2011 Ride Softgoods

206 | 805 | 4892

NiCO DROZ | DROPPiNg iN AT STEVENS PASS

DEALER BOOK

A DEALERS guiDE TO BETTER LiViNg

RIDE SNOWBOARDS | APPAREL CATALOG

2010 2011

uNCOMPROMiSED QuALiTY SINCE 1992

HEADQUARTERS

RIDE USA 4201 6th Avenue S, Seattle, WA 98108 T: 800 757 5806 www.ridesnowboards.com RIDE CANADA 1 Westside Drive Unit #7, Toronto, ON M9C 1B2, Canada TF. 888 249 7433 T. 416 679 1212 F. 416 679 1218 RIDE JAPAN A-7F, COI Nishi-sando Bldg., 3/28/6 Yoyogi, Shibuya-Ku, Tokyo 151-0053, Japan T. 03 3320 8495 F. 03 3320 8462 RIDE EUROPE Seehaupter Strasse 60, Penzberg 82377, Germany T. 49 8856 901 0 F. 49 8856 901 318

WORLDRIDE

Andorra +33 450 642950 • Argentina: 54 11 4836 3750 • Australia: 61 3 95815444 • Austria: 0800 293418 • Belgium: +32 3354 3866 • Belorussia: +7 495 9372814 • Bulgaria: 03592 8465439 • Canada: 888 249 7433 • Chile: 56 2 05959900 • Croatia: +38 598424752 • Czech Republic: +420 210211100 • Denmark: +45 97224 943 • Estonia: +372 64 19099 • Finland: +358 9 251 3040 • France: 0800 1816033 • Germany: 0800 7713458 • Greece: +30 210 685 6946 • Holland: +31 206370242 • Hong Kong: +852 2623 6123 • Hungary: +36 1 267 0055 • Israel: +972 50 5742717 • Italy: +39 053 660 731 • Japan: 81 3 3320 8495 • Korea: 822 3218 3100 • Kosovo: 38 138 222355 • Latvia: +49 8856 901 0 • Lebanon: +961 9 951555 • Lithuania: +371 7317780 • New Zealand: 64 3 348 9725 • Norway: +47 61 13 43 00 • Poland: +48 61 816 3400 • Portugal: +34 93 209 0344 • Romania: +36 1 267 0055 • Russia: +7 495 9372814 • Serbia-Montenegro: +38 111 2142066 • Singapore: +65 6425 0801 • Slovakia: +420 2333 21605 • Slovenia: +386 (0) 261 44601 • Spain: +34 93 480 2996 • Sweden: +49 8856 901 0 • Switzerland: 0800 558 197 • Turkey: + 0090216 349 1661 • United Arab Emirates: +971 4 88 03 994 • UK: +44 1527 528271 • Ukraine: +7495 9372814 THIS CATALOG IS FSC CERTIFIED, UTILIZING well-managed FORESTRY AND WASTE MANAGEMENT PRACTICES. PRINTED on Paper that is 30% post consumer waste.

SPECIAL THANKS TO: CRISPIN CANNON, todd blubaugh, nash lajeunesse, brennen swanson, megan ginter, laurie currier, corey noble,

nico droz, cozumo takazawa and mother nature for blessing us with rain, sun, snow, beer and herbs, ROGUE Island entertainment- www.rogueisland.com.

Nico Droz | Donner Lake, CA | Photo: Sickels

Nineteen seasons. We’ve come a long way since our initial introduction of just four boards in the winter of 92/93. Chile peppers and sparkplugs were all the rage! What started as fairly basic beginnings turned into something very different. Early on, after a long day in the office, it was midnight “Pizza and Preston” sessions counting out screws and washers by hand to package as screw packs for our new line of Preston Bindings. Countless adventures ensued, like getting bounced from a hotel in Munich after a late night Red Bull-fueled rager, rat fishing from the 3rd story window of a snowboard factory, and enduring the mayhem of what became known simply as the Debacle in the Desert. And that’s not to mention the countless days of epic snowboarding that Washington’s Cascade Mountains have to offer.

Without the passion for snowboarding and the fierce sense of family that exists among everyone associated with Ride (both past and present), things probably would have turned out a whole lot different. As snowboarders, we’re driven to continuously innovate in order to make the activity we live for more fun. It’s the ability to come together, as only true friends and “family” can, and turn something completely mundane into something truly memorable and ridiculously fun. This is true “Ride Style.”

This fuels everything that happens at Ride - whether it’s product testing or a summer sales meeting, a Ride High clinic or a research and development trip. Not unlike the old adage: “Anyone can bail you out of jail, but a true friend will be right there sitting beside you saying, ‘that was awesome!’”

Nineteen seasons on the way to nineteen more.

Come join us… Ride Style.

RIDE SNOWBOARDS | FABRICS | PRINTS | COLORS

RIDE SNOWBOARDS | FABRICS | PRINTS | COLORS

fabrics, prints & colors

ride apparel Setting the Standard for Style and Protection, Ride Snowboards has the Goods for all Your Riding Needs.

20K /15K Linen Twill 100% Polyester

15K /10K Waylon Plaid 69% Polyester / 31% Nylon

Inspired by the roots of rockabilly and vintage 50’s western wear, this outlaw plaid will have you out-riding others with a lightweight feel and epoch design. Strata HD II™ Laminate.

MEN’S COLORS : Red, Pale Gold

Printed on a soft-brushed dobby, this faded chevron stripe pattern adds character without taking over. Hydrapel™ Coating.

20K /15K Blurred Plaid 100% Polyester

15K /10K Wanda Plaid 68% Polyester / 31% Nylon / 1% Lurex™

10K /5K Men’s Tri Stripe Denim Print - 100% Polyester

no concern about the coating separating from the fabric. The fabric’s waterproof portion features closed pores in the coating allowing no water or air to penetrate though, while the breathable portion allows moisture vapor to escape through its construction. Hydrapel ™ has a waterproof/ breathable rating of 3K/2K and 10K/5K.

20K /15K Zethon Jacquard 100% Polyester

15K /10K Capitol and Ravenna Dobby 100% Polyester

10K /5K Women’s Circle Line Print - 100% Nylon

Strata HD II™ is a technically innovative dual-layer, micro-porous

20K /15K Spacecraft Jacquard 100% Polyester

15K /10K Men’s Blowout Print - Linen Twill 100% Polyester

10K /5K Women’s Damaskull Denim Print - 100% Polyester

20K /15K Men’s Bleached Out Print - Linen Twill 100% Polyester

15K /10K Women’s Gradient Print - Linen Twill 100% Polyester

3K /2K Boy’s Torn Stripe Print - 100% Polyester

15K /10K Linen Twill 100% Polyester

10K /5K Heather Herringbone 100% Polyester

3K /2K Girl’s Bandita Print - 100% Polyester

15K /10K Textured Dobby 100% Polyester

10K /5K Black Denim 100% Polyester

3K /2K Heather Herringbone 100% Polyester

15K /10K Diamond Dobby 72% Nylon / 28% Polyester

10K /5K Dobby 100% Nylon

3K /2K Dobby 100% Nylon

Complete with superior outerwear, accessories and bags for men, women and kids, you won’t want to miss this first-class collection featuring performance fabrics and functional designs. Ride outerwear is available in 10K/5K, 15K/10K and 20K/15K waterproof/ breathable ratings, so you’re destined to be dry while rocking the hottest threads. Be sure to check out the latest designs for our New Era Caps, bomber bags & cozy beanies.

Possessing a fine linen look, this twill fabric has a durable, high-end feel that is a staple for your riding needs. Strata HD II™ Coating.

MEN’S COLORS : Black, Brolive, Dark Peacock WOMEN’S COLORS : Black, Dark Peacock

This yarn dyed plaid is uniquely woven to create a blurred effect. The lightweight hand of the fabric provides a comfortable, smooth feel. Strata HD II™ Laminate.

MEN’S COLORS : Orange, Psycho Lime WOMEN’S COLORS : Pearl Ash, Electric Teal

PROTECTION & PERFORMANCE

With a lightweight shirt-like feel, this vintage western throwback plaid features a 20th century flair adorned by metallic Lurex™ yarn. Strata HD II™ Laminate.

WOMEN’S COLOR : Electric Teal

10K /5K Men’s Chevron Print - 100% Nylon

Seeking a high-end looking print at an affordable price? Look no further. This Tri Stripe pattern is printed on the backside of a denim fabric to give a unique texture and a first-class feel. A perfect pairing with dark peacock or ball point ink. Hydrapel™ Coating.

Hydrapel™ is an integral part of Ride’s fabric, meaning there is

laminate and coating that wicks away moisture. It remains waterproof and breathable, even after numerous washings. The inner hydrophilic layer prevents condensation and allows moisture to travel to the outer layer, keeping you warm and dry. Strata HD II™ has a waterproof/breathable rating of 15K/10K and 20K/15K, and is offered as a laminate or coating depending on fabric.

DWR (Durable Water Repellency) fabric protection is an invisible water-repellent finish

Mythical to some, striking to others, this cross between a python and zebra will have you riding sly and stylie. The uniquely woven jacquard is for the hard charging ladies that want a one-of-a-kind look. Strata HD II™ Laminate.

