Master of Arts In Communication (Magister Ilmu Komunikasi)
Corporate Communication | Marketing Communication | International Relations Communication | Mass Media Management
The Facts
• An Elite Graduate School • BAN Accredited • Campus strategically located • Best in Communication Studies • Internationally Recognized • International Standard Quality Education • Fully Comprehensive Courses • Bilingual (English and Bahasa Indonesia) • High Calibre Lecturers • Highly Qualified Staff • ISO 9001:2008 & IWA 2:2007 for Quality Management System • International class Associate Partners • City & Guilds, UK
• Edith Cowan University (ECU), Australia
• The Hague University, Netherlands
• Global Alliance
• Institute of Public Relations Malaysia
• Institute of Public Relations Singapore
Greetings from
Director
Nowadays people need to achieve both skills and attitudes that will serve them well in a modern corporate environment, and this is the objective of schooling at The London School of Public RelationsJakarta. We sincerely believe that there are vital and appealing job opportunities in our four core fields, as evidenced by the urgent effort of Indonesian and multinational companies to upgrade their communication capabilities. By reaching out for a trained professional teaching staff, many of whom have been engaged in the business world, we hope to provide, in a direct and meaningful fashion, training and experience that will enable our cherished graduates to integrate smoothly and successfully into chosen career paths. Kindly note that a large number of our students have marked considerable achievements in business, professions and the entertainment, as well as scoring remarkably on world-class competitive academic examinations. We welcome your interest and offer sincere greetings. Please feel free to contact LSPR-Jakarta or to pay us a visit at any of our modern campuses. Thank you. Prita Kemal Gani, MBA, MCIPR, APR Director & Founder of LSPR-Jakarta Master of Arts In Communication |
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Why The London School of Public Relations is a good choice for you • Our focus is YOU We, at LSPR-Jakarta, are all compassionate with work and we aim at giving the best assistance, there’s no small or big request, you just have to approach our friendly staff and we will do our great effort to satisfy your concern. • We have the best Calibre Lecturers All our lecturers and practitioners are all in a high caliber scale of educational background, skills and experience. Each of them has proven something big in their respective fields and institution. They will also make sure that you will learn in a more enjoyable and lively way, making this an edge among other lecturers. Most importantly, they don’t do teaching as a hobby, they use it to slowly nurture you, develop your abilities and challenge you to reach your desired goal by the end of the programme. • Comprehensive courses We have comprehensive courses to ensure that we cover all the aspects that each of our graduates will be proud to have learnt. We will let you experience the Communication science in a higher and extensive scale because we aspire in giving you the best creative learning experience. • An Elite Graduate School We are proud to have the best movers and shapers in the Communication field that are leading the top companies in Indonesia and outside the country as well. With these selected few, we’re privileged to develop them and be competent and stand out in our ever evolving industry. • International Standard Quality Education Our Indonesian lecturers have International standards and our Native speakers that are experienced in Communication come from: Great Britain, Australia, Canada, Africa, America, India, Malaysia and the Philippines. • Internationally recognized LSPR-Jakarta works together with the Institute of Public Relations of Singapore, Institute of Public Relations Malaysia, Edith Cowan University, Australia and Shanghai Public Relations Association in holding seminars, workshops and exchange programs.
