PARTNERSHIP BROCHURE
READY TO OFFER YOUR CLIENTS A WONDERFUL EXPERIENCE?
Every company with (ultra-) high-net-worth clients is wondering how they can impress these clients.
How to please people who have it all? They are not interested in material things, so what is more fun than a unique and priceless experience?
That is exactly what the Belgian organisation ZOUTE GRAND PRIX is all about. With more than 15 years of know-how we understand the art of creating a dream world for your clients!
As a partner of one of the leading European car, art and lifestyle festivals you can offer them the opportunity to enter the ZOUTE RALLY by stow and the ZOUTE GT TOUR and to visit the ZOUTE PRADO by Kindy Capital, the ZOUTE GALLERY by EY and to visit or participate in the ZOUTE SALE by Bonhams|Cars.
Every year it's all about being part of a unique moment with like-minded people in an exceptional setting.
Ready to offer your clients a wonderful experience?
2 Watch the official aftermovie 2023
WHAT IS ZOUTE GRAND PRIX?
ZOUTE GRAND PRIX is a wondrous world of high-end lifestyle and art events, with cars as the centre of attention. Proposing a variety of events such as rallies for vintage and classic cars, tours for new premium cars, a sale by Bonhams|Cars and an exposition of art and art on four wheels.
Think spectacular automobiles, in all shapes and sizes. Think class, think elegance, think the good life. Think an eye for detail, think immaculate service and think exquisite hospitality in unforgettable or surprising venues. Think camaraderie and think the true meaning of pure automobile passion!
Welcome to the world of ZOUTE GRAND PRIX.
Discover all the events on the next pages.
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ZOUTE GRAND PRIX EVENTS
GT TOUR GALLERY PRADO SALE 4
RALLY
ZOUTE GRAND PRIX WORLDWIDE
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Knokke-Heist, Belgium
ZOUTE GRAND PRIX 2024-2025
Durbuy, Belgium
Gstaad, Switzerland
NEXTGEN RALLY
ZOUTE
by stow
3.10-6.10
Zoute Family Rally | 23.03 Zoute Nextgen Rally |10.08 Zoute Rally
|
Tour
Rallye de Durbuy | 05.06-08.06 Durbuy GT Tour | 06.06-08.06 Gstaad Rally | 03.09-06.09 Gstaad GT Tour | 04.09-07.09 6
Zoute GT
| 6.10
ZOUTE GRAND PRIX
THE EVENTS IN KNOKKE-HEIST FROM 3-6 OCTOBER 2024
ZOUTE RALLY by stow
'TheBackboneof ZouteGrandPrix'
A three day rally for classic & vintage cars. A leisurely yet impressive drive of three days through the hinterland, with start and finish in Knokke-Heist.
ZOUTE GT TOUR by ... YOU?
'TheiconicGTraceforall tolove'
A one day GT Tour through Flanders with arrival in Knokke-Heist. Tailored to the gran turismo lifestyle and the carsitrepresents.
ZOUTE PRADO by KINDY CAPITAL
ZOUTE GALLERY by EY
'PremiumAutomobile &ArtDôme'
Presenting Art & Art on 4 Wheels, in a temporary structure on the beach, with sea view. You will discover the latest models ofthepremiumcarsofour carpartners.
'Theabsolutepinnacleof automotivedesign'
Aselectionofapproximately 120 unique pre- and postwar vintage and classic cars, divided into different categories. Be mesmerised by the fascinating allure of the cars, showcasing an unparalleled blend of timelessstyleandelegance. A stunning exhibition in the Gallery of fine and rare collectorvehicles.
ZOUTE SALE by Bonhams|Cars
'Arewebreaking anotherrecord?'
Explore on Sunday the liveauctionin the Zoute Gallery by EY by the renowned International auction houseBonhams|Cars.
Last year, the auction closed at 27,2 million euros,atotalrecord!
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ZOUTE GRAND PRIX
OTHER EVENTS THROUGH THE YEAR IN KNOKKE-HEIST 2024
ZOUTE FAMILY RALLY
23 March 2024
‘Fuelupthefamilyspirit’
A one day rally with arrival in Knokke-Heist, exclusively for family teams to introduce the younger generations to the love of historic cars. A family connection is requiredtoparticipateintherally.
ZOUTE NEXTGEN
10 August 2024
‘Thethrillofyouth’
The ZOUTE NEXTGEN RALLY, a vintage and classic car rally exclusively reserved for the next generation of car enthusiasts! This rally is specially designed for teams aged between 15 and 45 years young, so that they too can showcase their passion and expertise in the world of vintage and classiccars.