WOMEN’S COLOR : Rubine Zethon

A woven jacquard featuring the art of Spacecraft Clothing, this fabric provides interest, depth and a truly original look out on the mountain.

Strata HD II™ Laminate.

MEN’S COLORS : Black, Blue

Featuring a unique tonal print design that has subtle colorings of charcoal and dark peacock. Ideal for those who want to rock a print, but don’t want their outerwear to stand out more than their Riding skills. Strata HD II™ Coating.

This lustrous, super soft fabric is a perfect pairing with PrimaLoft ® Sport insulation, creating the ultimate lightweight cold-weather Riding piece. Strata HD II™ Laminate.

MEN’S COLORS : Orange, Ball Point Ink, Golden Olive, Black WOMEN’S COLORS : Pearl Ash, Electric Teal, Wild Orchid, Blackberry

This electrifying neon print is blown out to create a blurred look, up close you’re not sure what it is, until you back off. Also offered in a transparent version where the pattern is printed on the backside of the fabric to create an alternate look. Guaranteed to turn heads, check out the full get up combined with the DH board, FUL boot and Nitrane binding. Strata HD II™ Coating.

This faded gradient pattern features pops of electric teal and small hits of golden olive. Also offered in a transparent version where the print is applied on the backside of the fabric to create an alternate look. Strata HD II™ Coating.

applied to the outer shell of every garment. Rather than soaking into the fibers, water beads up on the surface area and rolls off. Without DWR, your jacket and pant would feel like a wet dishrag no matter how expensive it was. DWR is used on all Ride outerwear.

PrimaLoft® Infinity Insulation PrimaLoft® Infinity’s fine denier continuous filament construction offers superior warmth and thermal efficiency, greatly reducing the amount of cold spots (or holes) in the insulation. Even when wet, the proprietary finish offers superior warmth.

The use of a fine denier fiber makes PrimaLoft® Infinity incredibly soft, lightweight and compressible.

PrimaLoft® Sport Insulation PrimaLoft® Sport’s specially treated

ultra-fine fibers help to form a wind/water resistant insulating structure that dries faster than down, while the multi-diameter fibers help to build loft to create a lightweight compressible garment. PrimaLoft® Sport helps you feel well insulated even if the weather turns wet.

Possessing a fine linen look, this twill fabric has a durable, high-end feel that is a staple for your riding needs. Strata HD II™ Coating.

MEN’S COLORS : Black, Brolive, Dark Peacock, Golden Olive, Orange, Pale Gold WOMEN’S COLORS : Black, Dark Peacock, Golden Olive, Electric Teal, Blackberry

A lightweight textured dobby with a classic look, offers rich color and top protection. Strata HD II™ Coating.

MEN’S COLOR : Ball Point Ink WOMEN’S COLORS : Ball Point Ink, Dark Violet

This fabric has a woven texture reflecting a diamond look with a slight heathered yarn effect. Strata HD II™ Coating.

MEN’S COLOR : Charcoal WOMEN’S COLORS : Charcoal, Pearl Ash, Wild Orchid 2010/2011 If 4 out of 5 people SUFFER from diarrhea... does that mean that one enjoys it?

This ultra classy fabric features a heather yarn woven into a chevron stripe-effect. Hydrapel™ Coating.

MEN’S COLORS : Black, Charcoal, Brolive, Navy, Red, Dark Peacock, Ball Point Ink, Slime Green, Orange, Electric Blue WOMEN’S COLORS : Black, Charcoal, Pearl Ash, Red, Dark Peacock, Blackberry, Violet, Electric Teal, Ball Point Ink, Pale Lime

Just like your favorite pair of dark jeans, this beyond basic black stands out with a fresh denim look and solid protection.

Hydrapel™ Coating.

This dobby fabric has a durable, yet supple texture that possesses an incredibly soft feel. Hydrapel™ Coating.

MEN’S COLORS : Black, Charcoal, Red, Ball Point Ink, Slime Green, Orange, Electric Blue WOMEN’S COLORS : Black, Pearl Ash, Red, Blackberry, Violet, Electric Teal, Ball Point Ink

Printed on a soft-brushed dobby, this hand drawn circle pattern is fun yet stylish with a comfortable, soft feel. Hydrapel ™ Coating.

For the girl who wants to show class with attitude, the unique Damaskull print is applied on a blackberry denim fabric. This vintage style skull pattern provides a distinct texture and leaves an edgy impression. Hydrapel™ Coating.

A dash of edge and a ton of steeze, the Torn Stripe print is perfect for up and coming mini-shreds that like to stand out. Printed on a soft-brushed dobby fabric. Hydrapel™ Coating.

COLORS : Electric Blue, Red

Rejuvenating the old school bandana print, the Bandita pattern is full of style and charm, ideal for young shreddin’ betties. Printed on a softbrushed dobby fabric. Hydrapel™ Coating.

COLORS : Pearl Ash, Blackberry

This ultra classy fabric features a heather yarn woven into a chevron stripe-effect. Hydrapel™ Coating.

YOUTH COLORS : Slime Green, Electric Blue, Pale Aqua, Blackberry, Pink Mist, Charcoal

This dobby fabric has a durable, yet supple texture that possesses an incredibly soft feel. Hydrapel™ Coating.

YOUTH COLORS : Black, Charcoal, Red, Slime Green, Electric Blue, Pale Aqua, Blackberry, Pink Mist, Pearl Ash 2010/2011

HE-SHAPE

SHE-SHAPE

RIDE SNOWBOARDS | MEN’S 20K | 15K RIDERACTIVE FEATURES

20K/15K RIDERACTIVE FEATURES Smooth Style and the Ultimate in Protection.

For those seeking the max in performance, this 20K/15K waterproof/ breathable rated collection is built with style. Featuring fabrics such as Linen Twill and a woven Blurred Plaid, these styles will keep you dry while supplying you with all the functional Rideractive features for anything the mountain can muster. Built for those who love all-terrain, all the time, these top rated goods will get you through day after day.

RIDERACTIVE FEATURES // STRATA HD II™ WITH DWR, 20,000/15,000MM WATERPROOF/BREATHABLE RATING, FULLY TAPED SEAMS

2010/2011

Jackets

Pants

1. Attached Powder Skirt w/Lycra Stretch Panel 2. Jacket-to-Pant Zip Connector w/Lycra Stretch Panel for Extra Mobility 3. Mesh-Lined Vents 4. Goggle Chamois 5. Velvety Comfort Chin Guard and/or Inner Collar 6. Inner Lycra Hand Gaiters 7. Built-In Cover Slots so Removable Hoods Feel Like an Attached Hood 8. Adjustable Velcro Cuffs 9. Ergonomic Adjustable Swivel Hood 10. Bottom One-Handed Draw Cord Adjustment Hidden Inside Front Pockets 11. Lift Ticket Self-Fabric Loop 12. Front Micro-fleece Lined Toaster Pockets 13. Key Clip in Front pocket

14. Inner Waist Adjustments w/Double-Snap Waist Closure 15. Pant-toJacket Zip Connector 16. Articulation at the Knees 17. Slider Liner 18. Mesh-Lined Inner Crouch Vents 19. Velvety Tricot Inner Waist and Fly 20. Shred-Free Slightly Higher Pant Leg Back 21. Adjustable Lycra Boot Gaiters w/Bootlace Hook 22. Inner Leg Snap Pleat 23. Lift Ticket Self-Fabric Loop 24. Front Micro-fleece Lined Toaster Pockets 25. Key Clip in Front Pocket

2010/2011

SPACECRAFT JACKET S - XL

20K/15K, FULLY TAPED SEAMS. RIDERACTIVE FEATURES, PLUS: Shell with Printed Spacecraft Satin Lining // Space Jacquard Fabric // Riri AQUAzip® Water-Resistant Zippered Front Pockets and Center Front // Equipped with Space Bunny Zipper Pulls // Attached Hood // Comes with Spacecraft/Ride Socks COLORS: Black, Blue

SPACECRAFT CARGO pant S - XL

Spacecraft FOR Ride

Spacecraft dwells in the backcountry of the Cascades in the winter and the consistent surf of Bali in the summer month’s making knitted hats, crafted accessories and unique clothing. Pushing art projects onto their products and mobilizing design through sticker campaigns, Spacecraft has been able to create its own path that perpetuates a lifestyle of travel and discovery. Ride provides Spacecraft a canvas vehicle to attach their visual ideas to and grant you access to snowy frontiers. Join the movement : make it happen : spacecraftclothing.com

20K/15K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Standard Fit // Shell with Mesh Lining // Space Jacquard Fabric // Side Cargo Pockets and Back Pockets // Riri AQUAzip® Water-Resistant Zippered Front Pockets // Equipped with Space Bunny Zipper Pulls // Comes with Spacecraft/Ride Socks COLORS: Black, Blue

RIDE SNOWBOARDS | MEN’S 20K | 15K

RIDE SNOWBOARDS | MEN’S 20K | 15K

Dark Peacock

Psycho Lime Blurred Plaid

Black

Black

Brolive

Bleached Out Print

Dark Peacock / Psycho Lime Blurred Plaid

Orange Blurred Plaid

ADMIRAL JACKET

DELRIDGE JACKET

S - XL

S - XL

Purposeful Style & Function

Beyond Essentials With Straight Up Style 20K/15K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Shell with Printed Mesh Lining // Sleeve Pocket for the Small Essentials // Riri AQUAzip® Water-Resistant Center Front Zipper and Chest Pocket // Removable Hood

LINER PRINT

20K/15K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Shell with Printed Mesh Lining // Media Player Pocket Under Center Front Storm Flap // Sleeve Pocket for the Small Essentials // Riri AQUAzip® Water-Resistant Zippered Front Pockets // Attached Hood

LINER PRINT 2010/2011

2010/2011 If love is blind, why is lingerie so popular?

