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Hello! I'm Chien- Pin, Chiu. 你好！ 我是邱芊頻。
“
Design is the warm flow, injecting warmth into the world.
”
Work Experience hers design inc. intern 2019.8- 9
邱 芊 頻
林事務所 Service design intern 2019.7
CHIEN- PIN CHIU
成功大學 藝術中心 Graphic designer 2019/4- present
+886 989603194 epin97p@gmail.com
2016- present
國立成功大學 工業設計學系 (BA)
Department of Industrial Design, National Cheng Kung University, Taiwan
2013-15
國立彰化女子高級中學
National Changhua Girls' Senior High School, Taiwan
Specialty
Skills
Concept Developing
Indesign
Chinese
Speculative Thinking
Illustrator
English
Story Telling
Photoshop
Japanese ( JLPT N2 )
Model Making
Lightroom
Photography
SolidWorks KeyShot
1 | 2
Language
Extracurricular Activities 2019.8 -
NCKU ID Graduation Thesis Marketing Director
2018- 19
NCKU ID Semester Exhibition Coordinator
2019
Speculative Design Workshop NCKU X NTUST X NTUT
Course planing
2016- 17
NCKU ID Dept. of Film Student Association Video creation
Workshop 2019.7
MOE SPOSAD Workshop Scholarship Program for Overseas Study in Arts&Design
2019.3
Foresight workshop - Rail Transportation 2030 一橋大學 X NCKU
2018.8
Open HCI' 18 Human-Computer Interaction Workshop
2017.12
The Power of Asian Design International Workshop
2017.2
Speculative Design Workshop NCKU X NTUST X NTUT
CONTENT
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PROJECT |
AirZOOM / 髮型師用專業吹風機
5
Professional Hairdryer for stylists 疊光 / 影像分割器 Photography splitter
23
冬日微光 / 搖椅
39
Rocking chair
transforM / Open HCI 人機互動工作坊
51
Life/ Sushi train / 情感設計工作坊
59
Human-Computer InteractionWorkshop
Speculative Design Workshop
3 | 4
ACTIVITY |
hers design 實習
65
Internship at hers design 循環經濟工作坊
Circular Economy and Future City Workshop
69
成功大學工業設計學系 期末展策展人
75
Semester Exhibition Coordinator, NCKU ID
AirZOOM A pro f essio nal haird r yer for hair stylists .
5 |
product design 2018/ 9- 2019/ 1, 4 months collaborated with:Yu- Sheng, Lin
A irZO O M ma ke s the a irflow muc h fit the diffe re nt s ta te of w orking for ha irs tylis ts .
Industry-University Cooperative project with WAHL
7 | 8
PRODUCT DESIGN 2018 — Professional Hairdryer
“
what is a "good" hairdryer for professional stylists?
”
Lean product development 精實產品開發
Lean product development (LPD) is a lean approach from TOYOTA& 稲垣公夫 , to counter the challenges of product development, helping companies develop products in an efficient way- focusing on reducing long development cycle times & costs and creating greater value for customers. In this project, our goal is using the LPD method and Jobs-To-Be-Done(JTBD) to develop a refined and efficient hairdryer for professional hair stylists.
developing process 1Contextual Inquiry 2Customer value 3Competitor analysis 4Causal mapping 5Ideation& Mock-up testing 6Feature
9 | 10
observe
→
think aloud
→
Problem finding
interview
We went to the hair salons in Tainan to observe and their workflow and interview them to find "critical incident".
11 Hair salons
/
20 Stylists
: The hairdryer is just a tool. I think" the skill is more important for a hair stylist. " : " Actually, most hairdryers have the same features... "
when they work... step1. drying
Stylists hold the hairdryer 15 cm from the hair.
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step2. styling
Step 2. is divided into 2 parts: forming and shaping. - forming: Stylists hold the hairdryer fitting the hair.
- shaping: Lots of stylists use the air intake to cool down hair.
PRODUCT DESIGN 2018 — Professional Hairdryer
1 Contextual Inquiry →
2 - Customer value
42 Surveys x 33 Hair salons
Critical Incidents - Jobs to be done to find " customer value"
Importance
No.
category
OPP
1
風的溫度能恆定
temp.
