

Country

Are you considering a move for your business? Want a great place to retire?

Looking for an easy-going town to raise your kids?

Well, Roswell is the place, and Sunwest is your bank. You can depend on Sunwest for financial services and products that meet all your business and personal banking needs.

George Ruth Give President George Ruth a call, or talk with a member of Sunwest’s friendly banking staff. (505) 624-5000.

BANK member FDIC

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Energy, Determination and Focus: Our Formula For Success Economic powerhouse. Few communities are deserving of the words “economic powerhouse,” but the positive results from years of hard work and a tightly coordinated planning effort in Roswell are both obvious and measurable by anyone’s standards.

ECONOMY Lew Mollenkamp, Executive Director of Economic Development, flatly states “Roswell has a history of success and continues to build on it. We have a road map for tremendous economic progress by the year 2000 and are on track for even more success”.

A strong and stable economic base, enviable facilities for expansion and the resources and infrastructure for development establish the foundation for Roswell’s economic growth.

The people however, create the momentum. Chamber of Commerce CEO, Don Cox, The residents of Chaves County enjoy the good fortune of living in an area rich in natural resources, with a strong infrastructure for business.

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says the people of Chaves County are “determined, energetic and focused on the community's goals. That makes the real difference”.

The diversity of the area is recognized as a strength; the county’s history is one of accomplishment. “We are moving ahead,” says Mayor Tom Jennings, “but at a controllable pace that allows us to maintain our small town neighborliness as we go”.

Plentiful water, fertile soil and a mild climate contribute to the generation of a $329 million dollar agricultural economic base in Chaves County. Dairy cattle lead the list in income, followed by beef cattle, sheep and Angora goats. More wool is sold from Roswell than from any single community in the United States.

A newcomer to Chaves County is the rapidly growing ostrich industry. The birds are utilized for their meat, leather and plumage. The survival rate for hens is

People of Roswell have reason to smile considering the area’s impressive level of recent economic growth.

higher in New Mexico than anywhere in the nation.

Alfalfa hay leads the list of agricultural crops, followed by cotton, chile, corn and pecans. The growing dairy and alfalfa industries and aggressive City, County and Chamber leadership contributed to the establishment of a cheese industry in Chaves County. Leprino Food’s recent expansion has made it the nation’s largest producer of Mozzarella cheese.

Four million pounds of milk are utilized daily. Other area food processing includes salsa, tortillas, lollipops and baked goods.

Oil and gas exploration and production are also major contributors to the economic base of Chaves County. New Mexico holds the second largest natural gas reserve in the country and is ranked fourth in the nation in natural gas production.

Chaves County is one of the major oil and gas producing counties in New Mexico. One of the largest producing

basins in the United States, the Permian Basin, extends from West Texas into Southeast New Mexico. Chaves County has over 1,500 wells producing in excess of 1.3 million barrels of oil and 36.6 billion cubic feet of gas annually. In addition, Roswell is home to many independent oil companies, geologists, engineers and petroleum landmen.

School children are the primary beneficiary of oil and gas production in New Mexico. Funding for schools throughout the state is provided from royalties and severance taxes on oil and gas production. Recently, oil and gas generated annual tax revenues to New Mexico totalling $264 million and state royalties were $250 million. The local economy also benefits from gross receipts tax generated by drilling activities and related operations within the county.

Without significant oil and gas revenues, New Mexico would have to rely on other sources of funding to support its excellent schools.

The huge Roswell Industrial Air Center (RIAC), once the nation’s largest Strategic Air Command facility, has played

The dairy cattle industry makes the largest single contribution to Chaves County’s huge agricultural economic base.

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Though it has since relocated to South Main Sreet, Levi Strauss was among the many industries operating on the grounds of the Roswell Industrial Air Center (RIAC).

Roswell Daily Record 2301 N. Main. Roswell,NM 88201

(505)622-7710

Roswell Magazine brings you all of the latest information on Roswell. From current costs of living and economic development to favorite restaurants and shops around the city.

Copies of Roswell Magazine are available at: The Roswell Convention and Civic Center 912 N. Main Street (505) 624-6860 or 1 (888) ROSWELL (767-9355)

(505) 388-3966

For advertising information, please contact Zia Publishing Corp. of Southern NM at:

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a major part in Roswell’s economic growth. Numerous businesses have located at the RIAC. Longhorn Manufacturing, a fireworks company moved into bunkers at the air center the very day that it was transferred to the City of Roswell. Nova Bus, a manufacturer of city transit buses, is one of the community’s largest employers. The RIAC is home to a lollipop manufacturer, fiberglass manufacturers and aircraft repair and refurbishing companies. A new tenant, Patriot Aviation Services, Inc., has recently established its corporate headquarters at the Roswell Industrial Air Center.

Operations include charter, cargo and feeder airline service, as well as a wide range of aircraft maintenance, overhaul, painting and related services.

Aircraft testing and pilot training are also major businesses at the RIAC; Levi Strauss and Christmas by Krebs got their start at the air center and have since built new facilities on South Main Street. Construction of a new $24 million radar system and control tower will increase commercial and military air traffic, and of course, the potential for more industry.

Roswell retail business, both locally-

owned and national chains, continue to expand. The modern Roswell Mall is located on North Main Street, and several other shopping centers have developed over the years.

The downtown business district recently underwent a major reconstruction project which involved more than street repairs. Main Street was made more attractive with new lighting, benches, and red-brick crossings.

The sidewalks and curbs were lowered for accessibility, and utilities and drainage improved. “The challenge,” says Mayor Jennings, “was accomplishing modernization without sacrificing the small-town atmosphere that is unique to Roswell and Southeast New Mexico”.

The Roswell/Chaves County Economic Development Council of the Chamber of Commerce and Main Street Roswell are prepared to assist those wishing to locate businesses into the downtown area.

Economic growth in Roswell and Chaves County is impressive. The individuals and groups directing its course are dedicated to sensible planning and proactive involvement. The words “economic powerhouse” are both fitting and well-deserved. Z

EASTERN NEW MEXICO MEDICAL center

Ambulatory Care Unit Cardiopulmonary Dialysis 24 Hour Emergency Room Women & Newborn Services Non-Invasive Cardiac Lab Pediatrics Physical Therapy Radiology Cancer Treatment Center Laboratory Critical Care Services

405 West Country Club Rd Roswell, NM 88201

505-622-8170

OUR HYOMETOWN ANK

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With our 24 - hour banking at our ATMs and drive up window we can handle your banking needs any time of the day.

Local climate proves to be ideal for livestock agriculture - but its not just sheep and cattle anymore. Visitors to the region may be surprised by Roswell’s most novel farm animal - the ostrich.

226 North Main Street

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505-625-1122

BANK of the SOUTHWEST AT ROSWELL

A Thriving, Active Community its the rich quality of life that has always drawn people to Roswell. Among other things, the cultural and educational institutions, the friendly, optimistic attitude of its residents and the healthy economy contribute to this and continue to make Roswell a great place to live.

LIFESTYLE One of the first things a visitor is struck by when touring Roswell is that active community involvement which makes this town a great place to live, play, learn and grow.

Roswell’s citizens are rightfully proud of their excellent public schools and colleges as well as their business community, anchored in place by a strong Chamber of Commerce. Together these institutions have supported stable growth through planning, hard work and a can-do attitude which resonates beyond the community’s borders.

Roswell’s mild weather throughout the year and abundant natural resources provide other elements necessary for a strong, healthy economy.

Local businesses give out cash awards to both outstanding teachers and motivated pupils. One look at Roswell’s exemplary state and national averages in test results , and at local elementary schools which have computers in every classroom

,and it becomes clear that this community does more than talk about change and excellence.

In an era when communities have dissolved into a disparate collection of individuals fighting for their piece of the American Dream, Roswell’s residents have remained a group that truly cares for one other. The teachers care about education for their children. The local businesses and government care and respond to situations which effect the quality of life in the community. The affordable cost of living is a tangible sign that this town places people first.

In the realm of arts and culture, one local businessman founded an Artist-In-Residence program that has provided a “gift in time” for artists from around the country.

Eleven galleries in the Roswell Museum and Art Center depict area history and development, displaying both contemporary and traditional art forms in their exhibits.

The Roswell Symphony and the Roswell Community Little Theater are both celebrating their 38th seasons.

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POST-NEWSWEEK CABLE

Events of cultural significance bloom in Roswell’s creative gardens throughout the year. From national juried arts programs to the Pecos Valley Fall Iris Show, from dances and theater productions to pottery shows, a trip to the zoo and a five ring circus, there is always something to do in Roswell.

Sports play a healthy role in the city as well. In addition to Roswell’s three eighteen hole golf courses, the community boasts a number of parks for ball games and picnics, lakes for fishing and other water activities and the very successful annual Gus Macker 3on-3 Charity Basketball Tournament.

Held over labor day weekend, this charity event draws hundreds of teams spread across dozens of courts and puts millions of dollars into the local economy.

Roswell, New Mexico; the place where true family values meet community involvement to form a haven for relaxed living. Z

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400 West Second Street P.O. Box 344 Roswell, NM 88202 (505) 623-8819

AN INDEPENDENTLY OWNED AND OPERATED OFFICE

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When its time to move, you need an agent who knows its the little things that count.

- Complimentary personalized Roswell Relocation Package - Home Buying Assistance - Rental Assistance - Your personal tour of the area

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Each office Independently Owned and Operated.

Roswell Bound!

For visitors and residents alike, much of Roswell’s appeal lies in its proximity to New Mexico’s greatest indoor and outdoor attractions.

ATTRACTIONS 16

Above: The Spring River Park and Zoo offers family style fun from picknicking, and animals to riding the miniature train.

Lower Left Corner: On display at the Roswell Museum and Art Center is the rocket workshop of Dr.Robert H. Goddard.

Right: The “Blue Room” exhibit at the Enigma UFO Museum depicts the alleged Roswell Incident of 1947.

With its year-round recreational and cultural events, the fun and good times never have to stop in Roswell, New Mexico. From the standpoint of visitors and residents alike, life stays exciting. It may have something to do with Roswell’s location which offers quick and easy access to the biggest attractions in New Mexico. A trip to one of the world’s deepest caverns or skiing atop one of the tallest peaks in the Southwest is only a short drive.

But while Roswell makes the perfect home base for enjoying regional tourism and recreation, the city itself has grown into a wonderful attraction in its own right.

The drive to create a beautiful community was initiated by Roswell’s founding father, Captain Joseph C. Lea, who began planting elms and cottonwood trees along its streets more than a century ago. This tradition was handed down through the generations resulting in a city filled with trees and parks, carefully tended flowers, a sunken garden, play grounds, golf courses and miles of biking and hiking paths.

An unexpected find is the Spring River Park and Zoo at the east end of the Spring River Corridor. This in-town attraction includes a youth fishing lake, an antique carousel, miniature train ride and a variety of

Above: Antiques, artifacts, and photos at the Historical Center for Southeast New Mexico illustrate regional history.

Above Left: Ride the Antique Carousel at the Spring River Park and Zoo. Left: Roswell’s five museums specialize in subjects which include history, art,other planets and UFO’s (in two cases).

Lower Left: Sunrise over Bitter Lake National Wildlife Refuge, a haven for migrating snowgeese.

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The International UFO Museum & Research Center Open 7 days a week

• 11:00 am to 5:00 pm

114 North Main • P.O. Box 2221 • Roswell, New Mexico 88202 Telephone (505) 625-9495 • FAX (505) 625-1907 www.lookingglass.net/commercial/ufo/ufo.html • E-Mail: iufomrc@lookingglass.net Our gift shop accepts VISA & Mastercard - Mail Orders Welcome!

ENIGMA UFO MUSEUM

Roswells Oldest UFO Museum/Ongoing Research New Exibits Alleged Flying Saucer Debris Historic Photos of Roswell The Jason Leigh Exibit UFO Enigma Cyberspace Museum

6108 South Main, Roswell, NM 88201, http://members.gnn.com/ufoenigma/index.htm

(505) 347-2275

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animals on display.

Along this same river corridor, visitors will find miles of walking, jogging and cycling paths which wind through town. An additional four miles of trail parallel South Main Street.

Roswell is a community with a strong sense of itself. So much so that it has taken a somewhat controversial mystery, “The Roswell Incident”, which involves a possible UFO crash and recovery, and, through a balanced mix of the playful and serious, has built it into an international phenomenon.

1997 marks the 50th anniversary of the event. The city is planning a world class celebration with events and activities scheduled throughout the year.

The Roswell Incident took place during the summer of 1947, and involved the military, local ranchers, residents... and news of a flying saucer captured by the military.

The community has two museums devoted to the incident and UFO research in general. Outa Limits UFO Enigma Museum and the International UFO Museum and Research Center are both open to the public, offering exhibits, tours and written material.

Attention around the globe has been so great for the marking of this 50th anniversary that 1997 in Roswell has become an attraction in itself. Visitors would be out of orbit to pass over Roswell, on a tour of the Southwest.

Focusing away from the mysterious to the more sublime and poetic aspects of Roswell, this community’s Symphony Orchestra undertakes its 38th season in 1997. The organization has been led by conductor John Farrer since 1972. Performances take place in Pearson Auditorium on the campus of the New Mexico Military Institute.

Chamber music is performed throughout the year in conjunction with openings and shows at the Roswell Museum and Art Center.

Art in Roswell represents a broad spectrum from New Mexico’s own Peter Hurd and Henriette Wyeth to the modernistic forms of development found in Donald Anderson’s Artist-in Residence

program administered by the Roswell Museum and Art Center Foundation.

The Roswell Museum and Art Center features 11 galleries of Southwestern art, history and technology. A special wing of the museum has been set aside as a re-creation of rocket pioneer Dr. Robert H. Goddard’s workshop.

Rounding out the cultural aspects of the community is the Roswell Community Little Theater. Also entering its 38th season, this troupe of talented performers offers dramatic presentations of great plays which span a large number of time periods and geographic locations.

On the subject of natural wonders and beauty found in Roswell’s surrounding environment, thousands of migrating snow geese create a spectacular event for visitors during the winter months at Bitter Lake National Wildlife Refuge.

The site offers easily accessible viewing platforms for bird watchers and photographers, as well as areas designated for hunters and fishermen.

Roswell lays claim to the oldest park in New Mexico with the Bottomless Lakes region. This oasis for boating, fishing, swimming, hiking and camping, is located just outside of Roswell.

Showers, bathrooms and electrical hook-ups add to a visitor’s enjoyment.

Other area attractions which can be reached from Roswell and should be included on one’s tour of Southern New Mexico include the nation’s richest quarter horse race at Ruidoso Downs, White Sands, and the International Space Hall of Fame in Alamogordo, the Sunspot Observatory near Cloudcroft, the Billy-the-Kid National Historic Landmarks in Lincoln, New Mexico, Carlsbad Caverns and the Living Desert State Park in Carlsbad, petroglyphs and lava flows near Carrizozo and the home of Smokey Bear in Capitan.

Roswell, New Mexico, has attractions to discover which are rooted firmly on the Earth, dealing with the history and beauty that is the Old West and others... which are simply out of this world. Z

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Shopping

& DINING

The combination of abundant quality restaurants and countless interesting retail stores makes Roswell the perfect place to come carrying your credit card and your appetite.

its fun. “its my form of therapy and relaxation.” “I’ve always found what I was looking for.” “I just love shopping in Roswell, don’t you?”

R

oswell, New Mexico has a secret its been dying to share with the world, and with the world knocking at its door during the festivities surrounding the 50th anniversary of the “Roswell Incident” this year, the secret is getting out... Roswell has fantastic shopping selections and sumptuous cuisine at small town prices.

As the global community gets smaller through advances in technology, Roswell has been able to offer the kind of merchandising which rivals big cities, but retain a small town atmosphere, pace and friendliness in which to browse and enjoy.

The downtown area experienced a renaissance when it received a facelift from the Main Street Roswell project. New lighting and accessible sidewalks, benches and red brick crossings enhance the area and give it a fresh, attractive appearance.

Bray-Moore Fashions, Dancing Tulips Interior Design and The Nut House are just a few of the specialty shops downtown which beckon the shopper to stop and take a second look.

When strolling the merchant’s shops in the downtown area works up an appetite, visitors can’t go wrong with any of the many eateries.

Ostrich specialties are featured at Marios, Steak sizzles at the Cattle Baron restaurant and fajitas are on the grill at Peppers. Where ever the stomach leads, its a safe bet that one won’t be disappointed. And for the perfect beverage after continued on p. 27

BUONAPPETITO! TA® S PA FE CA

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Seasons at Sandra’s

Come See the Many Sides of

Sears offers a wide variety of fashion apparel, appliances, electronics, hardware and automotive products

Exquisite Ladies Fashions

2800 N. Main Roswell, NM 88201

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Gift:

Department Stores: Bealls C. R. Anthony J. C. Penney

Gotta Get It!

Wal-Mart Other Apparel: Cherie Dame Maurice’s Miller’s Outpost

at the

Roswell Mall

Coach House Gifts Specialty: Camelot Music Cinema 4 Theatre General Nutrition Center Little Professor Peg’s Place Radio Shack Tilt Arcade

Western Warehouse

Wal-Mart Vision Center

Shoes: Foot Locker Payless Shoe Source Specialty Food: Corn Dogs Plus The Nut Shack Orange Julius Pasta Cafe Sweet Dreams Beauty: Family Cuts

Other Services: Claire’s Boutique Gordon’s Jewelry Martin’s Jewelry & Gifts Zales Jewelry

J.C. Penney Salon

Dr. Casaus - Eye Care National Guard Army Navy Marines

Sporting Goods:

Air Force

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Roswell Mall 4501 N. Main

For leasing information call:

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Shopping Roswell Style

Right: C OLONY H OUSE Fine furniture, accessories and gifts.

Interiors with class-from an expert commercial and residential interior design company.

1410 S. Main 623-3620

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tyle: Roswell’s shops have exactly what you’d expect from a com-

Above: T INNIE M ERCANTILE S TORE Unique and upscale gifts and jewelry of a Southwestern style.

412 W. 2nd 622-2031

munity of museums, restaurants and culture.

You’ll find

the best of Southern New Mexico among Roswell’s retailers; purveyors of everything from sparkling jewelry and

wonderful fragrances to unique accessories for the home, fash-

ions, sporting goods, UFO memorabilia and more.

Whether you’re looking for a way to enhance your wardrobe, add the perfect decorative touch to your home or improve your golf game, Roswell shops offer a wide selection of wonderful buys.

Right: T HE I NTERNATIONAL UFO M USEUM & R ESEARCH C ENTER 114 N. Main, 625-9495.

E NIGMA UFO M USEUM 6108 S. Main, 347-2275.

A variety of unique UFO gifts, books, posters, and videos everything for the alien lover, at both locations.

Left: B EALLS Classic clothing and accessories, fragrance, cosmetics, housewares and more.

Roswell Mall 4501 N. Main, 622-4480

24

Below: A NTHONY ’ S A fabulous selection of clothing, shoes, and accessories for men and women of all ages and every occasion.

Roswell Mall, 4501 N. Main.

622-4480

Above: D ANCING T ULIPS I NTERIOR D ESIGN Unique home furnishings and accessories from around the world- and expert advice on every aspect of interior design.