RIDE SNOWBOARDS | MEN’S 20K | 15K

Black

Bleached Out Print

Brolive

Psycho Lime Blurred Plaid

Dark Peacock

Orange Blurred Plaid

ALKI CARGO PANT Unwavering Protection S - XL

20K/15K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Standard Fit // Shell with Printed Mesh Lining // Side Cargo Pockets and Back Pockets // Riri AQUAzip® Water-Resistant Zippered Front Pockets

2010/2011 If you choke a Smurf, what color does it turn?

RIDE SNOWBOARDS | 15K | 10K RIDERACTIVE FEATURES

15K/10K RIDERACTIVE FEATURES The Perfect Balance of Fashion and Function.

Offering top protection in all conditions, this collection features fashion driven performance fabrics such as a textured dobby, vintage western inspired shirt plaid and a transparent print. All styles are treated with Ride’s exclusive Strata HD II™ technology, boasting a 15K/10K waterproof/breathable rating and include a long list of Rideractive features to meet all your Riding needs. Designed for Riders looking to maximize the freestyle experience and hit the hill with major frequency, this collection offers superior standout style and high level performance.

RIDERACTIVE FEATURES // STRATA HD II™ WITH DWR, 15,000/10,000MM WATERPROOF/BREATHABLE RATING, FULLY TAPED SEAMS

2010/2011

Jackets

Pants

1. Attached Powder Skirt w/Lycra Stretch Panel 2. Jacket-to-Pant Zip Connector w/Lycra Stretch Panel for Extra Mobility 3. Mesh-Lined Vents 4. Velvety Comfort Chin Guard and/or Inner Collar 5. Built-In Cover Slots so Removable Hood Feels Like an Attached Hood 6. Adjustable Velcro Cuffs 7. Ergonomic Adjustable Swivel Hood w/Hidden Side Adjustments 8. Bottom One-Handed Draw Cord Adjustment Hidden Inside Front Pockets 9. Lift Ticket Self-Fabric Loop 10. Front Micro-fleece Lined Toaster Pockets 11. Key Clip in Front Pocket

12. Inner Waist Adjustments w/Double-Snap Waist Closure 13. Pant-toJacket Zip Connector 14. Articulation at the Knees 15. Slider Liner 16. Mesh-Lined Vents 17. Velvety Tricot Inner Waist, Butt and Fly 18. Shred-Free Slightly Higher Pant Leg Back 19. Adjustable Lycra Boot Gaiters w/Bootlace Hook 20. Inner Leg Snap Pleat 21. Lift Ticket SelfFabric Loop 22. Front Micro-fleece Lined Toaster Pockets 23. Key Clip in Front Pocket

2010/2011

RIDE SNOWBOARDS | MEN’S 15K | 10K

RIDE SNOWBOARDS | MEN’S 15K | 10K

Transparent Blowout Print

Black

Golden Olive

Waylon Plaid Red

Waylon Plaid Pale Gold

Brolive

Urban Decay Photo Lining Ball Point Ink

Orange

Ball Point Ink

CAPITOL JACKET

SODO JACKET

XS - XXL

XS - XXL

Built For Warmth While Packin’ A Cold Sixer

15K/10K, RIDERACTIVE FEATURES, PLUS: 200g PrimaLoft® Sport with Taffeta Lining // Built-in Drink Holders Along Inner Back and Front Pockets // Zip-Out Powder Skirt // Inner Lycra Hand Gaiters // Chest and Sleeve Pocket // Removable Hood

2010/2011

Charcoal Print

Urban Steeze & Riding Ease

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 60g Poly Insulated Body/Shell Sleeves // Printed Urban Decay Photo Lining w/ Silky Fur Inner Collar // Exposed Metal Zippered Chest Pockets // Inner Lycra Hand Gaiters // Sleeve Pocket for the Small Essentials // Removable Hood

2010/2011 Is it OK to use the AM radio after noon?

RIDE SNOWBOARDS | MEN’S 15K | 10K

RIDE SNOWBOARDS | MEN’S 15K | 10K

Blowout Print/Black

Dark Peacock/Charcoal

Charcoal/Waylon Plaid Red

Golden Olive/Brolive

Pale Gold/Waylon Plaid Pale Gold

Black

Orange

Pale Gold/Brolive

Dark Peacock/Charcoal

RAINIER JACKET

GEORGETOWN JACKET

XS - XXL

XS - XXL

Genuine Quality Shell

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Shell with Faux Fur Lining // Attached Hood

2010/2011

Ball Point Ink/Black

Standout Performance With Options

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Offered in Shell with Mesh Lining AND 60g Poly Insulation with Taffeta Lining // Attached Hood

2010/2011 Why is “bra” singular and “panties” plural?

RIDE SNOWBOARDS | MEN’S 15K | 10K

RIDE SNOWBOARDS | MEN’S 15K | 10K

Blowout Print

Waylon Plaid Red

Black

Waylon Plaid Pale Gold

Ball Point Ink

Golden Olive

Dark Peacock

Black

Pale Gold

westlake pant

XS - XXL

XS - XXL

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Standard Fit // Shell with Mesh Lining // Side Multi-Functional Cargo Pockets

Brolive

Orange

belltown cargo pant Banger Style That Won’t Let You Down

2010/2011

Charcoal

Better Than A Kick In The Pants

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Slim Boot Cut Fit // Shell with Mesh Lining // Exposed Back Metal Zippered Pocket

2010/2011 Why is “bra” singular and “panties” plural?

RIDE SNOWBOARDS | MEN’S 10K | 5K RIDERACTIVE FEATURES

10K/5K RIDERACTIVE FEATURES High Style and Protection Without the High Price Tag.

By Incorporating various new fabrics and details throughout numerous styles, we have managed to bring you the most valuable collection possible. Combining Ride’s signature Rideractive Features and Ride’s exclusive Hydrapel™ technology with a 10K/5K waterproof/breathable rating, we offer all of the functionality needed for a good day on the hill. So whether you are just starting out or have a few years under your belt, this collection will have you riding in style without breaking the bank. With a variety of looks available, don’t miss the new Chevron print or black Denim fabric.

RIDERACTIVE FEATURES // HYDRAPEL™ WITH DWR, 10,000/5,000MM WATERPROOF/BREATHABLE RATING, CRITICALLY TAPED SEAMS

Jackets

Pants

1. Attached Powder Skirt w/Loops That Snap to Pants 2. Vents 3. Velvety Comfort Chin Guard and/or Inner Collar 4. Adjustable Cuffs 5. Ergonomic Adjustable Swivel Hood 6. Bottom One-Handed Draw Cord Adjustment 7. Inner Media Player Pocket 8. Lift Ticket Self-Fabric Loop 9. Front Micro-fleece Lined Toaster Pockets 10. Key Clip in Front Pocket

11. Adjustable, Double Snap Waist Closure 12. Loops That Attach to Jacket Powder Skirt 13. Articulation at the Knees 14. Slider Liner 15. Velvety Tricot Inner Waist, Butt and Fly 16. Inner Lower Leg Snap Pleat 17. Boot Gaiters w/ Bootlace Hook 18. Shred-Free Slightly Higher Pant Leg Back 19. Lift Ticket Self-Fabric Loop 20. Front Micro-fleece Lined Toaster Pockets 21. Key Clip in Front Pocket

2010/2011

RIDE SNOWBOARDS | MEN’S 10K | 5K

RIDE SNOWBOARDS | MEN’S 10K | 5K

Tri Stripe Denim Print

Dark Peacock

Orange

Red

Black

Ball Point Ink

Urban Decay Photo Lining Liner Black Denim

Brolive

Navy/Slime Green

Brolive/Orange

pioneer jacket

wedgwood jacket

XS - XXL

XS - XXL

The 3-In-1 Exclusive

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Shell with Mesh and Tricot Lining // Zip-In/Out Herringbone 600mm 60g Poly Insulated Jacket // Chest Pockets // Removable Hood

2010/2011

Some Like It Hot

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 140g Poly Insulated Body/100g Poly Insulated Sleeves with Urban Decay Photo Lining // Exposed Black Metal Zippered Chest Pocket // Removable Hood // Heather Herringbone Fabric

2010/2011 If you are driving at the speed of light and you turn your headlights on, what happens?

