Yi ting chiang portfolio

PORTFOLIO’14

江宜庭

YI -TING CHIANG

YI -TING CHIANG Asia

Taiwan

江宜庭

+39 3664262323 / zoeichiang@gmail.com

Taipei

EDUCATION. 2015 - Now

Nuova Academia di Belle Arti Milano First year Master of Art & design Majoring in Product Design 2013 - 2014

EC Design School

Taipei, Taiwan Majoring in Industrial Design

Experience.

2014

Studio Kanari

Intern Design assistant

2010 - 2014

China University of teleology

Taipei, Taiwan Majoring in Visual Communication Design

2013 -2014

International Community Radio of Taipei Graphic Designer

2007 - 2009

Fu-Hsin Trade & Arts School Taipei, Taiwan Majoring in Art and Design

2013 - 2014

Spro-Tech Enterprise Co.,Ltd. Intern Design assistant

Design skills.

2009 - 2012

Mysa Design Ur Life Clothing Art assistant / Graphic Designer

Exhitbition.

2014

Songshan Cultural and Creative Park 2009 - 2012

Rhino

Vray

Young Designers' Exhibition

Human life is inherently creative.

Component of

Yi Ting Chiang Hardworking

Creativity

01.

Individuality

Innovation Motivation

Curiosity

Imagination

90 %

Personal skills.

80 %

90 %

Personality

leadership, innovative, creative

Organization

leadership, strategic, communicative.

Social

team player, flexible, communual, collaborative

Content

01.

The SOUL of Asian Diet Culture

03.

Bacteria Brush

02.

Chiller For the better taste

04.

The Library Chair

Z

06.

Photography

05.

FunTea The tea memories of Taiwan

A sauce pot / Oct 2013

WhyDesign?

The SOUL of Asian Diet culture

The food and culture symbiosis lifestyle “Nothing Is Bigger Than Eat� we said.

In Asia, seasoning sauce is indispensable, one of the most profound features of the Asian food culture is stratified, it's not just at the dinner table with salt and pepper seasoning, seasoning sauce have been used in different ways that represents the local features, the same food due to personal preferences can be flavored with different sauces, it presents an Asia unique food culture. Seasoning sauce makes Asian food culture so interesting, diverse and dynamic.

01.

Asian Diet Culture

The SOUL of

Design like air you breathe in without you even noticing

01.

Discovery / Interpretation / Result / Details

Research

Sauce 90 % simportant easoning sauce is a very ingredient in Asian diet culture, 90 percent of Asian people use seasoning sauces everyday in their daily life .

Essential items for daily living " F i r e w o o d , R i c e , O i l , S a l t , S A U C E , V i n e g a r, a n d T e a . "

Design like air you breathe in without you even noticing

Problems identification

Unhygienic

90 %

90 percent of People who use Seasoning sauce believe Seasoning sauce pots must have lid to avoid flies and dust.

75 %

Unrecognizable 75 percent of People who use Seasoning sauce say they don’t easily recognize what kind of sauce is in the pot.

99 %

Spoon 99 percent of People who use Seasoning sauce say they use Seasoning sauce with spoon, unless it’s almost empty.

S e a s o n i n g s a u c e i s t h e s o u l o f A s i a n Fo o d .

It makes Asian food culture interesting, diverse and dynamic

01.

Discovery / Interpretation / Result / Details

The relationship between sauce and the saucepot.

Habit

Spoon

Unhygienic

Lid

Body

Identification

Hole Shared

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Design Goal Easy Control,Clean,

Lid

Component

Body

Spoon

?

Identity

Unhygienic

Habit Hole

Shared

Discovery / Interpretation / Result / Details

Sketch

01.

Design like air you breathe in without you even noticing

Top Lid + Spoon

Prevent the sticky sauce from the spoon stick onto the handle.

Angle

UFO Shape

Hole + Spoon

Spoon

The hole and the spoon bottom are the same angle that prevents excessive sauce to the body.

Spoon is UFO shaped; it has no directional problem, easy to drag from every angle.

Visible Bottom

easy to know when empty by the visible bottom.