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Right: S PECIALTIES OF N EW M EXICO Baskets for all occasions and exceptional gifts with a New Mexico flavorliterally!

1010 S. Main St. 622-6855

Above: J.C. P ENNEY An outstanding collection of jewelry, in addition to fashions, housewares , home furnishings, electronics and more.

Roswell Mall, 4501 N. Main St. 622-2942

25

Shopping Roswell Style

Above: B RAY-M OORE FASHIONS The finest and most current Southwestern and International clothing and perfumes, including those

by Estee Lauder.

300 N. Main 623 9100

Top: S EASONS AT SANDRA’ S The finest in ladies’ fashions and accessories from around the globe.

2800 N. Main 622-1822

Right: T HE G RINDER C OFFEE

Right: S EARS A leader in fashion apparel, appliances, electronics, hardware and automotive products. Specializing in everything!

100 S. Main 622-1310

SHOPPE

Fresh and exotic coffee, custom gift baskets and espresso-cart catering.

Shipping is available.

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M EXICAN FOOD, SEAFOOD, OSTR IC H SPEC IALS, PR I M E R I B

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a wonderful meal don’t miss the Coffee Grinder and Blues Coffee Bar... Shops in the downtown area are open weekdays at 9:30 a.m. while weekend and evening hours vary.

Moving from the downtown shops and restaurants to the Roswell Mall, visitors can meander through countless stores, locate that item or gift which is just right and finish with a delicious lunch or dinner at the Pasta Cafe in the bargain.

The Roswell Mall, situated on the north edge of town, has everything one would expect in a modern, well managed shopping center, such as J.C. Penny’s, Beall’s, Anthony’s and WalMart which are anchor stores within the mall. The comfort of shopping indoors at one’s own relaxed pace makes this an excellent choice at any time of the year. The Roswell Mall houses a Footlocker, Payless Shoe Source, Miller’s Outpost, Oshman’s Sporting Goods, and the Tilt Arcade for the kids. It also includes jewelry stores, up to the minute fashion outlets, electronics, specialty shops, salons, bookstores and theaters, all under one roof. The Roswell Mall is open from 10 a.m. until 9 p.m., Monday through Saturday and Noon until 6 p.m. on Sundays.

A day of shopping would not be complete without dropping in for a peek at books and memorabilia about UFO's.

The International UFO Museum and Research Center located in the downtown area and the Enigma UFO museum near the RIAC where the military reportedly brought the captured aliens. both carry a large variety and assortment of gifts which lend themselves to thoughts about our place in the universe, and whether aliens are receiving royalties for all the material bearing their likeness.

En route to the Enigma UFO museum visitors will find more shopping opportunities in the form of Sears, Specialties of New Mexico, and Colony House Interiors. Z

Roswell’s Recipe for Dining Fun Great Burgers, Sandwiches, Ribs, Fajitas, Mexican food and Cocktails

ESPRESSO • CAPPUCCINO • MOCHA

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Retirement Living New experiences in a caring community.

“We didn’t come here to retire; we came here to live.” That’s the slogan of Roswell’s growing population of retirees.

GOLDEN YEARS 29

its Time to Make Villa del Rey Retirement Village Your Next Adventure!

Our Spanish style community basks in the natural beauty of sunny Southwestern hospitality.

Planned for your comfort and security, this unique community offers broad support of your retirement choice: • Independent Living Condominiums • Retirement Living Apartments • Assisted Living Apartments • Alzheimer’s Special Care Apartments Our friendly staff will do all the work - clean your apartment, prepare delicious meals and maintain your surroundings - while you pursue your interests. its a lifestyle you’ve worked a lifetime to enjoy.

RETIREMENT VILLAGE

2801 N. Kentucky Avenue Roswell, NM 88021

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30

The golden years should be just that... a radiant time in one's life to set aside day to day worries, commitments and financial woes, and bask in the sunlight of a comfortable, active retired life. But, in today's world it becomes much harder to find that hidden sanctuary.

Roswell, with its strong health and human services providers, mild climate, affordable land, housing, utilities and taxes, senior citizens programs, low cost of living and an array of recreational opportunities, could be just the place to end one's search for the good life.

“We didn’t come here to retire; we came here to live,” is the slogan of Roswell’s growing population of retirees. And live well, if Roswell’s planners have anything to say about it.

The community provides an abundance of senior citizen’s programs such as the Roswell Adult Center (RAC) the Retired and Senior Volunteer Program (RSVP) the Just Older Youth (JOY) program, the New Mexico Senior Olympics (headquarters in Roswell) Roswell’s Villa del Rey Retirement Village and a variety of other cultural and recreational programs and organizations.

The Roswell Adult Center offers an impressive variety of activities for anyone over 18 years of age. It houses a woodworking shop, conference rooms, pool tables and a dance floor.

Organizations such as the American Association of Retired Persons, the Geological Society and Woodmen of the World take advantage of the facility. In addition, more than fifty classes are taught at the center.

Villa del Rey Retirement Village offers a warm, relaxing environment to call home. This 237 unit campus accommodates a variety of lifestyles.

The Village provides its residents with the time and structure to

Chaves County Home Health Services 107 S. Union • 623-8000

•RNs and LPNs •Home Health Aides •Therapists •IV Administration •Ostomy RN •Medicare/Medicaid approved

Opportunities are plentiful for retired citizens in Roswell thanks to programs at local centers such as the Roswell Adult Center (shown above), which has facilities for such activities as billiards, dancing and woodworking. Also, more than 50 classes are taught at the center.

participate in organized activities, interact with neighbors, learn new skills and pursue personal interests.

The Village is designed to suit the changing needs of older adults in a setting which is safe, supportive and balances needs with privacy.

The Independent Living Apartments provide an ideal setting for active retirees. Although 24 hour emergency help is available, these homes do not extend personal care. They are equipped with free cable television, gas fireplaces, secured parking garages and washers and dryers.

Villa del Rey also offers assisted living apartments.

Meals are served restaurant style in an elegant dining room. Other amenities include a library, on-site beauty/barber shop and popular beverage area.

The JOY center offers another haven for retirees. There are four JOY centers in Chaves county allowing people over 60 to maintain independence, fend off loneliness and participate in invigorating projects. The centers serve as sites for proper nutrition as well as providing recreation, transportation and assistance to seniors through

delivery of meals and care services to the home.

Volunteer opportunities are as close as a phone call and come from a variety of sources, insuring the active retiree a chance to contribute in any organization of their choosing.

The Retired and Senior Volunteer Program (RSVP) is sponsored by the Roswell Chamber of Commerce. It offers possibilities for volunteering in the museums, hospitals, libraries, civic and nonprofit organizations, just to name a few.

Eastern New Mexico Medical Center is a recently expanded, 162 bed, hospital with a new Cancer Treatment Center. The medical staff includes a wide range of specialties.

Chaves County Home Health Services is among those that offer senior citizens a variety of help within the surroundings of their own homes, and there are several nursing care facilities in the area.

Whether its fishing, boating or sailing on one of several lakes which neighbor Roswell, a round of golf at one of the local courses or dinner at the country club, this part of the world offers an ample supply of resources to keep one fit, active and socially invigorated. Z

31

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Reaching For a Dream Motivated by his desire to repay the debt of hospitality and goodwill shown him by the community, Cla Avery brought the fundraising (and fun!) Gus Macker Basketball Tournament to Roswell.

LEADERSHIP

PROFILE countless numbers of people across the Southwest.

As a teacher Avery was able to use his summer vacations to organize the event, but he is quick to downplay his own efforts, saying that he has surrounded himself with a crew of great people who, after a decade of tournament management, have become seasoned veterans.

Building on the success of the Roswell Gus Macker Basketball Tournament, Avery and company and the Chamber of Commerce are kicking off the Gus Macker Gridiron 4-on-4 Flag Football competition.

“There has been strong response for this event thus far”, said Avery.

“What I like and find appealing in these tournaments is that its set up so that you play against people of like abilities. With the flag football, some girls are going to play this sport for the first time.”

Avery pointed out that these are very intense and inclusive events.

Roswell’s tournaments have grown in size and scope to include 630 participating teams in 1996, who were able to raise thousands of dollars for local youth programs while getting exercise and fun thrown into the bargain.

“I don’t do this for financial reasons. The Gus Macker tournaments are my chance to give back to a community that I will always be indebted to for taking a chance on me and giving me employment. I hope it has been and will continue to be a positive thing for our young people.”

With the addition of Flag Football, the community of Roswell understands how to make a good time even better.

Avery said that if these tournaments can get young people interested in sports and keep them off the streets then he feels the programs have been a worthwhile success. Z

Roswell, New Mexico was the first city outside of Michigan to host Gus Macker, the largest 3-on-3 charity basketball tournament in the world, and art teacher Cla Avery’s initiative and desire to give back to a community which had welcomed and accepted him as one of their own played a big part in the event’s success.

Avery, who teaches at Mountain View Middle School in Roswell, had always loved sports, playing both football and basketball as a teenager. During a summer vacation to Lowell, Michigan, where he’d attended school and met his wife Kathy, Avery took notice of a 3-on3 basketball tournament which had grown from a handful of people in Scott McNeal’s driveway back in 1974 to an event featured in Sports Illustrated.

The wheels began to turn for Avery, who returned to Michigan in 1986 with a team of students from Roswell and a plan to pitch his community as a host city for the Gus Macker World Tour.

“The credit really goes to the dozens, if not hundreds of people who have been involved with this event over the years,” explained Avery. “its a marvelous thing for our community. The town really comes alive with a festival atmosphere. We like to jokingly call this event the Woodstock of Basketball.”

Beyond the hoopla and festivities, the Gus Macker Charity Basketball Tournament has been accepted with enthusiasm by the citizens of Roswell, as well as impacting the economy in a very powerful way and touching the lives of

33

What’s going On A Calendar by Season Roswell’s mild climate and spirit of fun makes for good times all year round. Every month this year has its new and annual events, but Roswell’s unique history promises to make 1997 extra special. July’s 50th Anniversary Celebration of the “Roswell Incident” will absolutely be an event not to miss.

SPECIAL

EVENTS “A year of events which will be out of this world!”

That’s how the planners and community leaders behind the 50th anniversary of the “Roswell Incident”, the mystery which surrounds the possible crash and recovery of a UFO, are billing what is shaping up to be a worldwide phenomenon.

34

The story of what did or didn’t happen has been capitalized on by the national media. Films, books and television shows have pondered the questions, and sifted through “evidence”, which has included everything from metal shards thought to be pieces of the UFO, to a video tape of an Alien Autopsy.

In honor of all the hoopla accompanying this story, the Roswell community has become part of the mys-

Photo by: Curt Smith

tery and good natured fun by scheduling parades and programs, creating a commemorative postage mark and playing host to a major UFO conference at their sparkling new Roswell Convention and Civic Center.

On July 4, 1947, an object crashed northwest of Roswell in a severe thunderstorm. It was tracked by radar and the military moved in to clear the debris and make certain the public was not alarmed by the news of UFO activity near the world’s only base with nuclear weapons at the time. Unknown to the military was the fact that a local rancher had found another field of debris and reported it to the air base at Roswell which investigated the situation and issued a press release stating that a UFO pinatafest had crashed in Roswell.

What followed was a series of coverups and the release of misinformation by the military and the government, residents sworn to secrecy and confusion which has persisted nearly fifty years.

But with so much publicity and exposure

as of late, many witnesses are coming forward to tell their versions of the mystery, adding to the lore and excitement of this intergalactic puzzle.

The truth is out there, and what-ever it might be, Roswell’s anniversary festivities are not to be missed.

Photo by: Curt Smith

Above & Right: The Annual UFO Festival strikes a unique balance with activities for everyone. The event will ferature speakers and panel discussions as well as parties and parades

35

Events By Season

Photo by: Curt Smith

The Community Little Theatre's 38th season runs from September through May. Its annual production of “Minus Some Buttons” will run from April 4-6.

The Roswell Museum and Art Center, in addition to its permanent displays, has special features and events throughout the year. Of special interest are the 15th Annual National Juried Show of the Roswell Fine Arts League and 9th Annual Juried Show of the New Mexico Miniature Arts Society, both May 22-26.

The Chamber Orchestra performs for openings at the Roswell Museum and Art Center, and has specially featured artists throughout the year.

The Roswell Symphony Orchestra’s last production of 1996 will be the Christmas Concert held at NMMI, on December 15th.

1997 kicks off with a monthly Subscription concert beginning January 25. The Labor Day Concert at Spring River Zoo is free and is followed by its regular season opener in November.

Golf? Of course its a year round activity in Roswell, and with two public courses and one private, there are always special events taking place.

WINTER In addition to the cultural events stacked up in Roswell's winter season, the first public running event of the year takes place February 24. The Roswell City Parks and Recreation Department sponsors a competition 3 mile and 10K run and a 2 mile walk in Cahoon Park.

SPRING In Roswell's spring season, the kids break loose for the annual Easter Egg Hunt April 6 in Spring River Park. Earth Day on April 20 has become a time for the whole community to participate in "sprucing" up the city... Can you believe its a “Glad Bagathon!” Volksmarch April 27-28 is a healthy way to come out and celebrate the spring season.The Carson and Barnes 5 Ring Circus will be in town April 29-30 at the SENM State Fair Grounds. The first week in May, the “55 Alive Seniors Golf Tournament” is held at Spring River Golf Course and on May 3, “Party On The Pecos” will be taking place in Cahoon Park. The fourth annual Zoo Run May 4 raises money for Friends of the Zoo. The 9th annual "Old Timers Balloon Rally" is set for May 11-12. Moms are honored May 11 with a special Mother's Day Concert in Cahoon Park. The Antique Car Show is held the following weekend at the Eastern New Mexico State Fairgrounds.

SUMMER Roswell's summer season gets a boost in early June with New Mexico Dairy Days held in Dexter.

Dairy Days includes cheese sculpting, a Milkman Triathlon, the Great Milk Carton Boat Race and lots of food and family fun. The Connie Mac Baseball Tournament will take place from June 6-8 this year.The Summer Biathlon Competition includes competitive running and shooting June 22 at the Roswell Gun Club. Children 12 and under participate in the annual Fishing Derby June 8 at Spring River Zoo while both kids and adults take part in the Derby's casting contest. The Triathlon Junior Olympics for kids 13 to 15 is held for two weeks in June at the New Mexico Military Institute, followed by competition during the next two weeks for the 16 to 19 year olds. July is “Alien Month” this year more than ever Left: September’s Pinatafest celebrates Mexican culture as expressed by Music, Dance, Arts and Crafts, contests and a Mexican Rodeo.

Above Left: Space Camp brings displays such as the Shuttle model and flight simulator to Roswell as part of its mission to get children interested in the life of astronauts.

Above Right: Proud owners bring out their renovated and original antique cars at the show in May.

36

and the city will be having an extra special UFO Extravaganza to celebrate the 50th anniversary of the ”Roswell Incident”, lasting from July 1-5. Activities will include the annual “Alien Chase” Fun Run and an Alien Parade, among other events.

Fun and Fitness Walks for all ages are scheduled every other Saturday from May through August and a bicycle race series at Bottomless Lakes State Park goes on all summer. The annual Festival in the Park July 13 features live entertainment and arts and crafts. The Sun Classic Charity Pro Am Golf Tournament held July 20 gives professional and amateur golfers the opportunity to compete and raise money for a worthy cause.

The Super Kids Triathlon at Cahoon Park August 24 is a swim-bike-run event with four age categories.

FALL The Gus Macker 3-on-3 Charity Basketball Tournament has established Roswell as a regional home. Roswell streets transform into basketball courts on Labor Day weekend, as players participate in the tough competition and spectators from throughout the region cheer for their favorite teams.

Piñatafest is held on the courthouse lawn September 15-16. The festival features mariachi music, ballet folklorico, contests, arts and crafts, and a Mexican Rodeo. On September 27, the Chile Cheese Festival offers an opportunity to sample the wonderful local chile peppers. The first weekend in October is set aside for the Eastern New Mexico State Fair, the oldest fair in the state.

The 74th annual event features a parade, a carnival, a midway, lots of exhibits and fair food, a chile eating contest, a junior livestock sale and a pro-rodeo. Also in October, runners get another chance at competition in the Pecos Valley Roundup, a competitive 3 mile, 10K and 20K run. The annual Southeastern New Mexico Senior Expo '96 is held in late October and provides the region's senior citizens immunizations, blood screening, advice and services to enhance the quality of their lives.

For further information on Roswell's exciting seasons, write for a full calendar of events to Roswell Convention and Visitors Bureau, 912 N. Main, Roswell, NM 88201 or call 505-624-6860 or 1-800 ROSWELL. Z

its SHOW TIME! A year in Roswell is packed with events.

Major fairs, fiestas, cultural and sporting events highlight the activities in our city.

The Roswell Museum and Art Center presents a variety of ongoing shows, The Community Little Theatre’s presentations are a “must see” and The Roswell Symphony Orchestra continues its 39th season.

For a comprehensive schedule, get a free copy of events when you drop by the Roswell Convention and Visitors Bureau.

Fairs, Fiestas & Performing Arts Roswell Convention and Visitors Bureau 912 N. Main, Roswell, NM 88201 • 505-624-6860 or 1-800-ROSWELL

ROSWELL RACQUET CLUB & SPA 25 Meter Indoor Pool Nautilus & Free Weights 6 Racquetball Courts 3 Jaccuzzi’s 2 Dry Sauna’s Mens Steam Room Bikes, Stair Climbers & Treadmills Over 40 Aerobic & Water Aerobic Classes per week

1997 200 E. Mescalero Roswell (505) 622-0962 Fully Staffed Nursery

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To the Stars and...

Historical Center for Southeast New Mexico Open Friday, Saturday & Sunday 1:00 pm - 4:00 pm

200 N. Lea Ave. • Roswell, NM 88201 505-622-8333

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Adjacent to the Roswell Museum And Arts Center

11th and N. Main, Roswell, NM 88201 505-624-6244

Art and Culture...

Roswell’s art scene is second to none; with such names as Peter Hurd, Henriette Wyeth, Michael Hurd, Luis Jimenez & The Rogers Aston Collection, there’s something for everyone.

T

he depth of a community’s culture is determined by how strongly its residents support the arts organizations and their endeavors. Roswell’s track record in this area speaks of a community devoted to high caliber performances, diversity and growth. Thirty-seven years of symphony and community theater, fifty-nine years of established history and art exhibitions and twenty-nine years of artist-in-residence programs are statistics to brag about.

The people of Roswell, with the support of industry and business, have made the arts a

photo by Ken Cobean

cornerstone of the city’s development. Their combined dedication and efforts have transformed a dusty gambling town of a century ago into a community respected for its cultural enhancement.

At the center of this growth has been the Roswell Museum and Art Center. The original missionstyle building which housed the museum, now the Founder’s Gallery, was established in 1937.

The goal of the Founder’s Gallery is dedicated to the original paintings of renowned regional artists Peter Hurd and Henriette Wyeth; the most comprehensive collection of their works is housed on site.

The Museum and Art Center is also known for its collection of

Now in its 39th season (21st under Maestro John Farrer), the Roswell Symphony Orchestra produces Full Orchestra concerts and a Chamber Series every year.

New Mexico modernist paintings, including work by Georgia O’Keefe,

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Marsden Hartley and John Marin.

