Strategic Plan 2014-2016

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 The ADAVB Strategic Plan defines the key priority goals and targets for Branch Council, Committees and staff. It recognises that priorities need to shift over time according to the changing needs of the membership and the community. This Strategic Overview has been prepared by Council in the light of the ADAVB Inc. Mission and Constitutional Objectives which are as follows:

MISSION The ADAVB is an association of dentists committed to advancing the art, science and ethics of dentistry, the care of the oral health of all Victorians and the professional lives of its members.” OBJECTIVES “3. (1) The purposes of the Branch are: (a) to encourage the improvement of the oral and general health of the public and to promote the art and science of dentistry to support the provision of safe high quality oral health care for the community; (b) to promote and encourage the observance of fair and honourable practices by persons engaged in the provision of oral health care; (c) to establish, promulgate and encourage, by whatever name, a Code of Ethics for the observance of Members of the Branch in the conduct of their profession; (d) to advise upon, participate in, develop and promote continuing professional development for dentists and other persons engaged in the practice of dentistry; (e) to further and promote the interests and objects of the Australian Dental Association Incorporated and to participate in programmes or activities sponsored or administered by that Association; (f) to advance and safeguard the general and social interests of the dental profession.” Extract: ADAVB Inc. Rules

The ADA is a federation of sovereign organisations which share common purposes, serve a common membership, and have constitutional linkages to ensure continuing alignment. This was formally recognised when an authorisation was granted by the ACCC in 1996, permitting the Branches to require membership of the ADA Inc. as a condition of membership. Adopted by Council on 2 December 2013 Updated: 5 May 2014, 16 June 2014

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016

1. ADMINISTRATION & GOVERNANCE Ensure efficient, relevant administration and good governance

TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

1.1 Increased focus on communications with members, especially in relation to benefits for each segment

1.1.1 Improved engagement with recently registered members

CPD & Training Manager

2014

1.1.2 Increased member awareness of benefits of membership, especially amongst recently registered members

CPD & Training Manager

20142015

1.1.3 Enhaced coordination of Federal and Branch Communications Plans

CEO Communications Managers

20142015

1.1.4 Enhanced coordination with Guild and positive profile for the partnership (see also 1.2.2 below)

CEO Communications Managers

20142015

1.2.1 CPD events and activities expanded to offer more online options

CPD & Training Manager

20142015

1.2.2 Protect PI revenue by educating members about our preferred indemnifiers policies and, when members cannot be covered, explain what this means

CEO CROs Membership Officer Communications Managers

2014

1.2 New nonsubscription revenues secured

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

1.3 Software systems upgraded

1.3.1 Knowledge management software installed and used to replace most physical archiving

KMO IT Consultant

2014

1.4 Branch Governance improved

1.4.1 More specific roles delegated to Executive Committee

Council

2014

1.5 Integrated administration for eviDent Foundation

1.5.1 eviDent services agreement reviewed annually

eviDent Executive Officer CEO

20142016

1.6 Communications with and between members enhanced

1.6.1 Social media used to encourage greater interaction between members on clinical and practice administration issues

Communications Manager (Digital)

20142015

1.6.2 Improve ease of use of ADAVB website

CEO Communications Managers IT Consultant

2014

1.7.1 Investigate ways of improving the membership value proposition for new graduates

CEO Council

20142016

1.7.2 Provide enhanced access to online employment resources and opportunities through website development and inform

CEO Policy and Research Officer

2014

1.7 Support for students and recent graduates increased

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 TARGETS

1.8 Support the establishment of fundraising programs for the eviDent Foundation

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

members about these new resources

IT Consultant Communications Managers

1.8.1 Integrate eviDent fund raising initiatives in the ADAVB calendar and communications schedule

CEO eviDent EO Communications Managers

BY WHEN

SUMMARY OF ACHIEVEMENTS

20142016

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016

2.

