PORTFOLIO
Abhinandan S.Khanna
Graphic Designer
09822055745 khanna.abhinandan@gmail.com www.behance.net/khannaabhinandan
Education Applied Arts (GDArt) Abhinav College of Arts, BKPS 1st Class June 2010 - April 2011 BCom Sir Parshurambhau College University of Pune, India. 2nd Class June 2004 - April 2005 Diploma in Web Multimedia Midas Multimedia April 2010 - June 2011
Technical Skills
I have been working for more than a year in various streams like Graphic Design, Advertising, Web Design. I have strong base over hand skills such as Illustration, Calligraphy as well as equally strong software base such as Illustrator, Photoshop and HTML, CSS in web.
Experience
Projects
Pixels and Res Multimedia Design
Bapat Maharashtrian Cuisine
Feb 2012 - till date
Campaign for last year
Print, advertising, graphic design.
Rebranding of existing brand.
Freelance design consultant
Role of Jingles in Advertising
MULTIA Design Studio
Desertation for last year Studied the importance and impact of jingles on their respective brands.
Pune, INDIA. July 2011 - Nov 2011 Print, Advertising,
Web Technology Adobe Dreamweaver, Flash, Photoshop, CSS, HTML,
Web.
Print Adobe Photoshop, Illustrator, Indesign, Corel Draw.
July 2010 - Dec 2010
Office Productivity Microsoft Word, Excel, Powerpoint. Platforms Windows and Mac Others Inkscape, Corel Painter
References available on request.
Pegasus Advertising Pune, INDIA. Print, Adv, Web. LOTUS Concepts Pune, INDIA. Internship Print, Adv, Web.
Websites www.ruchipalatcaterers.com www.rajimports.org www.punezoo.gov.in www.sharpsuved.com Designed and coded the above mentioned websites.
CAMPAIGN BAPAT Maharashtrian Cuisine
BAPAT - Maharashtrian Cuisine Originally named as BAPAT UPAHAR GRUHA, Typical “AFTERNOON CLOSE” Restaurant located In the heart of the city, being proud of “WE DON'T HAVE BRANCHES ANYWHERE” attitude. My objective behind selecting this subject for the project was to break the image and take them beyond the city. This was the initial launching campaign with the minimalistic objective of getting attraction. The target audience of this campaign were the Maharashtrian People relocated throughout the nation and face the problems of basic “home-made” food and due to that their daily routine gets affected, which eventually invites many adjacent problems, which are mentioned in the campaign. I intentionally sideligned the food element because I think the target consumers are very aware of the food in their region, It was important to highlight the fact that their homemade food is available here.
TYPE : CAMPAIGN DISCTIPTION : Academic Project. Rebranding
CLIENT : BAPAT UPAR GRUHA AGENCY : Academics
Rebranding of the Restaurant based in Pune. No logo as such regestered earlier. The main concept behind this logo was to promote the “Maharashtra” and “Marathi” attitude to catch the attention. Safron Colour is the representation of Marathas and the B incorporates the flag in order to give Marathi touch.
Rough Strokes and concepts while developing the identity
TYPE : CAMPAIGN - CORPORATE IDENTITY DISCTIPTION : Academic Project. Rebranding
CLIENT : BAPAT UPAR GRUHA AGENCY : Academics
The Visual represents the situations people face due to the lack of good home food. I have tried to emphasise on their situations in order to create one to one communication.
