2016 Advertising Opportunities

VOICE of the American Academy of Emergency Medicine VOICE of the American Academy of Emergency Medicine

COMMONSENSE 2016 Advertising Opportunities TTE R THE NEW SLE OF AN ACA DEM Y OF THE AME RIC MED ICIN E NCY EME RGE

SE N E S N O M COM COM MON SEN FREE* SE ISSU E 1 VOL UME 22, ARY 201 5 JANUARY/FEBRU

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2012 MarCom Awards Honorable Mention

AAEM/RSA Modern Resident

AAEM Job Bank Service

The Western Journal of Emergency Medicine

Editors

Editor-in-Chief, Andy Walker, MD FAAEM

Assistant Editor, Jonathan S. Jones, MD FAAEM

Dr. Walker and Dr. Jones are assisted by representative members of the AAEM Resident and Student Association (AAEM/RSA) and the Young Physicians Section (YPS).

VOICE of the American Academy of Emergency Medicine

COMMONSENSE Featured Sections:

President’s Message From the Editor’s Desk Washington Watch AAEM News Education Update The Business of EM Upcoming Conferences YPS News AAEM/RSA News Job Bank

Advertising Sales: Contact: Laura Burns

Communications Manager lburns@aaem.org 800-884-2236

Audience Profile by Region AAEM has over 8,000 members

Canada 1% Northwest 3% Midwest 26%

Northeast 25%

Southwest/Pacific 21% Southeast 21%

International Representation - 28% EM Physicians – 51% EM Residents – 32% Medical Students – 17%

VOICE of the American Academy of Emergency Medicine

COMMONSENSE

Common Sense received a 2012 MarCom Award Honorable Mention for print design.

MarCom judges are industry professionals who look for companies and individuals whose talents exceed a high standard of excellence and whose work serves as a benchmark for the industry.

Why Common Sense?

In January of 1776, Thomas Paine published Common Sense, a 48-page monograph explaining why the colonies should separate from Great Britain and become an independent nation. It was an immediate best seller, and swayed a nation in which only a minority of the population supported independence. Its arguments were echoed months later in the Declaration of Independence. It should be noted that Common Sense was edited and titled

by Benjamin Rush, the most prominent American physician of the colonial era and a signer of the Declaration of Independence.

The American Academy of Emergency Medicine was founded in 1993, and one issue of the Academy’s newsletter was published that year. It was named Common Sense, both to honor Thomas Paine and because of the similarities AAEM founders saw in AAEM’s founding compared with American independence from Great Britain.

— Andy Walker, MD FAAEM Common Sense, Editor-in-Chief

VOICE of the American Academy of Emergency Medicine

COMMONSENSE Advertising Solutions Common Sense

Common Sense is the official newsletter of the American Academy of Emergency Medicine (AAEM). It is a bi-monthly publication that reports on all AAEM activities and news from the emergency medicine community. It is delivered to the AAEM membership six times a year which currently stands at more than 8,000 emergency physicians, residents, and others interested in emergency medicine.

Scientific Assembly exhibitors receive 15% discount

Job Bank – Promote Your Position Equitable positions consistent with the Mission Statement of AAEM and absent of restrictive covenants have a chance to be featured in-print and online in an exclusive job bank. The job bank is a benefit for AAEM members only and a go-to source for job seekers.

Career Connections Fair participants at Scientific Assembly receive

For a one time fee of $500 (or with expanded text for an additional fee) you can run your position opening for a term of 6 months or until canceled. For more information visit www.aaem.org/benefits/job-bank. Job listings are posted both online and will run in three issues of CommonSense.

15% discount

Modern Resident Modern Resident is the official e-newsletter of the American Academy of Emergency Medicine Resident & Student Association (AAEM/RSA). It is a bi-monthly publication that reports on all AAEM/RSA activities and news from the emergency medicine community. It is delivered to the AAEM/RSA membership six times per academic year, which currently stands at almost 3,500 emergency medicine residents and students interested in emergency medicine.

Western Journal of Emergency Medicine The Western Journal of Emergency Medicine: Integrating Emergency Care with Population Health (WestJEM) has been in publication since 2007. It is the premier open-access, peerreviewed emergency medicine journal read by over 16,000 physicians, residents, and health care providers and over 200 distinguished emergency medicine chairs and program directors across the nation. We have over 5,000 monthly hits at our website www.westjem.com. Openaccess means increased visibility, which means your advertisement will appear in:

Special Pricing for Common Sense Advertisers

Print copies of the WestJEM. Interactive, electronic issues with live links redirecting readers to your website.

Online at www.westjem.com with live links and full color.

WestJEM’s Facebook and Twitter pages.

Job Bank:

Modern Resident:

Advertising Sales:

Contact: Ginger Czajkowski

Senior Membership Manager gczajkowski@aaem.org 800-884-2236

Contact: Madeleine Montony

AAEM/RSA Program Manager mmontony@aaem.org 800-884-2236

Contact: Laura Burns

Communications Manager lburns@aaem.org 800-884-2236

VOICE of the American Academy of Emergency Medicine

COMMONSENSE Ad Specs Common Sense

AD TYPE

SIZE

SINGLE INSERTION

MULTIPLE INSERTION

Full Page

7-1/2” w x 9-3/4” h

$705

$596 each

Half Page Vertical

3-5/8” w x 9-3/4” h

$596

$509 each

Half Page Horizontal

7-1/2” w x 4-3/4” h

$596

$509 each

Quarter Page

3-5/8” w x 4-3/4” h

$487

$422 each

AAEM reserves the right to reject for any reason or to require revision of any advertising submitted for publication in Common Sense*. If payment has been made for any advertising which is subsequently rejected, AAEM shall refund such payment to the advertiser and AAEM shall have no further responsibility to the advertiser. Any artwork or materials submitted to AAEM will become the property of AAEM and, at its discretion, destroyed unless the advertiser requests the return of same in writing not later than 90 days after printing. High resolution PDF required.