Discovery / Interpretation / Result / Details

CMF Strategy Meatil, Glass, plastic C:90 M:70 Y:00 K:00 C:10 M:80 Y:75 K:00 C:90 M:90 Y:90 K:90 C:10 M:05 Y:05 K:00

01.

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Definition

AUTO CAD 80mm

01.

Vermilion

Asian Diet Culture

The SOUL of

Discovery / Interpretation / Result / Details

Blue/white

Jetblack

Asian’s Diet Culture

The SOUL of

Design like air you breathe in without you even noticing

A sauce pot / Oct 2013

WhyDesign?

For the better taste

Iced cubes are often used as chiller in the conventional way, the side effect being that melted water ruining the original taste of whisky. Chiller is the new subversive products that eliminate this drawback.

02.

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Discovery / Interpretation / Result / Details

Scenario I NEED SOME ICE SWEETY. SORRY DAD, THERE’S NO ICE IN THE FREEZER.

OR THE WISHKYSTONE? IT SEEMS BROKEN.

02.

Design like air you breathe in without you even noticing

IN GENERAL, WHEN PEOPLE DRINK, THEY WILL PUT ICE OR ANYTHING TO KEEP IT COOL No Input Required.

No More Watered Down Drinks.

02.

Discovery / Interpretation / Result / Details

Material Research

ICE BALL MELT

After melted it will dilutev your drinks. Slippery ice is rolling everywhere.

SPEND TIME KEEP TIME DOES IT MELT / YES

SOAPSSTONE BREAK

Soapstone is a soft rock meaning it can easily crack or pieces can fall off.

The more you use them the more they wear off.

SPEND TIME KEEP TIME DOES IT MELT / NO

STAINLESS STONE Need to wash carefully and a box to put in it the freezer.

SPEND TIME KEEP TIME DOES IT MELT / NO

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DESIGN GOAL NO INPUT REQUIRED. NO MORE WATERED DOWN DRINKS.

Discovery / Interpretation / Result / Details

What is Chiller?

CHILL BOTTOM

To Chill The Botton

How to use Chiller

THIN GLASS

02.

Design like air you breathe in without you even noticing

FOR WHISKY LOVER

Discovery / Interpretation / Result / Details

Prototype

02.

Design like air you breathe in without you even noticing

Model

Discovery / Interpretation / Result / Details

CMF STAINLESS

SHAPES

GLASS

02.

Design like air you breathe in without you even noticing

Bacteria Brush / Dec 2014

WhyDesign?

Bacteria Brush

Human are very Forgetful

We need something to remind us.

We need something to remind us.

Nowadays, we have bunch of tools or devices to remind us, such us calendar applications and notebooks to do lists.... the reason why we had these reminders are all because of Human are very forgetful, especially the little things in our regularly life, we are all busy and focus on others. However, some little things can cause a bit issue, like various it damage human health.

03.

Design like air you breathe in without you even noticing

03.

Discovery / Interpretation / Result / Details

How often should you change your toothbrush?

13%

11%

32% 44%

1-3 Month

3-6 Month

6-9 Month

9 Month more

Frequency of toothbrush replacement

50%

Data of toothbrush replacement

38%

- The average American only change their brushes 1.9 times a year.

25% 13%

- 3 months healthy people should change brushes every two weeks.

- The easiest way to know when to change your brush nowadays is to look at the indicator on the toothbrush.

0% Men

1-3 Month

3-6 Month

Women

6-9Month

9 Month More

Toothbrush replacement by gender

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Why should we change our toothbrush?

The long-term effect of using toothbrushes are that the bristles fray and wear out, leading to ineffective brushing and finally tooth decay.

A worn brush can damage gum tissue because of the frayed bristles traumatically rubbing against the gums.

Researchers have established that thousands of microbes can grow on the brush bristles and handles. These microorganisms can cause cold and flu viruses, the herpes virus that causes cold sores, staphylococcus bacteria responsible for many ear, nose and throat infections and the Candida microbe that causes thrush. That being said, toothbrush bristles wear down and become breeding grounds for bacteria.

Those Little Circles Are Bacteria And Viruses .

It can cause cold, flu and herpes.

Discovery / Interpretation / Result / Details

Mind Mapping

03.