RIDE SNOWBOARDS | MEN’S 10K | 5K

RIDE SNOWBOARDS | MEN’S 10K | 5K

Black Denim

Electric Blue

Brolive

Ball Point Ink

Orange

Black

Flannel Plaid Lining Dark Peacock

Slime Green

Electric Blue/Navy

Slime Green/Brolive

BALLARD JACKET

LAURELHURST jacket

XS - XXL

XS - XXL

A Tribute To Flannel, Grunge Lovers Unite!

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Offered in Shell AND 60g Poly insulation // Plaid Flannel Lining // Removable Hood // Heather Herringbone Fabric

2010/2011

Pledging Top Performance & Value

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 40g Poly Insulated with Tricot Lining // Attached Hood // Combine Dobby Weave and Heather Herringbone Fabrics

2010/2011 Can fat people go skinny-dipping?

RIDE SNOWBOARDS | MEN’S 10K | 5K

RIDE SNOWBOARDS | MEN’S 10K | 5K

Chevron Print

Electric Blue

Slime Green

Red

Charcoal

Black Denim

Slime Green

Tri Stripe Denim Print

Black

Ball Point Ink

Orange

Electric Blue

Brolive

GATEWOOD JACKET

PHINNEY PANT

XS - XXL

XS - XXL

Dark Peacock

Fully Loaded Power House

Basic Shell, Beyond Basic Style

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Offered in Shell with Mesh/Tricot Lining AND 40g Poly Insulation with Tricot Lining // Standard Fit // Side Capacity Cargo Pockets and Back Pockets // Heather Herringbone

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Shell with Mesh Lining // Chest Pocket // Attached Hood // Durable Dobby Weave Fabric

Red 2010/2011

Navy

Charcoal 2010/2011

If they squeeze olives to get olive oil, how do they get baby oil?

RIDE SNOWBOARDS | MEN’S 10K | 5K

Chevron Print

Red

Slime Green

Black

Charcoal

Orange

MADRONA PANT

Don’t Get Caught With Your Pants Down XS - XXL

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Slim Boot Cut Fit // Shell with Tricot Lining // Durable Dobby Weave Fabric

2010/2011 Why is it that people say they “slept like a baby” when babies wake up like every two hours?

Electric Blue

Ball Point Ink

RIDE SNOWBOARDS | WOMEN’S 20K | 15K RIDERACTIVE FEATURES

20K/15K RIDERACTIVE FEATURES Smooth Style and the Ultimate in Protection.

For those seeking the max in performance, the 20K/15K waterproof/ breathable rated collection is packed with style. Featuring fabrics such as Linen Twill, Blurred Plaid and an adventurous Zethon Jacquard, these styles will keep you dry while supplying you with all the functional Rideractive features for anything the mountain can muster. Built for those who love all-terrain, all the time, these top rated goods will get you through day after day.

RIDERACTIVE FEATURES // STRATA HD II™ WITH DWR, 20,000/15,000MM WATERPROOF/BREATHABLE RATING, FULLY TAPED SEAMS

Jackets

Pants

1. Attached Powder Skirt w/Lycra Stretch Panel 2. Jacket-to-Pant Zip Connector w/Lycra Stretch Panel 3. Mesh-Lined Vents 4. Silky Faux Fur Comfort Chin Guard and Inner Collar 5. Inner Lycra Hand Gaiters 6. Built-In Cover Slots so Removable Hoods Feel Like an Attached Hood 7. Adjustable Velcro Cuffs 8. Ergonomic Adjustable Swivel Hood 9. Bottom One-Handed Draw Cord Adjustment Hidden Inside Front Pockets 10. Media Player Pocket Under Center Front Storm Flap w/ Goggle Chamois 11. Lift Ticket Self-Fabric Loop 12. Front Micro-fleece Lined Toaster Pockets 13. Key Clip in Front Pocket 14. Riri AQUAzip® Water-Resistant Zippered Front Pockets

15. Inner Waist Adjustments w/Double-Snap Waist Closure 16. Pant-toJacket Zip Connector 17. Articulation at the Knees 18. Slider Liner 19. Mesh-Lined Inner Vents 20. Sonic-Welded Detail Inner Waist 21. Shred-Free Slightly Higher Pant Leg Back 22. Adjustable Boot Gaiters w/Bootlace Hook 23. Inner Leg Snap Pleat 24. Lift Ticket Self-Fabric Loop 25. Front Micro-fleece Lined Toaster Pockets 26. Key Clip in Front Pocket 27. Riri AQUAzip® Water-Resistant Zippered Front Pockets

2010/2011

RIDE SNOWBOARDS | WOMEN’S 20K | 15K

RIDE SNOWBOARDS | WOMEN’S 20K | 15K

Zethon Jacquard

Pearl Ash Blurred Plaid

Dark Peacock

Electric Teal Blurred Plaid

Electric Teal Blurred Plaid

Dark Peacock

FAIRMONT PANT

XS - L

XS - L

20K/15K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 80g PrimaLoft® Infinity Insulation with Sonic-Welding Satin Lining // Chest and Sleeve Pocket // Sonic-Welding Detail on Cuffs and Chest Pocket // Removable Hood

Pearl Ash Blurred Plaid

Black

GENESSEE JACKET The Finest Style For The Functionista

2010/2011

Zethon Jacquard

Going The Distance For Style & Performance 20K/15K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Standard Fit // 80g PrimaLoft® Infinity Insulation with Tricot Lining // Side Cargo Pocket and Back Pockets

2010/2011 Can you cry under water?

RIDE SNOWBOARDS | WOMEN’S 15K | 10K RIDERACTIVE FEATURES

15K/10K RIDERACTIVE FEATURES The Perfect Balance of Fashion and Function.

Offering top protection in all conditions, this collection features fashion driven performance fabrics such as a textured dobby, vintage western inspired shirt plaid and a transparent print. All styles are treated with Ride’s exclusive Strata HD II™ technology, boasting a 15K/10K waterproof/breathable rating and include a long list of Rideractive features to meet all your Riding needs. Designed for Riders looking to maximize the freestyle experience and hit the hill with major frequency, this collection offers superior standout style and high level performance.

RIDERACTIVE FEATURES // STRATA HD II™ WITH DWR, 15,000/10,000MM WATERPROOF/BREATHABLE RATING, FULLY TAPED SEAMS

2010/2011

Jackets

Pants

1. Attached Powder Skirt w/Lycra Stretch Panel 2. Jacket-to-Pant Zip Connector w/Lycra Stretch Panel 3. Mesh-Lined Vents 4. Velvety Comfort Chin Guard and/or Inner Collar 5. Built-In Cover Slots so Removable Hoods Feel Like an Attached Hood 6. Adjustable Velcro Cuffs 7. Media Player Pocket Under Center Front Storm Flap 8. Ergonomic Adjustable Swivel Hood w/Hidden Side Adjustments 9. Bottom One-Handed Draw Cord Adjustment Hidden Inside Front Pockets 10. Lift Ticket Self-Fabric Loop 11. Front Micro-fleece Lined Toaster Pockets 12. Key Clip in Front Pocket

13. Inner Waist Adjustments w/Double-Snap Waist Closure 14. Pant-toJacket Zip Connector 15. Articulation at the Knees 16. Slider Liner 17. Mesh-Lined Vents 18. Velvety Tricot Inner Waist, Butt and Fly 19. Shred-Free Slightly Higher Pant Leg Back 20. Adjustable Boot Gaiters w/Bootlace Hook 21. Inner Leg Snap Pleat 22. Lift Ticket Self-Fabric Loop 23. Front Micro-fleece Lined Toaster Pockets 24. Key Clip in Front Pocket

2010/2011

RIDE SNOWBOARDS | WOMEN’S 15K | 10K

RIDE SNOWBOARDS | WOMEN’S 15K | 10K

Transparent Gradient Print

Blackberry

Electric Teal

Pearl Ash

Wanda Plaid

Wild Orchid

Ball Point Ink

Electric Teal/Dark Peacock

Blackberry/Violet

RAVENNA JACKET

MADISON JACKET

XS - XL

XS - XL

Puffalicious Goodness Wins Style Points 15K/10K, RIDERACTIVE FEATURES, PLUS: 200g PrimaLoft® Sport with Taffeta Lining // Zip Out Powder Skirt // Inner Lycra Hand Gaiters // Sleeve Pocket for the Small Essentials // Removable Hood

2010/2011

Golden Olive

Treat Yourself To Luxury

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 100g Poly Insulated with Silky Fur Lining // Inner Lycra Hand Gaiters // Sleeve Pocket for the Small Essentials // Removable Hood

2010/2011 Why is it called tourist season if we can’t shoot at them?