TYPE : CAMPAIGN - ADS ( PRESS, MAGAZINE ) DISCTIPTION : Academic Project. Rebranding
CLIENT : BAPAT UPAR GRUHA AGENCY : Academics
TYPE : CAMPAIGN - OUTDOOR - HOARDING, ROAD DIVIDER, BUS PANNELS DISCTIPTION : Academic Project. Rebranding
CLIENT : BAPAT UPAR GRUHA AGENCY : Academics
TYPE : CAMPAIGN - MERCHANDISE - T-SHIRT, MUGS
CLIENT : BAPAT UPAR GRUHA AGENCY : Academics
TYPE : CAMPAIGN - MERCHANDISE - CALENDER
CLIENT : BAPAT UPAR GRUHA AGENCY : Academics
IDENTITY Pegasus Advertising 0 Miles Weblogicx ADiction Craft Mela The New Alliance Group , Aero Homes Banayan Tree Lounge Blades Of Glory Body n’ Soul Pune Logitech Sintercom Sneha Corp - Homes Brix Pizza
TYPE : CORPORATE IDENTITY ( inhouse work )
CLIENT : PEGASUS ADVERTISING AGENCY : PEGASUS ADVERTISING
Other Options
0,/(6
Wherever you are, we are there for you
0
M
IL
ES
0 0,/(6
Wherever you are, we are there for you
TYPE : CORPORATE IDENTITY
CLIENT : 0 MILES AGENCY : PEGASUS ADVERTISING
Other Options
everything for web
TYPE : CORPORATE IDENTITY
CLIENT : WEBLOGICX AGENCY : PEGASUS ADVERTISING
Identity created for an Annual Exhibition Of Abhinav Kala Mahavidyalaya, Diploma Year 2011
TYPE : LOGO
CLIENT : AKMV ( COLLEGE ) AGENCY : Academics
TYPE : IDENTITY
CLIENT : CRAFT MELA AGENCY : Academics
TYPE : CORPORATE IDENTITY
CLIENT : NEW ALLIANCE GROUP AGENCY : MULTIA DESIGN STUDIO
CELEBRATING 7 YEARS OF SERVICE CELEBRATING 7 YEARS OF SERVICE CLIENT : WWF AGENCT : MULTIA DESIGN STUDIO
anniversary CELEBRATING SEVEN YEARS OF SERVICE
VIVEKS SERVICE CENTRE
TYPE : CORPORATE IDENTITY
CLIENT : VIVEK SALES AGENCY : MULTIA DESIGN STUDIO
TM
TYPE : CORPORATE IDENTITY
CLIENT : JOINTS N KNEES AGENCY : MULTIA DESIGN STUDIO
ROUGH SKETCHES
TYPE : CORPORATE IDENTITY
CLIENT : MARRIOT AGENCY : I PIXELS
TYPE : CORPORATE IDENTITY
CLIENT : BLADES OF GLORY AGENCY : I PIXELS
TYPE : CORPORATE IDENTITY
CLIENT : BODY N’ SOUL AGENCY : I PIXELS
TYPE : CORPORATE IDENTITY
CLIENT : PUNE LOGITECH AGENCY : I PIXELS
TYPE : CORPORATE IDENTITY
CLIENT : SINTERCOM AGENCY : I PIXELS
Logo created for Sneha Corp’s Homes Housing Project
TYPE : CORPORATE IDENTITY
CLIENT : SNEHA CORP - HOMES AGENCY : I PIXELS
TYPE : CORPORATE IDENTITY
CLIENT : BRIX PIZZA AGENCY : I PIXELS
PRINT Growell DALCHINI : MENU CARD Sweet Charriot : MENU CARD Brix Pizza : Take Away MENU CARD MMYRA : MENU CARD Emcure : LEAFLET OORJA : LEAFLET THE STUDIO : LEAFLET D&M : Magazine Ad BYOND Mobiles : Press Ad
GROWELL - Dalchini Created Menu Card Option. The brief was given by client that he wanted the classy look which would reflect the class of his restaurant. I presented tow options for the same, with the concept of using leather pouch in order to give it a classy and elegant look with simplistic design element which is Dalchini Flower itself. Another Option presented was image based.
TYPE : MENU CARD
CLIENT : GROWELL : DALCHINI AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : GROWELL : DALCHINI AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : GROWELL : DALCHINI AGENCY : I PIXELS
SWEET CHARRIOT Menu card design with complete freedom in terms of layout as well as execution. Thus Illustration based layout was done with different illustration style.
TYPE : MENU CARD
CLIENT : SWEET CHARRIOT AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : SWEET CHARRIOT AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : SWEET CHARRIOT AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : BRIX PIZZA AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : BRIX PIZZA AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : MMYRA AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : MMYRA AGENCY : I PIXELS
TYPE : MENU CARD
CLIENT : MMYRA AGENCY : I PIXELS
TYPE : LEAFLET
CLIENT : EMCURE AGENCY : I PIXELS
TYPE : LEAFLET
CLIENT : EMCURE AGENCY : I PIXELS
TYPE : LEAFLET
CLIENT : THE STUDIO AGENCY : I PIXELS
TYPE : LEAFLET
CLIENT : D&M AGENCY : I PIXELS
TYPE : LEAFLET
CLIENT : BYOND Mobiles AGENCY : PEGASUS ADVERTISING
PACKAGING BYOND : Mobile Box Designs JOINTS N KNEES : Medecine Box Design TROPICOOL : Car Accessories Box Designs
BYOND Mobiles The Dual Sim CHINA made product specailly created for Lower Class people. Thus the colour schemes and the design elements were designed considering the target audianace. They were having Sub brands such as BLOOM.