(NATIONAL) ORAL HEALTH Improve the Community’s Oral Health

TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

2.1 Educate public on the importance of oral health and how they can contribute to improving their own oral health

2.1.1 Health Promoting Practices established in cooperation with other health professions

CEO Policy & Research Officer Communications Managers CPD & Training Manager

20142015

2.1.2 Develop an electronic resource containing information about erosion such as pH of foods and beverages and recommendations for patients

OHC Communications Managers Policy & Research Officer

20142015

2.1.3 Organise a television media survey of product advertising that will be classified as positive or negative for dental health. Those ads particularly of interest will be those promoting the consumption of products with a high content of sugar and/or acid.

OHC Communications Managers Policy & Research Officer

20142015

2.2.1 Participate as a partner in Quit Victoria’s ‘Smokefree Smiles’ project, which aims to develop and test a new brief smoking cessation intervention framework

Council Policy & Research Officer

2014

2.2 To participate effectively in Oral Health Promotion

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

2.2.2 Dental Health Week activities planned and delivered locally in support of the national campaign

OHC

20142016

2.2.3 Increase the awareness of non-oral health clinicians involved in the management of diabetic patients about complications of diabetes outside their field and the need for cross referral and collaboration

OHC Coord. with eviDent project

2015

OHC Communications Managers

20142015

SUMMARY OF ACHIEVEMENTS

for oral health professionals

2.3 Coordinate 2.3.1 Communications calendar and Facebook oral health publishing schedules aligned and promotion activities with coordinated ADA Inc.

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016

3

DENTAL WORKFORCE, EDUCATION & TRAINING Support appropriate dental workforce

TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

3.1 Enhance support for students and recent graduates

3.1.1 Build a stronger alliance with Guild to provide support to student bodies

CEO CPD & Training Manager

20142015

3.1.2 Maximise participation in the Early Clinical Essentials Program

CPD & Training Manager RG&SC

2014

3.2.1 Analyse HWA workforce data sets to draw out any relevant data on dental workforce/clinical placements to support ADAVB advocacy messages

Policy & Research Officer

2014

3.2.2 Work with Guild to develop profiles of graduating students for prospective employers

CEO RG&SC Communications Managers

20142015

3.2.3 Continue to educate external parties about the dental workforce oversupply and advocate for better utilisation of the current dental workforce i.e. utilise private sector infrastructure and resources to reduce public waiting lists and deliver care.

CEO Policy & Research Officer

20142015

3.2 Controls advocated to address workforce oversupply

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

3.3 Promote work opportunities

3.3.1 Offer ADC graduates an equivalent employer profile to that offered to graduating students – supported by Guild.

CEO Communications Managers RGSC

20142015

3.3.2 Work with public sector agencies to promote work opportunities for members in that sector

CEO Communications Managers RGSC

20142016

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016

4

PROFESSIONAL DEVELOPMENT Encourage continuing professional development of members and their staff

TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

4.1 Professional Development for allied dental personnel facilitated or offered

4.1.1

CPD & Training Manager CPD Unit

2014

4.2 Members assisted to comply with the national CPD code

4.2.1 Online programs offered to assist members unable to attend live events

CPD Unit Communications Managers

2014

4.3 Cultural awareness enhanced

4.3.1 Representations made to the Victorian Department of Health by ADAVB, and ADA Inc requested to make representations to the Commonwealth Department of Health and Ageing regarding the need for resources to be allocated to assist dental practices to develop cultural awareness and sensitivity (in the same manner as is being done with medical practices)

Policy & Research Officer

20142015

4.4 Partnerships strengthened with MDS and LaTrobe

4.4.1 Work with our preferred indemnifiers to ensure students know that theirs is the superior PI policy

CEO Communications Managers Membership Officer

20142016

DA refresher courses held

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

4.5 Increase collaboration with ADAVB Groups

4.5.1 Work with Groups to provide joint CPD programs for members

CPD and Training Manager

20142016

4.6 Seek collaboration with AHPRA to educate members about Codes and Guidleines requirements

4.6.1 Propose a series of video training programs with AHPRA/DBA professional advisors as presenters e.g. dental records, advertising, botox, etc.