11.1
12 11
2
電線能與顧客少接觸
feeling
11.1
1 2,3
3
輕鬆拆、裝吸風口濾網
clean
11.1
4
更換吹嘴時不燙手
temp.
11.0
5
定型時能快速降溫頭髮
temp.
11.0
6
能輕鬆地反覆吹整頭頂髮
weight
11.0
5
7
良好控制出風口角度
weight
11.0
4
8
能將頭髮吹柔順、不毛躁
temp.
11.0
3
9
風向能良好集中吹髮
air speed
11.0
2
10
能準確切換風速與溫度按鈕
-
11.0
1
11
能快速吹乾頭髮
air speed
9.7
12
吹風機外型體現專業度
feeling
9.7
10 9
overserved
8,9,10 5,6,7
8
4
7 6
underserved
0
1
2
3
4
5
6
7
8
9
10
Satisfaction
customer value
conclusion
According to Contextual Inquiry & JTBD, temp, air speed and client's feeling are the important parts.
3 - Competitor analysis
brand
CONFU KF-3127
Firephoenix 5600A
Solis MG298Ci
ZHIBAI HL3
299
239
298
201
weight (g)
-
400
-
476
power (W)
price (RMB)
1800
2000
2200
1800
cool button
x
v
v
v
iron
v
x
v
v
feature
11 | 12
scroll wheel air speed
Lightweight
anti-breaking system
Bionic air intake noise reduction
ceramic-plated network
LED temp light
ceramic-plated network
high speed motor
high speed motor
long & soft cord
6-phase fan
PRODUCT DESIGN 2018 — Professional Hairdryer
4 - Causal mapping
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goal 吸風口降溫時的安全性
Safety of cooling with air inlet
大風量
strong air flow
拆換吹嘴不燙手
Changing the mouthpiece without hot
5 - Ideation & Mock-up testing
13 | 14
We simulated the Fluid mechanics to test the range of wind speed.
→
1 / regulator: front
2 / regulator: back
Reality testing We tested the real speed, temperature and the concentration of Coanda Effect.
speed, temperature tset
Coanda Effect
PRODUCT DESIGN 2018 — Professional Hairdryer
Flow simulation with SolidWorks
→
→
6 - Feature& 3D modeling 1. ZOOMING Module — make the airflow fit the different state of working
風調節模組
According to Coanda Effect- fluid will adhere to the convex surface and flow, we change the the internal space distribution by the rotating module to move regulator, and adjust the "farness of the wind" and "the location of the high-speed area".
Coanda Effect
The airflow is divided into two modes: "Drying" and "Styling", to meet the different needs of the hair stylist "15 cm from the hair when drying" and "fitting the hair when styling".
inner air tunnel outer air tunnel
15 | 16
| Styling Mode zoom in (clockwise )
high speed area
high speed area
zoom out
(countclockwise )
regulator: back
regulator: front
-the high speed area is far -the airflow blows farther (adhereing to the inner air tunnel, flowing)
-the high speed area is near -the airflow blows nearer (reducing the gap between the inner and outer air tunnel to concentrate fluid in the outer air tunnel)
r e g u la to r 調 節 器
o u te r th r e ad
i n n e r th r e a d
PRODUCT DESIGN 2018 — Professional Hairdryer
| Drying Mode
2. Oblique air intake — keep hair away from the air intake
斜向吸風口
We changed the direction of air intake to oblique without affecting the efficiency. In addition to reducing the rotation angle of wrist, the form can keep hair away from the air intake when stylists is cooling hair.
17 | 18
PRODUCT DESIGN 2018 — Professional Hairdryer
3.Double- layer concentrator nozzle — prevent heat
雙層吹嘴隔熱
Double-layered, open-ended concentrator nuzzle allows peripheral airflow to flow in. Reduce the surface temperature and the possibility of burns during replacement.
1 Drying mode
19 | 20
→ Adjusting
Special thanks : HAVE SALON& stylist Kenny
2 Styling mode
PRODUCT DESIGN 2018 — Professional Hairdryer
21 | 22
23 | 24
product design 2019/ 3- 6, 4 months collaborated with: Chen, Peng
ç–Šĺ…‰ is a set photography splitter for double exposure, which creates different effects of the image, showing the relationship between memories.