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
TYPE : PACKAGING
CLIENT : BYOND MOBILES AGENCY : PEGASUS ADVERTISING
JOINTS N KNEES The box packaging done for a medical company providing the medicine on the pains of joints and knees. The Logo was redesigned and the packaging was done.
TYPE : PACKAGING
CLIENT : JOINTS N KNEES AGENCY : MULTIA DESIGN STUDIO
TM
DIRECTIONS FOR USE: ADULTS SHOULD TAKE TWO (2) CAPSULES PER DAY AFTER MEALS, or as directed by healthcare professionals.
Supplement Facts Serving size: 2 capsules Amount Per Serving
% Daily value
MUCOZAQ® - Perna canalicus extract (contains ETA 45%, naturally occurring chondroitin sulphate, proteoglycans, hyaluronic acid, and cartilage building proteins)
1050 mg **
Bromelain 2400 GDU
100 mg
**
5-LOXIN® – Boswellia serrata extract
150 mg
**
** Daily values not established Other ingredients: Cellulose (Plant Origin), Silicon Dioxide, Vegetable Magnesium Stearate, Natural Chlorophyll Gelatin Capsule. Servings per container: 30 Contains shellfish (green lipped mussel) ingredients. KEEP OUT OF REACH OF CHILDREN. STORE IN A DRY PLACE AND AVOID EXCESSIVE HEAT. TAMPER RESISTANT: DO NOT USE IF SEAL UNDER THE CAP IS BROKEN OR MISSING. CAUTION: If you are pregnant, nursing or taking medications, consult your doctor before use. Discontinue use and consult your doctor if any adverse reactions occur. Not intended for use by persons under the age of 18.
WELNESS MANAGEMENT*
TM
Bromelain 2400 GDU is a highly potent plant extract. It contains a mixture of protein-digesting enzymes, which help to ease swelling (inflammation).*
5-LOXIN® shows improvement in joint comfort within 7 days.(1)Just two capsules of Joints N KneesTM per day is all that you need to take to help ease joint discomfort, protect cartilage, and revitalize connective tissues.
MUCOZAQ® and Bromelain combine synergistically with 5-LOXIN® to make Joints N KneesTM an ALL-NATURAL formula for Joint Wellness.* Joints N KneesTM is manufactured in USA in a GMP approved facility for highest product quality.
Visit us at: WWW.JOINTSNKNEES.COM or email us at info@jointsnknees.com MANUFACTURED BY: GALENCIA, INC., 1155 CAMNO DEL MAR # 413 DEL MAR, CA 92014 USA
Best Before: Batch Number:
ABNORMAL LIFESTYLE AND POOR AGING PROCESS CAN AFFECT THE EFFICIENCY OF YOUR JOINTS AND DEPRIVE YOU OF THE JOYS OF LIFE. WE OFFER YOU AN ALL-NATURAL SOLUTION FOR THE WELLNESS OF YOUR JOINTS.* Joints N KneesTM ALL-NATURAL FORMULA, is a path breaking formulation with top-class natural and clinically proven ingredients. MUCOZAQ®, Bromelain, and 5-LOXIN® combine to promote healthy anti-inflammatory response and help renew cartilages.*
5-LOXIN® is a patent pending extract of Boswellia Serrata with high concentrations of AKBA, the boswellic acid known to reduce joint inflammation.
* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
is a registered trademark of PL Thomas - Laila Nutra, LLC and is used under license. International Patents Pending.
^
MUCOZAQ® is a potent extract of Green Lipped Mussels (Perna canaliculus). It contains up to 45% more ETA than any other extract. ETA is a rare essential omega 3 which helps in reducing joint pain and inflammation. It also contains naturally occurring chondroitin sulphate and GAGs, which help rebuild articular cartilage, and promote joint mobility*.
MUCOZAQ® MUCOPOLYSACCHARIDES & BROMELAIN WITH 5-LOXIN® AKBA
EXPERIENCE JOINT COMFORT WITHIN 7 DAYS! 2 PER DAY
(1).This statement is based on human studies of 5-LOXIN® using subjective measures in which participants rate their joint health. In these studies, after 7 days, improvement continued to be seen, including in biomarker analysis.
JOINTS N KNEES™ HELPS TO: Promote Mobility* Renew Cartilage* Maintain Healthy Connective Tissues* (1) ^ Based on a survey conducted among physicians who recommend a branded joint supplement, 2010.
