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STUDIO BRIEF _ 3
FLIP! THE EXHIBITION
Logo designed incorporating the i and ! latterforms in order they are shown on poster to create a dynamic logo which again works in any orientation _ Would be used throughout promotional channels such as Facebook / Twitter as FLIP’s avatar and symbol.
FLiP! launches in October 2013 to all new and returning students.
FLIP! THE EXHIBITION
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FLiP! aims to be a memorable, snappy and contemporary name to capture the dynamic themed nature of the exhibition, to further encapsulate this concept the poster is perfectly symmetrical, with different but equally important information viewed opposite ways up. Careful focus is paid towards the viewer receiving the required information no matter which way up the poster is.
FLiP! would be an ongoing project and brand would be applied across billboards, invites, mail-outs and other exhibition and promotional related material in time for launch. Each poster aims to be a 2-colour screenprint plus a variety of flourescent stock to be dynamic and individually engaging.
STUDIO BRIEF _ 3
Winning promotional poster for a quick turn-around branding brief for a new series of bi-monthly themed Graphic Design exhibitions curated by Leeds College of Art students and showcasing LCA students.
OUGD505
CONCEPT _