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ZOUTE GRAND PRIX
THE EVENTS IN DURBUY FROM 5-8 JUNE 2024
‘An exciting race through Durbuy’
A fantastic three-day event of sheer driving pleasure with the charm and grandeur of the great classics, in Durbuy. A feast for all senses, not to be missed by petrolheads who will be enchanted by the beautiful spring scenery on the banks of the Ourthe river and its lush surroundings.
‘The sensation of speed and power’
Indulge in an exhilarating two-day adventure of pure driving bliss with your GT car, as we take you on a captivating journey through the picturesque landscapes of Durbuy. This extraordinary event will create memories that will linger long after the engines have quieted.
RALLYE DE DURBUY
DURBUY GT TOUR
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ZOUTE GRAND PRIX
THE EVENTS IN GSTAAD FROM 3-7 SEPTEMBER 2025
GSTAAD RALLY
‘A breathtaking race through Gstaad’
Discover the beautiful Gstaad, Switzerland by car. Beyond the snow-covered slopes, Gstaad transforms into a picturesque paradise during the summer months. Lush meadows dotted with wildflowers, crystal-clear lakes, and invigorating hiking trails invite visitors to explore the natural beauty that surrounds this idyllic Swiss village.
GSTAAD GT TOUR
‘The sensation of speed and power’
A fantastic two-day event of sheer driving pleasure with the charm and grandeur of the great classics in Gstaad.
A feast for all senses, not to be missed by GT lovers. The warmth of the sun, the crisp mountain air, and the sound of cowbells in the distance create an amazing escape.
GSTAAD PRADO
GSTAAD SALE by Bonhams|Cars
'Premium Automobile & Art Dôme'
Presenting Art & Art on 4 Wheels, in a temporary outdoor structure in the famous city of Gstaad. You will discover the latest models of the premium cars by our car partners. Get ready to be amazed.
'Are we breaking another record?'
Explore for the very first time in Gstaad the live auction by the renowned international auction house Bonhams|Cars.
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FACTS & FIGURES
Zoute Grand Prix Knokke-Heist 2023 at a glance
20.000 total paying VIPS in Prado & Gallery 27,2 million EUR sold by Bonhams|Cars 20 premium car partners
3.300.000 people’s reach on social media
878 high class drivers and co-pilotes
420.000 total visitors during 4 days 10% international visitors 30.000 total paying visitors Prado & Gallery Total reach of 4.6 billion eyeballs worldwide Source: Press report Press manager Diamonds & Pearls 11
VISITORS EVOLUTIO
Paying and non paying vi
2010 2014 2019 2022 2023 1K 20K +100% paying Non-paying +300% 2.5K 5K 450K 30K 12
ZOUTE PRADO BY
You?
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.....
DIAMOND PARTNERS OF ZOUTE GRAND PRIX
Title partner of one event
Industry exclusivity
Use of the ZGP logo in your communication
Use of the event edition logo
Visibility in ZGP magazine, website, newsletter, social media, ...
Reduced ticket prices for Prado & Gallery
The privilege to acces to the different rally’s
Minimum 3 years of partnership
250.000 euro + tax / year
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GOLD PARTNERS OF ZOUTE GRAND PRIX
Use of the ZGP logo
Use of the ZGP logo in your communication
Visibility in ZGP magazine, website, newsletter, social media, ...
Reduced ticket prices for Prado & Gallery
The privilege to acces to the different rally’s
Minimum 3 years of partnership
65.000 euro + tax / year
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SILVER PARTNERS OF ZOUTE GRAND PRIX
Use of the ZGP logo
Use of the ZGP logo in your communication
Visibility in ZGP magazine, website, newsletter, social media, ...
Reduced ticket prices for Prado & Gallery
The privilege to acces to the different rally’s
Minimum 3 years of partnership
15.000 euro + tax + offering complimentary goods / year
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What‘s in it for you?
BRAND EXPOSURE
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DRIVING EXPERIENCE
Participating in the rallies
VIP EXPERIENCE
Hospitality opportunities for VIP's
VISITOR EXPERIENCE
Hospitality opportunities for visitors
PRICELESS EXPERIENCES
PARTNER EXPERIENCE
Hospitality opportunities for partners
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PRICELESS EXPERIENCES AS A DRIVER
friend of and mingle people and GRAND
Maximum amount of cars you can subscribe, subject to payment, according to your partnership:
10 3 on request
*Zouterallybystow,ZouteGTtour,ZouteFamilyrally,Zoute Nextgenrally,Durbuyrally,DurbuyGTTour,Gstaadrallyand GstaadGTTour
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PRICELESS EXPERIENCES
AS A VIP ...
Treat your VIP's to a real hospitality opportunity.
Indulge in the exclusive perks of our event, where each element is crafted to elevate your experience. From the ambiance to the entertainment, we promise the full experience that transcends expectations and creates memories for life!