25 | 26
PHOTOGRAPHY PROJECT 2019 — film splitzer
“
What is the connection between image and memory? Can we show the relationship among memories through photography?
記憶 Memory 影像 Image
言語 Language
”
InspirationDouble Exposure: diverse and novel feeling& affecting memory
Unpredictable → Surprise
虛實之間
Boundary between reality and fiction
多重曝光
既視感
Deja Vu
Double Exposure
時間知覺
Time perception
與眼裡所見景色不同
Difeerent view from eye
Photographs can serve as memory storage and, when viewed, can activate memory recall. A photo is information about past light that we can perceive in the present time. “Taking photos can affect memory for what we saw differently” “Double Exposure” is a combination of two or more exposures to create a single image. It can bring people many feelings. We can stitch different memory clips to create a scene we've never seen or tell a story that has never happened, just like a mental traveling.
27 | 28
PHOTOGRAPHY PROJECT 2019 — film splitzer
ConceptThe relationshop among memories:
變幻、流動
Memory is dynamic and flexible that can affect each other. This effect is unknown, unpredictable and active. Just like we cannot know what will happen in the next moment after clicking the shutter.
→
Flowing/ Dynamic
Time 時間
→
Blending/ Continuous 綿延、交融
Memory is continuous and blends with each other that cannot be cleanly separated into different parts. Just like a thing what has just happened m u s t b e a ff e c t e d b y p a s t events, and it will also have the connection to what happens afterward.
Sketch& testingWe printed different patterns into transparent films and placed them in front of the Lomo'Instant Camera's lens to block the light, analyzing the shotting result. We also tested the mixing of different proportions of liquid to create a slow flow effect.
29 | 30
PHOTOGRAPHY PROJECT 2019 — film splitzer
shade testing
—
liquid testing
31 |
PRODUCT DESIGN 2019 — film tools
be-live 變幻
Flowing/ Dynamic/ Unpredictable swing
→
be-live creates an unknown appearance at all times through the free flow and deformation of organic liquid that make the double exposure area different and unexpected every time people click the shutter.
33 | 34
blur 交�
Blending/ Continuous/ Gradient
rotate
Blur uses a glass spray painting process to build a gradual boundary, which softly overlaps and blends light. People can rotate the brass part to adjust the area of double exposure so that the image can be blended at different angles.
" Using your imagination, you create memories. Using your memories, you imagine. "
35 | 36
PHOTOGRAPHY PROJECT 2019 — film splitzer
冬日微光
Winter sunshine
37 | 38
product design 2018/ 3- 4, 9 weeks
冬日微光 is a rocking chair inspired by the Japanese drama- Quartet which is talking about something disappointing and being lost in life.
四 ( 重奏
)
Japanese drama, 2017 - Quartet カ ル テッ ト
39 | 40
This project is to analyze and extract the imagery from a movie, drama, character, etc. and then transform it into a physical object.
カルテット ( 四重奏 ) |
The quartet is a Japanese television drama, broadcast from January 2017 to March 2017. The main characters in the drama are four musicians. They are the persons who are seen as a failure because they cannot take their interest as work. It tells about the depression and confusion in their life and the fascinating process of struggling for the label of success and failure, finally identifying with selfworth.
PRODUCT DESIGN 2019 — ROCKING CHAIR
projct topic
41 | 42
PRODUCT DESIGN 2019 — ROCKING CHAIR
define elegant
˙
chic
˙
strong
˙
imperfect
˙
free
˙
soft
We have strengths, but also weaknesses. We wil never be perfect no matter how hard we try.
ideation vase? hallstand? music player? What kind of media can reflect the 'quartet' image?
Rocking chair
not perfect, not steady, but elegant. seek the balance of mind and lfe via rocking. ro c k in g
43 | 44
c h a ir
PRODUCT DESIGN 2019 — ROCKING CHAIR
prototype & process
冬日微光
Winter sunshine The rocking chair is dedicated to those who are down, depressed and struggling. " Look for strong soul and the balance of mind. "
" touch,sit, swing, rely, feel"
45 | 46
PRODUCT DESIGN 2019 — ROCKING CHAIR
/ Object, space and people Interaction with objects: Touch, ride, swing, rely, feel strong but soft. Although the rocking chair is swinging, it is "quiet", and create a dynamic balance. It keeps people company in the disappointing times.