Modern Resident

AD TYPE

SIZE

SINGLE INSERTION

MULTIPLE INSERTION

Full Half

5-1/2” w x 5-1/2” h 2-3/4” w x 2” h

$88 $55

$77 each $44 each

AAEM/RSA reserves the right to reject for any reason or to require revision of any advertising submitted for publication in Modern Resident*. If payment has been made for any advertising which is subsequently rejected, AAEM/RSA shall refund such payment to the advertiser and AAEM /RSA shall have no further responsibility to the advertiser. Any artwork or materials submitted to AAEM/RSA will become the property of AAEM/RSA and, at its discretion, destroyed unless the advertiser requests the return of same in writing not later than 90 days after printing. High resolution PDF required.

Job Bank

AD TYPE

SIZE

6-MONTH INSERTION

Regular Expanded Text

100 words or less 50 extra words

$500 $200

Equitable positions consistent with the Mission Statement of AAEM and absent of restrictive covenants will be published upon approval. Complete a Job Bank registration form, along with the Criteria for Advertising Selection, and submit payment. If you are an outside recruiting agent, the Job Bank Criteria for Advertising must be downloaded and completed by a representative from the recruiting hospital.

Western Journal of Emergency Medicine

AD TYPE

SIZE

PRINT ISSUE

ELECTRONIC ISSUE

THREE OR MORE ISSUES PREPAID

Full page Half page Quarter page

8” w x 10.5” h 8” w x 5” h 4” w x 5” h

$1,000 $750 $500

$800 $500 $300

25% discount 25% discount 25% discount

Exclusive pricing for Common Sense advertisers. Organizations who have advertised in Common Sense within the past 12 months receive exclusive access to the discounted WestJEM advertising prices listed above. For more information about WestJEM advertising, visit www.westjem.com.

Prices listed above indicates per issue. Black and white only for non-cover ads in print only. All advertisements will be in color online in the electronic interactive issue. Ad inserts available upon request. Each year, 6 electronic issues and 4 print issues are published. Upon pre-paying for 3 or more issues, a 25% discount will be applied. WestJEM reserves the right to decline any advertising, CME and job board postings including those that do not conform to the ethical standards of California ACEP, the American College of Osteopathic Emergency Physicians, the California Chapter of AAEM and AAEM. Thank you for adhering to the principles of fair practice through AAEM. All cancellations must be received in writing by the reservation deadline and will incur a 25% non-refundable administrative fee. * Educational conferences and activities must first become an AAEM Jointly-Provided or Recommended Conference prior to advertising in AAEM materilas. Please see www.aaem.org/education/aaem-recommended-conferences-and-activities for more information.

VOICE of the American Academy of Emergency Medicine

COMMONSENSE Issue Deadlines Common Sense

Modern Resident

ISSUE

AD DEADLINE

MAIL DATE

Jan/Feb 2016 Mar/Apr 2016 May/Jun 2016 July/Aug 2016 Sept/Oct 2016 Nov/Dec 2016

November 17, 2015 January 16, 2016 March 16, 2016 May 15, 2016 July 15, 2016 September 15, 2016

January 5, 2016 March 7, 2016 May 5, 2016 July 7, 2016 September 7, 2016 November 4, 2016

ISSUE

AD DEADLINE

MAIL DATE

Dec/Jan 2015-2016 Feb/Mar 2016 April/May 2016 Jun/July 2016 Aug/Sept 2016 Oct/Nov 2016 Dec/Jan 2016-2017

November 15, 2015 January 15, 2016 March 15, 2016 May 15, 2016 July 15, 2016 September 15, 2016 November 15, 2016

January 20, 2014 March 20, 2016 May 20, 2016 July 20, 2016 September 20, 2016 November 20, 2016 January 20, 2017

Job Bank Ads are text based only and may be submitted at any time. Job postings are always available on www.aaem.org for AAEM members.

Print copies of the job postings are included in each issue of Common Sense, listed above.

Western Journal of Emergency Medicine

ISSUE NUMBER

PUBLICATION MONTH

PRINT AND/OR ONLINE

AD MATERIALS DEADLINE

Issue 1 Winter Compilation Issue 2 Issue 3 Summer Compilation Issue 4 Issue 5 Fall Compilation Issue 6 CDEM/CORD

January 2016 February 2016 March 2016 May 2016 June 2016 July 2016 September 2016 October 2016 November 2016 December 2016

Online Only Print and Online Online Only Online Only Print and Online Online Only Online Only Print and Online Online Only Online Only

December 15, 2015 March 27, 2015 February 15, 2016 April 15, 2016 April 15, 2016 June 15, 2016 August 15, 2016 August 15, 2016 October 15, 2016 October 15, 2016

AAEM-0116-195