Regular displays of contemporary art can be found at the Museum.

Many of these contributions have come from the Museum’s Artist-inResidence program. Founded by local artist and businessman Donald B. Anderson, this program is guided by the Museum’s Foundation Board. Donated works from the Artist-in-Residence program can be viewed at Anderson’s Gallery 409.

Collections housed and displayed at the museum include the Rogers Aston Collection of American Indian and Western Art, the Native American and Hispanic Collections, and the Robert H. Goddard Collection of Liquid

Propellant Rocket Technology.

Showing its flair for diversity, the Museum houses New Mexico’s largest planetarium in a separate but adjoining wing of the facility.

Light shows and programs are offered throughout the year.

The Roswell Symphony Orchestra has a tradition of providing high caliber performances under the steady hand of Maestro John Farrer, now in his twenty-first season as conductor. Each year the orchestra features internationally recognized guest artists such as Pianist Anton Nel, and violinist Sergiu Luca.

The Roswell Community Little Theater will host five full productions in 1997 ranging from musical comedies to works by Neil Simon. The theater has its own in-town facility and offers new actors a chance to audition for its performances.

In addition to these long standing cultural programs, the community features the Roswell Folklorico.

This group performs colorful and authentic regional Mexican dances throughout the year at area fiestas and other events. These dances originate in every part of Mexico, and across New Mexico as well.

A cultural tour of the city would not be complete without seeing The General Douglas L. McBride Military Museum housed on the campus of the New Mexico Military Institute. Also, impressive collections of local historic signi-ficance can be viewed at the Historical Center for Southeast New Mexico in the former home of James Phelps White.

Roswell cannot be fully appreciated without discovering its art and culture, and only then will visitors see how talented and creative individuals have helped this town achieve prominence in the Land of Enchantment. Z

Community Involvement

C L U B S

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O R G A N I Z A T I O N S

Altrusa Club of Roswell

P.O. Box 1251, 88202-1251

Beta Sigma Phi-City Council 1507 W. 3rd, 88201 Jane Andrus, 623-0854

C.A.S.A.

Court Appointed Special Advocates P.O. Box 1776, 88201

Indep. Order of Odd Fellows Samaritan Lodge #12 1211 W. First, 88201 Asa Lee England, 622-1415

Rio Pecos Kennel Club P.O. Box 673, 88201 Christie Ray

Roswell Christian Women’s Club

Glenda Lindenberger 622-4794

Roswell Community League

P.O. Box 441, 88201 Lisa Cassels, 622-4320

Roswell Community Little Theatre

Los Pocos Locos

Miniature Club 3010 Belmond Dr., 88201

P.O. Box 305, 1101 N. Virginia, 88201 622-1982

Mid-Day Lions

Roswell Duplicate Bridge Unit #382

Mike’s One Liner Dance Club

Round Tuits Round Dance Club

Military Order of the Purple Heart

S.E.N.M. Audobon Society

Model Trains (PVSMT)

Samaritan Rebekah Lodge #14

4 Gaye Dr., 88201 Hugh Rieken, 623-3715 Rt. l, 4104 Cactus Ln., 88201 Mike Seurer, 622-5363 P.O. Box 1191, 88202-1191 Morris H. Snow, 622-7207

Pecos Valley Society of Model Trainsmen 24 Western Briar Rd., 88201 R.C. (Bob) Rogers, Sr. 624-7949

Moonlighters Rhythm & Blues Band Big Band Era Music 2001 N. Mississippi, 88201

NARFE, Chapter 731

Nat’l. Assn. of Retired Federal Employees 114 Three Cross, 88201 Juanita Whitaker, 623-5923

Pecos Valley HIV/AIDS Resource Center

Client Services & Comm. Ed. 623-1995

Pecos Valley Iris Society

3205 N. Washington, 88201 Pegi Naranjo, 622-0648

Pecos Valley Woodcarvers 215 E. Coundry Club Bernie Harris, 622-2898

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1102 S. Michigan, 88201 Rose Caldwell, 622-7779

Rt. 1, 4104 Cactus Ln., 88201 Mike Seurer, 622-5363 708 N. Lea, 88201 Elmer Patterson, 623-6470

1211 W. First St., 88201 Cordelia E. Harris, 623-3898

Serenity Club

1000 E. Bland, 88201 625-0868

Society for Creative Anachronism 408 E. 4th, 88201 Ben Clark, 623-4531

The Enchanters

Women’s Barber Shop Chorus 3001 S. Wyoming, 88201 Marge Heaton

TOPS No. N.M. 175, Roswell P.O. Box 5968, 88201 Elaine Taylor, 622-0267

Telephone Company Pioneers of America

Jingle Bob Club 2109 New Mexico Dr., 88201 E. Gene Reames, 622-2424

Unique Opportunities.

Roswell offers unique educational opportunities, both for pursuing specialized fields and for taking the leadership positions in tomorrow's world.

EDUCATION Education and the pursuit of excellence was at the heart of Roswell’s transformation from cow-town to a community ripe with culture and class.

Roswell has a long standing tradition of offering unique educational opportunities both for those seeking knowledge in specialized fields and for more generalized studies for filling tomorrow’s leadership roles throughout the world.

Historically, the oil and gas industries have been strong supporters of education throughout New Mexico by way of gross receipts tax and other contributions. Nowhere

is this tradition stronger than in Roswell, New Mexico. These industries have made it possible for young people from a variety of ethnic and economic backgrounds to pursue a high quality education with the latest equipment, textbooks and facilities.

The New Mexico Military Institute, Roswell’s oldest educational facility, provides a structured education which develops critical thinking skills and strength of character. The institute, founded in 1891, is one of six military junior colleges in the nation as well as a four year college preparatory and state supported coeducational high school. Students live on a beautiful forty acre campus which boasts marching fields, a plush sporting complex, excellent golf facilities, a chapel, state of the art library and military museum. Pupils are taught in Gothic style

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buildings which resound with tradition.

Students seeking a college education in Roswell need only look to Eastern New Mexico University to find a variety of courses for those desiring knowledge and specialized training at any age. Associate degrees and certificates in programs such as administrative systems studies, aircraft maintenance, automotive technology, nursing, fire fighting and child development are available to its more than 2000 students. The University also develops customized training programs for local business and industry and offers an Adult Basic Education Program to help citizens with reading, writing and mathematic skills.

With Roswell’s continued growth and economic stability, students of all ages will continue to reap the benefits of a world class education system, and fine institutions of higher learning. Z

Say Yes To Success!

EA STERN NEW MEXICO UNIVERSITY - ROSWELL Call us for information about getting started.

624-7000 or or in in NM NM 1-800-24-ENMUR 1-800-24-ENMUR (1-800-243-6687) (1-800-243-6687) Eastern New Mexico University is an affirmative action and equal opportunity employer. The University does not discriminate on the basis of race, color, national origin, sex or handicap in its programs, activities or employment. Persons seeking additional information about the University’s nondiscrimination policy should contact the Director of Affirmative Action, ENMU-Roswell, P.O. Box 6000, Roswell, NM 88022-6000

Specializing in Customer-friendly services • Consumer Loans • Checking Accounts • Mortgage Loans • Savings Accounts

Rockets stand as sentinels at Goddard High School in honor of rocket pioneer Robert H. Goddard.

Member FDIC

Equall Housing E H i Opportunity

Pioneer Savings Bank • 306 N. Pennsylvania • Box 130 • Roswell, NM 88202 • (505)-624-5200

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D H A

uty

onor

chievement

NMMI New Mexico Military Institute is a state supported boarding school that offers: • Four year college preparatory high school and university parallel junior college educational programs.

• A strong, disciplined learning environment with a highly qualified faculty, small classes, and supervised study time.

• Cadet rooms with computer networking, cable television, and telephone services.

• Military commissioning opportunities through ROTC and Military academy preparatory programs.

• A safe living and learning environment that stresses duty, honor and achievement.

• Instruction in leadership, study skills, and time management.

• Physical development programs at the intercollegiate, high school, and intramural levels, and • An opportunity to grow in an environment that stresses sound moral character, personal responsibility, and positive leadership.

To learn more or take a tour, contact the NMMI Admissions Office at: MAIL: 101 W. College Blvd.

Roswell, New Mexico 88201 TOLL FREE: 1-800-421-5376 E MAIL: admissions@yogi.nmmi.cc.nm.us

“Preparing Tomorrows Leaders Today”

URL: HTTP://WWW.STATE.NM.US/NMMI

New Mexico Military Institute

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C hamber Membership ACCOUNTANTSCERTIFIED PUBLIC Allman & Allman P.A. 108 W. Deming (505) 622-2434 Gerald T. Burd, CPA, P.C. 500 N. Main, Ste. 720 (505) 623-7775 George H. England, C.P.A., P.C. 200 W. First, Ste. 759 (505) 623-6060 Gilmore, Gannaway, Andrews,Smith & Co. 2724 Wilshire Blvd.

(505) 622-5200 William R. Golden, C.P.A. 1200 W. Third (505) 622-1100 May, Taylor & Co., C.P.A. 302 W. Tilden (505) 622-2330 Ronald L. Miller, C.P.A., P.C. 400 N. Pennsylvania, Ste. 800 (505) 622-4667 Ritter, Barr & Company 400 E. College (505) 622-8500 ADVERTISING Newman Outdoor Advertising 2104 S. Sunset Ave. (505) 624-1615 AIRCRAFT CHARTER/RENTAL Great Southwest Aviation, Inc. 100 Southwest Way, RIAC (505) 347-2054 AIRCRAFT SERVICE & MAINTENANCE Patriot Aviation Services, Inc. P.O. Box 5849 (505) 347-3060 Renown Aviation #1 E. Earl Cummings Loop (505) 347-2958

Saddlecreek Apartments 1901 S. Sunset (505) 622-3042

Thompson Firestone 125 S. Main (505) 622-9380

Southbrook Apartments 1901 S. Main (505) 622-1260

AUTO SALES/SERVICE Economy Motors 2506 N. Main (505) 625-2440

Town Plaza Apartments 1201 W. McGaffey (505) 623-2735

Westlake Hardware 2800 N. Main (505) 624-0550

Bush Woodworks & Appliance 111 W. Country Club Rd. (505) 622-6390

Strebeck Autos,Inc. Honda/Mazda 625 N. Main St. (505) 622-6850

BUS TRIPS Hi Neighbors Bus Trips P. O. Box 54 (505) 623-2134

Camper's Appliances,Used/Repairs 300 E. McGaffey (505) 623-6668

Walker Chevrolet, Inc. 1600 W. Second (505) 622-4100

ARCHITECTS Architecture Plus 401 N. Pennsylvania (505) 623-5700

AUTO PARTS/SUPPLIES Camper Place Accessories (Truck) 2114 W. Second (505) 622-1012

ATTORNEYS Atwood, Malone,Turner & Sabin 400 N. Pennsylvania, Ste. 1100 (505) 622-6221

Napa Auto Parts 424 E. Second (505) 623-3524 AWARDS / SCREEN PRINTING CRM Discount Awards/Silk Screen 909 W. Second (505) 622-7130

Bozarth & Vickers, P.C. 400 N. Pennsylvania, Ste. 900 (505) 622-2800

Graphics Unlimited 500 E. College (505) 624-0991

William F. Brainerd 516 Sunwest Centre (505) 625-5280

Noisy Water Artwear 2342 Sudderth Rd. (505) 257-9335

Bristol & Gomez Law Offices 105 W. Third, Ste. 211 (505) 625-5284

BEAUTY SALONS Great Looks 120 W. Alameda (505) 623-2600

Gordon L. Gay, Attorney 108 E. Third, Ste. 412 (505) 622-4202

Hunker-Fedric, P.A. 108 E. Third, Ste. 210 (505) 622-2700 Sanders, Bruin, Coll & Worley, PA 400 N. Pennsylvania, Ste. 600 (505) 622-5440 AUTO RENTAL Avis Rent-A-Car Airport Terminal, RIAC (505) 347-2500 Enterprise Rent-A-Car 1017 S. Main (505) 622-4866

BUSINESS Al Davies Consulting 2714 Coronado Dr. (505) 624-1729

Andrea Business Consultants 1101 Monterry Dr. (505) 625-1380 J & B Business Brokers & Consultants P. O. Box 994 (505) 623-4550,622-9111

Richard G. Bean, P.A. 115 W. Twelfth (505) 623-2222

AIRLINES Lone Star Airlines #1 Jerry Smith Circle (505) 347-5564

ANESTHESIA Pecos Valley Anesthesia Assoc.

804 N. Union (505) 624-1828

Roswell Lumber Do-It Center 200 S. Main (505) 622-7841

Roswell Auto Plaza, Inc. 2601 W. Second (505) 625-1000

Roswell Ford-Lincoln-Mercury, Inc. 821 N. Main (505) 623-3673

Hinkle, Cox, Eaton, Coffield & Hensley 400 N. Pennsylvania, Ste. 700 (505) 622-6510

AMBULANCE Emergicare, Inc. 204 B. East College (505) 624-0113

McCoy's Building Supply 2100 S. E. Main (505) 622-0220

APPLIANCES Amigo TV Rentals 110 W. McGaffey (505) 622-1915

Southwest Aero Technologies, Inc. 74 Earl Cummings Lp E, H #85 (505) 347-2915

Mesa Airlines #1 Jerry Smith Circle (505) 347-5501

BUILDING MATERIALS Dodson Wholesale Lumber 1701 N. Garden (505) 622-3278

Michaud, Inc. (ventures) 2803 N. Coronado (505) 622-9236 CABLE TELEVISION Post-Newsweek Cable 2004 S. Sunset Ave. (505) 623-2391 CARPET CLEANERS Rainbow Intern'l Carpet Dye/Cleaning 38 Lafayette Loop (505) 624-2468

Head to Toe Beauty Salon/Tanning 2800 N. Main (505) 622-8027 No Appointment Family Haircutters 2901 N. Main (505) 623-9414 Town & Country Beauty Salon 911 W. Walnut (505) 623-1992 BEVERAGE WHOLESALERS Desert Eagle Distributing of NM 2200 N. Atkinson (505) 622-0380 Joe G. Maloof & Co. 1018 S. Atkinson (505) 622-8810

CERAMICS Donna's Ceramic Studio 1623 S. Union (505) 623-4519 CHECK CASHING SERVICES Mr. Payroll 706 S. Wyoming 520 E. Second 501 W. McGaffey (505) 625-1322 CHILI GROWERS Graves Farm & Garden 6265 Graves Rd. (505) 622-1889 CHIROPRACTIC Dennis D. Knoche, D.C. 1010 S. Sunset Ave. (505) 623-4383 Lisa R. Reinecke, Inc. DC, PA 1500 N. Washington (505) 622-8118

Pepsi-Cola 3806 S. Main (505) 622-8840 SW Coca-Cola Bottling Co. 3104 S. Main (505) 622-7121

CHRISTMAS DECOR/ WHOLESALE Christmas by Krebs P. O. Box 5730 (505) 624-2882

BLOOD BANK United Blood Services 222-A W. Second (505) 625-9743

CLEANERS College Cleaners, Inc. 404 W. College (505) 622-8210

APARTMENTS Elm Wood Apartments 200 W. Ninth 2201 S. Richardson 510-516 S. Sycamore (505) 622-4678

Roswell Quick Lube 1005 S. Main (505) 622-1377

BOOKKEEPING/TAX Dakotan Enterprises (& typing) 2815 N. Orchard Ave. (505) 622-2999

Denio's Cleaners 104 E. Berrendo Rd. (505) 623-1900

AUTO TIRES Big O Tires 1305 N. Main (505) 623-3071

Zia Bookkeeping Services 505 W. New Mexico Dr. (505) 623-2291

Pueblo De Chamisa 1800 S. Pennsylvania (505) 624-1331

Forrest Tire Company 601 S. Main (505) 623-2090

ANTIQUES Byegones 500 W. Second (505) 622-1995 The General's Store 2212 W. Second (505) 623-8484

AUTO REPAIR American Transmission 2413 N. Main (505) 622-5525 Callaway & Sons Garage 3102 S. Main (505) 623-1988

One Hour Martinizing 514 W. Second St. (505) 623-3810

BOOKSTORES Little Professor Book Center 4501 N. Main/Mall (505) 622-6639

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CLOTHING Adrean's Wedding Gallery 317 N. Main (505) 623-3553

Bray Moore Shop (womens) 300 N. Main (505) 622-5770 Repeat Boutique 111 E. Third (505) 624-2942

Seasons at Sandra's 2800 N. Main (505) 622-1822 Wedding Bells 312 N. Main (505) 623-6234

COLLECTION AGENCY Collectrite, Inc. of Roswell 215 W. Third (505) 624-1313

COMMERCIAL OFFICE FACILITY "400 Penn Plaza" 400 N. Pennsylvania (505) 623-8993 COMMERCIAL RENTALS/INVEST Johnson Enterprises 205 W. Sixth (505) 622-6610 COMPUTERS Advanced Networking 722 N. Merriwether St. (505) 763-0880 DFN Systems/Internet 706 W. Hobbs (505) 622-7853 Oasis Computers 211 W. Fourth (505) 625-9141 Pecos Valley PC Services 109 W. Walnut (505) 625-8855 Southeastern Business Systems 117 W. Third (505) 624-0732 TNT Computer Service 116 S. Main (505) 625-9877 Western Computer Service, Inc. 207 N. Main (505) 622-6910 CONCRETE/ASPHALT MAINT Rose Consulting P. O. Box 8045 (505) 622-4413 CONCRETE/READY MIX Roswell Ready Mix Company 4100 S. Lea (505) 622-1186 CONSTRUCTION RENTALS Naranjo Ltd. 3205 N. Washington (505) 623-0376 CONSULTING ENGINEERING John D. Jaquess & Associates 210 N. Main, 2nd Floor (505) 622-8866 CONTRACTORS DeShurley Construction 210 E. Seventh (505) 622-5890 Elwell Construction Co. 720 S. Sunset Ave. (505) 622-4500 Golden Rule Construction 1210 N. Ohio (505) 622-8927 Holloway Construction Co., Inc. 207 S. Sunset Ave. (505) 622-6808

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C hamber Membership Joyce Construction 4508 W. Second (505) 623-5951 Patton Construction Co. #7 Petro Dr. (505) 622-1622 Rio Zia Construction 902 Twin Diamond (505) 623-2159 Taylor-Faust Construction, Inc. 400 W. Second (505) 622-1490 Van Winkle Roofing 1906 S. Sunset Ave. (505) 623-5454 CONST-HIGHWAY & HEAVY Armstrong & Armstrong, Ltd. 3300 S. Sunset Ave. (505) 623-6377 CONST-PAVING & UTILITY Armstrong Construction Co., Inc. 3300 S. Sunset Ave. (505) 622-1080 COUNTRY CLUBS Roswell Country Club 2601 Urton Rd. (505) 622-3410 COPY CENTER/UPS SHIPPING All Am. Copier/DBA Copy Stop 217-B. N. Main (505) 625-9225 COSMETICS/JEWELRY/GIFTS Cherie Dame 4501 N. Main/Mall (505) 622-1754 COUNSELORS Christian Prof Counseling Serv, Inc. 207 N. Union, Ste. K (505) 622-7216 Counseling Associates, Inc. 109 W. Bland (505) 623-1480 CREDIT REPORTING AGENCIES Credit Bureau of Roswell P. O. Box 2033 (505) 622-5120 CREDIT UNIONS Chaves County School Employees 1401 N. Lea (505) 623-5444 Otero Federal Credit 1900 S. Main (505) 623-5160 Rosw. Comm. Federal Cr. Union 132 W. Walnut (505) 623-7788

