Abagail Jeanne Smith
1917 W. Evergreen Ave. Chicago IL, 60622 574.286.3834 Abagail.Smith@loop.colum.edu
Objective To obtain a challenging and creative position within the marketing and advertising industry that will benefit from my communication and professional skills
Education Columbia College Chicago - Chicago, Illinois Bachelor of Arts in Marketing Communication - Advertising Anticipated date of graduation: May 2012 Course Work: Advertising, Marketing, Ad workshop, Interactive Ad, Ad Copy Editing, Copy Editing, Marketing, Media Buying, Market Research, Consumer Behavior, Public Relations, Public Relations Presentations Skills, PR Writing, Journalism, Reporting and Writing, Media Ethics and Law & Culture Race and Media. Study Abroad: Columbia College Chicago Global Marketing Workshop - Prague, Czech Republic May 2011 - June 2011 • Collaborated with Draftfcb Prague to design and present a campaign to Kraft Foods executives • Designed a 360 marketing campaign to introduce Kraft’s product, Oreo to the Czech and Slovak market.
Experience Advertising / Marketing Intern PlusKam Inc., Chicago, IL
January 2011-May 2011)
• Assisted in creating social platforms for the company • Researched locations relevant to target audience and planning promotional events • Created excel sheets and databases for employees contact and event history Brand Ambassador / Promotions PlusKam Inc., Chicago, IL
(August 2010 - January 2011)
• Worked under rapid paces with large groups of people promoting products • Promotions Include; Pringles Extreme, Dentyne-Pure, Gas-X, Venom Energy Drink, Cliff Bars, Hydrive Energy Drink & Merkt’s Cheese
Canvasser / Fundraiser For The American Red Cross 1917 W. Evergreen Ave. Chicago IL, 60622 574.286.3834 Abagail.Smith@loop.colum.edu
Public Outreach, Chicago, IL
(May 2011- August 2011)
• Worked on highly trafficked streets talking to numerous people a day • Educated Chicagoans on the organization and encouraged them to donate to the cause
Computer/ Database Experience MRI+, SRDS, Nielsen Spectra, Lexus Nexus, Adobe, Excel, Word
Personal Skills • Highly developed sense of personal commitment and responsibility • Strong analytical, written, verbal and organizational skills • Excellent writing and creative abilities • Extensive knowledge and skills with interactive and guerrilla marketing • Strong organizational skills and work ethic as well as the ability to prioritize tasks effectively • Goal oriented and passionate drive to succeed and overcome challenges with a positive attitude.