:「咲いても咲かなくても、花は花ですよ。」 :「泣きながらご飯食べたことある人は、生きていけます。」 :「夢は必ず叶う訳じゃないし、諦めなければ叶う訳でもないし。 だけど、夢見ても損することはなかったんだなって、 ひとつもなかったんじゃないかなって思います。」 :「みんながみんな、向上心を持つ必要ないと思います。 みんながみんな、お金持ち目指してるわけじゃないし。 みんながみんな、競争してるわけじゃないし。 一人一人ちょうどいい場所ってあるんだと思います。」
47 | 48
49 | 50
PRODUCT DESIGN 2019 — ROCKING CHAIR
O n ly "t he be au ty of ca n m ak e th e st ro n g an d fa sc im p er fe ct " in at in g so u l.
Open HCI' 18 Human-Computer Interaction Workshop
" Re-imagine the relationship between human and objects, what will the future be like ? "
51 | 52
2018/8/19-8/24, 6 days
52
Who is sending the message? And who is the message delivered?
53 | 54
HCI 2019 — TransforM
Background-
street observation in taiwan 變電箱 台灣街道
視覺暴力
塗鴉
表示不滿 ?
髒話
不舒服 ?
The transformer boxes on the streets of Taiwan are full of various texts and graffiti, including artistic creation and bad text messages expressing dissatisfaction for social issues. In terms of bad text messages, the message maker chose to express his emotions on the transformer box in order to be anonymous, open, and not commented. However, most recipients refused to receive the message because the message was too shocking and terrible. Therefore, it causes a contradiction that delivers are eager to send messages but the receivers don’t want to receive it.
Define
塗鴉者
變電箱
Transformer box
express bad feeling, say something,
行人
passersby
graffiti writers
without permission public place anonymous conflict
catch a glimpse refuse to receive
catch attention
54
Concept
“
Turn around the bad impression of transformer box— A new medium of interaction& communication in the city.
傳送方
變電箱
Transformer box
deliverers
接收方
receivers
"transform the message" reconcile deliverers with receivers and seek the possibility of message in street
55 | 56
”
HCI 2019 — TransforM
A normal transformer box most of the time
TransforM will wake up when people come
The order of message will be disrupted after listening
People write a message, and then leaving
The passer-by comes and can't directly identify the original meaning of the message, but can reconstruct it depend on his own mind
concept video
56
Prototype
Display screen
57 | 58
HCI 2019 — TransforM
Writing board
Nebulizer
simulate the vitality
interface of TransforM where the message is showing
TAICHI 2018 demo
58
小情設 Speculative Design Workshop
Design as a tool to create not only things but ideas, to explore and speculate about possible futures.
59 | 60
人生迴轉壽司
Life/ Sushi t rai n
2017/2/13- 2/16, 4 days
intro 小 情 設 is the workshop which focuses on Speculative Design. We use design as a tool to create not only things but ideas, to explore and speculate about possible futures. The topic of this workshop is " the Complicated Pleasures". And we try to define and present it.
“
What is the Complicated Pleasures ? 複雜的愉悅感
”
concept We used "growth" to express "The complexity of pleasure". When moving forward to next life stage, we look forward to new things and challenges, but we are afraid to leave the comfort stage at the same time. We have aspirations but also some regret in the growth process. That is the complexity of pleasure.
成長即是一連串的選擇與取捨、一去不復返的輸送帶。
“
Though the growth is always accompanied by something lost, it brings the complicated pleasures that we get some new and looks forward to the unknown future.
deliver grow up from birthday cap
conveyor belt
to future
We used the image of sushi train to represent the concept of growth process. Different objects carries the memory of different life stages. When life stage transits, the lost and found is the coplexity of pleasure. At the beginning of the video is a birthday cap representing the birth. At the end is a birthday cap with a couple which imply life is a cycle and new story will begin.