DANCING INSTRUCTION Alcorn Academy of Dance 2000 S. Main (505) 623-5155

ELECTRIC COMPANY Southwestern Public Service Co. 111 E. Fifth (505) 622-2130

Jim Johnson 1602 S. Union #B (505) 624-1642

ELECTRIC Electric Supply Co. 715 N. Virginia Roswell, NM 88202-0118 (505) 623-0112

DENTISTS J. Gary Cathey, D.D.S. 803 W. Alameda (505) 622-4223 Phillip M. Cathey, D.D.S. 803 W. Alameda (505) 622-9134 Stephen C. Moran, D.D.S. 317 W. Country Club Rd. (505) 624-0636 A. L. Mulliken, D.D.S., PA 906 W. Alameda (505) 622-4383 Michael Taylor, DDS, MSD 713 W. Alameda (505) 622-4369 Carlton N. Walker, D.D.S. 313 W. Country Club Rd. (505) 622-3300 Larry White, D.D.S., MSD,PA 111 W. Clinton, Hobbs (505) 393-6047 DEPARTMENT STORES Alco Discount Store 800 W. Hobbs (505) 623-7520 K-Mart Store #7017 1705 S. Main (505) 623-7480 J. C. Penney Co. 4501 N. Main/Mall (505) 622-2942 SRI/Bealls 4501 N. Main/Mall (505) 622-4480 Sears 1000 S. Main (505) 622-1310 Target 2725 N. Main (505) 623-0445 Wal-Mart Discount City 4501 N. Main/Mall (505) 623-2062 DISTR-FOODS/ SUPPLIES Silver Eagle Distributing 809 E. Bland (505) 625-9757

CUSTOM FRAMING/GIFTS Calby's Custom Framing/Gallery 401 W. College (505) 625-1775

Southwest Cash & Carry 208 E. College (505) 623-9723

Finishing Touches 316 N. Main (505) 622-0528

DIVERSIFIED The Toles Company 400 N. Pennsylvania Ste. 950 (505) 622-5863

DAIRIES Nature's Dairy, Inc. 5104 S. Main (505) 623-9640 Price's Roswell Farms 6475 Prices Lane (505) 623-2595 Sundance Farms P. O. Box 6300 (505) 622-4834 DAIRY/FOOD PROCESSING Leprino Foods Co. Rt. 2, 5600 Omaha Rd. (505) 347-9998

DOORS & WINDOWS Chaves Cty Door & Supply Inc. 205 N. Union (505) 622-1775 DRAGWAYS Roswell Dragway P. O. Box 6355 (505) 623-1988 DRAPERIES,CURTAINS SHADES Window Shoppe 802 S. Richardson (505) 624-1717

J & G Electric Co. 512 S. Main (505) 622-0146 Roswell Winelectric Supply Co. 102 S. Garden (505) 623-6561 Savage Brothers Electrical 426 E. Second (505) 622-3070 ELECTRONICS/LIFESTYLES ARM Lifestyles Electronics P. O. Box 2485 (505) 622-1700 EMPLOYMENT SERVICES Integrated Technical Services 129 W. Walnut (505) 623-6886 Manpower Temporary Services 400 N. Pennsylvania, Ste. 860 (505) 622-8771 New Mexico Dept. of Labor 108 E. Bland (505) 624-6040

Sunwest Bank of Roswell, NA 500 N. Main (505) 624-5000

White Mattress Company 604 E. Second,1010 S. Main (505) 622-1000

Valley Bank of Commerce 217 W. Second (505) 623-2265

GAS COMPANY PNM Gas Services 420 N. Richardson (505) 625-6300

FINANCIAL PLANNING Financial Network Invest. Corp.

P. O. Box 638 (505) 627-2385

FLOOR COVERINGS & CARPET Barnett Carpets, Inc. 3114 N. Main (505) 622-3829

Cortez Gas Company (propane) 1811 S. E. Main (505) 622-5400

Duran Floor Covering 318 N. Richardson (505) 623-4108

Natural Gas Services 400 N. Pennsylvania Ste. 1090 (505) 625-8822

George's Carpet 216 W. Second (505) 624-0901

GIFT SHOPS Alta's Gift Shop 1220 N. Main (505) 622-6410

FLORISTS Barringer Blossom Shop 707 S. Lea (505) 622-4261

Chappie's Hallmark Hacienda 314 N. Main (505) 622-7603

Betty K. Flowers 802 S. Main (505) 622-6631

Chew's Oriental Gifts 2513 W. Second (505) 622-7239

FOOD-RETAIL Albertson's Inc. 1709 S. Main (505) 623-9300

Esperanza's Balloons & Gifts 322 N. Main (505) 627-6527

Farmers Country Markets 800 W. Hobbs 2800 N. Main 600 E. Second (505) 623-0042

VIP Plus, Ltd. 200 W. Second (505) 625-1136 ENGINEERING SURVEY Atkins Engineering Assoc., Inc. 2904 W. Second (505) 624-2420 ENVIRONMENTAL Pool Environmental Drilling, Inc. 712 E. College (505) 622-4859 ESCROW/FINANCIAL SERVICES Roswell Escrow Services, Inc. 204 W. Second, Ste. 5 (505) 622-3513 FARM & RANCH SUPPLY Roswell Livestock & Farm Supply 1105 E. Second (505) 622-9164 FEED-CATTLE Cattle Feeds, Ltd. 1001 S. Atkinson (505) 623-7652 FINANCIAL INSTITUTIONS Bank of America 2600 N. Main (505) 622-8460 Bank of the Southwest at Roswell 226 N. Main (505) 625-1122 Farm Credit Services-Roswell 614 N. Main (505) 622-1354 First Federal Savings Bank of NM 300 N. Pennsylvania (505) 622-6201 First National Bank of Chaves Co. 1901 N. Main (505) 624-1901 Norwest Bank NM, NA 400 N. Pennsylvania (505) 622-3441 Pioneer Savings Bank 306 N. Pennsylvania (505) 624-5200

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GAS Queen Oil & Gas/Roswell Gas Card 3200 N. Main (505) 624-0506

Furr's Supermarkets 900 W. Second 2513 N. Main/1300 S. Main (505) 623-1675 The Nut House (pecans) 419 E. Second (505) 622-4300 Super Meat Mart 814 W. Second (505) 622-8550 Town & Country Food Stores 7 Locations in Roswell (505) 624-0820 FOOD/WHOLESALE El Charro Mexican Food Industries 1707 S. E. Main (505) 622-8590 FUNERAL Ballard Funeral Home 910 S, Main (505) 622-1121 LaGrone Funeral Chapel 900 S. Main (505) 623-2323

Specialties of New Mexico 1010 S. Main, Ste. 4 (505) 622-6855 Two Squaws-Handcrafted Indian Art 1109 W. Second (505) 623-1921 Tinnie Mercantile Store 412 W. Second (505) 622-2031 GLASS Roadrunner Glass 701 S. Richardson (505) 625-0701 Valley Glass Company, Inc. 2800 W. Second (505) 623-1540 GOLF Golf Etc. 2601 F N. Main (505) 627-8307 Spring River Golf Course 1612 W. Eighth (505) 622-9506 GOVERNMENT ENTITIES BLM, Roswell District 2909 W. Second (505) 627-0272 Bottomless Lakes State Park HC 12 Box 1200 (505) 624-6058

FURNITURE Colony House(& interior design) 1410 S. Main (505) 623-3620

Chaves County Chaves County Court House (505) 624-6600

Glenn's Furniture 1001 W. Alameda (505) 622-6801

Town of Hagerman Hagerman, NM (505) 752-3204

Miller-Waldrop Furniture 2001 S. Main (505) 623-5412

Human Services Dept.

1701 S. Sunset (505) 625-3000

Papworth Furniture 203 E. McGaffey (505) 622-6665

Roswell, City of 425 N. Richardson (505) 624-6700

Roswell Home Furnishings 117 N. Main 4000 S. E. Main (505) 622-6218

HEALTH CARE-REGIONAL Lubbock Methodist Hospital 2201 Oxford Ave., Ste. 201 (806) 796-7500

97

C hamber Membership Presbyterian Health Plan Sunwest Centre Ste. 501 (505) 622-7722

Robert E. Maples 508 N. Missouri (505) 625-2500

HEALTH Down to Earth Nutrition 102 N. Missouri (505) 623-4883

Jim Markl 2704 Chrysler Dr. (505) 622-9212

Roswell Jazzercise Center 117 W. Walnut (505) 627-0052 Roswell Raquet Club & Spa 200 E. Mescalero (505) 622-0962 HEARING AID CENTERS Center for Speech & Hearing 1000 W. Fourth (505) 623-8319 Professional Hearing Services, Inc. 313 W. Country Club Rd., #5 (505) 622-4327 Sandia Miracle Ear Center 109 E. Fifth (505) 622-2887 HOME HEALTH/VISITING NURSE Advanced Home Care 313 E. Country Club Rd. #4A (505) 627-6256

Rory McMinn Rt. 1, 5029 Berrendo Rd. (505) 624-2127 Gene Munsey 2611 N. Kentucky #111 (505) 622-2142 Chuck Rose 836 Agate (505) 622-3870 George Ruth 1 Escalanta Ct. (505) 623-7257 Edd Sherman 3202 W. Eighth St. (505) 622-6314 Ron Torres 703 W. Fifth St. (505) 623-1755 Jake Trujillo 505 New Mexico Dr. (505) 623-2291

Chaves County Home Health Service 107 S. Union (505) 623-8000 Community Homecare 813 N. Richardson (505) 623-6614

INSURANCE Bill Merritt Insurance 1210 N. Main (505) 623-3400

Eldercare New Mexico, Inc. 205 Calle Del Sol (505) 622-4279

Blue Cross/Blue Shield of NM 601 W. Second, Ste. 10 (505) 625-2676

Family Homecare Services 600 N. Richardson (505) 625-1857

Carolyn Mitchell, CLU 400 N. Pennsylvania, Ste. 970 (505) 624-2816

Gilmore Home Health Care, Inc. 121 W. Third (505) 623-2800

Clyde McKee Insurance 1007 W. McGaffey (505) 622-1668

Roswell Hospice Home Care 600 N. Richardson (505) 623-5887

Equitable, The 6100 Uptown Blvd. NE, Ste 230 (505) 855-5143

HOSPITAL Eastern New Mexico Medical Center 405 W. Country Club Rd. (505) 622-8170

Chuck Finegan 400 N. Pennsylvania, Ste. 1050 (505) 623-4322

ICE Host Ice Co. 77 Earl Cummings Loop E. (505) 347-5558

Horace Mann Insurance #1 Riverside Dr. (505) 622-9355 Hugh E. Taylor, LUTCF 613 W. Second (505) 623-5422

INTERIOR DESIGN Dancing Tulips 402 W. Second (505) 624-2219 INTERNET Roswell Web Service P. O. Box 836 (505) 625-9948 JEWELERS-JEWELRY Bullock's Jewelry, Inc. 215 N. Main (505) 622-7451

Villa Park 410 E. 23rd.

(505) 623-1896

Zuni Motel 1201 N. Main (505) 622-1930

MOBILE HOME/RV PARK Golden Rule Community 1337 McCall Loop (505) 624-2436

MOVING & STORAGE United Van Lines/American Moving 901 E. Nineteenth (505) 622-3050

Town & Country Mobile Hm/ RV Park 333 W. Brasher Rd. #54 (505) 624-1833

Byco Van Lines 1605 N. Garden (505) 622-3069

MOBILE HOME SALES Easy Living Homes, Inc. 1712 S. Sunset (505) 624-2436

Jewelers Bench, The 609 N. Main (505) 622-1991 LINEN/ UNIFORM SUPPLY American Linen Supply 515 N. Virginia (505) 622-2060 LIQUOR SALES McKenzie Enterprises 1100 W. Second (505) 623-1584

LUV Homes 2610 W. Second (505) 623-7297

MORTGAGE FINANCE Consolidated Mortgage Co. 706 W. Second (505) 625-8418

LIVESTOCK AUCTION MARKETS Roswell Livestock Auction 900 N. Garden (505) 622-5580

First Western Home Equity 129 W. Walnut (505) 625-1911 PrimeSource Mortgage 103 N. Pennsylvania (505) 622-5113

LOCKSMITH Security Key & Safe 509 W. Second (505) 622-6050 MAID SERVICE-RESIDENTIAL Merry Maids of Roswell 720 S. Sunset Ave., Ste. D (505) 623-5000 MANUFACTURING Creative Pultrusions, Inc. 16 Earl Cummings Loop East (505) 347-2226 Levi Strauss & Company 3701 S. Main (505) 623-7400

MOTELS/HOTELS Belmont Motel/Venture Realtors 2100 W. Second (505) 623-4522 Budget Inn West 2200 W. Second St. (505) 623-3811 Days Inn 1310 N. Main (505) 623-4021 El Rancho Palacio 2205 N. Main (505) 622-2721

NovaBus Earl Cummings Loop (505) 347-7529 NuMex Plastics 3503 S. Main (505) 622-2070 Thermal Structures, Inc. 112 S. Lincoln (505) 622-9493

Roswell Museum & Art Center 11th and N. Main (505) 624-6744

UFO Enigma Museum/Gift Shop 6108 S. Main (505) 347-2275

MUSICAL INSTRUMENTS Ginsberg Music Company 210 N. Main (505) 622-5630 NEWCOMERS GUIDE Newcomers Guide Faye Nelson (505) 622-8258 NEWSPAPER Roswell Daily Record 2301 N. Main (505) 622-7710 NURSING HOMES Roswell Nursing Center 3200 Mission Arch Dr. (505) 624-2583 Sunset Villa Care Center 1515 S. Sunset Ave. (505) 623-7097 OFFICE EQUIPMENT & SUPPLIES Cobean Stationery Co. 320 N. Richardson (505) 622-1541

Hacienda Motel 2331 N. Main (505) 623-9425

Neeley-James Office Supply 321 N. Main (505) 622-8221

Mayo Lodge 1716 W. Second (505) 622-0210

MASSAGE/PRODUCTS Synergistic Therapeutics 805 S. Brown Rd. (505) 626-2686

International UFO Museum/Research 400 N. Main (505) 624-9495

Frontier Motel 3010 N. Main (505) 622-1400

Leisure Inn 2700 W. Second (505) 622-2575

Transit Accessories, Inc. 301 E. Fourth (505) 623-4880

MUSEUMS Historical Center for Southeast NM 200 N. Lea (505) 622-8333

OFFICE EQUIPMENT All American Copier 217 N. Main #B (505) 625-9225 Business Machines Center, Inc. 914 W. McGaffey (505) 623-4301

INDIVIDUALS Dirk & Cornelia Balvoord P. O. Box 8127 (505) 623-9170

Insurance Center of Roswell, Inc. 601 W. Second, Ste. 6 (505) 624-0404

Eunice Corbett P. O. Box 1932 (505) 622-8990

James P. Johns, CLU 805 N. Richardson (505) 622-8059

Aubrey Dunn, Jr. P. O. Box 340 (505) 622-6201

Marlin Wells & Associates 500 N. Main, Ste. 444 (505) 622-1008

Joe Gallegos/Ramada Inn 25 Hotel Circle NE (505) 271-1000

Mike MCKee-State Farm 1007 W. McGaffey (505) 622-6100

Steve L. Henderson P. O. Box 1838 (505) 624-6700

James Monteith/AFLAC P. O. Box 1391 (505) 623-9961

MOBILE HOME PARKS Coronado Village, LTD. 3201 N. Kentucky (505) 623-7218

Roswell Super 8 3575 N. Main (505) 622-8886

OIL & GAS Anderson Oil Company 409 E. College (505) 623-5600

Frank Kaufman 501 Barnett Dr. (505) 622-6962

RBS & Wayne Glass Insurance Co. 1510 W. Second (505) 623-1510

Roadrunner Mobile Park 200 E. 22nd, Sp. 69 (505) 623-3630

Sally Port Inn & Suites 2000 N. Main (505) 622-6430

Armstrong Energy Corporation 500 N. Main, Ste. 1000 (505) 623-8726

Casey Kazmir 813 N. Lea (505) 627-6815

Robert V. Ely Insurance 400 N. Pennsylvania, Ste.190 (505) 622-1850

Spring River Estates / RV 1000 E. College, #7 (505) 623-8034

Tranquil Spring Lodge 45 mi. South of Ruidoso (915) 751-7760

David Petroleum Corporation 116 W. First (505) 622-8850

MEDICAL EQUIPMENT American Home Patient 901 W. Second (505) 622-5612 Roswell Home Medical, Inc. 1400 W. Second (505) 625-1400

48

National "9" Inn 2001 N. Main (505) 622-0110 Navajo Motel 1013 W. Second (505) 622-9220 Ramada Inn 2803 W. Second (505) 623-9440 Roswell Inn 1815 N. Main (505) 623-4920

Copy Machines, Inc., CMI 606 W. Second (505) 624-2952 United Business Systems-Xerox 813 N. Richardson (505) 622-2011 OFFICE RENTAL SPACE D & K Complex 720 E. College (505) 623-7007

97

C hamber Membership Elk Oil Company 500 N. Main, Ste. 814 (505) 623-3190

American Heart Assoc.

1410 Highland (505) 627-8485

Elliott Industries 500 N. Kentucky (505) 622-5840

Arc of Roswell 712 N. Lea (505) 623-6778

Hannifin Oil 300 W. Second (505) 623-4618

Assn. of Commerce & Industry 2309 Renard Pl., Ste. 402 (505) 842-0644

Phil D. Helmig 400 N. Pennsylvania, Ste. 230 (505) 624-0910

Berrendo Cowbelles HCR 31, Box 1137.

(505) 623-7792

Laurelind Corporation 500 N. Main, Ste. 827 (505) 623-8062

Better Business Bureau 200 W. First, Ste. 441 (505) 625-2646

McClellan Oil Corp.

109 W. Third St., Ste. 100 (505) 622-3200

Chaves Cty CASA Program 500 N. Main #310 (505) 625-0112

Navajo Refining Co. P. O. Box 159 (505) 748-3311

Child Care Resource & Referral 704 S. Sunset Ave. (505) 622-9000

New Mexico Oil Corporatoin 500 N. Main, Ste. 827 (505) 622-2851

Conquistador Council Boy Scouts 2603 N. Aspen (505) 622-3461

Permian Exploration Corp.

118 W. First (505) 623-1225 Randolph M. Richardson #312 JP White Bldg (505) 622-8801 Read & Stephens 400 N. Pennsylvania, Ste 1000 (505) 622-3770 Carl Schellinger 205 W. Sixth, Ste. D (505) 623-2328 Tom P. Stephens 506 Sunwest Centre (505) 622-7300 David Sorenson 607 N. Atkinson (505) 622-6311 Strata Production Company 200 W. First (505) 622-1127 G. Dee Williamson 216 W. Third (505) 623-4750 Wakefield Oil Co. 311 S. Virginia (505) 622-4160 Yates Energy Corporation 500 N. Main, Ste. 1010 (505) 623-4935 Harvey E. Yates Company #1 Sunwest Centre (505) 623-6601 OPTOMETRISTS/EYEGLASSES Deidra M. Casaus, O.D. 4501 N. Main/Mall (505) 622-7340 Contact Lens Center 313 W. Country Club Rd. (505) 623-5111

Dairy Producers of New Mexico 5106 S. Main (505) 622-1646 Desert State LIfe Managment Serv.