Design like air you breathe in without you even noticing

Scenario

03.

Discovery / Interpretation / Result / Details

Ideation

+

+

=

?

Design like air you breathe in without you even noticing

How it works Compare to contemporary toothbrushes, they put the sign on the brush.

However, the changed color let you know when to renew your toothbrush.

DAY 01

DAY 45

DAY 90

Discovery / Interpretation / Result / Details

03.

Technology Application

Change in color Insignia's patented intelligent pigments, which change colour in response to changing levels of CO2 or temperature.

START

END

https://www.youtube.com/watch?v=k0kpOoe-42g

Design like air you breathe in without you even noticing

Insignia Technologies Ltd. uses intelligent plastics and inks to produce simple, cost-effective color-changing labels for application to packaging.

The key component to all of our products is Insignia's patented intelligent pigments, which change color in response to changing levels of CO2 or temperature.

We have the ability to develop color-changing labels which respond instantly or over a pre-calibrated time period. We can also alter the chemical formulation of the pigments to produce a wide variety of indicators with different sensing properties.

The flexibility of our technology allows us to work with customers to provide customised labels that can indicate food freshness, packaging opening times, cold chain integrity, and or tampering/damage to the packaging.

Discovery / Interpretation / Result / Details

03.

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Library Chair / Oct 2014

WhyDesign?

The Library Chair The Library Chair as your new personal library As research shown, most readers tend to read multiple books at once. The idea brought forward by the chair is that it benefits the readers to bookmark all the books under used while providing the comfort zone for reading.

04.

Design like air you breathe in without you even noticing

04.

Discovery / Interpretation / Result / Details

Problems Identification

Where do people most likely to read?

90 percent of people who enjoy reading on the sofa in their house during leisure time.

90%

70%

50%

30% Place In bed

On the bus On sofa

In bath In library

In garden

Design like air you breathe in without you even noticing

According to research below, people who read are likely to spend their time at home reading on the sofa also read more than 3 books at the same time.

How many books people read at the same time?

The majority are in the midst of reading 3-10 books, with 5% having more than 20.

20%

15%

10%

5%

Books

0% 0-2

3-5

6-10

11-15

16-20

20 up

Discovery / Interpretation / Result / Details

Ideation

Chair + Books + Bookmark + Private place

04.

Design like air you breathe in without you even noticing

Discovery / Interpretation / Result / Details

Sketch

04.

Design like air you breathe in without you even noticing

100mm

100mm

Definition

90mm

22.5�

90mm

04.

Discovery / Interpretation / Result / Details

CMF Strategy

WOOD

Leather

Design like air you breathe in without you even noticing

Discovery / Interpretation / Result / Details

The Library Chair Enjoy Reading

04.

Design like air you breathe in without you even noticing

FUN TEA package design / Dec 2014

WhyDesign?

From complexity to simplicity The tea memories of Taiwan

In Asian culture tea tasting represents tradition and a way of life. Tea is an indispensable beverage and an attitude toward life. There are steps for making tea, and we hope to simplify the procedure and combine the instructions in the gift box set. We hope to lead those who are not familiar with tea culture through the right steps for making a cup of tea in order to enjoy the joy of tea tasting.

05.

Design like air you breathe in without you even noticing

Share Taiwanese tea culture through an interesting yet simple method of the tea drinking process.

Discovery / Interpretation / Result / Details

“Courtesy demand reciprocity� is an aspect of etiquette in Asian culture and Tea is one of the most common gift.

05.

Design like air you breathe in without you even noticing

Why tastes different?

However, the majority of people who receive tea in a gift box have no idea how to make it properly. There are steps for making tea, and we hope to simplify the procedure and combine the instructions in the gift box set.

Discovery / Interpretation / Result / Details

Ideation

FROM 25 STEPS TO 6 EASY TO MAKE. To lead those who are not familiar with tea culture through the right steps for making a cup of tea in order to enjoy the joy of tea tasting.

05.

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Discovery / Interpretation / Result / Details

Introduction of tea Test 3 different kind of tea in the same time

The baking leaves Water temperature 100 ËšC Brewing time and interval time 50-60sec.