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| Master of Arts In Communication
About Us We are No. 1 in Indonesia as Best School of Communication 2013 by two well known companies - MIX Marketing Communication Magazine and TEMPO. We were accredited by the National Accreditation Body of Higher Education in Indonesia (Badan Akreditasi Nasional – Indonesia), Grade ‘A’ for our Undergraduate Program in Communications Studies and Grade “B” for our Postgraduate Program. We are also ISO 9001:2008 & IWA 2:2007 for Quality Management System Fun and effective learning at LSPR-Jakarta (Experiential Learning) • Studio Room • Music Room • Recording Room • Radio Station International Exposure (Global Experience) • International Study Tour • Student Exchange • International Examinations : - Edith Cowan University, Australia - City & Guilds, UK • Visiting Professors • International Speakers
Master of Arts In Communication |
Program Specifics • Level • Qualification • Focus of Study • Majors offered • Total number of subjects • Total credits • Length of study • Medium of instruction • International subject 04
| Master of Arts In Communication
: Master of Arts in Communication : Magister Ilmu Komunikasi (M.Si), Equivalent to MA in Communication Studies : Communication : Corporate Communication Marketing Communication International Relations Communication Mass Media Management : 10 including Thesis : 44 : 3 semesters - approximately 18 months : Bilingual (English and Bahasa Indonesia) : Social Media for Business (City and Guilds, UK) Strategic Issues Management (ECU, Australia)
Schedule Regular Class Recommended for those university graduates who have just started their busy and demanding lives working in business and industry. Also suitable for those with less than 2 years working experience. Subjects are delivered in English; however, to ensure full understanding of the subjects, lecturers are allowed to use as much as 50% of their delivery in Bahasa Indonesia. Weekday Sessions : 18.30 - 21.00 Executive Class Carefully designed to meet the needs of those communication practitioners currently employed at a management level. Recommended for those with more than 2 years working experience. Lecturer must conduct classes in English. Weekend Sessions : 10.00 - 18.30 (only Saturday)
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The Faculty • • • • • • • • • • • • • • • • 06
Prof. Alo Liliweri Prof. Nizam Jim Wiryawan Prof. Saleh Sjafraji Amalia E. Maulana, Ph.D Dr. Andre Ikhsano Ari S Widodo Poespodihardjo, Ph.D Ir. Bambang Sumaryanto, M.Si, MBA dr. Bayu Prawira Hie, MBA Dr. Eddy Kurnia Drs. Eddy Setiohardono, MBA Drs. Eduard Depari, MA, M.Sc Dr. Felix Jebarus, M.Si Dr. Hifni Alifahmi Hersinta, M.Si Ida Bayuni, MM Dr. Iin Mayasari | Master of Arts In Communication
• • • • • • • • • • • • • • • •
Dr. Indrawadi Tamin Dr. Irwansyah Dr. J.A. Wempi, M.Si Drs. Marco D Umbas, M.Si Dr. M. Gunawan Alif Nico A Wattimena, Ph.D, MCIPR Dr. Rino F. Boer Rudi Sukandar, Ph.D Sania Makki, MBA, MM Sriati Rusmin, M.Si Drs. Sri Tunggul Panindriya, MA Sue Davies, HND Sumardy, DiplM. ACIM, MM Syafiq Basri Assegaff, MD, MA, CBM Drs. Teguh Poeradisastra, MM Vincencius Y Jolasa, Ph.D
The CORPORATE COMMUNICATION study concentration prepares students to become the leaders of the Public Relations industry. It provides students with a working knowledge on International Public Relations, Issues Management, Media Handling and Integrated Marketing. In this manner, students are equipped with the proper skills and attitude to enable effective image management of private and public institutions as well as individual personalities. Master of Arts In Communication |
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CORPORATE COMMUNICATION No. Subject Credits Pre-requisite Courses 1 Introduction to Postgraduate Studies 2 English for Academic Improvement (TOEFL)
Certificate Certificate
1 Advanced Communication Theory 2 Strategic Issues Management - leading to International Examination (Edith Cowan University, Australia) 3 Principles of Corporate Communication
4
4 4
1st Semester
2nd Semester 1 Methodology of Communication Research 2 Strategic Public Relations Planning 3 Public Relations Ethics
4 4 4
4 4 4 8
44
3rd Semester 1 Crisis Communication 2 Corporate Social Responsibility 3 Seminar and Colloquium 4 Thesis / Non Thesis
Total Credits 08
| Master of Arts In Communication
