Adam Baker // Industrial Design Portfolio
BIO PURITY // SIMPLICITY // SPEED “Design is a vision of finding what has yet to be discovered. It is a process of uncovering and rearranging elements to create emotion in a new way. It is much more than simply creating products, and transcends the physical. It is my goal to discover these things, to help others along the way, and to better the world around us.�
ADAM BAKER Hometown:
Rochester, NY
Skills: Sketch Rendering Rapid Visualization and Ideation Logo Design Branding / Marketing Research and Analysis Photography Architectural Planning / Mapmaking Prototyping Software: Adobe Creative Suite Solidworks Autodesk Fusion 360 SketchUp Keyshot Sketchbook Pro Interests: Motorsports Exploring Technology Art
CONTACT
1(585)-217-1258 atbaker@cedarville.edu adambakerdesign.weebly.com linkedin.com/in/adamtbaker
CONTENTS
01 PROCESS 02
HOOVER // Develop a revolutionary cleaning product
03
FISHER-PRICE // Create a vehicle for a 3-Place Little People playset
04
BUCKEYE BULLET // Design the next generation of a world record vehicle
05
PANTHER BIODIESEL TRACK CAR // Alternative fuel used in motorsport
06
CAPSTONE // Cunningham vehicles
07
SKETCHBOOK // Ideas revealed on paper
Adam Baker // Industrial Design Portfolio
PROCESS
RESEARCH
/
Find the problem Information Search Field Immersion
IDEATION
/
/
DEVELOPMENT
Put ideas down Find extremes Understand audience
Process ideation Determine direction
REFINEMENT
/
Filter development Begin finalization
FINAL
/
Finalize design Presentation Receive feedback
REPEAT
/ Adam Baker // Industrial Design Portfolio
HOOVER
GROUP PROJECT // 4 WEEKS MARCH 2015
HOOVER
PROJECT BRIEF // RESEARCH PROBLEM
Cleaning products are not personal, and aren’t usually portable. GUIDELINES Find the extremes, the unknown and unreached product areas that Hoover has not yet developed.
active lifestyle gym
MARKET • 20-30 YRS • ACTIVE LIFESTYLE • HARD-WORKING
KEYS // • SUSTAINABLE • ADAPTABLE • PORTABLE • HARD-WORKING
home solutions messes
BEGIN BROAD // NARROW IN
IDEATION Adam Baker // Industrial Design Portfolio
HOOVER
REFINEMENT // PHASE 1
KEY FEATURES // • Interchangeable brushes • High-power BLDC motor • Ergonomic grip • Removable canister • U/V Light Sanitation
REFINEMENT // PHASE 2 Adam Baker // Industrial Design Portfolio
HOOVER
FINAL
Adam Baker // Industrial Design Portfolio
HOOVER
MODELS
ROUGH WORKING PROTOTYPE
final
PACKAGING AND RETAIL
WHAT I LEARNED //
Extreme or funny ideas can sometimes make the most sense. It’s important to consider those because that’s where the emotion is.
Adam Baker // Industrial Design Portfolio
FISHER-PRICE
GROUP PROJECT // 3 WEEKS NOVEMBER 2015
FISHER-PRICE
PROJECT BRIEF // RESEARCH PROBLEM
Monsters Inc. needs a new Fisher-Price Little People playset.
GUIDELINES
monsters inc. audience // 3+
Develop a 3-piece Little People playset for Fisher-Price including a scene, characters, and a vehicle. My contribution was the design of the vehicle.
MARKET
• 3+ yrs old • Parents
scene little people
FISHER-PRICE RESEARCH LIBRARY AUDIENCE 3+ yrs old
fantasy play storytelling
CHARACTERISTICS
• Enjoy fantasy play • Can draw faces • Can tell stories • Follow instructions • Begin to complete tasks • Enjoy interactivity
KEY TAKEAWAYS //
task completion interactivity
• Encourage fantasy play & problem-solving • Offer a variety of activities in a single set • Promote learning, friendship & scene building • Endless creativity!
Adam Baker // Industrial Design Portfolio
FISHER-PRICE
IDEATION //
CANISTER TRANSPORT VEHICLE
REFINEMENT // CANISTER TRANSPORT VEHICLE
KEY FEATURES // • Integrated Handle • No screws • Safe • Smooth
Adam Baker // Industrial Design Portfolio
FISHER-PRICE
FINAL // CANISTER TRANSPORT VEHICLE
FINAL // FULL SET
INTERACTIVITY // LIGHT ON DOOR CHARACTER SLOTS CANISTER BOX MOVING CLAMPS DRY-ERASE CASE & DOORS
Adam Baker // Industrial Design Portfolio
FISHER-PRICE
PACKAGING AND RETAIL
SIMPLE PACKAGING THAT MIMICS THE MONSTERS INC. FACTORY
Adam Baker // Industrial Design Portfolio
BUCKEYE BULLET
GROUP PROJECT // 4 WEEKS APRIL 2015
BUCKEYE BULLET
PROJECT BRIEF // INSPIRATION PROBLEM
The Buckeye Bullet team is seeking a new design for their next model, which they desire to reach 400MPH.
aircraft frogs
GUIDELINES
Consider aerodynamics, but don’t let that fully dictate the design. Explore extreme options to discover new scientific possibilities.
INSPIRATION
birds fish
RESEARCH MAIN CONCERNS • SAFETY // Driver should be seated at
batteries airflow
least 45 degrees upright • DECELERATION // Air brakes increase drag and deceleration capability • AIRFLOW // Reduction of frontal area increases top speed • BATTERIES // Aluminum-Air batteries decrease mass and overall size
FOCUS
Increase stability and deceleration, while reducing mass and maintaining power
safety deceleration
Adam Baker // Industrial Design Portfolio
BUCKEYE BULLET
IDEATION
REFINEMENT
Adam Baker // Industrial Design Portfolio
BUCKEYE BULLET
FINAL
45o SEATING
CENTRAL REAR WHEELS
AIR BRAKES
BATTERY STORAGE
model making process
Adam Baker // Industrial Design Portfolio
PANTHER BIODIESEL TRACK CAR
PERSONAL PROJECT // 1 WEEK DECEMBER 2015
PANTHER BIODIESEL TRACK CAR
PROJECT BRIEF // RESEARCH GUIDELINES
Design an alternative fuel vehicle.
AREAS OF RESEARCH • FUEL SOURCE // Biodiesel fuel is
biodiesel competitive set
unused in almost all forms of racing
• COMPETITIVE SET // Track cars such as the Ariel Atom and KTM Crossbow
• AIRCRAFT TECHNOLOGY • RACING TECHNOLOGY
racing aircraft
IDEATION
KEY FEATURES // • CENTRAL COCKPIT • MID-ENGINED
Adam Baker // Industrial Design Portfolio
PANTHER BIODIESEL TRACK CAR
FINAL
Adam Baker // Industrial Design Portfolio
CAPSTONE
CUNNINGHAM VEHICLES
COMING SOON!
Adam Baker // Industrial Design Portfolio
SKETCHBOOK
Adam Baker // Industrial Design Portfolio
THANK YOU. Thank you for taking the time to look through my portfolio. I hope it gives you some insight into my skillset and design process, though nothing communicates that as well as working side-by-side. I would appreciate any feedback or advice you may have! Adam Baker 1(585)-217-1258 atbaker@cedarville.edu adambakerdesign.weebly.com linkedin.com/in/adamtbaker