RIDE SNOWBOARDS | WOMEN’S 15K | 10K

RIDE SNOWBOARDS | WOMEN’S 15K | 10K

Charcoal

Pearl Ash

Dark Peacock

Gradient Print

Pearl Ash

Golden Olive

Rose Print Lining Violet

Wild Orchid

Ball Point Ink

Blackberry

SEWARD JACKET

MAGNOLIA JACKET

XS - XL

XS - XL

Not Every Rose Has A Thorn

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 80g Poly Insulated with Rose Printed Lining // Sonic-Welding Rose Detail on Elbows, Removable Belt and Shoulder // Exposed Black Metal Zippered Chest Pockets // Attached Hood

2010/2011

Trendy Look, Timeless Protection

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Offered in Shell with Mesh Lining AND 60g Poly Insulated with Tricot Lining // Faux Snap with Button Hole Detail // Attached Hood

2010/2011 What do people in China call their good plates?

RIDE SNOWBOARDS | WOMEN’S 15K | 10K

RIDE SNOWBOARDS | WOMEN’S 15K | 10K

Wanda Plaid

Black

Pearl Ash

Blackberry

Charcoal

Violet

Wild Orchid

Gradient Print

Ball Point ink

Electric Teal

Dark Peacock

Black

BEACON PANT

LESCHI PANT

XS - XL

XS - XL

Spoil Yourself With Steeze

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Standard Fit // 40g Poly Insulated with Tricot Lining // Side Cargo Pockets and Back Pockets

2010/2011

Golden Olive

The Devil Is In The Details

15K/10K, FULLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Slim Boot Cut Fit // Shell with Mesh and Tricot Lining // Exposed Metal Zipper Front Pockets // Sonic-Welding Rose Detail on Waist-Band

2010/2011 Why is it considered necessary to nail down the lid of a coffin?

RIDE SNOWBOARDS | WOMEN’S 10K | 5K RIDERACTIVE FEATURES

10K/5K RIDERACTIVE FEATURES High Style and Protection Without the High Price Tag.

By Incorporating various new fabrics and details throughout numerous styles, we have managed to bring you the most valuable collection possible. Combining Ride’s signature Rideractive Features and Ride’s exclusive Hydrapel™ technology with a 10K/5K waterproof/breathable rating, we offer all the functionality needed for a good day on the hill. So whether you are just starting out or have a few years under your belt, this collection will have you riding in style without breaking the bank. With a variety of looks available, don’t miss the lush Heathered Herringbone or Damaskull and Circle Line prints.

RIDERACTIVE FEATURES // HYDRAPEL™ WITH DWR, 10,000/5,000MM WATERPROOF/BREATHABLE RATING, CRITICALLY TAPED SEAMS

Jackets

Pants

1. Attached Powder Skirt w/Loops That Snap to Pants 2. Pit Zips 3. Velvety Comfort Chin Guard and/or Inner Collar 4. Adjustable Cuffs 5. Ergonomic Adjustable Swivel Hood 6. Bottom One-Handed Draw Cord Adjustment 7. Inner Media Player Pocket 8. Lift Ticket Self-Fabric Loop 9. Front Micro-fleece Lined Toaster Pockets 10. Key Clip in Front Pocket

11. Adjustable, Double Snap Waist Closure 12. Loops That Attach to Jacket Powder Skirt 13. Articulation at the Knees 14. Slider Liner 15. Inner Leg Vents 16. Velvety Tricot Inner Waist, Butt and Fly 17. Inner Lower Leg Snap Pleat 18. Boot Gaiters w/Bootlace Hook 19. Shred-Free Slightly Higher Pant Leg Back 20. Lift Ticket Self-Fabric Loop 21. Front Micro-fleece Lined Toaster Pockets 22. Key Clip in Front Pocket

2010/2011

RIDE SNOWBOARDS | WOMEN’S 10K | 5K

RIDE SNOWBOARDS | WOMEN’S 10K | 5K

Damaskull Denim Print

Pearl Ash

Dark Peacock

Electric Teal

Pearl Ash

Blackberry

Rose Print Lining Pale Lime

Black Denim

Violet

Ball Point Ink

QUEEN JACKET

GREENWOOD JACKET

XS - XL

XS - XL

Plush And Lush

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 100g Poly Insulated with Silky Faux Fur Lining // Exposed Black Metal Zippered Chest Pocket // Epaulette Detailing on Shoulder // Removable Hood

2010/2011

Satisfying Your Sweater Envy

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 140g Poly Insulated Body/100g Poly Insulated Sleeves with Rose Print Lining // Sweater Quilt Detailing // Removable Hood // Heather Herringbone Fabric

2010/2011 You know that indestructible black box that is used on airplanes? Why don’t they make the whole plane out of that stuff?

RIDE SNOWBOARDS | WOMEN’S 10K | 5K

RIDE SNOWBOARDS | WOMEN’S 10K | 5K

Red

Black Denim

Pearl Ash

Ball Point Ink

Violet/Blackberry

Black/Black Denim

Flannel Plaid Lining Dark Peacock

Faded Lime

ElectricTeal/Dark Peacock

Blackberry/Damaskull Denim Print

FREMONT JACKET

NORTHGATE JACKET

XS - XL

XS - XL

For Your 90’s Flashback Flannel

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 80g Poly Insulated with Plaid Flannel Lining // Removable Hood // Heather Herringbone Fabric

2010/2011

Style & Warmth Rolled Into One

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 60g Poly Insulated with Tricot Lining // Attached Hood // Combining Dobby Weave and Heather Herringbone Fabrics

2010/2011 Can a hearse carrying a corpse drive in the carpool lane?

RIDE SNOWBOARDS | WOMEN’S 10K | 5K

RIDE SNOWBOARDS | WOMEN’S 10K | 5K

Circle Line Print

Electric Teal

Pearl Ash

Red

Violet

Damaskull Denim Print

Charcoal

Black Denim

Blackberry

BROADVIEW JACKET

Violet

Dark Peacock

Pale Lime

Ball Point Ink

Black

HIGHLAND CARGO PANT

A Cozy Number At An Unbeatable Price XS - XL

Knee Deep In Style

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: 40g Poly Insulated Sleeves/60g Poly Insulated Body with Tricot Lining // Fabric Piping Detail Along Hood, Cuffs and Chest // Attached Hood // Durable Dobby Weave Fabric

XS - XL

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Standard Fit // Offered in Shell with Mesh and Tricot Lining AND 40g Poly Insulated with Tricot Lining // Back and Side Cargo Pockets // Heather Herringbone Fabric

Pearl Ash 2010/2011

Electric Teal

Red 2010/2011

If electricity comes from electrons, does morality come from morons?

RIDE SNOWBOARDS | WOMEN’S 10K | 5K

Circle Line Print

Blackberry

Violet

Electric Teal

Ball Point Ink

Black

Pearl Ash

Red

EASTLAKE PANT

Fly By The Seat Of Your Stylin’ Pants XS - XL

10K/5K, CRITICALLY TAPED SEAMS, RIDERACTIVE FEATURES, PLUS: Slim Boot Cut Fit // Shell with Tricot Lining // Denim Jean Styling with Embroidery Design Detail on Back Pockets // Durable Dobby Weave Fabric Back Pocket Detail

2010/2011 If you’re sending someone some Styrofoam, what do you pack it in?

RIDE SNOWBOARDS | YOUTH RIDERACTIVE FEATURES

RIDE SNOWBOARDS | YOUTH RIDERACTIVE FEATURES

RIDE YOUTH

Ride’s Newest Generation of Riders.

Ride’s Youth Series is built to provide the best in warmth and protection.

Packed with bold colors and mad style, we put the “FUN” back in function with our new Bandita and Torn Stripe Prints. Never short on details, we have applied all of our Rideractive features from the 10K/5K collection to the entire youth collection.

RIDERACTIVE FEATURES // HYDRAPEL ™ WITH DWR, 3,000/2,000MM WATERPROOF/BREATHABLE RATING, CRITICALLY TAPED SEAMS

Jackets 1. Attached Powder Skirt 2. Velvety Comfort Chin Guard and/or Inner Collar 3. Adjustable Cuffs w/ Glove Hook Loops 4. Adjustable Elastic hood adjustments 5. Inner Front Pocket One-Handed Draw Cord 6. Inside Media Pocket 7. Lift Ticket Self-Fabric Loop 8. Front Microfleece Lined Toaster Pockets 9. Key Clip in Front Pocket

Pants 10. Adjustable, Double-Snap Elastic Waist Closure 11. Velvety Tricot Inner Waist, Butt and Fly 12. Shred-Free Slightly Higher Pant Leg Back 13. Boot Gaiters 14. Side Cargo Pass Pocket 15. Lift Ticket Self-Fabric Loop 16. Front Micro-fleece Lined Toaster Pockets 17. Key Clip in Front Pocket

2010/2011

2010/2011 How come abbreviated is such a long word?

RIDE SNOWBOARDS | YOUTH 3K | 2K

RIDE SNOWBOARDS | YOUTH 3K | 2K

Torn Stripe Print Red

Torn Stripe Print Electric Blue

Electric Blue Herringbone

Liner

Slime Green

Torn Stripe Print Red

NEW! NOVA JACKET

HEMI JACKET

BOYS XS - XL

BOYS XS - XL

Mini Steeze Shines Through

3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 60g Poly Insulated with Taffeta Lining // Zip In/Out Poly Fleece Sweat Jacket // Pit Zips // Removable Hood

2010/2011

Charcoal

Torn Stripe Print Electric Blue

Built Warm, Built Tough

3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 80g Poly Insulated with Tricot Lining // Pit Zips // Removable Hood // Heathered Herringbone Fabric

2010/2011 Why are they called apartments when they are all stuck together?