The MARKETING COMMUNICATION study concentration prepares students to excel in the promotion aspect of Marketing – enabling them to become leaders given the stiff competition in the era of globalization. It provides students with a well-rounded curriculum to cover Marketing Communication Research, Customer Behavior, Market Analysis and Branding. Through this approach, students become successful in communicating the attributes of products, services or ideas to targeted and segmented audiences. Master of Arts In Communication |
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MARKETING COMMUNICATION No. Subject Credits Pre-requisite Courses 1 Introduction to Postgraduate Studies 2 English for Academic Improvement (TOEFL)
Certificate Certificate
1st Semester 1 Advanced Communication Theory 4 2 Social Media for Business - leading to International Examination (City & Guilds, UK) 4 3 Integrated Marketing Communication 4 2nd Semester 1 Methodology of Communication Research 2 Strategic Marketing Communication 3 Consumer Behavior
4 4 4
4 4 4 8
44
3rd Semester
10
1 Managing Marketing Communication 2 Strategic Branding Communication 3 Seminar and Colloquium 4 Thesis / Non Thesis
Total Credits
| Master of Arts In Communication
The INTERNATIONAL RELATIONS COMMUNICATION study concentration prepares students to be international communication intellectuals and practitioners. Students will be equipped with theoretical knowledge and practical skills to deal with problems in the globalizations era. The course subject include Globalization in Politics and Economy, International Media Studies, Cross – cultural Communication, and Mediation and Advocacy in International Communication Master of Arts In Communication |
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INTERNATIONAL RELATIONS COMMUNICATION No. Subject Credits Pre-requisite Courses 1 Introduction to Postgraduate Studies 2 English for Academic Improvement (TOEFL)
Certificate Certificate
4
4 4
4 4 4
4 4 4 8
1st Semester 1 Advanced Communication Theory 2 Strategic Issues Management - leading to International Examination (Edith Cowan University, Australia) 3 Business Communication & Global Economics 2nd Semester 1 Methodology of Communication Research 2 Regional Studies 3 International Media Studies 3rd Semester
12
1 Argumentation & Advocacy 2 Globalization 3 Seminar and Colloquium 4 Thesis / Non Thesis
Total Credits
44
| Master of Arts In Communication
MASS MEDIA MANAGEMENT study concentration prepares students to be Professional Media Broadcaster. The course subjects include Media Planning & Production, Advertising Planning & Production, Mass Media Management, and Practical Semiotic.
Master of Arts In Communication |
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MASS MEDIA MANAGEMENT No. Subject Credits Pre-requisite Courses 1 Introduction to Postgraduate Studies 2 English for Academic Improvement (TOEFL)
Certificate Certificate
4
4 4
1st Semester 1 Advanced Communication Theory 2 Strategic Issues Management - leading to International Examination (Edith Cowan University, Australia) 3 Mass Media Management 2nd Semester 1 Methodology of Communication Research 2 Media Planning & Production (TV, Radio & Printing) 3 Practical Semiotic
4 4 4
3rd Semester
14
1 Mass Media Political Economy 2 Advertising Planning & Production 3 Seminar and Colloquia 4 Thesis / Non Thesis
Total Credits
44
| Master of Arts In Communication
4 4 4 8
Facilities
English Division
Library
WiFi Area
Student Lounge
Catering Service
Research Centre
Thesis Defence Room Master of Arts In Communication |
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Testimonial Audrey Progastama Petriny
LSPR Student Batch 17, Professional Programme Head of Corporate Secretary & Communications AirAsia Indonesia Pursuing my post graduate studies at London School of Public Relations (LSPR) has been the most valuable academic journey. The program has equipped me with the necessary skills and knowledge to excel in the field I am truly passionate about which is communications. The high-caliber lecturers coupled with the conducive learning environment makes LSPR the best place to broaden my horizon. I hope LSPR will continue to produce high quality PR professionals.
Salman Hakim
LSPR Student Batch 18, Professional Programme Public and Media Relations Manager - Porsche Indonesia Studying in LSPR is something fun. I am getting a proper direction from the lecturers that are very experienced in the field of Marketing Communications. My career got brighter while studying in LSPR. In a period of 1 year, I was promoted to become a Manager. This is an excellent proof that I immediately got instant results. So, do not ever think twice if you want to pursue your master’s degree at LSPR.