60 GELATIN CAPSULES
D I E TA R Y S U P P L E M E N T
4897009246128
TM
TYPE : PACKAGING
CLIENT : JOINTS N KNEES AGENCY : MULTIA DESIGN STUDIO
TROPICOOL The packaging done for the accessories of cars. The basic design was adapted from the previous designer and further packaging was done, also along with the illustrations wherever needed in packaging.
TYPE : PACKAGING
CLIENT : TROPICOOL AGENCY : I PIXELS
TYPE : PACKAGING
CLIENT : TROPICOOL AGENCY : I PIXELS
TYPE : PACKAGING
CLIENT : TROPICOOL AGENCY : I PIXELS
OUTDOOR SANGHVI MOVERS : EXHIBITION PANNELS AVCON TECHNICS : EXHIBITION PANNEL TROPICOOL : SIGNAGES ACHALARE ASSOCIATES : LIFT PANNEL
SANGHVI MOVERS For an exhibition display design, the brief was to get an eye catchy layout and should stand out from others in an exhibition. The work was more image oriented.
TYPE : Exhibition Display Design
CLIENT : SANGHVI MOVERS AGENCY : I PIXELS
AVCON TECHNICS Yet another exhibition display with almost same requirments. The more prominance was to be given on images and to show the hugeness of plants client is having.
TYPE : Exhibition Display Design
CLIENT : AVCON TECHNICS AGENCY : I PIXELS
TROPICOOL : Signages The signages for the distributors were designed. Client expected to highlight the product and its usage in the signage along with the elegant look.
TYPE : Signages
CLIENT : TROPICOOL AGENCY : I PIXELS
INTERNAL BRANDING SANCHETI BUILDERS : INTERNAL BRANDING I PIXELS : INTERNAL BRANDING
I PIXELS : INTERNAL BRANDING In order to design office, we had came up with different ideas. The following designs are of lunch table in office. We have used the characters of Pixels and have given them different characteristics of some or the other person in office. We have also designed the mugs and sign board for same.
TYPE : Internal Branding ( Inhouse )
CLIENT : I PIXELS AGENCY : I PIXELS
TYPE : Internal Branding ( Inhouse )
CLIENT : I PIXELS AGENCY : I PIXELS
SANCHETI : EVE’S GARDEN INTERNAL BRANDING The Internal branding of the sales office of the client was to be designed. The theme of the stated project was the homes created for women. So Women centric design elements and colours are used.
TYPE : Internal Branding
CLIENT : SANCHETI AGENCY : I PIXELS
TYPE : Internal Branding
CLIENT : SANCHETI AGENCY : I PIXELS
WEB RAJIV GANDHI ZOOLOGICAL PARK JOINTS N KNEES SHARP SUVED COPPER CHOCS : FACEBOOK TIMELINE IMAGES KIMBERLY CLARK : MAILERS ASSOCIATION OF BRITISH SCHOLARS, MUMBAI WEB ICONS
TYPE : WEBSITE
CLIENT : RAJEEV GANDHI PARK AGENCY : MULTIA DESIGN STUDIO
TYPE : WEBSITE
CLIENT : JOINTS N KNEES AGENCY : MULTIA DESIGN STUDIO
TYPE : WEBSITE
CLIENT : JOINTS N KNEES AGENCY : MULTIA DESIGN STUDIO
TYPE : FACEBOOK TIMELINE IMAGE
CLIENT : COPPER CHOCS AGENCY : I PIXELS
TYPE : MAILERS
CLIENT : KIMBERLY CLARK AGENCY : I PIXELS
TYPE : MAILERS
CLIENT : ASSOCIATION OF BRITISH SCHOLARS AGENCY : MULTIA DESIGN STUDIO
ALL-NATURAL FORMULA
TYPE : MAILERS
CLIENT : JOINTS N KNEES AGENCY : MULTIA DESIGN STUDIO
ACADEMICS ILLUSTRATION CALLIGRAPHY PUBLIC WELFARE ADVERTISING SKETCHING
TYPE : ILLUSTRATION
BOOK COVER : SPORTS
TYPE : ILLUSTRATION
TYPE : CALLIGRAPHY
TYPE : CALLIGRAPHY
TYPE : CALLIGRAPHY
TYPE : ADVERTISING
TYPE : ADVERTISING
TYPE : MINI CAMPAIGN : stop smoking
TYPE : POSTER : EYE DONATION
TYPE : POSTER : SAVE HERITAGE
TYPE : SKETCHING
TYPE : SKETCHING
TYPE : SKETCHING
THANK YOU