RIDE SNOWBOARDS | YOUTH 3K | 2K

RIDE SNOWBOARDS | YOUTH 3K | 2K

Red

Electric Blue

Charcoal/Slime Green

Black/Torn Stripe Print Electric Blue

Black

Charcoal

Red

Torn Stripe Print Red

Slime Green

Torn Stripe Print Electric Blue

COBRA JACKET

CHARGER CARGO PANT

BOYS XS - XL

BOYS XS - XL

Protection Fit For A King

3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 80g Poly Insulated with Tricot Lining // Attached Hood // Durable Dobby Weave Fabric

2010/2011

Electric Blue

Hard Charging All Day Long

3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 80g Poly Insulation with Tricot Lining // Side Cargo Pockets and Back Pockets // Durable Dobby Weave Fabric

2010/2011 If flying is so safe, why do they call the airport the terminal?

RIDE SNOWBOARDS | YOUTH 3K | 2K

RIDE SNOWBOARDS | YOUTH 3K | 2K

Pink Mist Herringbone

Bandita Print Pearl Ash

Bandita Print Blackberry

Liner

Pale Aqua

Pink Mist

NEW! CHEVELLE JACKET

MALIBU JACKET

GIRLS XS - XL

GIRLS XS - XL

A 3-in-1 Masterpiece

3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 60g Poly Insulated with Taffeta Lining // Zip In/Out Poly Fleece Sweat Jacket // Grommet Detailing // Pit Zips // Removable Hood

2010/2011

Blackberry

Pearl Ash Dobby

Simply Sweet

3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 80g Poly Insulated with Silky Faux Fur and Tricot Lining // Pit Zips // SelfFabric Elastic Bottom Hem // Removable Hood // Heather Herringbone Fabric

2010/2011 Why does ‘dyslexia’ have to be so hard to spell?

RIDE SNOWBOARDS | YOUTH 3K | 2K

RIDE SNOWBOARDS | YOUTH 3K | 2K

Pale Aqua/Bandita Print Pearl Ash

Pink Mist/Bandita Print Blackberry

Bandita Print Pearl Ash/Pale Aqua

Bandita Print Blackberry/Pink Mist

Black

Pale Aqua

Pearl Ash

Bandita Print Pearl Ash

Blackberry

Bandita Print Blackberry

SHELBY JACKET

DART CARGO PANT

GIRLS XS - XL

GIRLS XS - XL

Warm & Cozy For The Cute & Stylie 3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 160g Poly Insulated with Tricot Lining // Fabric Piping Detail Along Hood, Cuffs, Front pockets and Chest // Attached Hood

2010/2011

Pink Mist

Clean Styling For All-Day Comfort & Warmth 3K/2K, CRITICALLY TAPED SEAMS, YOUTH RIDERACTIVE FEATURES, PLUS: 80g Poly Insulated with Tricot Lining // Side Pockets and Back Pockets // Durable Dobby Weave Fabric

2010/2011 Why does your nose run and your feet smell?

Sweats, Tees, Beanies, Caps, Belts, Socks, & Bags

RIDE SNOWBOARDS | MEN’S SWEATS

Keeping You Warm & Cozy All Day Long.

MEN’S SWEATS

RIDE SNOWBOARDS | MEN’S SWEATS

MEN’S S – XL

CRINKLE WASH STRIPE FULL ZIP // 330g, 80% Cotton / 20% Poly All-Over Printed Stripes w/ Snow Crinkle Wash, Self-Fabric Logo Appliqué, Woven Label (Ball Point Ink)

CUT STRIPES // 280g, 65% Poly / 35% Cotton Cut and Sew Stripes with Appliqué, Embroidered Logo (Black)

LOGO PULLOVER // 300g, 80% Cotton / 20% Poly Slim Fit, Henley Style Neck, Center Front Screen Print, Woven Label (Electric Blue, Black )

PLAID SNAP UP // 65% Poly / 35% Viscose Custom Snaps, Sherpa Lined Hood, Patch Appliqué, Woven Label (Red Plaid)

HEATHERED FULL ZIP // 330g, 100% Cotton Slim Fit, Embroidered & Thermal Appliqué, Thermal Hood Liner, Woven Label (Red, Gray)

QUILTED FULL ZIP // 100% Polyester Slim Fit with a Sweater Knit, Outer Quilting, Taffeta Lined, Embroidered Logo, Woven Label (Black)

LOGO FULL ZIP // 280g, 80% Cotton / 20% Poly Chest & Side Screen Print with Embroidery, Woven Label (Slime Green, Black)

RAW EDGE FULL ZIP // 10% Wool / 90% Acrylic Distressed Seams, Back Screen Print, Custom Snaps, Pinstripe Hood Liner, Woven Label (Black)

RIDE SNOWBOARDS | MEN’S TEES

meN’S tees

Nothing Less Than the Best, 100% Pure Cotton.

RIDE SNOWBOARDS | MEN’S TEES

MEN’S S – XL // Sold Individually Unless Otherwise Noted

LOGO 4-PACK (Asst.) // Short Sleeve, Silkscreen, Woven Label (Black, Charcoal, Dark Peacock, Turquoise) 2010/2011

SKETCH // Short Sleeve, Inside-Out Bleached Silkscreen, Woven Label (Black)

BOARD CO. // Short Sleeve, Slim Fit, Silkscreen, Woven Label (Grass, Charcoal Heather)

FITTED LOGO 4-PACK (Asst.) // Short Sleeve, Slim Fit, Silkscreen, Woven Label (Pewter, Royal, Black, Red )

RIDE MORE // Long Sleeve, Silkscreen, Woven Label (White, Black)

EST. 92 // Short Sleeve, Silkscreen, Woven Label (Black) 2010/2011

RIDE SNOWBOARDS | MEN’S CAPS & BEANIES

RIDE SNOWBOARDS | MEN’S CAPS & BEANIES

VARSITY // Heavy-Weight, 100% Acrylic (Black, Red)

CORNROW // Medium-Weight, 100% Acrylic, Woven Label (Slime Green, Black)

MEN’S CAPS

GAS STATION // Lighter-Weight, 100% Acrylic, Woven Label (Dark Peacock, Black)

DIP DYE MEN’S // Medium-Weight, 100% Soft Acrylic, Longer Length, Embroidery (Navy, Black)

A Stylin’ cap for every occasion.

CAPS

CAPS REVERSIBLE MEN’S // Medium-Weight, 100% Acrylic, Woven Label (White, Charcoal)

MEN’S BEANIES FLOCKING // All-Over Flocking Design, Puffed Embroidery, Wool Twill with Satin Lining (Red, Charcoal) SOLD IN 6-PACKS PER COLOR. SIZE BREAKDOWN PER PACK: (1) 7 ¼”, (2) 7 3/8”, (2) 7 ½”, (1) 7 5/8”

OUTLINED // Semi-Puffed Embroidery, Custom Woven Label, Wool Twill with Satin Lining (Navy, Black) 2010/2011

CUT OUT FLEX FIT // Cut Panel Appliqué, Custom Woven Label (White Acrylic Twill Spandex with Plaid Flannel, Black Melton Wool)

BOARD CO. // Acrylic Twill Spandex with Mesh, Adjustable Trucker Fit (Royal, Black)

ONE SIZE FITS MOST. SOLD IN 6-PACKS, 3 OF EACH COLOR.

Keep the heat in and your head dry with Ride’s functionmeets-fashion Beanies.

FRANK // Medium-Weight, 50%Acrylic / 50%Wool, YOUTH BOYS // Medium-Weight, 100% Acrylic, Longer Length, Fleece Lining with Embroidery Fleece Lined, Sewn on Patch (Red, Black) (Charcoal, Oatmeal) ONE SIZE FITS MOST. SOLD IN ASSORTED COLOR 6-PACKS.

2010/2011

RIDE SNOWBOARDS | ACCESSORIES

RIDE SNOWBOARDS | ACCESSORIES

BELTS

SOCKS

Holding Up Pants Everywhere.

Kick It Into High Gear.

Full cushioning in the shins, calves and top of foot minimizes pressure from boots while providing you with extra comfort while riding. Thin toe and heel construction provides an anatomical fit in your boots.

Knee-high length provides warmth and comfort. Coolmax® polyester fibers allow moisture to move quickly away from the skin where it can evaporate more efficiently so your feet remain cool and dry.

MEN’S STRIPE SOCK // Kickin’ it since 92’ Old Skool style that will keep you riding all day long.

SOLD IN 6-PACK (3 OF EACH SIZE)

Bottom Saying Detail

RIDE MORE WEBBING BELT // 100% Polyester (Black, Slime Green) SOLD IN 6-PACK (1 size XS/M in Black and Slime Green; 2 size L/XL in Black and Slime Green) XS-M 34” Long, L-XL 44” Long 2010/2011

RIDE OPENER BELT BUCKLE // Removable Buckle in a Black Copper Metal Finish, Complete with Bottle Opener. Perforated Faux Leather Belt.