213 W. Third (505) 622-7780 Eastern New Mexico State Fair 2500 S. E. Main (505) 623-9411 Eldercare New Mexico, Inc. 205 Calle Del Sol (505) 622-4279 National Write Your Congressman 1213 N. Connelly (505) 762-1728 RFAL/NMMAS P. O. Box 2928 (505) 623-5407 Roswell Hispano Chamber of Com P. O. Box 2612 (505) 624-0889 Roswell Rotary Club P. O. Box 163 (505) 623-3805 Retired & Senior Volunteer Program 131 W. Second (505) 623-3960 Roswell Symphony Guild Publications 3201 N. Main (505) 623-7477 Santa Fe Assoc.

3013 La Jolla Ct. (505) 623-9336 United Way of Chaves County 400 N. Pennsylvania, Ste. 240 (505) 622-4150 Zia Girl Scout Council, Inc. 1307 E. College (505) 622-7801

Leadingham Vision Center 1100 N. Main (505) 622-4250

PAINT-RETAIL Smith Paint Company 1608 S. Main (505) 622-2020

Today's Glasses 315 W. Second (505) 625-1640

Wellborn Paint 115 E. College (505) 622-2283

ORGANIZATIONS American Cancer Society 1404 N. Kentucky (505) 623-0339

PEST CONTROL Bob Reed Pest Control, Inc. 1206 W. Hobbs (505) 623-5344

PETROLEUM / LAND MNMT Tim Jennings/Tom Jennings 111 S. Kentucky (505) 623-8331 PHARMACIES Medicine Shop, The 1010 S. Main (505) 623-3900 Nash Pharmacy, Inc. 315 W. Country Club Rd. (505) 622-2221 Walgreens 2601 N. Main (505) 622-0433

Fulkerson Plumbing, Heat & Air 1601 W. Second (505) 622-1600 Rhoads Plumbing & Heating 107 E. Sixth (505) 622-4977

Russ Plumbing & Heating 109 S. Union (505) 622-2660

Super Plumbing, Heating & Air 708 S. Lea (505) 622-9179

POSTAGE METERS Randall W. Grill P. O. Box 1374 (505) 623-4534

Walgreens 1700 S. Main (505) 624-0702 PHOTOGRAPHY Lasting Images Photography 702 Sunrise (505) 622-5500 PHYSICAL THERAPY N. M. Rehabilitation Center 31 Gail Harris Ave. (505) 347-5491 Sun Country Physical Therapy 800 W. Second (505) 625-9020 PHYSICIANS BCA Medical Associates, PA 813 N. Washington (505) 622-2606 Wayne A. Delamater, M.D. 1606 S. E. Main (505) 624-0370 Frank English, M.D., PA 313 W. Country Club Rd. (505) 622-1761 Robert H. Gervais, M.D. 108 E. Third, Ste. 427 (505) 623-6750 John C. Henry, M.D. 207 N. Union (505) 624-2330

PRE SCHOOL Noah's Ark/First Church Nazarene 501 N. Sycamore (505) 625-2611

PRINTERS Hall-Poorbaugh Press 210 N. Richardson (505) 622-2442

Ink Spot Printing & The Mail Room 800 S. Main (505) 622-5800 Roswell Printing Company 110 N. Pennsylvania (505) 622-1820 Turner-Hurford Printing 207 W. First (505) 623-3366 PRIVATE INVESTIGATOR Chaparral Claims/J. Wayne Bevers 200 W. First St. (505) 622-4513 PROPERTY MANAGEMENT Property Management Services 500 N. Main, Ste. 800 (505) 622-9875 PROSTHETIC DEVICES N. M. Prosthetic/Orthotic Center, Inc. 2515 N. Kentucky (505) 623-0344

Crit Hobbs, M.D. 313 W. Country Club Rd. (505) 623-8021

PUBLISHERS New Mexico Business Journal 420 Central Ave. S.W.-Alb. (505) 889-2911

E. M. Jennings, M.D. 212 W. First (505) 622-4360

Sage Communications, Inc. 108 N. Pennsylvania Ave. (505) 622-2525

Michael R. McGuire, M.D. 313 W. Country Club Rd. (505) 623-5571

U. S. West Direct 600 Wyoming N.E. (505) 884-4433

Roswell Bone & Joint Clinic, Inc. 115 E. Nineteenth (505) 622-7600

Zia Publishing Corp. of So. NM 400 N. Arizona St. (505) 388-3966

Donald Wenner, M.D., F.A.C.S., PC 1600 S. E. Main, Ste. F (505) 622-4374 PIPELINES Transwestern/Enron 6381 N. Mainl (505) 623-2761 PLUMBING/ELECTRIC SUPPLIES Nunn Plumbing & Electric Supply 1515 W. Second (505) 622-2912 PLUMBING. HEATING & AIR Air Refrigeration, Inc. 101 N. Virginia (505) 623-3086 C. Reading, Inc. 217 E. McGaffey (505) 623-2011

49

RADIO STATIONS KEND/FM Buena Vida, Hwy 70 West (505) 625-2098 KBIM Radio 1301 N. Main (505) 623-9100 Roswell Radio KCKN/KBCQ Old. Clovis Highway (505) 622-6450

REAL ESTATE Augie Allen 3201 Allison Dr. (505) 625-0228

Associated Realtors/Better Homes 2604 N. Main (505) 624-0440 Bama Realty Co. 1908 Second (505) 623-6200

Preston Bolin 1714 N. Kentucky (505) 622-0875 Jean Brown 1201 N. Main (505) 622-0875

Burns & Curry Realtors 212 S. Lea (505) 623-1400

Century 21/FC - Tom Barger 201 E. Second St. (505) 623-2900 Century 21/HP- Steve Smith 3117 N. Main (505) 622-0021

Coldwell Bankers 400 W. Second (505) 622-1490 Del Jurney Real Estate 404 N. Kentucky (505) 622-0850 Dollahon Realtors 1314 N. Richardson (505) 623-5310 Fabry Real Estate 207 W. Alameda (505) 623-6020 Max Littell Real Estate Sunwest Centre, Ste. 1006 (505) 622-2030 Michelet Homestead Realty 920 E. Second (505) 623-8440 Miller & Miller Realtors 710 W. Second (505) 622-3650 Prudential Grieves Group Realtors 1210 N. Main (505) 622-0875 Reece Blake Realtor 708 W. College (505) 623-4056 Schrimsher Ranch Real Estate 205 W. Sixth St. (505) 622-2343 Jim Snell Realtor 108 N. Washington (505) 622-1003 Sun Country Realty 600 W. Second (505) 623-4646 REAL ESTATE APPRAISER Kunkel & Associates 207 W. Seventh (505) 623-5180

KSFX FM/KMOU FM 5206 W. Second (505) 625-1005

REAL ESTATE MANAGEMENT Trammell Crow Co. 500 N. Main, Ste. 540 (505) 623-1652

RANCHES Diamond A Cattle Company 410 E. College (505) 622-3140

REAL ESTATE - RENTALS Rent Shoppe, The 200 W. Eighth (505) 622-9824

RECORD STORAGE Associated Record Retention 1206 N. Grand (505) 622-1515 RECREATIONAL VEHICLES Main Trailer Sales, Inc. 2900 W. Second (505) 622-1751 REHABILITATION/ DEVELOPMENTAL Tobosa Developmental Services 337 E. Sixth (505) 624-1025 REHABILITATION/SPORTS Sprint Sports Rehabilitation Clinic 113 E. College (505) 622-6500 RESTAURANTS Applebee's Neighborhood B & G 2212 N. Main (505) 627-9606 Arby's (MJG Corp) 1013 N. Main (505) 622-8710 Blues Coffee Bar 305 N. Main (505) 623-7093 Burger King 107 E. Country Club Rd. 1622 S. Main (505) 622-5362 Cattle Baron #3 1113 N. Main (505) 622-2465 Cattleman's Steak House 2010 S. Main (505) 623-3500 Chew's West 2513 W. Second (505) 622-6484 China Star 1415 W. Second (505) 622-3002 The Claim Restaurant & Saloon 1310 N. Main (505) 623-6042 Club House/ Peppers Grill & Bar P.O Box 388 Sunwest Center (505) 623-1800 El Burrito Loco 'N Burgers Mexican 1400 W. Second, #13 (505) 623-8344 El Toro Bravo Restaurant 102 S. Main (505) 622-9280 Family Restaurant 2803 W. Second (505) 623-9440 Furr's Cafeteria 1010 S. Main (505) 624-0880 Golden Corral 2624 N. Main (505) 622-5102 The Grinder 104 W. Fourth (505) 623-2997 J-Bird's Diner 202 W. Hobbs (505) 623-3185 Kentucky Fried Chicken 2423 N. Main (505) 622-5498

La Isla D'Leisure 2700 W. Second (505) 623-8858 Long John Silvers 1802 S. Main (505) 623-6033

RV CAMPGROUND Trailer Village Campground 1706 E. Second (505) 623-6040

SCHOOLS-BUSINESS TECH/TRADE Aladdin Beauty College 108 S. Union (505) 623-6331

Marios Restaurant & Lounge 200 E. Second (505) 623-1740

Roswell Job Corps Center 58 G. St., RIAC (505) 347-5414

Martins Capitol Cafe 110 W. Fourth (505) 624-2111

SCHOOLS/ UNIVERSITIES Eastern New Mexico Univ-Roswell P. O. Box 6000 (505) 624-7000

The Mason Jar Restaurant 3601 N. Main (505) 623-7466 McDonalds #2427 720 N. Main 1804 S. Main (505) 623-8810 Pasta Cafe 4501 N. Main (505) 624-1111 Pecos Rose Tea Room 709 N. Main (505) 625-9256 Popo's 222 E. McGaffey (505) 627-6436 Red Lobster 2625 N. Main (505) 622-4818

New Mexico Military Institute 101 W. College (505) 624-8001

Roswell Independent School District 200 W. Chisum (505) 625-8100

SECURITY SYSTEMS-SALES & SERV. Desert Security 726 S. Sunset Ave. (505) 623-8939 SEED-LAWN & GARDEN SUPPLIES Roswell Seed Company 115 S. Main (505) 622-7701

SERVICE STATIONS Johnnie's Exxon 1302 E. Second (505) 622-6389

Rosa's Cafe 100 S. Richardson (505) 622-3222

West Second Chevron 2116 W. Second (505) 623-6699

Schlotzsky's 401 N. Richardson (505) 623-4840

SHOES-RETAIL Chewning Footwear 301 W. McGaffey (505) 623-5121

Sonic Drive-In 624 N. Main (505) 623-5800

TAX RETURN PREPARATION H & R Block 1137 S. Main (505) 622-5455 TELEPHONE COMPANIES AT & T 2800 N. Central, 5th Floor 1-800-345-7714 Armtel 400 N. Pennsylvania, 9th Floor (505) 625-1120

Excel 2905 Mission Arch (505) 624-0498

Metro Communications #8 Lost Trail (505) 347-4743 TCA-Long Distance 1423 Main St. (505) 762-4699

U.S. West Communications P. O. Box 1355, Station 1205 (505) 245-6690 USI Communications (long dist) 313 W. Second (505) 622-8197 TELEPHONE-CELLULAR Cellularone 3108 N. Main (505) 623-4073

SELF STORAGE Side Doors Self Storage 3612 S. Main (505) 622-0580

Roger's Restaurant 505 N. Main (505) 623-9691

Edward Jones-Tom Belding 400 W. College (505) 623-0880

Merrill Lynch 400 N. Pennsylvania, Ste. 150 (505) 622-1642

SCHOOL BUSES Hamill Transportation 5701 S. Main (505) 622-9269

Lox, Stock & Bagel of the SW 2901 W. Main (505) 623-6877

ETSC/Eastern TeleCommunications 1001 S. Main (505) 622-1007 TELEVISION STATIONS KBIM-TV 10 P. O. Box 910 (505) 622-2120 KOAT TV Action 7 News 400 N. Pennsylvania, Ste 120 (505) 624-0077 KOBR-TV 8 124 E. Fourth (505) 625-8888

Dave Wolf Shoes 304 N. Main (505) 622-8800 SHOPPING MALLS Roswell Mall 4501 N. Main (505) 623-8553

THEATERS Allen Theaters 4501 N. Main-Mall Cinema 4 1717 S. Union-Park Twin 2810 N. Main-Del Norte (505) 623-4681

Sunbelt Tastee Freez, Inc. 1800 S. Main 1701 W. Second 3308 N. Main (505) 623-1115

SIGNS One Truck Parade 116 E. Second (505) 623-3327

THRIFT STORE Value Thrift Store 219 E. McGaffey (505) 623-8283

Taco Bell 3007 N. Main (505) 623-5252

Sign Pro 512 W. Second (505) 627-7446

Tinnie Silver Dollar Restaurant P. O. Box 225 (505) 653-4425

Superior Sign Crafts 1200 E. Second (505) 622-2238

TITLE INSURANCE & ABSTRACTS Chaves County Abstract, Ltd. 118 E. Fourth (505) 622-5340

Valdez Mexican Rest.

302 E. McGaffey (505) 622-2792

SIGNS/WINDOW TINTING Auto-Graphix 510 S. Main (505) 623-9114

Subway of Roswell 2901-A N. Main 1307 S. Main (505) 622-0094

Wendy's 1101 N. Main (505) 622-3825 Your Way Deli 106 W. First (505) 622-7827

Kentucky Fried Chicken 110 W. Hobbs (505) 622-4013 Keuken Dutch Restaurant 1208 N. Main (505) 624-2040

97

C hamber Membership

Kwan Den Chinese Rest.

1000 W. Second (505) 622-4192

RETIREMENT APARTMENT Villa Del Rey Retirement Inn 2801 N. Kentucky (505) 622-1656

SPORTING GOODS Zia Sports 1907 N. Main (505) 623-2585

Lawyers Title Insurance Corp.

204 W. Second (505) 622-4331 TRAVEL AGENCIES Desert Winds Travel 319 N. Main (505) 622-6666 Hello World Travel Agency 1717 W. Second (505) 623-3282

STOCK BROKERS/INVESTMENTS A. G. Edwards & Sons 204 W. Second, Ste. 1 (505) 624-1811

World Discovery Travel 401 W. College (505) 622-6864

Edward Jones-Paul Hoefs 105 E. Fifth (505) 624-2963

Zink's Travel 500 N. Main, Ste. 101 (505) 622-3523

50

TROPHIES G & H Awards 314 N. Richardson (505) 623-4464

TRUCK STOP/TIRE SALES Price's Truck Stop 5500 N. Main (505) 623-1450

TRUCKING/MOTOR FREIGHT ABF Freight Systems, Inc. 1100 E. Nineteenth (505) 624-0700 UPHOLSTERY-AUTO & BOAT Deluxe Trim & Upholstery 812 S. Main (505) 623-6301 URETHANE-DISTRIBUTORS, Urethane Contractors Supply 1208 N. Grand (505) 623-9726 VENDING MACHINES Automatic Vending Service, Inc. HCR 31 Box 1058 (505) 623-9590

VETERINARIAN SUPPLIES Walco International Inc. 1713 S. E. Main (505) 625-9731

VETERINARIANS/VET HOSPITAL College Garden Animal Hospital 502 E. College (505) 624-2424 Country Club Animal Hospital 310 W. Country Club Rd. (505) 623-9191 Sun Valley Animal Hospital 1138 W. Hobbs (505) 622-3700 VIDEO PREPARATION Carl Erdmann 603 N. Kentucky (505) 622-6295 WASTE MANAGEMENT Med Compliance Service 41 Earl Cummings Loop (505) 347-9955 Southwest Disposal, Inc. P. O. Box 1972 (505) 625-9506 Waste Managment, Inc. 2608 Lovington Hwy. (505) 392-6571 Westinghouse Waste Isolation Plant 101 W. Greene St. (505) 234-7200 WATER PURIFICATION Water Quality Services, Inc. 202 E. College (505) 625-2446 WELDING EQUIPMENT/SUPPLIES Barbee Welding Supply Co. 1103 E. Second (505) 622-1950 WESTERN BRONZES Aston Enterprises 500 N. Main, Ste. 504 (505) 622-2040 WROUGHT IRON/SECURITY Ken's Wrought Iron 504 E. Second (505) 623-9585 YOUTH SERVICES Chaves County Youth Services 1902 S. Main (505) 623-2100 ZOO Friends of the Roswell Zoo 1306 E. College (505) 624-6760

Complete area information is available from the

Roswell Convention & Visitors Bureau Roswell Chamber of Commerce 912 N. Main Street, Roswell, NM 88202

505-624-6860 • 1-888-ROSWELL

(1-888-767-9355)

Dining PEPPERS GRILL AND BAR. Roswell’s Recipe for Dining Fun since 1990 Peppers where you can get great hamburgers, Baby Back ribs, Mexican food, sandwiches, fajitas and cocktails. 500 N. Main, 623-1700 E5 RED LOBSTER. Experience excellent seafood, steaks and prime rib in a relaxed dockside atmosphere. Extensive beer and wine list available. Open 11AM till 9PM Sunday through Thursday, 11AM till 10PM Friday and Saturday.2625 N. Main, 622-4818 C5

Farm Supplies

ROSWELL SEED COMPANY. For all your growing needs, we have what it takes, and that’s the seeds. Family Run since 1898, we sell and ship flower, vegetable, and grass seed, as well as fertilizer and sprayers.115-117 S. Main, 622-7701 F5

Financial PIONEER SAVINGS BANK. We’re the kind of bank who knows our customers by name, who takes a personal interest in them, as well as their financial well-being. How may we help you? 306 N. Pennsylvania, 505-624-5200 or 800-624-5200 F5 SUNWEST BANK. “That’s My Bank.” We have a total of 160 full service offices, motor banks and Amigo automatic tellers in New Mexico and El Paso... just for your convenience. Member FDIC. E5