61 | 62
”
人生回轉壽司
L if e/ Sus h i t r a i n
Birth
Marriage
Speculative Design — Life/ Sushi train
concept video
63 | 64
Experience |
Internship at 株式会社ハーズ実験デザイン研究所 2019/ 8- 9, 1 month
65 | 66
-「行為設計」思維、意義上的「簡約化」 Behaviour design learning & simplification of the meaning
hers design inc. is a design company founded by 村田智明 (Chiaki Murata) that instruct and practice product design development based on so-called “Design of human behaviors” or user psychological behavior analysis. Due to the intern experience in hers deisgn, I found the Japanese thinking way for design is different to Taiwanese. Designers in hers design put emphasis on not only simplification of the form but also simplification of the meaning that can create an easy-to-understand concept. This concept has not been deeply understood to me in the past. So it drives me to wonder why and how Japanese think about design from this perspective.
67 | 68
intern — hers design inc.
- 路上觀察、異文化碰撞 → 設計靈感 Urban Modernology& Culture Collision → Design inspiration
Different sounds for different MRT routes in Taiwan
車站月台 鳥鳴聲
瀬戸内国際芸術祭 作為地方創生的能量
what is the placemaking way in Taiwan?
子供飛び出 し注意
路上 觀察
每個區域皆具差異化 善用自身的文化資源
防災意識
Children walk to school by themselves in Japan? Parent uaually pickup them to school in Taiwan...
69 | 72
X. future 設計未來學 ——
Circular Economy and Future City Workshop 2019/10- 11, 4 weeks
71 | 74
Circular economy 循環經濟 Material as the starting point
→
材料 Material
Urban Mining
"X. future" is a course offered by the College X, virtual college of the 10th College in NCKU to face international trends, future issues, and cross-domain collaboration. "Circular Economy and Future City" is one of the academic groups with "materials" as the starting point, discuss the issue about the circular economy— Urban Mining, Material Bank and Future Living.
切入 Future Living
Material Bank
Based on the“Alkaline activation”, We divided materials into fillers and adhesives and made bricks by mixing different proportions of industrial waste( slag, sawdust, etc.) and living waste(coffee grounds, brick powder, etc). We want to make the material not only degraded and recovered, but upgraded and returned to raw materials to create new possibilities for product design and architecture.
EXPERIENCE — Circular Economy
workshop intro
group project The Future of Dining:
EATABLE ECO-TABLEWARE
“
Tableware exists for eating. 「餐具是為飲食而存在」
”
what if tableware is made from food, or from waste products of food factories? The meaning of “tableware exists for eating “ will not just in name only, but also in reality. If all the materials from our daily life, there will be no raw material needed during the process. Also, there will be no extra pollutants harming the environment. In this case, we wonder whether it may be a better way to achieve our goal of protecting the earth. We hypothesize a new living pattern in the future: giving up the complex process of manufacturing industry, we put a eatable-tableware-making machine at a community or a street corner. People come here with their leftovers and make them into a set of eatable tableware.
Cooking
Ingredient
Machine Making
Meal
Machine Making
Decomposition Cultivating
Food Mud Remaking
Hot Pressing
Pets’Feed Disposable Tableware
Nature
Eating
73 | 76
001
002
004
003
002-2
Chocolate Maltose Agar Water
006
005
Adhesive
Filler Bread Flour Mung bean paste nutshell powder
Forming method shade drying
Outcome-
→
Dry for two days without hardening> Pressure required
2nd experiment Y02
Adhesive
K03
K02
K01
K05
K05
K04
Water Rice Sweet potato paste
Y01 Outcomeenough hardness
Experiments We did two experiments for different forming methods and materials, and made the plate and chopsticks form to test the hardness.
What I learned In this workshop, I learned the concept of the circular economy. More importantly, I got an experimental spirit. The circular economy is a new field that can’t be successful at once. It needs continuous experimentation and modification to make it better.
