Brizzard, Esther, Dennis Sharp, 2021

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Esther Brizard

The Home as a Machine Women’s advice literature as a genealogy of modern domestic architecture

The rapid pace at which industrialisation happened in the nineteenth century accelerated the separation of spheres by gender. Where industrialisation and commerce prevailed, society of the time described a decline in morality. However, the home, sheltered from the materialism of the public arena, could preserve virtue; and women would remain in the private sphere and protect it. Gradually, housewives began to voice the oppressive state they found themselves in. Blaming capitalism and patriarchy, female activists proposed collective options of childcare, housework, cooking, and other traditionally female domestic jobs, relieving them from this burden and releasing them from the traditional private sphere. However, for most members of the middle-class, this radical vision of a restructured family and society was too threatening. Indeed, although the radicals’ arguments about decreasing the drudgery of housework had great appeal, too often they were combined with ideas about disassembling the traditional family home; and this was for so many women, the core of their identity; something they could not let go of. In response, groups of women— who are at the heart of this essay—, attempted to relieve themselves from the burden of housework, but in another manner; through its optimisation. They presented the house as a pure infrastructural problem to be solved. A machine to be taken care of, a machine which assured the well-being of their families. The house was thus being factorised, it was no longer the untouchable pastoral dream it once was. Housework was a form of labour to be optimised in the same way as the work of men in the factories. In terms of radical feminism, this was not revolutionary, these women fully assumed their role in the private family sphere. However, they made this role visible to the public. The labour and the tools recommended for its optimal functioning were propagated into the public sphere in the form of pamphlets, manuals for running households, cookbooks, and women’s magazines. Written by women for women, this literature was extremely precise, balanced between design and housekeeping, with a clear aim: efficiency. The authors used plans and architectural images in which they inserted labour-saving devices, eventualThe Home as a Machine

1.  Le Corbusier, Le Modulor, 1945 and Paulette Bernège, Champ Idéal du Travail, 1933


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