Heinz 69

Page 1

Heinz have been at the forefront of the sauce industry for many years. With the introduction of Heinz 69 we have created an innovative idea that will improve the usability of our products drastically.


The Heinz 69 concept solves the problem we all encounter - of sauce stuck at the bottom of the bottle at the most inconvenient of times due to how it was placed by the previous user. Our concept eradicates this problem, as there is no bottom for the sauce to get stuck in. Heinz have previously tried to solve this problem by placement of the logo prompting you to place the bottle lid-side down. But the truth is the user doesn’t notice this as anticipation to tuck in takes over. Our design solves this problem with a simple and innovative solution, an extra lid allowing your sauce to be distributed from both ends. No sauce is wasted.


Sauce stuck at the bottom?

What bottom?


Squeeze out every.

Last little bit.



Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.