VIP tickets for Cocktail in ZOUTE PRADO by Kindy Capital & ZOUTE GALLERY by EY on Thursday/Friday/ Saturday/Sunday.
Maximum amount of tickets at preferential rate you can order according to your partnership. Ticket price starting at 215 EUR pp. ex. vat.
200 100 50
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... AND IT CONTINUES AT THE GALA
Prepare for an enchanting evening at the most bespoke event of the year, where black tie elegance meets the company of the city's most sophisticated and fancy individuals. This gala promises to be an extraordinary affair, transcending the ordinary and setting a new standard for refined celebrations.
As the sun sets, the venue transforms into a haven for those seeking the epitome of sophistication. The evening unfolds with an air of exclusivity, where every detail is meticulously curated to create an ambiance befitting the most discerning tastes. Mingle with a select group of individuals, each embodying the essence of refinement and style. The venue will be filled with laughter, sparkling conversations, and an atmosphere that resonates with the sheer joy of being part of such a distinguished gathering.
Maximum amount of tickets you can order according to your partnership. Ticket price 795 EUR pp. ex. vat.
30 10 2
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PRICELESS EXPERIENCES
AS A VISITOR
Embark on this journey with us, where the regular entrance is the starting point of a teambuilding adventure that will leave you in heaven. Brace yourself for a day of challenges, surprises, and the kind of amazement that transforms not just your perception of teamwork but also the bonds within your group. Get ready to be impressed, inspired, and, most importantly, united through the incredible journey that awaits beyond our regular entrance.
Maximum amount of tickets you can order according to your partnership. Regular ticket price starting at 47,17 EUR pp. ex. vat.
200 100 20
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PRICELESS EXPERIENCES AS A PARTNER
Partnerbadge: Access to all events of the ZOUTE GRAND PRIX program
Access to ZOUTE PRADO by KINDY CAPITAL & ZOUTE GALLERY by EY Breakfast, lunch, cocktail on Thursday, Friday, Saturday and Sunday Dinner on Thursday and Friday
Visit the different stops during the Rally and GT tour
Number of badges you can use for free including in your partnership:
2 1
Maximum amount of badges you can purchase according to your partnership: 1
Exhibitor badge: VIP Access to ZOUTE GRAND PRIX
Access to ZOUTE PRADO by KINDY CAPITAL & ZOUTE GALLERY by EY Cocktail on Thursday, Friday, Saturday and Sunday
Maximum amount of badges you can purchase according to your partnership: 2
Crew badge: Presence of (an) employee(s) during the ZOUTE GRAND PRIX
Maximum amount of badges you can purchase according to your partnership: 2
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ZOUTE GRAND PRIX MAGAZINE
Four editions each year
ZOUTE GRAND PRIX WEBSITE
www.zoutegrandprix.be
ZOUTE GRAND PRIX NEWSLETTER
15.000 Subscribers
SOCIAL MEDIA
6 Channels
PRESS
Press officer
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FoureditionsoftheZouteGrandPrixmagazineare publishedeachyear
4free1/1advertorialpagesintheZGPMAGAZINE (1/season)
1editorialarticleinoneoftheZGPMAGAZINESforthe entiredurationoftheagreement(1articleperyear).
Freecopiesofthemagazines(whilesupplieslast)
2free1/1advertorialpagesinaZGPMAGAZINEof yourchoice
1editorialarticleinoneoftheZGPMAGAZINESinthe firstyearofpartnership
Freecopiesofthemagazines(whilesupplieslast)
1editorialarticleinoneoftheZGPMAGAZINESin thefirstyearofpartnership
Freecopiesofthemagazines(whilesupplieslast)
COMMUNICATION ZGP MAGAZINE
Extra:possibilityofreservingadvertisingpagesintheZGPMAGAZINEspring,summer,autumnor winter,subjecttopaymentofaseparatefee.Advertisingpricestartingat2.445EURexcl.vat Tohaveyouradfeatured,pleasecontact DimitriVerslypeviainfo@choisi.be Comesinabox
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4editionsperyear, 1perseason
COMMUNICATION
ZGP NEWSLETTER
15.000 subscribers worldwide
1announcementnewsletterofthenew partnership
Max.3newslettersaddressedtotheZGP databaseofparticipantsandsubscribers.
1announcementnewsletterofthenew partnership
Max.2newslettersaddressedtotheZGP databaseofparticipantsandsubscribers.
1announcementnewsletterofthenew partnership
Max.1newsletteraddressedtotheZGP databaseofparticipantsandsubscribers.