ROSWELL STREET INDEX A ST . . . . . . . . . . . . . . . . .K-3 ADAMS AVE . . . . . . . . . . .G-5 ADAMS DR . . . . . . . . . .H-4,5 AGATE RD . . . . . . . . . . . . .B-6 ALAMEDA ST . . . . . . . . .F-1,7 ALBUQUERQUE ST . . . . . .F-4 ALHAMBRA DR . . . . . . . .B-5 ALLISON DR . . . . . . . . . . .E-2 AMHERST DR . . . . . . . . .D-7 ANNAJ DR . . . . . . . . . . . .B-4 APPLE ST . . . . . . . . . . . . .E-6 ASH AVE . . . . . . . . . . . .F,G-6 ASPEN AVE . . . . . . . . . .A,F-3 ASPEN PL . . . . . . . . . . . . .F-3 ATKINSON AVE . . . . . . . .C-7 AUBURN DR . . . . . . . . . . .I-4 AUTUMN WIND PL . . . . .B-2 AVENIDA DEL SUMBRE . .G-4 AVENIDA MANANA . . . . .G-4 BAHIA DR . . . . . . . . . . . . .E-3 BALLARD ST . . . . . . . . .H-5,6 BALSAM ST . . . . . . . . . . .F-2 BANDOLINA AVE . . . . . . .B-5 BARLOW . . . . . . . . . . . . .H-3 BARNETT DR . . . . . . . . .I-4,5 BATON ROUGE . . . . . . . . .B-4 BAY MEADOWS DR . . . . .C-5 BAYLOR DR . . . . . . . . . . . .I-4 BAYOU CT . . . . . . . . . . . .B-4 BEAVER . . . . . . . . . . . . . .B-1 BEECH AVE . . . . . . . . . .E,H-6 BEL-AIRES DR . . . . . . . . .B-6 BELMONT . . . . . . . . . . . . .B-6 BELOIT . . . . . . . . . . . . . . .D-7 BENT TREE . . . . . . . . . . . .B-2 BERKLEY DR . . . . . . . . .H,I-4 BERRENDO RD . . . . . . .B-5,6 BIRCH AVE . . . . . . . . . . . .F-3 BLANCHARD . . . . . . . . . .G-2 BLAND ST . . . . . . . . . . .F-3,5 BLUE MOUNTAIN RD . .A-3,5 BOB WHITE . . . . . . . . . . .C-5 BONITA DR . . . . . . . . . . . .G-4 BONNEY DR . . . . . . . . .H-5,6 BRADLEY DR . . . . . . . . . .E-2

BRANDON WAY . . . . . . . .C-3 BRASHER RD . . . . . . . . .J-4,7 BRAZOS RD . . . . . . . . . . .C-5 BRENTWOOD . . . . . . . . . .B-1 BREWER . . . . . . . . . . . . . .K-4 BRIARWOOD . . . . . . . . . .B-2 BROKEN ARROW RD . . . .A-6 BROWN PL . . . . . . . . . . . .H-2 BROWN ST . . . . . . . . . . . .F-6 BUCKLE LN . . . . . . . . . .A-6,7 BUENA VISTA . . . . . . . . . .G-5 BYRNE ST E . . . . . . . . .H-2,3 BYRNE ST W . . . . . . . . . .H-1 CAHOON AVE . . . . . . . . . .G-6 CAJUN CT . . . . . . . . . . . .B-4 CALLE DEL SOL . . . . . . . .B-6 CAMILLA ST . . . . . . . . . .I,J-5 CAMINISTO . . . . . . . . . . .G-4 CAMINO REAL . . . . . . . . .G-4 CAMINTO DR . . . . . . . . . .E-2 CANNON ST . . . . . . . . . .J-10 CANONCITO DR . . . . . .E,F-2 CAPTAIN AVE . . . . . . . . . .H-4 CAROLINA WAY . . . . . . . .B-3 CAROLYN DR . . . . . . . . . .A-1 CARTER DR . . . . . . . . . . .H-5 CARVER DR . . . . . . . . . . .H-4 CATILINA DR . . . . . . . . . .B-6 CEDAR AVE . . . . . . . . . .A,F-3 CEDAR CIR . . . . . . . . . . . .F-3 CHALLENGER . . . . . . . . . .J-2 CHAMISAL AVE . . . . . . . .F-2 CHEROKEE AVE . . . . . . . .C-2 CHERRY ST . . . . . . . . . . .E-6 CHICO DR . . . . . . . . . . . .B-6 CHIQUITA LN . . . . . . . . . .B-6 CHISUM ST . . . . . . . . . . .G-5 CHRYSLER DR . . . . . . . . .C-4 CHURCH ST . . . . . . . . .H-5,6 CIELITO DR . . . . . . . . . . . .E-2 CIMARRON PL . . . . . . . . .G-4 CLOVER LN . . . . . . . . . . .H-4 COBEAN DR . . . . . . . . . . .E-2 CODDINGTON . . . . . . . . .G-2 COLE AVE . . . . . . . . . . . .C-6 COLLEGE BLVD . . . . . . . .D-2 COLUMBIA . . . . . . . . . . . .I-2 CONCHAS PL . . . . . . . . .G-4 CONCORD PL . . . . . . . . . .F-6 CONDE PL . . . . . . . . . . .F-6,7

CONNER ST . . . . . . . . . .I-5,6 CORNELL DR . . . . . . . . . . .I-4 CORONADO DR . . . . . . . .C-4 CORTEZ CT . . . . . . . . . . .C-4 COTTONWOOD . . . . . . .F,H-7 COUNTRY CLUB RD . . . .C-5 COVEY ST . . . . . . . . . . . .C-5 COY LN . . . . . . . . . . . . . .A-6 CRESCENT DR . . . . . . . . .E-7 CYPRESS AVE . . . . . . . . .F-3 DAVIDSON DR . . . . . . . . .G-4 DAVIS AVE . . . . . . . . . . . .C-6 DE SOSA . . . . . . . . . . . . .C-4 DEBORAH DR . . . . . . . . . .C-6 DEL NORTE DR . . . . . . . .C-6 DELAWARE AVE . . . . . .D,F-4 DELICADO DR . . . . . . . . .B-6 DEMING ST . . . . . . . . . .G-3,7 DIAMOND A CIR . . . . . . .B-4 DIAMOND A DR . . . . . . . .B-4 DIANNA ST . . . . . . . . . . .I,J-4 DOW DR . . . . . . . . . . . . . .E-2 DRANGE WAY . . . . . . . . . .F-1 DRIFTWOOD . . . . . . . . . . .B-2 EAGLE . . . . . . . . . . . . . . .B-2 EARL CUMMINGS BLVD H,I-1 EARL CUMINGS LOOP . .I-2,3 EDGEWOOD AVE . . . . . . .B-6 EDGEWOOD DR . . . . . . . .E-6 EL ARCO IRIS . . . . . . . . . .C-7 ELDORA DR . . . . . . . . . . .E-7 ELM AVE . . . . . . . . . . . .C,G-6 EMERALD . . . . . . . . . . . . .I-5 ENCANTO DR . . . . . . . .A,C-6 ENTERPRISE . . . . . . . . . . .J-2 ESCALANTE . . . . . . . . . . .C-4 ESPEJO CT . . . . . . . . . . . .C-4 ESTRELLITA DR . . . . . . .E,F-2 EVERGLADE AVE . . . . . . .B-4 EVERGREEN AVE . . . . . . .F-2 FAIRWAY DR . . . . . . . . .D-11 FERN DR . . . . . . . . . . . . .H-4 FIR AVE . . . . . . . . . . . . .C,F-3 FITZGERALD PL . . . . . . . .H-1 FLINT AVE . . . . . . . . . . . .B-6 FOREST DR . . . . . . . . . . .G-4 FOWLER RD . . . . . . . . . . .D-7 FRAZIER . . . . . . . . . . . .H-5,6 FRUITLAND DR . . . . . . . . .I-5 FULKERSON DR . . . . . . .H,I-5

FUTURA AVE . . . . . . . . . .B-6 G ST . . . . . . . . . . . . . . . . . .I-2 GAIL HARRIS . . . . . . . . . . .I-2 GARDEN AVE . . . . . . . .C,G-6 GARDEN ST PL . . . . . . . .C-6 GARY DR . . . . . . . . . . . . .H-5 GAYLE AVE . . . . . . . . . . .I-4,5 GAYLE ST . . . . . . . . . . . . .I-7 GLEN DR . . . . . . . . . . . . . .J-5 GOLONDRINA DR . . . . . . .E-2 GRAND AVE . . . .C,G-5,D,G-6 GRANITE CIR . . . . . . . . . .C-5 GREENSBRIER . . . . . . . .I-4,5 GREENWOOD AVE . . . .D,E-6 GREGG AVE . . . . . . . . . .F,G-7 GROVE . . . . . . . . . . . . . . .E-6 H ST . . . . . . . . . . . . . . . . . .I-3 HAHN AVE . . . . . . . . . . . .G-5 HALE AVE . . . . . . . . . . .F,G-7 HALL DR . . . . . . . . . . . . . .E-2 HAMILTON DR . . . . . . . . .E-2 HAMMOND . . . . . . . . . . .I-5,6 HARDING . . . . . . . . . . . . . .I-4 HARVARD DR . . . . . . . . . .I-4 HEATHER DR . . . . . . . . . .H-4 HEIGHTS DR . . . . . . . . .H-4,5 HEMLOCK AVE . . . . . . .A,F-3 HENDRICKS ST . . . . . . . .F-4 HERMOSA DR . . . . . . . . .C-6 HERVY DR . . . . . . . . . . .H-4,5 HICKORY . . . . . . . . . . . .I-4,5 HIGHLAND RD . . . . . . . .E-2,4 HILLCREST AVE . . . . . .E-4,5 HINKLE AVE . . . . . . . . . .H,I-7 HOAGLAND ST . . . . . . . .G-7 HOBBS PL . . . . . . . . . . . .H-7 HOBBS ST . . . . . . . . . . .H-5,6 HOBSON RD . . . . . . . . .H-1,3 HOLLAND DR . . . . . .G-9,I-10 HOLLOMAN PL . . . . . . . .H-1 HONDO DR . . . . . . . . . . . .E-7 HOWARD DR . . . . . . . .I-2,F-6 HUERTA ST . . . . . . . . . . . .B-6 HUNSICKER PL . . . . . . . .H-2 I ST . . . . . . . . . . . . . . . . . .I-3 IRONWOOD . . . . . . . . . . .B-2 IRVINE . . . . . . . . . . . . . . .H-2 ISLA . . . . . . . . . . . . . . . . .B-6 IVY DR . . . . . . . . . . . . . . .H-4 JACKSON DR . . . . . . . . . .I-9

Fitness ROSWELL RACQUET CLUB AND SPA. Indoor pool, Nautilus and Free Weights, 6 Racquetball Courts, Stair Climbers and Treadmills, Aerobics, Ja-cuzzis, Sauna, Steam Room, Karate. Nursery Available. 622-0962 B5

Health Care EASTERN NEW MEXICO MEDICAL CENTER. This new 162-bed facility includes Critical care, a Cancer Treatment Center and 24 hour Emergency Services. 70+ physicians on staff. Located at 405 W. Country Club, 622-8170 C5

JAFFA ST . . . . . . . . . . . . . .I-4 JANUS DR . . . . . . . . . . .I,J-4 JARDIN ST . . . . . . . . . . . .B-6 JARON ST . . . . . . . . . . . .C-9 JEFFERSON ST . . . . . . . .G-6 JEMEZ CT . . . . . . . . . . . .D-5 JOHNSON DR . . . . . . . . . .I-9 JOHNSON RD . . . . . . . . .G-6 JUNIPER ST . . . . . . . . . . .F-2 JUNO DR . . . . . . . . . . . . .J-5 KACHINA . . . . . . . . . . . .B-6,7 KALLAHIN RD . . . . . . . .H,I-7 KANSAS AVE . . . . . . . . .E,H-4 KEITH . . . . . . . . . . . . . .H-5,6 KELLY . . . . . . . . . . . . . . . .H-2 KENLEA DR . . . . . . . . . . .G-5 KENTUCKY AVE . . . . . .C,G-5 KINCAID . . . . . . . . . . . . . .H-2 LA CAMINSITO . . . . . . . .G-3 LA FONDA . . . . . . . . . . . .B-6 LA JOLLA LN . . . . . . . . . .B-5 LA PALOMA LN . . . . . . .D-8,9 LA PALOMA PL . . . . . . . .C-6 LA PAZ . . . . . . . . . . . . . . .B-6 LA PIERRA . . . . . . . . . . . .G-3 LA POLEA ST . . . . . . . . . .G-3 LA TIERRA . . . . . . . . . . . .B-6 LADDER . . . . . . . . . . . . . .B-4 LAFAYETTE LOOP . . . . . .B-5 LANA LN . . . . . . . . . . . . . .J-5 LANGLEY PL . . . . . . . . . .H-1 LARGO DR . . . . . . . . . . . . .I-5 LATIGO LN . . . . . . . . . . . .B-4 LAWRENCE DR . . . . . . . . .J-5 LEA AVE . . . . . . . . . . . . .B,J-5 LEWIS . . . . . . . . . . . . . .H-5,6 LEWIS ST . . . . . . . . . . . . .H-5 LIGHTHALL . . . . . . . . . . . .I-2 LINCOLN AVE . . . . . . . .F,G-6 LINDA CIR . . . . . . . . . . . .B-6 LINDA DR . . . . . . . . . . . . .H-5 LINDA ESTADO . . . . . . . .B-6 LINDA VISTA BLVD . . . .B-5,6 LOBO DR . . . . . . . . . . . . .A-4 LOST TRAIL RD . . . . . . . .B-1 LOUISIANA AVE . . . . . . .D,I-4 LUCINDA DR . . . . . . . . . .A-1 LUEBKE . . . . . . . . . . . . . .H-2 LUSK . . . . . . . . . . . . . . . . .I-4 MADISON AVE . . . . . . . . .G-5

MADRID . . . . . . . . . . . . . .B-6 MAIN ST . . . . . . . . . . . . .C,I-5 MANN AVE . . . . . . . . . . . .F-1 MARKER . . . . . . . . . . . . . .H-6 MARTIN PL . . . . . . . . . . .I-1,2 MARYLAND AVE . . . . . . .D-5 MASON DR . . . . . . . . . . . .E-2 MATHEWS ST . . . . . . . .G-4,7 MATHIS ST . . . . . . . . . . . .I-2 McCALL LP . . . . . . . . . . .H-4 McCUNE ST . . . . . . . . . . .H-5 McDONALD PL . . . . . . . .H-2 McGAFFEY ST . . . . . . . .G-3,7 MEADOW LN . . . . . . . . . .G-4 MEADOW PL . . . . . . . . . .G-4 MERCEDES DR . . . . . . . .C-4 MESA AVE . . . . . . . . . .C,D-6 MESA DR . . . . . . . . . . . . .H-5 MESA VERDE . . . . . . . . . .B-7 MESCALERO RD . . . . . .B-4,5 MICHIGAN AVE . . . . . .C,H-4 MILLS DR . . . . . . . . . . . .H,I-4 MIMOSA DR . . . . . . . . . .C-6 MISSION ARCH DR . . . .A,B-6 MISSION PL . . . . . . . . .F-6,7 MISSISSIPPI AVE . . . . .D,F-4 MISSOURI AVE . . . . . .B,H-5 MONICA AVE . . . . . . . . . .A-1 MONKSDALE DR . . . . . .J-4,5 MONROE DR . . . . . . . . . .G-6 MONTANA AVE . . . . . . .A,F-4 MONTERREY DR . . . . . . .B-6 MOORE AVE . . . . . . . . .C,E-2 MORNINGSIDE . . . . . . . . .E-6 MORPHY PL . . . . . . . . . .H-2 MOSSMAN DR . . . . . . . . .D-2 MULBERRY AVE . . . . . . . .G-6 MULLIS AVE . . . . . . . . . . .E-1 MYERS . . . . . . . . . . . . . . .J-5 NEVADA AVE . . . . . . . . .C,F-3 NEW MEXICO DR . . . . . . .H-5 NEWELL DR . . . . . . . . . . .J-5 NORRIS . . . . . . . . . . . . . . .E-6 NORTHWOOD DR . . . . . . .C-6 NORTON . . . . . . . . . . . . . .H-2 OAK PL . . . . . . . . . . . . . . .F-3 OAKWOOD DR . . . . . . . . .C-6 OFFUTT . . . . . . . . . . . . . .H-2 OHIO AVE . . . . . . . . . . .D,G-4 OLD DEXTER HWY . . . .G,H-7

OLIVER ST . . . . . . . . . . . .G-5 ONYX DR . . . . . . . . . .H,I-5,6 ORANGE ST . . . . . . . . . . .E-6 ORCHARD AVE . . . . . . .C,F-6 PALOMAR DR . . . . . . . .H,I-5 PALOMAR PL . . . . . . . . . .I-4 PARK AVE . . . . . . . . . . . . .C-6 PARKVIEW RD . . . . . . . .F,G-3 PARKWAY BLVD . . . . . . . .H-6 PAWNEE . . . . . . . . . . . . . .F-1 PEACH . . . . . . . . . . . . . . .E-6 PEAR ST . . . . . . . . . . . . . .E-6 PEARSON . . . . . . . . . . . . .E-2 PECAN PL . . . . . . . . . . . . .E-6 PECAN ST . . . . . . . . . . . . .E-6 PECOS AVE . . . . . . . . . . .G-5 PENNSYLVANIA AVE . . .B,H-5 PEQUEN CAMINO . . . . . .G-4 PIMA DR . . . . . . . . . . . . . .F-1 PINE AVE . . . . . . . . . . . .A,F-3 PINE LODGE RD . . . . . .A-3,6 PINON CT . . . . . . . . . . . . .B-2 PLAINS PARK DR . . . . . . .H-4 PLAZA DR . . . . . . . . . . . . .I-5 PLUM AVE . . . . . . . . . . . .F-6 POE DR . . . . . . . . . . . . . .H-6 PONTIAC DR . . . . . . . . . .D-4 POPLAR AVE . . . . . . . . .F,G-6 PRAGER . . . . . . . . . . . . . . .I-5 PRAIRIE AVE . . . . . . . . .C,D-6 PRINCETON DR . . . . . . . . .I-4 PURDUE DR . . . . . . . . . . .I-4 PURDY . . . . . . . . . . . . . . .E-6 QUAIL ST . . . . . . . . . . . . .C-5 RADCLIFF DR . . . . . . . . . .I-4 RAILROAD AVE . . . .E,F-6,I-3 RANCHO RD . . . . . . . . . .G-4 REDWOOD . . . . . . . . . . .I-4,5 REED ST . . . . . . . . . . . . . .G-5 RENEE DR . . . . . . . . . . . . .J-5 RESOLANA DR . . . . . . . . .E-2 REYNOLDS PL . . . . . . . . .H-2 RICHARDSON AVE . . . . .B,I-5 RIDGECREST DR . . . . . . .H-4 RILEY DR . . . . . . . . . . . . .H-4 RIVERSIDE DR . . . . . . . . .E-2 ROBIN DR . . . . . . . . . . . . .J-5 ROBINS NEST PL . . . . . . .A-2 ROBLESS AVE . . . . . . . . .F-2 ROSEMARY LN . . . . . . . .C-5