Pramistya Irawati
LSPR Student Batch 19 Professional Programme Campaign Management - Mercedes-Benz Indonesia Studying in International Relations Communication in PGP- LSPR gave me new insights and understanding about the ins and outs of the international communication industry. Each subject in this programme is very interesting to learn and is valuable to my field. All lecturers are expert and are very experienced in the international field. They are attractive, communicative and cooperative. Books that are referenced by lecturers are very helpful and easy to understand.Hopefully, LSPR PGP will continue to improve and always be the best communication school in Indonesia.
Douwes Lasmana
LSPR Student Batch 20, Professional Programme Head of Marketing and Communication - LaSalle College Jakarta LSPR Jakarta – Postgraduate Programme helps me in giving the holistic understanding about marketing and communication. The classroom session is always fun, thanks to the lecturers that are not only capable in academics, but also excellent in the industry. The networking opportunities between friends also helps me on my professional career. The curriculum itself sharpens the capabilities of the students to create an effective and efficient strategy.
Erry Sunarli
LSPR Student Batch 21, Professional Programme Top 10 Indonesia Future Business Leader 2011 by SWA Magazine | Vice President KMK Group We live in a smaller world. More contacts, more exchanges, more connected. Daily life in the 21st century, shaped as it is by the effects of globalization. Communication is at the core of this, allowing us to explore and learn about other cultures, strengthen social ties, create business and personal relationships, and facilitate exchange of information. It is a pleasure to be a part of LSPR with international standard quality of education to understand how communication is an exciting, dynamic and fast evolving area of study and work. I believe LSPR will continue to grow and become one of the best in Asia! 16
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A Public Relations professional must be equipped with a wide range of competence in respect of; knowledge, skills, and attitudes which are required for an appropriate professional attitude. Recognition has been agreed on, by various organizations that are related to amongst others; Associations of the Society of Public Relations, Institutions, Industries.Public Relations competence is not only associated with knowledge, skill and attitude, but also in understanding the necessary public relations code of ethics as the foundation of ethics in the profession. To achieve the needs of the plenary public relations, the public relations officer must take a proficiency test to gain a certificate of competence accredited by BNSP Indonesia. 1. Expert Public Relations Before undertaking the expert level, you are required to take intermediary level. However, if you have a curriculum vitae or portfolio that supports study at expert level, you can sign up to follow this level after receiving approval from LSP - LSPR.
2. Managerial Public Relations If you have a minimum 5 (five) years working as a PR Executive, you will be allowed to advance your level to managerial level by submitting your curriculum vitae and portfolio to LSP - LSPR. They will be examined and should be approved by the examination board
Pendaftaran & Pembayaran Registration and Payment Mengisi Formulir Pendaftaran Fill in application form (APL - 01 & APL - 02) Bimbingan Teknis Workshop Ujian Assessment Inagurasi Inauguration
Sekretariat Lembaga Sertifikasi Profesi - LSPR Sudirman Park Campus Jl. KH Mas Mansyur Kav. 35 Jakarta Pusat 10220
Phone : 021 5794 3801 Fax : 021 5794 7462 Hotline : 0815 1021 0120
Email : lsp@lspr.edu Website : lspr.edu/lsp
Campus Address London School of Public Relations - Jakarta Postgraduate Programme Intiland Tower Annex 9th floor Jl. Jend. Sudirman Kav. 32 Jakarta Pusat 10220, Indonesia Telp Fax Email Hotline Twitter Facebook Pin BB
: +62 21 - 5790 4365 / 66 : +62 21 - 5790 4380 : masterdegree@lspr.edu : +62 815 1109 8699 / +62 855 8111 428 : @pgp_lspr : Postgraduate Programme STIKOM LSPR - Jakarta : 29D4D2E4
www.lspr.edu/postgraduate Associate Partners :