Pleaseprovidethecontentandphotos(inaWordfileorHTML) indutch,frenchandorenglishtoelien@zoutegrandprix.be
NUMBERS 50% average open rate 4.5% average click through rate 26
COMMUNICATION WEBSITE
Personalpageaboutyourbrandwithadditionalspace forthefounders,vision&mission...
Dedicateditemaboutyourcompanyonthewebsite
Presenceofthepartnerslogoonthewebsite Linktoyourownwebsite
NUMBERS OVER THE PAST YEAR
251.000 users
519.000 actions
1m 28s Average engagement time
www.zoutegrandprix.be
Visibilityofthebrandinrelationtootherpartnerlevels
Presenceofthepartnerslogoonthewebsite Linktoyourownwebsite
Visibilityofthebrandinrelationtootherpartnerlevels
Presenceofthepartnerslogoonthewebsite Linktoyourownwebsite
Visibilityofthebrandinrelationtootherpartnerlevels
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COMMUNICATION
SOCIAL MEDIA
1announcementpostaboutthenewpartnership.
Max.3othersocialmediapostsonInstagram, Facebook&LinkedInaddressedtotheZGP followers,combinedwithastory.
1announcementpostaboutthenewpartnership.
Max.2othersocialmediapostsonInstagram, Facebook&LinkedInaddressedtotheZGPfollowers, combinedwithastory.
1announcementpostaboutthenewpartnership.
Max.1othersocialmediapostsonInstagram, Facebook&LinkedInaddressedtotheZGP followers,combinedwithastory.
Followersonthe6Channels
Facebook:35.000
Instagram:24.300
LinkedIn:3.452
TikTok:2.193
X(Twitter):1.081
YouTube:521
Pleaseprovidethecontentandphotosinenglishto elien@zoutegrandprix.be
Top5countries
1Belgium . 2TheNetherlands . 3France . 4Germany . 5UnitedKingdom .
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COMMUNICATION PRESS
Possibility to include PARTNER communication in the press release (subject to approval and at the expense of the PARTNER)
Possibility of organising a business (joint) press conference or event with the participation of the ZOUTE GRAND PRIX representatives and the use of the official ZOUTE GRAND PRIX marketing material Synergies with the official ZOUTE GRAND PRIX press service and joint actions on the social media channels
Specific accredition service by the press office for media operators registered by the PARTNER of the event
Possibility of inserting promo/communication material in the press 'welcome bag' (subject to approval and the expense of the PARTNER)
Applicable for all partnerships
For press enquiries, contact Frédéric De Gezelle via press@zoutegrandprix.be
International press resulting in 4.6 Billion eyeballs Radio station BNR held 2 Live shows at Zoute Grand Prix Total reach Belgian press 54.465.083
Press report Press manager Diamonds
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Source:
& Pearls
EXPOSURE
PUBLICATION PROJECTS & RALLY EQUIPMENT
Create brand awareness
GOODIEBAG
Welcome bags
PRODUCT PLACEMENT
Be seen, be noticed
PRIZE-GIVING CEREMONY
Reward show
OWN ACTIVATION
Make your own noise
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BRAND EXPOSURE
PUBLICATION PROJECTS & RALLY EQUIPMENT
We offer visibility of your brand in relation to the other PARTNER levels.
Your logo on the 'car sticker' and the badges of the participants.
Visibility on the start and finish bows of the rallies, on the 'monolites' and in the participants roadbooks.
An opportunity to be seen, be noticed and being recognized by the visitors.
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BRAND EXPOSURE GOODIEBAG
Exploring the inclusion of promotional materials in 'welcome bags' can boost engagement and brand exposure at the event. These bags, representing the event experience, offer a prime opportunity for brochures, flyers, or branded merchandise, creating a lasting impression. This interactive approach fosters a direct connection and enhances the impact of promotional items, evoking warmth and appreciation for a positive participant experience.
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BRAND EXPOSURE
PRODUCT PLACEMENT
We offer you the possibility of presenting your product/brand in the ZOUTE PRADO by Kindy Capital or other locations provided by the organiser of the event. Our tailored placement ensures your brand becomes an integral part of the event experience, creating lasting impressions and fostering meaningful connections. Maximize visibility and impact with our targeted product placement solutions.
Internal customisation at the partners expense
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BRAND EXPOSURE
PRIZE-GIVING CEREMONY
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BRAND EXPOSURE
OWN ACTIVATION
We offer you the possibility of creating your own activation project in the ZOUTE GALLERY by EY or in the ZOUTE
PRADO by Kindy Capital. You also have the possibility to be a PARTNER of a smaller experience during ZOUTE
GRAND PRIX breakfast, lunch, cocktail, dinner ...
Subjecttoapprovalandattheexpenseofthepartner
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PARTNERS OF ZOUTE GRAND PRIX
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CAR PARTNERS OF ZOUTE GRAND PRIX
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