ROWLAND DR . . . . . . . . .E-7 RUBY DR . . . . . . . . . . . . . .I-5 RYAN . . . . . . . . . . . . . . . .H-2 SALTILLO . . . . . . . . . . . . .B-6 SAN JUAN . . . . . . . . . . .B-6,7 SAPHIRE DR . . . . . . . . . . .I-5 SAUCEDO AVE . . . . . . . . .F-2 SAUNDERS AVE . . . . . . . .E-1 SEQUOIA AVE . . . . . . . .A,F-3 SERENA DR . . . . . . . . . . .E-2 SERENATA DR . . . . . . . . .E-2 SEVILLE . . . . . . . . . . . . . .B-6 SHARTELLE . . . . . . . . . .C,F-6 SHERMAN AVE . . . . . . .C,G-6 SHERRILL LN . . . . . . . .C-4,5 SHINKLE DR . . . . . . . . . . .E-2 SIMPSON DR . . . . . . . . . .D-2 SKIDMORE AVE . . . . . .D,E-7 SMITH . . . . . . . . . . . . . . . .I-2 SOUTHWEST WAY . . . . .I,J-2 SPRUCE AVE . . . . . . . .A,G-3 ST ANDREWS LN . . . . . . .C-6 STANTON AVE . . . . . . . .F,G-6 STEPHENS CIR . . . . . . . .C-5 STIRRUP CROSS DR . . . .A-6 STONE ST . . . . . . . . . . . . .E-4 SUMMER WIND PL . . . . .B-2 SUMMIT CIR . . . . . . . . . .A-4 SUMMIT RD . . . . . . . . . . .A-4 SUMMIT ST . . . . . . . . .G-3,4 SUNSET AVE . . . . . . . .G,H-4 SUNSET PARK DR . . . . . .H-4 SUNSET PL . . . . . . . . . . . .I-4 SUNSHINE PL . . . . . . . . .G-4 SUNSHINE ST . . . . . . . . .H-6 SWINGING SPEAR RD . . .A-6 SYCAMORE AVE . . . . . .C,G-3 TAYLOR DR . . . . . . . . . . . .I-4 TESQUE DR . . . . . . . . . . .F-1 TEXAS AVE . . . . . . . . . . . .C-6 THIEL PL . . . . . . . . . . . . .K-3 THREE CROSS . . . . . . . . .A-6 TIERRA BERRENDO DR . .A-6 TILDEN ST . . . . . . . . . . .F-4,7 TOAS . . . . . . . . . . . . . . . .D-5 TOPAZ . . . . . . . . . . . . . . . .I-5 TRAILING HEART . . . . . . .B-6 TURQUOISE . . . . . . . . . . .A-6 TWIN DIAMOND RD . . .A-5,6 UNION AVE . . . . . . . . . .C,J-4

UNIVERSITY . . . . . . . . . . .I-2 URTON RD . . . . . . . . . . . .A-1 UTAH AVE . . . . . . . . . . . . .F-3 VAN BUREN ST . . . . . . . .G-6 VASSAN DR . . . . . . . . . . . .I-4 VENUS DR . . . . . . . . . . .I-4,5 VIRGINIA AVE . . . . . . . . .E,I-5 VISTA PKWY . . . . . . . . . . .B-5 WALKER BLVD . . . . . . . .H,I-2 WALKER PL . . . . . . . . . . .H-2 WALKING CANE LN . . . . .A-6 WALNUT ST . . . . . . . . . .F-5,7 WASHGTON AVE . . . . . .C,J-5 WELLS ST . . . . . . . . . . . . .I-2 WEST LINDA VISTA . . . . .B-5 WESTERN AVE . . . . . . . . .H-5 WESTERN BRIAR . . . . . . .B-1 WESTOVER DR . . . . . . . . .F-7 WILDY DR . . . . . . . . . .G,H-5 WILL ROGERS RD . . . . . . .I-3 WILSHIRE BLVD . . . . . . . .C-5 WOODY DR . . . . . . . . . . .F-3 WYOMING AVE . . . . . . .C,I-4 YALE DR . . . . . . . . . . . . . .I-4 YALE PL . . . . . . . . . . . . . . .I-4 1ST . . . . . . . . . . . . . .F-2,7,I-3 2ND ST . . . . . . . . . . . . . . .F-6 3RD ST . . . . . . . . . . . . . . .F-3 4TH ST . . . . . . . . . . . . . . .F-2 5TH ST . . . . . . . . . . . . . .E-4,6 6TH ST . . . . . . . . . . . . . .E-5,7 7TH ST . . . . . . . . . . . . . .E-4,6 8TH ST . . . . . . . . . . . . . .E-4,6 9TH ST . . . . . . . . . . . . . . .E-4 10TH ST . . . . . . . . . . . . . .E-4 11TH ST . . . . . . . . . . . . .E-4,5 12TH ST . . . . . . . . . . . . .E-4,5 13TH ST . . . . . . . . . . . . .E-4,5 14TH ST . . . . . . . . . . . .D-4,5 16TH ST . . . . . . . . . . . .D-4,6 17TH ST . . . . . . . . . . . .D-4,7 18TH ST . . . . . . . . . . . .D-4,6 19TH ST . . . . . . . . . . . .D-5,6 21ST ST . . . . . . . . . . . . . .D-5 22ND ST . . . . . . . . . . . . . .C-5 23RD ST . . . . . . . . . . . . . .C-5 24TH ST . . . . . . . . . . . . . .C-6 27TH ST . . . . . . . . . . . . . .C-4 23RD AVE . . . . . . . . . . . . .C-2 25TH AVE . . . . . . . . . . . . .C-2

Real Estate T O B O S A DEVELOPMENTAL SERVICES. Helping people with disabilities to live, work, and learn in Roswell and Ruidoso.

Programs in Home Living, Vocational, Early Intervention, Personal and Social Development and Respite.

110 W. Summit, 624-1025 A4

ASSOCIATED REALTORS INC./BETTER HOMES & GARDENS. Stop by 2604 N. Main for a free “Welcome to Roswell” Packet and information on any home for sale in the Roswell area. 624-0440 or 1-800-289-0655 C5 BAMA REALTY COMPANY... Where the highest priority is service. Residential • Commercial • Farms • Ranches. For all your real estate needs, Call or stop by Bama Realty, 1908 W. 2nd, Roswell, NM 88201. 505-623-6200 F3 C O L D W E L L B A N K E R , TAY L O R A N D TAY L O R , REALTORS.LTD. Expect the best- from the most knowledgeable real estate people in Roswell. 400 W. 2nd. 800-687-0444 F5 PRUDENTIAL GRIEVES GROUP REALTORS. Rock solid in real estate. Residential, Commercial, Property Management, Investment, Worldwide Referral and Relocation Network, Put the Prudential advantage to work for you today.

501 N. Main, Roswell, 88201, 505-622-0875, 1-800-806-7653 F5

General Shopping FURR’S SUPERMARKETS, INC. Full service supermarkets including pharmacies, video rentals, bakeries, deli’s and extensive grocery assortments. 3 Roswell locations to serve you: 900 W. 2nd, 2513 N. Main, 1300 S. Main. C5 TARGET. For years , Target has contributed five percent of its pre-tax profits to the communities in which it does business. With a focus of strengthening and enriching family life, Target in 1995 gave more than $20 million back to communities nationwide. 2725 N. Main. 623-0445 C5

Services O N E T R U C K PARADE-SIGNS is a “Signmaster” shop with over 40 years experience. Able to design and produce the highest quality signage in the area.

Call “Chuck” Beauchemin at 505-623-3327 F5 POST- NEWSWEEK CABLE. New lower than ever installation rates and up to 61 channels of quality programming for the entire family. For installation or more information call 623-2542. 2004 S. Sunset in Roswell. H4

Home Decorative THE WINDOW SHOPPE. The Window Shoppe located at 802 S. Richardson is your one stop decorating shoppe.

We specialize in custom window treatments and installation. Also, upholstery, wallpaper and area rugs. We do onsite drapery cleaning. 624-1717 G5

Schools

Lodging

EASTERN NEW MEXICO UNIVERSITY, ROSWELL. We offer Two-year Associate’s Degrees and Certificates in a wide variety of academic transfer programs and vocational programs. For more information, call 505-624-7000 or toll free in NM: 1-800-243-6687. I1 NEW MEXICO MILITARY INSTITUTE. Apply for greatness at the place where integrity, confidence and pride have been the tradition since 1891. For information or a tour, call 505-6248050 or 1-800- 421-5376. D5

FRONTIER MOTEL. (AAA 2 Star) 38 ground floor rooms in a variety of sizes and decor. DD phones, cable and HBO, free continental breakfast, restaurant, pool. 3010 N.Main, 505-622-1400 or 1-800-678-1401 C5 MAYO LODGE MOTEL. Clean Comfortable Rooms, Color Cable TV, Phones, Pool, Free Local Calls, Free Coffee.

Singles, Doubles, Efficiencies, Kitchenettes. Commercial and Government Rates. 1716 W. 2nd, 622-0210 F3

Museums HISTORICAL CENTER FOR SOUTHEAST NEW MEXICO. Visit the past in our 1912 home filled with collections of period clothing, furnishings, guns and tools. Friday, Saturday and Sunday, 1-4 pm. 200 N. Lea. 622-8333 F5 UFO ENIGMA MUSEUM. Roswell’s oldest UFO Museum features exhibits including the famous “Blue-Room”, research rooms and UFO gifts, fascinating for folks of all ages. 6108 S. Main, 347-2275. Website address:http://members•gnn•com/ufoenigma/index-htm H1

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For Your Pleasure

BEST WESTERN EL RANCHO PALACIO 2205 NORTH MAIN 505-622-2721 FRONTIER 3010 NORTH MAIN 505-622-1400 HACIENDA MOTEL 2331 NORTH MAIN 505-623-9425 LEISURE INN 2700 WEST SECOND 505-622-2575 MAYO LODGE 1716 WEST SECOND 505-622-0210 NATIONAL 9 2001 NORTH MAIN 505-622-0110

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45

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38

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RAMADA INN 2803 WEST SECOND 505-623-9440

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61

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ROSWELL INN 1815 NORTH MAIN 505-623-4920

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SALLY PORT INN 2000 NORTH MAIN 505-622-6430

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124

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6 ROOM CABIN

TRANQUIL SPRING LODGE 53 MI. NW OF ROSWELL ON CAPITAN MTN.

BY ARABELLA 915-751-6827 ZUNI MOTEL 1201 NORTH MAIN 505-622-1930

C/D

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HAMBURGERS

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STEAKS & SEAFOOD CHINESE & AMERICAN

FAMILY DINING SERVING BREAKFAST LUNCH AND DINNER LUNCH AND DINNER SERVED, FAMILY DINING LUNCH AND DINNER FAMILY ORIENTED FINE DINING LUNCH & DINNER FAMILY DINING BEER/WINE

LA ISLA D’LEISURE 2700 W. SECOND 505-623-8858 LONG JOHN SILVERS 1802 S. MAIN 505-623-6033 LOX, STOCK, & BAGEL OF THE SW 2901 N. MAIN 505-623-6877 MARIO’S 200 E. SECOND 505-623-1740 MARTINS CAPITOL CAFE 110 W. FOURTH 505-624-2111 MASON JAR REST.& LOUNGE 200 E. SECOND 505-623-7466 MCDONALD’S 108 W. EIGHTH 505-623-8810 PASTA CAFE 4501 N. MAIN 505-624-1111

CHINESE

THE CLAIM REST. & SALOON 1310 N. MAIN 505-623-6042 CLUB HOUSE PO BOX 388 SUNWEST CTR 505-623-1800 EL BURRITO LOCO ‘N BURGERS 1400 W. SECOND, #13 505-623-8344 EL TORO BRAVO 102 S. MAIN 505-622-9280 FAMILY RESTAURANT 2803 W. 2ND 505-623-9440 FURR’S CAFETERIA 1010 S. MAIN 505-624-0880 GOLDEN CORRAL 2624 N. MAIN 505-622-5102 THE GRINDER 104 W. FOURTH 505-623-2997 J-BIRD’S DINER 202 W. HOBBS 505-623-3185

All mail for above should go to: Roswell, NM 88201 Prices (subject to change): A-$45 and up, B-$38-$45, C-$27-$37, D-$18-$26 -----*Complimentary Breakfast or Continental Breakfast -----AAA- Triple A BW- Best Western

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IS IN U

C F O

STEAKS & SEAFOOD

CHINA STAR 1415 W. SECOND 505-622-3002 AAA*

CASUAL DINING LUNCH/DINNER SAT & SUN BRUNCH ROAST BEEF SAND. SALAD BAR BAKED POTATO

CATTLE BARON 1113 N. MAIN 505-622-2465 CATTLEMAN’S STEAK HOUSE 2010 S. MAIN 505-623-3500 CHEW’S WEST 2513 W. SECOND 505-622-6484

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BLUES COFFEE BAR 305 N. MAIN (505) 623-7093 BURGER KING 107 E. COUNTRY CLUB RD. 1622 S. MAIN 505-622-5362 CACTUS GRILL 1815 N. MAIN 505-623-4920

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ARBY’S 1013 N. MAIN 505-622-8710

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APPLEBEE’S 2212 N. MAIN 505-627-9606

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NAVAJO MOTEL 1013 WEST SECOND 505-622-9220

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DAYS INN 1310 NORTH MAIN 505-623-4021

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BUDGET INN WEST 2200 WEST SECOND 505-623-3811

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BELMONT 2100 WEST SECOND 505-623-4522

M K E E FR NT SE EE RV A B T IO A N N S C K C PR O EF A C R K D TA S IL S

D I N I N G

A C C O M M O D A T I O N S

JD’S PATIO & GRILL SALLY PORT INN 505-622-6430 KENTUCKY FRIED CHICKEN 2423 N. MAIN/110 W. HOBBS 505-622-5498 KEUKEN DUTCH 1208 N. MAIN 505-624-2040 KWAN DEN CHINESE REST. 1000 W. SECOND 505-622-4192

STEAK SEAFOOD PR. RIB ON PREMISE CATERING

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FINE DINING CASUAL ATMOSPHERE BREAKFAST & DINNER BANQUETS FOR ALL OCCASIONS BREAKFAST, LUNCH & DINNER FAMILY DINING

RED LOBSTER 2625 N. MAIN 505-622-4818

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LUNCH & DINNER FAMILY DINING

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CASUAL DINING BREAKFAST LUNCH & DINNER

ROGER’S RESTAURANT 505 N. MAIN 505-623-9691 ROSA’S CAFE 100 S. RICHARDSON 505-622-3222

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FAMILY LUNCHES AND DINNERS CAFETERIA STYLE

CAFETERIA

AMERICAN ESPRESSO BAGEL SAND. DESSERTS

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MEXICAN &

SONIC DRIVE-IN 624 N. MAIN 505-623-5800

WHOLE BEAN COFFEE, TEAS & GIFTS

SUBWAY 2901-A N. MAIN 1307 S. MAIN 505-622-0094 SUNBELT TASTEE FREEZ 1800 S. MAIN,1701 W. SECOND 505-623-1115

BREAKFAST, LUNCH, DINNER

FAMILY DINING LUNCH & DINNER

AMERICAN & DUTCH CHINESE & AMERICAN

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SCHLOTZKY’S 401 N. RICHARDSON 505-623-4840

LUNCH & DINNER BREAKFAST WEEKENDS

BREAKFAST, LUNCH FAMILY DINING

CONTINENTAL

FAST FOOD

PECOS ROSE TEA ROOM 709 N. MAIN 505-625-9256 PEPPER’S GRILL & BAR SUNWEST CENTRE 505-623-1700 POPO’S 222 E. MCGAFFEY 505-627-6436

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DINER STYLE SERVING BREAKFAST LUNCH AND DINNER

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LUNCH & DINNER

TACO BELL 3007 N. MAIN 505-623-5252 TINNIE SILVER DOLLAR REST. PO BOX 225 505-653-4425 VALDEZ MEXICAN REST. 302 E. MCGAFFEY 505-622-2792 WENDY’S 1101 N. MAIN 505-622-3825 YOUR WAY DELI 106 W. FIRST 505-622-7827

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Community Profile R O S W E L L

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E E F NT SE RV RE E AT IO B N A S N C K C PRE O A F C R K D TA S IL S

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SEAFOOD FAST FOOD

IP TI O R ES

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BREAKFAST LUNCH & DINNER

LUNCH & DINNER BAGEL0S SAND. SALADS BREAKFAST LUNCH

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NEW MEXICAN

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M V AX DIS

FAST FOOD

FINE DINING LUNCH & DINNER BREAKFAST, LUNCH & DINNER FAMILY DINING

M V

STEAKS

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FAMILY BUFFET LUNCH & DINNER BREAKFAST WKNDS. BREAKFAST, LUNCH & DINNER PLAYGROUND

ITALIAN

LUNCH & DINNER

SOUPS, SALADS, SANDWICHES •

SOUTHWEST & AMERICAN •

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M V DIS

6 +

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QUAINT FAMILY DINING SERVING LUNCH DINNER ON REQUEST CASUAL FAMILY DINING FOR LUNCH, DINNER (PATIO)

LUNCH & DINNER SEAFOOD A L L

AMERICAN HOMECOOKING

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CASUAL FAMILY DINING FOR LUNCH, DINNER BREAKFAST, LUNCH & DINNER

MEXICAN & AMERICAN

BREAKFAST, LUNCH & DINNER FAMILY DINING

SAND. SOUPS PIZZA

LUNCH & DINNER FAST FOOD FAMILY DRIVE-UP SUBS & SANDWICHES

DINING

SUB SANDWICHES ICE CREAM • MEXICAN

AMERCN BURGER SUBS & SANDWICHES

BREAKFAST, LUNCH, DINNER, FAMILY DINING

FAMILY FAST FOOD

STEAK SEAFOODPR. RIB MEXICAN & AMERICAN

Nearby Metropolitan Cities El Paso, Texas - 202 miles Lubbock, Texas - 171 miles Albuquerque, NM - 200 miles Average Elevation — 3649’

POPULATION City County

MEXICAN STEAKS SEAFOOD

MEXICAN & AMERICAN

LOCATION

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LUNCH & DINNER

8 +

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LUNCH & DINNER

FAST FOOD FAMILY DINING V M AX

BREAKFAST AND LUNCH

est. current 50,000 62,000

CLIMATE

1990 44,654 57,849

Ann. Ave. Temperature 62.9° Ave. Annual Rainfall Ave. Annual Snowfall Ave. Percent Relative Humidity

1980 39,767 51,103

1970 33,908 43,335

Mo. Ave. Jan.-41.2° Jul.-83.7° 10.75" 3.3" 48%

COMMUNITY/RECREATION FACILITIES Churches

Protestant — 96 Catholic — 4 Jewish — 1 Other — 5 Number Hotels/Motels — 18 Total Rooms — 940 Civic Clubs — 210 Country Clubs — 1 Parks — 28 Libraries — 1 Museums — 5 Recreational Facilities Immediate Area — 3 Theatres, 8 Movie Screens, 3 Racquet Clubs & Spa, 1 Skating Rink, 1 Miniature Golf, 3 Swimming Pools, 3 Golf Courses, Bowling, Ball Fields, Tennis.

Nearby Lakes — Bottomless Lakes State Park, Lake Van, Bitter Lake National Wildlife Refuge, Brantley Lake.

Area Recreation — Mescalero Apache Reservation, Carlsbad Caverns National Park, Ruidoso Downs, White Sands National Monument

EDUCATION

Number Number Number Schools Teachers Grades Enrolled Elementary 15 297 K-6 5,618 Junior High 4 120 7-8 1,834 High School 3 165 9-12 3,038 Private 3 63 K-12 420 Vo-Tech — Roswell Beauty School, Aladdin Beauty C o l l e g e , Eastern New Mexico University Local Colleges — Eastern New Mexico University - R o s w e l l 2,536 enrolled 95’ Fall Semester. N.M. Military Institute 854 enrolled 1995.

Colleges Within Commuting Distance — Eastern N e w Mexico University - Portales 3,853 enrolled 1995.