SOLD IN 3-PACK (1 OF EACH SIZE) XS/S 32” Long, M/L 38” Long, L/XL 44” Long

WOMEN’S ZETHON SOCK // A cross between a python and zebra!

You’ll be riding sly and stylie with the Zethon.

SOLD IN 6-PACK

Men’s Sizing S/M, US 4 1/2 - 8 1/2 L/XL, US 9 - 13

Women’s Sizing One Size Fits Most, US 6-10 2010/2011

RIDE SNOWBOARDS | WOMEN’S TEES

Keeping You Warm & Cozy All Day Long.

WMN’S TEES

Nothing Less Than the Best, 100% Pure Cotton.

WMN’S SWEATS

RIDE SNOWBOARDS | WOMEN’S SWEATS

WOMEN’S S – XL

PLAID SNAP UP // 70% Poly / 30% Wool Sherpa Lined Hood, Chenille Appliqué, Embroidered Logo, Woven Label (Black)

WOMEN’S S – XL // Sold Individually Unless Otherwise Noted

CABLE PULLOVER // 300g, 65% Poly / 35% Cotton Printed Satin Hood Liner, Cable Knit Sweater Details, Embroidered Logo, Woven Label (Black)

LOUNGER FULL ZIP // 100% Polyester SPRAY FULL ZIP // 280g, 100% Cotton French Terry Tunic Length, Spray Effect on Bottom Hem, Cuffs Tunic Sweater Knit, Outer Quilting, Satin Zethon Printed Hood Liner, Custom Woven Logo & Along Center Front Zipper, Screen Print on Back, (Rubine) Embroidered Design on Cuffs, High Collar (Black, Pearl Ash)

DAMASKULL FULL ZIP // 300g, 100% Cotton Tunic Length, All-Over Damaskull Print, Embroidered Logo, High Collar, Woven Label (Blackberry)

LOGO 4-PACK (Asst.) // Short Sleeve, Silkscreen, Woven Label (Purple, Black, White, Turquoise)

DAMASKULL V-NECK // Short Sleeve, Silkscreen, Woven Label (White)

SKULLITA // Short Sleeve, Silkscreen, Woven Label (Lime)

ZETHON // Short Sleeve, Oversized Silkscreen, Woven Label (Rubine)

DOTS THERMAL // Long Sleeve, Silkscreen, Woven Label (Black)

RIDE SNOWBOARDS | WOMEN’S BEANIES

RIDE SNOWBOARDS | WOMEN’S BEANIES

REVERSIBLE WOMEN’S // Medium-Weight, 100% Acrylic, Hand Stitched Loop on Edge with Woven Label (Electric Blue, Black)

POM // Heavy-Weight, 100% Acrylic, Longer Length with Embroidery (Black, Electric Blue)

DOILY // Hand Knit, Light-Weight 100% Acrylic, Longer Length with Woven Label (Ball Point Ink, Black)

DIP DYE WOMEN’S // Cable-Knit, Medium-Weight 100% Soft Acrylic, Longer Length with Embroidery (Wild Orchid, Black)

EARFLAP // Hand-Knit, Heavy-Weight 100% Acrylic, Fleece Lined with Embroidery (Black, Pearl Ash)

Keep the Heat in & Your Head Dry With Ride’s Function-MeetsFashion Beanies.

YOUTH GIRLY DOTS // Medium-Weight, 100% Acrylic, Fleece Line with Embroidery (Pink Mist, Pearl Ash) 2010/2011

ONE SIZE FITS MOST. SOLD IN ASSORTED COLOR 6-PACKS.

2010/2011

RIDE SNOWBOARDS | BAGS

RIDE SNOWBOARDS | BAGS

SANITARIUM BOARD BAG // Built Tough For Big-time Travel Fully Padded // Roller Wheels // Bomber 1200 Denier Fabric // Large External Pocket // Tarpaulin Lining w/ Inside Cinch-Down Straps // Inner Tool Pocket // Rubberized Tow Handle COLOR: Black 1200D DIMENSIONS: 68.5” L X 13” W X 9” H VOLUME: 80.15 CU IN/131.3L

UNFORGIVEN BOARD SLEEVE // Basic Coverage For Local Maneuvering Minor Abrasion Board Protection // Secure Zipper Closure // Top Paded Webbing Handle COLOR: Black DIMENSIONS: 67.75” L X 15.75” W X 1” H VOLUME: 9.77 CU IN/16L COLOR: Blackberry Damaskull DIMENSIONS: 62” L X 15.75” W X 1” H VOLUME: 10.67 CU IN/17.5L

BATTERY BOARD BACKPACK // Hands-Free Travel At Its Best Fully Padded // Hidden Padded Backpack Straps // Separate Outer Dry Pocket // Exterior Tool Zipper Pocket // Padded Webbing Tow Handles at Ends COLORS: Granite & Damaskull Blackberry DIMENSIONS: 68.25” L X 12.5” W X 7” H VOLUME: 59.72 CU IN/97.9L

RIDE BAGS

Pack with ease and travel in style with the latest collection of Ride bags.

BLACKENED BOARD BAG // Added Protection To Take You Further Padded Bottom Panel // Adjustable Shoulder Strap // Exterior Zipper Pocket // Padded Webbing Tow Handles at Ends and Top Handle COLORS: Granite & Damaskull Blackberry DIMENSIONS: 68” L X 13” W X 5.75” H VOLUME: 50.83 CU IN/83.3L

Whether it’s a trip to your local hill or flying across the globe, these durable designs cover all your packing needs.

Constructed with water resistant PU backed fabrics and stitched with bonded nylon thread, Ride gear bags are perfect for protecting and transporting your goods. Offering an array of board bags, back packs and luggage bags that feature quality details and numerous packing capabilities.

BAD SEED BOARD SLEEVE // Protect Your Ride From The Start Minor Abrasion Board Protection // Secure Zipper Closure // Large Ride Screen Print // Top Padded Webbing Handle COLOR: Black DIMENSIONS: 58” L X 15.75” W VOLUME: 9.14 CU IN/1.5L

FRANTIC BOOT + GEAR BAG // Keep Things Neat On The Go Zip Down Floor Mat for Getting In & Out of Your Boots // Small Outer Zippered Pocket // Adjustable Shoulder Strap // Mesh Grommets at Bottom for Ventilation COLORS: Granite & Damaskull Blackberry DIMENSIONS: 25” L X 12” W X 12” H VOLUME: 36.00 CU IN/59L 2010/2011

NEW! PHANTOM DUFFLE GEAR BAG // No Need For Illusions With This New Durable HoldAll Retractable Pull Handle // Roller Wheels // Inner Pockets to Stow Smaller Sized Garments // Outer Cargo Style Pockets COLORS: Granite & Damaskull Blackberry DIMENSIONS: 22” L X 13.75” W X 12” H VOLUME: 36.30 CU IN/59.5L

MESSIAH BACKPACK // Built To Carry Everything, This Pack Is A Savior!

Carries Board Vertical or Horizontal // Back Entry Pack Access Without Having to Un-strap Your Board // Innovative Side Boot Carry System // Hydration Compatible or Lap Top Pocket // Bomber 1200 Denier Fabric // Adjustable WaistBelt // Padded Side Stash Pockets Ideal for Your Digi-Cam // Front Adjustable Sternum Strap w/ Small Zipper Pocket // Back Panel & Under Strap Ventilator Mesh // Heather Herringbone Zippers COLOR: Black 1200D DIMENSIONS: 20.5” L X 12” W X 7” H VOLUME: 17.22 CU IN/28.2L

NEW! CYANIDE BACKPACK // No Need To Pick Your Poison, Pack It All. Carries Board Vertical or Horizontal // Hydration Compatible // Internal Laptop Pocket // Removable Front Adjustment // Adjustable Waist-Belt & Sternum Strap // Back Panel & Under Strap Ventilator Mesh // Padded Exterior Pocket COLORS: Granite & Damaskull Blackberry DIMENSIONS: 18.5” L X 12” W X 7” H VOLUME: 15.54 CU IN/24.5L

FUEL BACKPACK // Don’t Leave Home Without It Carries Board Vertical // Front Strap Stash to Hide When Not in Use // Internal Padded Laptop Pocket // Front Cargo Style Pockets // Padded Zipper Pocket for Goggles // Side Mesh Pocket & Zippered Side Pocket COLORS: Granite & Damaskull Blackberry DIMENSIONS: 18” L X 12” W X 6.75” H VOLUME: 14.58 CU IN/23.9L 2010/2011

ADDITIONAL FEATURES: Offered In Shell and 80g PrimaLoft® Infinity Insulation with Iridescent Dotted Satin Lining • Side and Back Pockets • Sonic Welding Detailing on Back Pocket SIZES: XS - L COLORS: Poppy Red Shadow Plaid, Poppy Red, Ronburgundy, Warm Gray, Blurred Print, Black, Faded Lime, Graphite, Faded Blue, Waxed Denim, Sunset Gold