Tikuanyin refers to the oolong Tikuanyin tea tree and later on, it was not limited to only a tea tree variety and referred to the tea made using the method of Tikuanyin tea making. The tealeaf I'd hemispherical and curly and the color is bring red. It has a clean, yet biter taste, with a sweeter, fresh after taste.

Tikuanyin

The baking leaves Water temperature 100 ËšC Brewing time and interval time 50-60sec.

The feature of Tung-ting tea is the tea leaves are processed using a cloth rolling method, After the leaves are picked from the tea trees the color is a deep green but after brewing, the tea is golden yellow, similar to the color of amber and has a ripe fruity flavor. It has mellow taste and a sweet after taste.

Tung-ting tea

The baking leaves Water temperature 100 ËšC Brewing time and interval time 50-60sec.

High mountain tea

Made of tea leaves produced in tea gardens at an attitude of over 1,000 meters and mainly comes from central mountainous area of Taiwan. It is mildly roasted and produced with no color, and the leaves a fresh dark green. As it grows at special geographic position with high mountain relief, the shrouded mists and cold climate make its flavor light and mellow and it's fragrance simple and elegant without bitterness.

05.

Design like air you breathe in without you even noticing

contents of the package combine all the details of making tea just have fun.

Spherical

The Tealeaf 烏龍茶

sh

pu

We selected spherical tea leaves for use that expands after being soaked in heated water so as to present optimal flavor.

The Tea scoop Every tea scoop contains 7grams of tealeaves that are for a pot of tea. Each packet contains the exact amount of tea needed for each cup; the shape of the pack protects the tea from damage and acts as a spoon for easy pouring.

The Teapot and teacup One hexagon paper teapot and two paper teacups are included. The hexagon design prevents the teapot from turning over after pouring in tea water. There is sufficient space within the pot to allow the tealeaves to expand.

full the weather in to the tea pot equal two cups of tea.

Discovery / Interpretation / Result / Details

Process Follow the images and use the item in the package.

Push Down Tear Off

Smell Fragrance

Empty Tea In To Pot

Add Boiling Water

Wait For 50 Seconds

Enjoy The Tea

05.

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Discovery / Interpretation / Result / Details

05.

Integrated packaging in Synthetic paper

The Integrated tea cup with eatable gole.

Beneifit of Synthetic paper

The integrated teaspoon has the aluminum film inside.

Plastic paper, based on polyethylene, polypropylene as the main raw material, made of extruded film extension, then paper-like treatment, given the characteristics of natural paper.

Water resistance High strength High melting point (up to 105°c Folding endurance A byproduct of oil and natural polypropylene powder paper Can be repeatedly recycled

The integrated teapot attached by eatable glue.

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Outside Package 2014 MAY.

Songshan Cultural and Creative Park

05.

Discovery / Interpretation / Result / Details

About FunTea

The word ‘complexity’ in traditional Chinese term.

The word ‘simplified’ in simplified Chinese term.

Traditional Chinese characters have been used for centuries and represent the history of Chinese culture. In recent years the language has adopted a simplified form. We have used the traditional form in the first word, but the implied form in the second character representing the essence of our product, which Is to move from something complex to a more simple form. Moreover, our brand name comes from a play in English translation "Fun Tea", resembling to the word "Traditional Characters" in Chinese.

Design like air you breathe in without you even noticing

Installation 2014 MAY.

Songshan Cultural and Creative Park

06.

Photography

Canon EOS 450D 2056 × 3088 4.5 1/320 34

Photography August 2013 Germany

06.

Canon EOS 450D 2056 × 3088 4.5 1/320 34

Photography August 2014 Canada

06.

Canon EOS 450D 2056 × 3088 4.5 1/320 34

Photography August 2014 Alaska

06.

Canon EOS 450D 2256 × 1504 8 1/250 17

Photography August 2013 United Kingdom

06.

Canon EOS 450D 2592 × 1936 2.8 1/320 34

Photography August 2013 Taiwan

06.

I redesigned my grandpa’s amazing calligraphy that he learns how to write by himself, to my grandfather.

2015 Chinese New Year card.

00.

XieXie Thank you