HOUSING

Average cost per sq. ft. for EXISTING home, three BR: High = $60 Medium = $55 Low = $50 Average cost per sq. ft. for NEW home, three BR: High = $65 Medium = $63 Low = $ 60 Typical Lot Size: 75 x 150 sq. ft.

Typical Lot Cost Range: $12,000-$16,000

COMMUNICATIONS

Newspaper: Roswell Daily Record Radio Stations: 5-AM and 4-FM Television Stations: 3 Networks

FINANCIAL

Banks Number of 6 Assets $517,865,358.00(5 reporting)

GOVERNMENT

Hospitals: Clinics: Nursing Homes: Doctors: 75

Number — 1 Number — 1 Number —3 Dentists: 20

UTILITY PROVIDERS

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Electric Utility Name — Southwestern Public Service Co. Residential Avg. Cost/kwh 5.01¢ Natural Gas Utility Name — PNM Gas Services Residential Avg. Cost/Therm 0.1473¢ Water Utility Name — City of Roswell Water Source Artesian Basin Residential Cost in city limits .001¢/gal. outside city limits .002¢/gal Industrial Cost/100,000 gallons $115.00/day approx.

Max. Daily Capacity 40,510,080 GPD Sewer/Wastewater Name Industrial Cost/100,000 gal. per day $80.00 approx Telephone Service — US West Communications, AT&T, N.M. Telephone Exchange.

TRANSPORTATION

Local Commercial Air Services — Lone Star Airlines (DFW), Mesa Airlines (ALQ) Closest Major Airport — Albuquerque Int’l #Miles-200 U.S. Highways Serving Area — , US 285,US 380, US 70 (4-Lane, Divided) Motor Freight Carriers Interstate —ABF, Johnson’s,Merchants, Madsen Trucking, Pony,Roadway, Tex Pack, Yellow, United.

Intrastate — APEX (Albuquerque, Phoenix Express), ABF, Crawford(Broker).

Railroad — Burlington Northern/Santa Fe Bus Service — Texas, New Mexico, Oklahoma Coaches Intra City Service — Pecos Trails Transit.

TAXES — INSIDE CITY

Property Tax Rate: Res. 23.822 Mills, Non-Res. 27.839 Mills Example: Assessed Residential Value at $100,000 =$794.06

Gross Receipts Tax Rate, 1/96 6.4375% Auto Registration $50.00 or less per vehicle

AGRICULTURE — 1995

Major Products Grown Est. Volume Produced Cotton 10,000 acres 700 lbs. per acre Alfalfa Hay 46,000 acres 6.5 tons per acre Grains (wheat, corn silage, etc.)

15,000 acres Other crops include chili peppers, pecans and vegetables.

Est. Number of Livestock Raised/Fed/Slaughtered 200,000/300,000 Wool Sold — $5,000,000 per year Dairies — 41, Milking 70,000 + cattle Food Processing — Salsa, Tortillas, Candy, Baked Goods, Mozzarella/Cheddar Cheese Plant.

AVAILABLE INDUSTRIAL LAND SITES NAME SIZE Roswell Industrial Air Center 5,000 acres Petro Industrial Park 22 acres ABO Industrial Park 74 acres Mission Hills Industrial Park 160 acres Additional acreage available throughout the city and county. Additional buildings of all sizes available.

GOVERNMENT INSTALLATIONS IN AREA

Roswell is a Federal and County Seat. There are over two dozen Federal installations.

Savings & Loan 2 $375,976,000

Police Dept. Personnel — 110 full time.

Fire Dept. Personnel — 80 full time, — 173 county volunteers City Operating Budget, FY 95-96 — $30,302,000 Total Tax Collections — $16,215,317 Payment on Bonds and Capital Expenses — $5,359,000 Revenue Bonds — $1,300,000

MEDICAL

S T A T I S T I C S

Beds — 162 Beds — 324

MISCELLANEOUS ECONOMIC —95/96 Total Gross Receipts, City Total Gross Receipts, County Retail Gross Receipts, County Per Capita Income, County Median HH Income, County

LABOR MARKET

$14,508,952 $3,881,208 $362,188 $16,741 $26,574

Wages, Hourly by New Mexico Region, 1994-1995 Skilled Production-Welder Unskilled Laborer -Constr. $10.98 $7.81 Word Processor Computer Operator $8.48 $7.37 AVAILABILITY (COUNTY), 7/96 Work Force 49,609 Labor Employed 45,282 Radius of Labor Drawing Area 60 miles Unemployment Rate 9.6%

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Associated Realtors, Inc. Better Homes and Gardens

M

eet the Home and Family People! Call us for free Roswell information at 1800-289-0655 or 505-624-0440.

Or come by 2604 North Main in Roswell.

(See back cover of Magazine).

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Bank of the Southwest

Century 21 Home Planning

O Home Planning

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ank of the Southwest is proud to be your “Home Town Bank�. We offer 24-hour banking at our ATMs and a drive up window for your convenience. Let our experienced and friendly staff help you with your financial needs.

226 N. Main, 505-625-1122.

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Best Western Sally Port Inn & Suites

ith services designed to meet individual needs, these people know how to take care of you and your loved ones. Let Chaves County Home Health Services take you home, while their qualified employees help you in all areas of health care and counseling. 107 S. Union, 505-623-8000.

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hat special personal touch makes the difference when you are searching for the home that is perfect for you. Having the professional "partner" makes a lot of sense. 400 W. Second, 505-622-1490, toll free 800-687-0444.

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Bray-Moore Fashions

ifts and home furnishings of distinction.

Living, dining and bedroom store settings allow you to create the home of your dreams. Karastan rugs and an outstanding collection of lamps, pictures and mirrors. Dept.

56 villages and Fontanini nativities. Gormet foods.

1410 S. Main, 505-623-3620.

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Cattle Baron

urning dream houses into dream homes is the reality of this very creative design company. Everything you need to decorate your surroundings can be found here, as well as some of the best professional advice. Come in and discover how cost-effective a licensed designer can be. 402 W. Second, 505624-2219.

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Enigma UFO Museum

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ne of Roswell's greatest eateries, the Cattle Baron will whet even the pickiest appetites. With its mouth- watering steaks, succulent seafood, and tremendous soup and salad bar, you'll never go home hungry. Enjoy their full service bar while you dine on some scrumptious taste treats. 1113 N. Main, 505622-2465.

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Dancing Tulips Interior Design

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abulous styles by Ellen Tracy; Apriori 7 (Division of Escada); Lilli Ann; JH Collectibles; Susan Bristol; Geiger; Henry Lee; and many more. Also featuring Estee Lauder Skin Care & Fragrances.

300 N. Main, 505-622-5770.

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Colony House Interiors

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spresso, cappuccino, mocha in a blues atmosphere. Mon.-Fri. Great food all day long. Come and enjoy our gourmet pastries.

Live music Wed., Fri., Sat. In the heart of downtown.

305 N. Main, 505-623-7093.

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Coldwell Banker Taylor & Taylor Realtors, Ltd.

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contemporary facility that complements Roswell's historic past, steeped in tradition and honor. From the bold handsome exterior to the elegant touches of its fine guest rooms, attention to detail is exemplary.

Located near NMMI at 2000 N. Main, Call 505-622-6430 or 800-528-1234.

Blues Coffee Bar

Chaves County Home Health Services

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ffers you the best choices in residential, commercial, farm and ranch properties.

You can find our properties listed on the internet at Homes.com and Century 21 Communities. CENTURY 21 Home Planning is a Quality Service Awarded company from 93-96. 3117 N. Main, 505-6220021 or 800-658-6775.

must see! Roswell's oldest UFO museum, featuring, 4,400 Sq. Ft. of UFO history is recognized as one of the world's premier museums on Extra Terrestrial Phenomenon and UFOs. This fantastic place, with its "Blue Room," and 1991 Award Winning Display, is found at 6108 S. Main, 505-347-2275.

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Eastern New Mexico Medical Center

International UFO Museum and Research Center

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he Medical Center provides sophisticated care for Roswell and surrounding communities. The state-of-the art, 162-bed facility includes Critical Care, Transitional Care, and a Cancer Treatment Center. The Medical Center also provides complete, 24-hour Emergency Services. Located at 405 W. Country Club Rd., 800-437-9275 or 505-622-8170.

Eastern New Mexico University-Roswell

ENMU-Roswell offers a variety of academic and vocational programs, modern classrooms/labs, on-campus housing, a performing arts center, and special educational services for the disabled. The college confers associate's degrees and certificates. Visit us at 52 University Blvd., or call 505-624-7000.

Toll free in NM: 1-800-243-6687.

First Federal Savings Bank

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hether you have a casual interest, or a serious fascination about aliens, this is the place for you. Offering a wide array of displays, books, videos, and articles on the purported 1947 crash of a UFO, this Museum & Research Center will make you a believer.

114 N. Main, 505-625-9495.

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elmont Motel is the home for Venture Real Estate and James Young Construction. From lodging to home buying and building, we can sell you a home or build you one or find you one. We are here to serve you.

2100 W. Second, 505-623-4522, 505-623-5233, or 800-873-0013.

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Mario's Restaurant & Lounge

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t First Federal, they know your money matters! The hometown bank that is large enough to serve you, and small enough to know you, realizes that where you bank does make a difference. Come in and talk to their friendly staff at any one of their three locations in Roswell. 300 N. Pennsylvania Ave. Call for information 505-622-6201.

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ith its full service lounge and banquet facilities, you are sure to be satisfied at this wonderful establishment. And if that's not enough, try some of their delicious Mexican food, seafood or steaks. Come in for Happy Hour Monday-Friday at 200 E. Second St. or call 505-623-1740.

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Grinder Coffee Shoppe

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he Grinder offers a wide variety of fresh ground and whole bean coffees, and a savory menu of bagels, pastries, and sandwiches. We also have gift certificates and gift baskets for that special occasion. Ask about our ice cream specials and espresso cart catering.

104 W. Fourth St., 505-623-2997.

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Hello World

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top by the area’s largest financial institution and meet the people who customize our services for the individual customer. Sound financial advice and stability are cornerstones of Norwest. 400 N. Pennsylvania Ave., 505622-3441.

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Historical Center for Southeast New Mexico

The Nut House

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ustom pecan shelling, pecan sales, homemade candies and unique gifts. “A New Mexico Product and Business”.

419 E. Second St., 505-622-4300, or 800-7531475.

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istory comes to life as you stroll past impressive collections of period clothing, household furnishings, guns, and tools housed in the historic former home of James Phelps White. Friday, Saturday and Sunday 1 pm to 4 pm.

200 N. Lea, 505-622-8333.

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sense of pride in duty, honor and achievement, makes this one of the finest educations in the world. This landmark institution has been established since 1891, instilling in every cadet the highest standards of personal integrity. Apply for greatness at 101 W. College St. For more information or a tour, please call 505-624-8050 or 800-421-5376.

Norwest Bank

ook your next business flight to Dallas, or your next Carribean vacation package utilizing our extensive travel connections and computerized service. Our professional agents design your trip especially for you.

UFO tour packages available! 110 W. Country Club Rd., 505-623-3282 or 800-2071267.

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New Mexico Military Institute

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James Young, Contractor

Pasta Cafe

E A ST ® A E P F CA

Roswell Adult Center

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xperience our Italian cuisine in an authentic atmosphere. Visit our expanded and remodeled restaurant conveniently located in the front of Roswell Mall. 4501 N. Main, 505-624-1111.

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or the adults who want a lot, there's always something great to do. The center offers workshops, studios, classes and activities for everyone over 18. Whether it be fun or educational, it will definitely be a pleasure."We help Roswell maintain its excellent quality of living.

Join us!" 807 N. Missouri, 505-624-6718.

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Pepper’s Grill & Bar

Building a Strong Community

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njoy a relaxing atmosphere, while dining on some great southwestern fair, including fajitas, ribs, sandwiches, and Mexican food. Patio dining and entertainment four months a year add to the fun of this great grill & bar. Located in the Sunwest Centre at 500 N. Main, Call for details at 505-623-1700.

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Pioneer Savings Bank

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rom checking and savings accounts, to consumer and home loans, you'll find us to be a special kind of bank. We know our customers by name, taking a personal interest in them, as well as their financial well-being. We're a Good for You bank.

306 N. Pennsylvania Ave. 505-624-5200.

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Post-Newsweek Cable

his brand new facility will play host to numerous events, banquets and seminars for community and visitor enjoyment. For information about tourism or your next meeting or convention, stop by and take a look at Roswell’s new addition. Open 8am to 5pm, Monday through Friday. 505-624-6860, or 1-888-ROSWELL. (767-9355)

Roswell Daily Record

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Roswell Ford Lincoln Mercury

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ated the Number one dealer in Chaves County, Roswell Ford Lincoln Mercury wants to put you in a new car or truck this year. One of New Mexico's top 100 privately held companies is always growing, and always has a deal for you. Visit the friendly sales staff a t 823 N. Main, 505-623-3673.

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ith a network of offices throughout the country, its nice to have help on both ends when the time comes to make a move. Services include relocation packets, special tours of the Roswell area, rental assistance, and more. For ROCK solid answers see The Team at 501 N. Main, 505-622-0875.

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Public Service Company of New Mexico

Roswell Industrial Air Center

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he 5000 acre industrial development part has a well developed, infrastructure including a large airport facility. Contact Roswell Chaves County Economic Development for the list of benefits that can make your business or industry grow in Roswell. 505-623-5695.

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atural gas is the clean fuel for use in home or businesses. For help in planning, estimates or questions about your existing system, contact one of our representatives at PNM. 420 N. Richardson, 505-625-6300.

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Roswell Convention and Visitor’s Bureau

roviding the news and promoting regional businesses for over 100 years. We deliver your message to Roswell and Southeast New Mexico in a cost effective manner. 2301 N. Main, 505-622-7710.

The Prudential Grieves Group REALTORS

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or information about economic development, business opportunities, retirement services, or just a welcoming hand, come by and let us tell you about our great community.

Contact the Chamber Offices at 131 W. Second, 505-623-5695, or 800-295-7611.

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e offer a variety of programming choices for every interest. See the latest in Blockbuster Movies, Boxing, Music Videos, Family programming and much more. We have experienced customer service representatives and service technicians to provide you with the best service possible. We look forward to serving you.

2004 S. Sunset, 505-623-2391.

Roswell Chamber of Commerce

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Sears

Roswell Inn

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etting the scene for southwestern style and friendly hospitality, this fine lodging, dining and convention facility has it all. With its complete banquet and convention conveniences, to a grand hotel style ballroom and tastefully elegant, oversized rooms your stay is promised to be a pleasant one.

1815 N. Main, 505-623-4920.

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Seasons at Sandra’s

Roswell Mall

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lothing fashion experts here at Seasons at Sandra’s want to help you build that perfect, chic wardrobe you’ve been dreaming about. No matter what the season is, you’re guaranteed to discover a whole new look.

2800 N. Main, 505-622-1822.

pen 10:00 am to 9:00 pm Monday through Saturday, and 12:00 noon to 6:00 pm Sundays, this shoppers dream spot always has what you're looking for. its easy to spend the whole day in this stunning superstructure, so go ahead, treat yourself, you deserve it!

4501 N. Main, 505-6238553.

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Roswell Printing Company

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Sunwest Bank

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rofessionally taking care of Roswell’s printing needs, from full color printing and business cards, to newsletters and wedding invitations. Owned and operated for the past three generations by professionals dedicated to quality printing. 110 N. Pennsylvania Ave. 505-622-1820.

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onveniently located in the heart of Roswell, Sears has been providing great customer service to Roswell and Southeastern New Mexico for over 50 years. Home of Kenmore®, Craftsman®, Diehard®, Canyon River Blues® and other top name brands. Sears is where Roswell prefers to shop. “COME SEE THE MANY SIDES OF SEARS”. 1000 S. Main, 505-622-1310, 800-276-1310.

ewcomers to Roswell like the quality of service and friendly people they find here, and you will too. A member of one of the region's strongest banking organizations, they offer the strength, stability, and services you expect from your bank.

500 N. Main. For further information call 505-624-5000.

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Roswell Public Library

Villa del Rey Retirement Village

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hether its entertainment you want, or research you must do, the Roswell Public Library can help. Books, video or audio cassettes, magazines, newspapers and pamphlets abound, and no age group is left out.

Open your mind, read a book. 301 N. Pennsylvania Ave., call 505-622-7101 for hours of operation.

ndependent and retirement living in a sunny and robust Spanish-style community. Options and opportunities abound, including separate Assisted Living apartments and separate Alzheimer’s Residential Care apartments. 2801 N. Kentucky Ave. 505-6221656.

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Roswell Racquet Club & Spa

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iscover an exciting option for achieving good health and relaxation at "Roswell's Total Wellness Center." This large facility includes such amenities as an indoor pool, Jacuzzis, saunas, 6 racquet ball courts, weight room and aerobic classes. Make the most out of life, at 200 E. Mescalero, 505-622-0962.

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To use the business location map and map listings, please follow this legend as instructed.

South Side

North Side

SaddleCreek Apartments

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cozy little community of folks who enjoy style and comfort in their living accommodations. Professionally decorated and landscaped, SaddleCreek has that touch of class you probably won’t find elsewhere. Club house, two laundry areas, and a swimming pool are only a few of the amenities for the residents. 1901 S. Sunset, 505-622-3042.

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Downtown Area

Numbers refer to the specific business location within that colored section. These locations can be found on pages 58-59

FOLKS IN ROSWELL ARE PROUD TO SAY:

“That’s My

Bank.” *Over 6 locations in Roswell to serve all your business and personal banking needs.

500 N. Main Roswell, NM 88201

(505)624-5000

President George Ruth

MEMBER FDIC

COLDWELL BANKER Taylor & Taylor Realtors, Ltd.

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hen you start planning to buy, sell, build or decorate a home, having a professional “Partner” makes a lot of sense.

With Taylor & Taylor’s Coldwell Banker professionals as your Realtor partner, you are assured of a special personal touch. Our commitment to go the extra mile has formed the foundation for over 30 years of dedicated service to our clients.

Taylor & Taylor Construction specializes in Custom Homes, Santa Fe to Contemporaty Styles. With a reputation built on quality,

you’ll find personal attention given to every detail from design to finish.

Dancing Tulips Design Studio will provide expert advice on space planning, furniture layout and selection, accessories, carpeting, and color selection.

With Taylor & Taylor, you can have absolute confidence that the “partnership” will be rewarding.

EQUAL HOUSING OPPORTUNITY

Coldwell Banker Taylor & Taylor Realtors, Ltd. 400 W. Second Street, Roswell, NM 1-800-687-0444 or 505-622-1490 AN INDEPENDENTLY OWNED AND OPERATED OFFICE

Ask Us Anything Call TOLL FREE 1-800-289-0655 Nobody Knows Roswell Better

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Yo d n e S e’ll

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Our Complimentary

Photo: Cathy Nelson

Roswell Information Packet Homes • Relocation • Schools • Culture • Churches • Year Round Golf • Area Recreation • Retirement & Anything of Interest to You!

Log On the Internet to See Our Entire Listing Inventory at: http://bhg-real-estate.com E-mail address: arbhg@RT66.com

2604 N. Main, Roswell, NM 88201 • Phone: (505) 624-0440 • Fax: (505) 624-1646