ADDITIONAL FEATURES: 220g Down Insulation with Iridescent Dotted Satin Lining •Wide Elastic Bottom Hem in Self-Fabric • Removable Hood

ADDITIONAL FEATURES: Shell with Iridescent Dotted Satin Lining • Exposed Riri™ Multi-Colored Metal Zipper Chest Pocket • Attached Hood

SIZES: XS - L

SIZES: XS - L

Poppy Red

Faded Blue

Faded Lime

Sunset Gold

Blurred Print

Poppy Red

Ronburgundy

Faded Lime

ADDITIONAL FEATURES: 80g PrimaLoft ® Infinity Insulation with Silky Faux Fur Lining • Slightly Longer Cut with Oversized Extended Collar with Draw Cord Adjustment • Inner Lycra Hand Gaiters • Goggle Chamois • Exposed Riri™ Multi-Colored Metal Zipper Front Pockets • Sleeve Pocket • Sonic Welding Detailing •Removable Belt • Adjustable Snap Cuffs with Extended Top Cuff • Removable Hood SIZES: XS - L

ADDITIONAL FEATURES: 80g PrimaLoft® Infinity Insulation with Iridescent Dotted Satin Lining • Inner Lycra Hand Gaiters • Inner Knit Ribbing Collar • Exposed Riri ™ Multi-Colored Metal Zipper Chest Pocket • Sleeve Pocket • Waist Tabs • Attached Hood • Goggle Chamois SIZES: XS - L

Waxed Denim

Ronburgundy

Faded Blue

Warm Gray

Poppy Red Shadow Plaid

Warm Gray

Graphite

Sunset Gold

ADDITIONAL FEATURES: Standard Fit • Shell with Cappel Printed Mesh • Multi-Functional Side Cargo Pockets SIZES: XS - XL

Blurred Print

Poppy Red

Blue Spruce

Black

Faded Blue Shadow Plaid

Graphite

Sunset Gold

Olive

ADDITIONAL FEATURES: Shell with Cappel Printed Mesh Lining • Attached Hood

ADDITIONAL FEATURES: Slim Boot Cut Fit • Shell with Cappel Printed Mesh Lining • Exposed Metal Zipper Pockets Along Hip Area • Outer Thigh Vents

SIZES: XS - XL

SIZES: XS - XL

Blurred Print

Poppy Red

Black

Blue Spruce

Waxed Denim

Black

Faded Blue

Blackened Forest

ADDITIONAL FEATURES: Offered In Shell with Printed Mesh Lining AND 80g PrimaLoft® Infinity Insulation with Striped Satin Lining • Inner Knit Ribbing Collar • Inner Lycra Hand Gaiters • Exposed Riri ™ Multi-Colored Metal Zipper Chest Pocket • Elbow Patches with Sonic Welding Detail • Attached Hood • Goggle Chamois

ADDITIONAL FEATURES: 220g Down Insulation with Striped Satin Lining • Exposed Riri™ Multi-Colored Metal Zipper Chest Pocket • Removable Hood SIZES: XS - XL

SIZES: XS - XL Faded Blue Shadow Plaid

Faded Blue

Graphite

Olive

Black

Poppy Red

Blue Spruce

Blackened Forest

ADDITIONAL FEATURES: 80g PrimaLoft® Infinity Insulation in Body/Shell Sleeves, with Striped Satin Lining • Zip Out Powder Skirt • Pit Zips und Back Vents • Inner Lycra Hand Gaiters • Adjustable Snap Cuffs with Extended Top Cuff • Exposed Riri ™ Multi-Colored Metal Zipper Chest and Front Pocket • Sleeve Pocket • Goggle Chamois Inside Left Chest Pocket • Removable Hood

ADDITIONAL FEATURES: Shell with Striped Satin Lining • A Second Zipper Along Center Front Allows Jacket to be More Fitted and Creates a Storm Flap with Magnetic Closure • Wrap Around Body Vents • Inner Lycra Hand Gaiters • Exposed Riri™ Multi-Colored Metal Zipper Chest Pocket • Sleeve Pocket • Removable Hood • Goggle Chamios

SIZES: XS - XL

SIZES: XS - XL Waxed Denim

Sunset Gold

Graphite

Poppy Red

Black

Faded Blue Shadow Plaid

Olive

Blackened Forest

PERFORMANCE LEVELS | RIDERACTIVE FEATURES 15,000/10,000MM WATERPROOF/BREATHABLE RATING STRATA HD II™ WITH DWR FULLY TAPED SEAMS* Strata HD II™ is a technically innovative dual-layer, micro-porous laminate and coating that wicks away moisture. It remains waterproof and breathable, even after numerous washings, as the inner hydrophilic layer prevents condensation and allows moisture to travel to the outer layer, keeping you warm and dry.

DWR (Durable Water Repellency) fabric protection is an invisible water-repellent finish applied to the outer shell of every garment. Rather than soaking into the fibers, water beads up on the surface area and rolls off the fabric.

RIDERACTIVE FEATURES JACKETS

• Zip Out Powder Skirt or Attached Powder Skirt, both with Lycra Panel • Jacket-to-Pant Zip Connector w/Lycra Stretch Panel for Added Mobility • Printed Cappel Mesh in Vents • Micro Fleece Lined Comfort Chin Guard and/or Inner Collar • Built-In Cover Slots so Removable Hoods Feel Like an Attached Hood • Ergonomic Adjustable Swivel Hood • Bottom One-handed Draw Cord Adjustment Hidden Inside Front Pockets • Key Clip in Front Pocket • Extended Adjustable Wrap-Around Cuffs to Seal Yourself Off From the Elements

PrimaLoft® Infinity Insulation

PrimaLoft® Infinity’s fine denier continuous filament construction offers superior warmth and thermal efficiency, greatly reducing the amount of cold spots (or holes) in the insulation. Even when wet, the proprietary finish offers superior warmth. The use of a fine denier fiber makes PrimaLoft Infinity® incredibly soft, lightweight and compressible.

PrimaLoft Infinity® provides top performing insulation without the unnecessary weight or bulk to result in better freedom of movement and maximum comfort while you Ride.

PANTS

• Inner Waist Adjustments with Double-Snap Waist Closure • Pant-to-Jacket Zip Connector • Articulation at the Knees • Micro Fleece Lined Inner Waist, Butt and Fly • Printed Cappel Mesh in Vents • Shred-Free Slightly Higher Pant Leg Back • Shell Fabric Adjustable Lycra Boot Gaiters w/ Bootlace Hook • Inner Leg Snap Pleat • Key Clip in Front Pocket

*Down Jackets do not have fully taped seams.

FABRICS Linen Twill 100% Polyester | COLORS: Blue Spruce, Blackened Forest, Black, Poppy Red, Faded Lime Possessing a fine linen look and features our exclusive Strata HD II™ coating, this twill fabric has a durable high-end feel that is a staple for your riding needs.

Shadow Plaid 100% Polyester | COLORS: Faded Blue, Poppy Red For a slick look and a smooth feel, this sophisticated woven shadow plaid features our exclusive Strata HD II™ laminate.

Dobby 100% Polyester | COLOR: Ronburgundy A light-weight textured dobby features a classic look and our exclusive Strata HD II™ coating.

Striped Dobby 28% Polyester / 72% Nylon | COLORS: Graphite, Faded Blue ,Olive, Sunset Gold, Warm Gray This fabric has a woven texture with tonal stripes and possesses a slight heathered yarn effect. Features our exclusive Strata HD II™ coating.

Waxed Denim

100% Cotton | COLOR: Denim Like the denim used in the latest designer jeans, we have taken that premium denim feel, given it a distressed wash and added a highly waterproof and breathable component.

Features our exclusive Strata HD II™ laminate.

Dublin & Windsor Down Dobby 100% Polyester | COLORS: Poppy Red, Black, Blackened Forest, Blue Spruce, Sunset Gold, Faded Blue, Faded Lime This lustrous, soft and light-weight fabric is a perfect pairing with the 80/20 Down insulation. Using our exclusive Strata HD II™ laminate, this fabric is a perfect for all-weather riding.

Blurred Dobby Print 100% Polyester Applied to a textured dobby, this print gives a first-rate feel and added depth. The blurred design effect has hits of Poppy Red, Faded Blue and Warm Gray to tie in solid pop colors and a unique look. Features our exclusive Strata HD II™ Coating.

STAND OUT STYLE, STAND UP PERFORMANCE

Snowboarding has always been about exhibiting personal style. The 2010/11 Cappel collection complements the rider with refined designs that stand out on snow and stand up to the weather. Performance fabrics reach new heights with the introduction of Waxed Denim, Blurred Dobby print and smooth riding Shadow Plaid. Cappel outerwear features a 15K/10K waterproof/breathable rating, unmatched quality and high-end details. The distinctive collection let’s you forget about the forecast and focus on the Ride.

Style + Performance

CAPP3L OUTERWEAR | DEALER CATALOG DEALER BOOK

2010 2011