Filler Bread Flour Mung bean paste Remainder eggshell powder nutshell powder
Forming method pressing heating
EXPERIENCE — Circular Economy
1st experiment
成功大學工業設計學系 期末成果展 策展人 Semester Exhibition Coordinator Department of Industrial Design, NCKU
2018/ 9- 2019/ 6
75 | 22
EXPERIENCE — Exhibition Coordinator
Concept
「 房間裡的大象 」
Elephant in the room
→
「 例行公事 」
day-to-day basis
期末成果展為成大工設的傳統活動，於每學期末舉辦，作為大一至大三設計課的期末 發表與展覽，我在大三時擔任策展人，統籌活動。
一直以來，在策展的規劃上都難以用一個詞涵蓋全部人的作品，導致期末展的「主題」 常是與作品關聯性弱的詞彙；此外，系上期末展的定位是一學生展示設計成果並互相
交流激勵的機會，但長期下來，系上同學對於每學期皆會舉辦的期末展愈趨無感，越 高年級參與度越低，僅視其為一擺放作品的例行活動，討論與互相激勵的成效不佳。 因此我們認為：不如將期末展視為一反思的契機，讓大家重新定位期末展對於自身的 意義。
所以大三下的期末展我們將重點放於展覽概念上，主題訂為「例行公事」，並以「房 間裡的大象 ( Elephant in the room)」( 隱喻一件事雖然明顯 , 卻被群體視而不見 , 不
願去反抗爭辯的集體迷思 ) 作為主題呈現，點出年復一年、公式化的期末展與心態，以 及對作品的要求降低、消磨了熱情與雀躍的現況，期望藉此引起同學重新思考自身作 品與對期末展的想法。
77 | 80
EXPERIENCE — Exhibition Coordinator
No.001 [ 匿名非洲象 ]
No.002 [ 匿名夜蛾 ]
No.003 [ 匿名袋熊 ]
行走在都市而沒人察覺存在的大象，再
蠶嚮往美麗翅膀與新奇生活；成為蛾後
透視以及方格例行，是每天的規律產
多人選擇閉上了眼睛、視為理所當然。
化。隨著例行運轉、公事消磨，你是否
異 ? 你想藉由它訴說什麼 ?
轟然的巨響人群也不為所動，原來是好 你看見生活裡的那隻大象了嗎？
明白有些事每年必定會發生、更加公式 還記得最初的雀躍和熱情？
出，一個個作品之間的理念有什麼差
No.004 [ 匿名斑馬］
No.006 [ 匿名獵獅 ]
No.009 [ 匿名暹羅貓 ]
畫滿截止線的日曆。原先自豪的黑白斑
身為獅子，反覆定義與追逐目標是基本
設計裡的表達與理解，你該如何順利運
仍希望自己是特別的嗎？
誰？
紋 , 某天卻發現整座城市都是斑馬。你
也是最重要的事。你的設計，是為了
行與拿捏？
Posts on Facebook Fanpage 我們以動物遷徙為主題，在 Facebook 粉專發布一系列文，試圖藉由動物作為隱喻， 帶給觀者對於期末展以及自身設計作品的思考。
fanpage link
Exhibition planning我們試圖利用不同手法將光 鮮亮麗作品成果背後的真實 情感 ( 煩躁、日復一日的工 作等狀態 ) 呈現出來：
- 監視器視角畫面
將錄影機放置於各年級工作室與工廠角落，以監視器視 角錄製同學每日的工作畫面與例行公事。
- 匿名討論版 & 例行公報
於線上開設「匿名動物園」作為討論版。同學可在上面 匿名、扮演各種動物，恣意發表自己對於系上、期末展 與設計的看法，開啟真實世界難以討論的內容並回應彼 此想法。最後將討論版內容印成報紙，張貼於展場。
- 樓梯上的糾結心聲
在樓梯的側面與上面分別貼上正面積極的想法以及負面 煩躁的心聲，呈現愈接近期末展愈糾結的內心： 「做到這樣真的可以了嗎？」 「沒有最好，只有更好 !」 「這是最終版了吧 ...」 「怎麼每次都拖到最後一刻才完成作品呢 ...」 「一件作品至少要做到百分之幾 , 才不算愧對自己？」 藉由上樓的過程，分別閱讀到兩種心境的差別。
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EXPERIENCE — Exhibition Coordinator
Coordinator ｜邱芊頻 , 劉安國 , 羅名媛 Exhibition ｜張昕荷、鄭婷允 Graphic designer ｜羅淇馨 Marketing ｜蔡淳芳 Videographyer ｜陳柏成
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