In earlier time, private labeling term did not always conjure up the most appealing synonyms. Store brand, generic, or impersonal are the terms that come to the mind. Contract cosmetic manufacturers have started taking private labeling to next level. More brands are approaching contract manufacturers for private labeling of their cosmetic range. There are lots of advantages of private labeling. A few are listed below: 1. Creating formula The huge benefit a brand can avail from private labeling companies is creating formula. Experts of the contract manufacturing unit create a formula from the scratch that takes a lot of time and financial investment. There are stability issues; marketing team needs to find raw material suppliers and avail best price, and other department tests the packaging. There are much more included in the process of creating a formula. The formula should comply with all FDA regulations, cosmetic, soaps, other skin care products.