4 Unique Features
1)Diverse
2)Quality
(Variety)
3)Choice 4)Gourmet capital
New audience? “Changing demands of consumers looking for new culinary experiences�
Final idea
tag line Use the Bull as the brand vehicle
Across Media
Projection or Vinyl idea potential to go viral
http://www.cowparade.com/
Bull goes on tour
e t s Ta
a m e a v a h H ming r i B of
Google maps?
Backdrops
•Photographic •Green Screen
Talking bull http://www.lifefeelsbetter.co.uk/bullseye
Anthony Gormley Another Place
Transport Network
•Motorway •Railway •High Speed rail link
from London to birmingham
from Birmingham to London
Any Questions?