CEO Communications Managers CRO/PCs CPD and Training Manager

20142016

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016

5.

DENTAL PRACTICE, SAFETY AND QUALITY Supporting members’ professional endeavours including provision of safe, high quality dental care

TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

5.1 Establish arrangements by which to provide administrative resources to member practices designed to promote continued independent practice and generate economic benefits for members

5.1.1 Compliance audit resources developed for use by and with dental practices

Practice+ Unit

20142015

5.2 Safety and Quality in practice governance arrangements enhanced

5.2.1 Member understanding of their role as clinical leaders in practice governance arrangements promoted

Practice+ Unit

20142015

5.3 Update advice to members on safety and quality issues

5.3.1 Revised edition of SOP prepared and published

Practice+ Unit

2014

5.3.2 Updated Privacy Manual published and distributed free to all members courtesy of Guild sponsorship.

Communications Managers Practice+ Unit CRO/PCs

20142015

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

5.3.3 Member awareness of new obligations under the amended Privacy Act enhanced

Communications Managers Practice+ Unit CRO/PCs

20142015

5.4.1 Green practice audit introduced to Practice+ suite of services

Practice+ Unit

2014/ 15

5.4.2 Green practice tips included in Newsletter and PracAdmin Network resources

Practice+ Unit

2014 2016

5.5 Promote sensible eHealth measures for dentistry

5.5.1 Advice published and CPD programs conducted to assist members in their adoption of required e-Health measures

CEO Practice+ Unit CPD & Training Manager

2014

5.6 Assist members in discouraging dental tourism

5.6.1 Liaise with ADA Inc on the development of patient information resources for use in practices and online

CEO Policy and Research Officer

20142015

5.7 Provide advice and assistance to members to participate in billing reviews and audit processes.

5.7.1 Draft an engagement protocol and seek support from the Third Party Committee

Policy & Research Officer TPC CEO

2014

5.4 Promote dental sustainability

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

5.8 Assist ADA Inc. to develop effective responses to new federal dental schemes

5.8.1 Member information and education activities addressed to minimise risk of procedural breaches leading to defence cases

CEO Communications Managers CRO/PCs

20142015

5.9 Make representations to third party agencies to encourage them to include independent clinical consultants in their structures and processes

5.9.1 Propose to ADA Inc. that they identify dental consultants willing to participate and request meetings with agenda offer

CEO

2014

5.10 Support ADA Inc representations about third party interference in the independence of member relations with their patients

5.10.1 Promote member use of ADA Inc resources

CEO Communications Managers TPC

2014

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016

6.

REPRESENTATION, AFFILIATION & RECOGNITION Promote ADAVB and the dental profession

TARGETS

KEY PERFORMANCE INDICATORS

COMMITTEE / UNIT/ OFFICER

BY WHEN

6.1 Links with other health professions, especially medicine, and pharmacy improved

6.1.1 Joint leadership and seminar programs revised and targeted at two streams – senior officers and emerging leaders

CPD & Training Manager

20142015

6.2 Improved hospital dental services

6.2.1 Alliances with other health professions to enhance hospital dental services

CEO Policy and Research Officer

2014

6.3 As part of CSR responsibilities, members offered opportunities to contribute to fund raising for worthy causes

6.3.1 Pro bono opportunities identified and created

Policy & Research Officer CEO

20142015

6.4 Improved access to General Anaesthetic facilities, especially for children and special needs patients

6.4.1 A communications plan designed to create a more favourable environment for dentists needing access to general anaesthetic facilities in hospitals and day procedures centre

CEO Policy & Research Officer Communications Manager DGAC

20142015

SUMMARY OF ACHIEVEMENTS

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW GOALS FOR 2014-2016 6.5 Links with Victorian Medicare Locals strengthened

6.5.1 Develop and maintain relationships with Victorian Medicare Locals, including sharing information on current dental policy issues and undertaking collaborative activities, for example, CPD programs.

