We believe in maximising profitability for each and every dairy farmer while increasing sustainability of their business through the use of world leading genetics. Using the latest technology to source the best up-and-coming sires, while chasing milk records of daughters to develop proven bull proofs, is how ABS ensures it offers farmers quality and diversity for their breeding programs.
The Winning Game Plan is a simple, but incredibly effective joining program which will assist you to maximise the potential of every animal in your herd. By using Sexcel®, you can generate all replacements from the highest performing animals in your herd and convert bobby calves into high-value beef cattle with Beef InFocus™.
By selecting sires that add value to your herd and combining the ABS Winning Game Plan, your herd can rapidly become more profitable and sustainable. Profitability and sustainability have many traits in common. We have been selecting and breeding world-leading sires to produce the cattle of the future
