addictlab.com global creative think tank
TM
SPECIAL DESIGN INDABA PUBLICATION
*
discovering creative talent // we are looking for creative minds, from any possible country or origin, from any possible discipline. We want to discover and accelerate creative talent. We call them labmembers, exhibit their work and publish them on websites and in our books. generating innovation // when bringing those creative minds together, it’s true out of the box thinking. Addictlab has been active since 11 years using crowdsourcing, brainstorming and own idea generating methodologies to generate innovation.
lablexicon. Labmember
Someone who is creative in the real meaning of the word. Doesn’t matter where you are from, what you do. Labmembers can be cooks, working at a bank, designers. We do want you to have an open mind, being able to work together with others. We will try to accelerate your talent.
Labresearcher
Someone close to the Addictlab organisation. Working on dedicated projects for a certain period and/or doing research on certain topics and fields.
labinput.
Labbies
Students taking part in our research. Usually collaboration with schools, but you can register as an individual as well.
Labambassador
Register via addictlab.com or contact a local Labambassador. (check addictlab.com for full list)
1
NEW YORK
Research projects in our lab, as set up by our own Labresearchers, or for a third party: companies, organisations, cities, looking for innovation and new ideas.
Ph
photography
3
Bar-Shay Gili gili@notfromhere.net BROOKLYN United States
5
2
Fa
6 7
ANTWERP
8 9
Silke Fleischer richard0001@gmail.com Antwerp Belgium
13 15
LABAMBASSADOR
3
Ar
fashion
7
Ma
art
8
Ill
materials
16
23
NEW ZEALAND First name Last name E-mail City Country
1
2
LABAMBASSADOR First name Last name E-mail City Country
Labresearch
An organisation or company tapping into our lab structure. We offer inspiration and brainstorming methodologies, but above all deliver ideas that are brand-proof and implementable.
LABAMBASSADOR First name Last name E-mail City Country
Labclient
Someone explaining the Addictlab concept, living in a creative hub or city. An ambassador will try to discover great creative talent, point out people in his surrounding, and basically work with us on certain projects.
24
Pri printing
9
illustration 17
Cw
10
Fi film
18
copywriting
Ad
art direction
An
animation
19
Id
G
grap 20
interior design
li
26
antony nevin antony@percolator.co.nz Wellington New Zealand (Aotearoa)
25 30 31
Fo food
LABAMBASSADOR
26
28
27
Tr CiBr Cr trends
city branding
crafts
JOBURG First name Last name E-mail City Country
11
Marike Hechter marike@addictlab.com Johannesburg South Africa
labresearch.
out of the box brainstorming workshops on eco-design
Pine Cone Light by Michaella Janse Van Vuuren, Jan Van Mol status:
prototype produced
next:
.MGX to produce it in their 2009 BOUQUET collection
brand research womenslab research
contact: look for Michaella Booth E22 at the Design Indaba Expo
creative talent accelerators
29
T
tec
Intangible scapes
Research on Nano technology & more. Collaboration with IMEC. Book is out and can be ordered, with contributions from the MOMA, NY, Design Incubator Centre Singapore, Domus Academy, Milan & many more. input:
labmembers, partners
Business travel
Eco research
Research to come up with solutions & new concepts regarding business travellers. Please fill in the survey on the next page. Project supported by Wall Street Journal Europe. input:
Ideas for a better life, design like you give a damn, and what not. All we know is that with all our brains, we can come up with concepts that can implement sustainable changes and a better world.
labmembers, partners, brainstorming sessions
output: white paper, Book #30
output: Book #29, exhibitions, lectures
input:
labmembers, partners
output:
Book #28, exhibitions, lectures, blogs, commissioned assignements.
Broomlab
Third party research on the next generation of household cleaning tools. Status: 15 concepts presented, 1 to be produced, shop in 2010.
input:
labmembers
output:
confidential concepts. consumer research & further development in progress.
creativity = chemistry St
5
De
styling
Gd
12
phic design
Li
iterature
Te
chnology
Pa paper
21
Ty
typography 30
Br
branding
13
Mu
design
14
music
22
Ca casting
31
Au audio
23
Ag
advertising 32
Ga Na gaming
34
B
io
bio
nano
35
M
ed
medical
6
Ac
architecture 15
Pea
performing arts 24
Ia
interactive art 33
Eco eco
34
T
r
travel
Womenslab
Research dedicated on/for/ by women. Knowledge centre for gender related marketing, platform for great female artists & other creative minds. Opens March 8th. input:
labmembers, partners
output:
dedicated website www.womenslab.org, commissioned assignements.
Branding
Ongoing research. Addictlab’s potential on coherent brand consultancy and innovation. Trend research & brand related idea generation. input:
labmembers, partners
output:
Book #24, exhibitions, lectures, blogs, commissioned assignements
more research on addictlab.com
labbooks.
Š
4
labresearch.
labspace.
Open Lab 3.0 Joburg
A showcase of South African talent, a lab for brainstorming sessions, a platform for discussions, a source of inspiration, a tool for innovation for companies. where: dates: selection: sessions/lectures:
labfriends.
Ad!dict Inspiration books are books with concepts from labmembers, on a specific theme. Check addictlab.com to find all 29 books & magazines printed. The ideal Ad!dict book will have a lot of crossover projects between creative disciplines, and show ideas that are on the very beginning of the creative process.
Surf to Addictlab.com to discover a new publication: LABFILES, a free downloadable magazine showing new people, and new projects in the lab. Register and upload your work, to be featured. >>>>>>>
Addictlab@Design Quarter, Joburg check www.addictlab.com, March-April Want your work to be shown? Register and upload your work Mail info@addictlab.com for a Inspiration Shower
//LabFiles
#01 JAN/FEB/2009
Contact your local Labambassador or mail info@addictlab.com if you represent an organisation, school, etc that would like to collaborate.
PEDESTRIAN POETRY: SOMETHING / 2007 / Photograph by Maja Marx Pigment Print on Cotton Rag / 702 x 532 mm / Painted Zebra Crossing De Villiers and Twist Street, Johannesburg, South Africa Featured in Open The City: Joburg Edition #2 www.openjohannesburg.com
OTC_jan_190209.indd 1
19/2/09 13:49:20
labresearch. BUSINESS TRAVEL
If you would like to help out, here is a survey on business travel. Please answer all questions, and hand over to the Addictlab team. You can also mail at travellab@addictlab.com or fill in the online form : www.addictlab.com>travel research
Age:
............................................................
Male / Female:
............................................................
Type of business: ............................................................ Type of Job:
............................................................
City:
............................................................
Country:
............................................................
Number of business travels per year: ........................... Destination(s):
1. Give us your 5 Likes related to business travel
...........................................................
The WSJE Future Leadership Institute is a Wall Street Journal Europe platform designed to bridge the gap between universities and industry. Building on the Wall Street Journal Europe’s long established Future Leadership Program, the Institute organizes an on-going series of seminars and networking
2. Give us your 5 Dislikes related to business travel
opportunities structured to bring together industry leaders and university students. For more information, contact gert.vanmol@dowjones.com or call +32 478 882 506
3. What ideas do you have that might make the life of a business traveler easier?
THE/FUTURE LEADERSHIP/INSTITUTE/
4. What issues would you like Addictlab to do research on or solve?
5. When we say business travel, which brand(s) come(s) to your mind?
Join Addictlab today*
*
Have ideas? Register on addictlab.com, upload your work, and follow the different projects we are working on.
Need ideas? Companies and organisations can contact us for our different offerings Order your Inspiration Shower© or Creative X-Ray© today. info@addictlab.com // www.addictlab.com