CEO Policy and Research Officer CPD & Training Manager

20142015

6.6 Promote ADAVB and the Dental Profession

6.6.1 Identify opportunities to promote better oral health for Victorians and the goodwill of the dental profession through existing and new partnership arrangements, such as initiatives under the Victorian Oral Health Promotion Plan

CEO 2014Policy and Research 2015 Officer Communications Managers HPP Project Officer HPP Steering Comm.

6.7 Improve support for Affiliates

6.7.1 Consider providing document exchange facilities for Affiliates to store and share information

CEO IT Consultant

20142015

6.7.2 Offer central social media facilities (forums) for affiliates, as for regional Groups

CEO IT Consultant Communications Managers

20142015

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW APPENDIX 1 – ONGOING ACTIVITIES A number of important areas of Branch Operations are not mentioned in the Branch’s Strategic Plan, which is restricted to a set of current and emerging priority areas. The continuing significance of the following areas is recognised however, and various of the Branch’s key day-to day responsibilities and member services are accommodated here, so that the priority attached to the Strategic targets is seen in the context of the other important work that continues to be done by committees and staff. ACTIVITY 1. Administration & Governance Increase recruitment and retention of members Membership changes administered promptly Resource management materials, including Operational and Communication Plans, fully integrated with Strategic Plans Report on administration of achievement of defence targets and on general defence administration Regular discussions held with GIL to enhance systems and protocols Defence administration systems give optimal turnaround on complaint communications to minimise costs and escalation of complaints into claims Member sporting and social events coordinated to enhance the sense of dental community, collegiality and informal member interaction Rapid response to external media enquiries to maintain and enhance ADAVB credibility Branch Rules and By-Laws administered to ensure compliance with appropriate governance practices and relevant legislation, and to reflect current Branch activities Member surveys used to guide Council re enhancements to ADAVB Policies and member services 2. Representation Affiliation & Recognition Representations made to the Dental Board of Australia and other relevant regulators Submissions made as appropriate to reviews and consultative processes conducted by Government agencies Representations made to Government, political parties and Departments External advisory committees supported Liaise with other stakeholders as appropriate Liaise with third parties as appropriate Support affiliates and other dental special interest groups 3. Oral Health Fluoridation resources provided to key organisations Optimal oral health promoted via public campaign activities and publication of key resource

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Australian Dental Association Victorian Branch Inc.

STRATEGIC OVERVIEW materials Improve health consumer awareness 4. Dental Workforce, Education and Training Review and promote a dental workforce that provides optimal oral health care to all sectors of the community Dentists employed in private sector supported Submissions made to Training Authorities regarding competencies of allied dental personnel Participation of public sector dentists promoted Administer Employment Register (include operative auxiliaries, subject to payment of a fee) Victorian Dental Schools supported Representational arrangements for public sector dentists supported Appropriate remuneration and conditions sought for public sector dentists 5. Continuing Professional Development Provide relevant continuing education programs Newsletter and Homepage used to communicate key information to members Library services provided – in cooperation with the National Library service 6. Dental Practice Develop and implement quality assurance processes to improve the quality of patient care Inform Members regarding current issues via eleven editions of Newsletter and Branch Website Practice management resources provided Assistance provided to members in good management of their staff Community Relations and Professional Consulting function Coverage of Members by Guild Insurance Scheme maximised Refer Members to ADA HR Advisory Service for advice and guidance on human resources and industrial relations issues Reliable and timely defence support delivered for members subject to complaints and claims Assistance provided to members in dealing with corporatisation of dental practice Assistance provided to Members in dealing with third party intrusions into patient relationships Support PPF Advisory Committee Benevolent Fund administered for members in need and their dependents Assist Members with compliance issues


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