has led the way in supporting Intellectual Property enforcement.

The American Brand Forum has led the way in supporting IntellectualPropertyenforcementintheUAEandtheRegion.The USPTO hosted a recent customs IP enforcement program in Bahrain on Aug 28-30 for Bahrain, Kuwait, and Oman customs officialsaswellasourAmericanBrandsForummembers.

We are excited to share that we are scheduled to sign an MOU in Q1 with the Abu Dhabi Government to reinforce the efforts to combat fake and counterfeit goods and commodities in the markets and increase the efficiency and competency of inspectors and improve their ability to distinguish between original and fake products and goods Cooperate in and coordinate the inspection campaigns and carry out preventive measurestopreventcounterfeitandfakegoodsfrominfiltrating the markets Cooperate in and coordinate the organization of awareness campaigns to eliminate the counterfeit goods phenomenon.