Graphic Design & Art Direction

adrian hassan graphic design & art direction

Creative To encourage foot traffic through The O2 Dome, through an innovative experiential campaign.

Responsibilities Concept Development / Designer Client The O2 (AIG) Execution: Multiple O2 branded vehicles positioned at major train stations around London. Each car was fitted with an interactive LCD display on the roof which served as a scanner for barcodes printed on promotional cards.

Scanning revealed the winners of various prizes which were to be collected at The O2 Dome.

Creative Concept for a new O2 iPhone App. (Early 2010) The app selects relevant ‘O2 Priority’ deals and offers for you based on your proximity to O2 venues, shops and outlets. Offers are targeted to you based on your attribute selection on the O2 Priority website.ertainment venue.

Responsibilities User Interaction Designer Client The O2 (AIG)

Creative To produce various advertising and marketing material to support the launch of The O2 Dome as Europe’s premier purpose-built entertainment venue.

Responsibilities Lead Designer/Art Director designing user experience website/ advertising/branding from concept to execution.

Client The O2 (AIG)

Paper adverts

Original branding & website Creative To deliver a complete fresh rebrand of venuehire.net including: - redesign of the website, incorporating new and advanced site features.

- new advertising concepts and designs - developing a new venuehire.net app - rebrand of email signature, stationary, and other marketing collateral Responsibilities Lead Designer/Art Director designing user experience website/ advertising/branding from concept to execution.

Client Venuehire.net

New branding, email signature, announcement email

looking for a corporate venue?

looking for multiple venue quotations?

experienced event managers for a specialised service

experienced event managers for a specialised service

experienced internal event managers for a specialised service

venuehire.net is an event venue marketplace that is changing the way our clients uncover and book the fantastic venues spaces available in Australia & Asia Pacific. With our online quotation system we will provide you

venuehire.net is an event venue marketplace that is changing the way our clients uncover and book the fantastic venues spaces available in Australia & Asia Pacific. With our online quotation system we will provide you

venuehire.net is an event venue marketplace that is changing the way our clients uncover and book the fantastic venues spaces available in Australia & Asia Pacific. With our online quotation system we will provide you

with a single point-of-contact to: Source great venues – from our 1000+ quality venues Compare quotations – always apples with apples Book the perfect venue – confirm and pay online, not a contract in sight!

Various press ads designed for Venuehire.net

with a single point-of-contact to: Source great venues – from our 1000+ quality venues Compare quotations – always apples with apples Book the perfect venue – confirm and pay online, not a contract in sight!

with a single point-of-contact to: Source great venues – from our 1000+ quality venues Compare quotations – always apples with apples Book the perfect venue – confirm and pay online, not a contract in sight!

venuehire.net app Allowing consumers to search, compare and book venues from anywhere.

Creative To design various marketing material for Pilsner Urquell the world’ s original pilsener.

Role Designer/Art Director Client Pilsner Urquell Execution: Marketing material included promotional vouchers, fact sheets, beer coasters and mini booklets. The gold which is used in the artwork is a very rare mix of two pantones gold and silver, printed at a specialist printers in Germany. The beer and glass pack tothe right of the page was a piece of DM where packages with ice cold beer were delivered to large corporations in the central business district of London.

Marketing booklet

Client: Brief:

Pilsner Urquell To design various marketing material for Pilsner Urquell the world’s original pilsener.

Execution:

Marketing material included promotional vouchers, fact sheets, beer coasters and mini booklets. The gold which is used in the artwork is a very rare mix of two pantones gold and silver, printed at a specialist printers in Germany. The beer and glass pack to the right of the page was a piece of DM where packages with ice cold beer were delivered to large corporations in the central business district of London.

DM Marketing Pack

Creative To rebrand the Littlewoods pools as The New Football Pools, developing a new brand identity for the football fantic communitiy.

Role Designer/Art Director Client The New Football Pools Execution: After several rounds of concepts and developement The New Football Pools logo was chosen. The style manual, website and various games logos were then designed. The Premier 10 games were included in the weekly sports supplement at The Daily Telegraph which boosted revenue for The New Football Pools and increased sales of the paper.

Style guide

Various Online Banners to advertise the games

Creative To raise awareness of the impact of drinking in East Lancashire.

Campaign, for NHS East Lancashire Won two awards for best communication at the MCCA Best Awards – January 2009 Role Designer/Art Director Client NHS East Lancashire Medium Magazine Ad

Press ads designed for “Know when to say when” Campaign NHS East Lancashire ‘Know when to say when’ alcohol abuse campaign, NHS

NHS

for NHS East Lancashire

‘Know when to say when’ alcohol abuse campaign, for NHS East Lancashire

Won two awards for best communication at the MCCA Best Awards – January 2009

Won two awards for best communication at the MCCA Best Awards – January 2009

The Daily Telegraph Duties include overseeing all creative and ad layout design for

Win a ye free da ar's subscri ting ption

Join Kindred Spirits online and win a year's free subscription.

And maybe a friend for life.

To find out more visit telegraph.co.uk/datingoffer Create your profile by midnight, November 22 to enter the draw for five free subscriptions.

Kindredspirits. Find someone amazing.

Creative In house adverts created in multiple sizes to encourage readers to become more involved with Telegraph.co.uk and sign up to pay services for free services such as fantasy games, dating, music downloads, podcasts and competitions Responsibilities Art Direction Illustration Sourcing images Client The Daily Telegraph The Sunday Telegraph Telegraph.co.uk Medium In paper Magazine

his offer is open to new members only aged 18 years and over and living in the UK. Existing subscribers are not eligible for this offer. Create your free profile at www.telegraph.co.uk/datingoffer by midnight, November 22 to enter the draw. Free subscriptions are subject to Kindred Spirits terms and conditions, which can be found at www.dating.telegraph.co.uk. Promoter: Telegraph Media Group Limited, 111 Buckingham Palace Road, London SW1W 0DT

e08_o_stella_Kindred_toothbrush 1

25/11/2009 13:55:15

Everytime this advert apeared in the paper the mobile featured in the ad would be updated with the lastest headlines.

The Daily Telegraph Various brand adverts developed to promote The Daily Telegraph online and mobile services.

Creative In house adverts created in multiple sizes to encourage readers to become more involved with Telegraph.co.uk and sign up to pay services for free services such as fantasy games, dating, music downloads, podcasts and competitions Responsibilities Art Direction Illustration Sourcing images Client The Daily Telegraph The Sunday Telegraph Telegraph.co.uk Medium In paper Magazine

Creative To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Responsibilities Art Direction / Designer Sourcing images Client Inbuilt (Res Group) Medium Website Press Ads

Client: Brief:

Inbuilt (Res Group) To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Execution:

Four different logo concepts developed and above design was chosen for the website and brochure. The brief specified that Client: Execution: Inbuilt (Res each image was required to beGroup) modelled on an item existing in nature.

Brief:

To rebrand an architecture company which specialises in designing genuinely sustainable communities and buildings, fit for people and the planet.

Client:

Inbuilt (Res Group)

Execution:

Four different logo concepts developed and above design was Brief: To rebrand an architecture company chosen for the website and brochure. brief specified that which specialises in designingThe genuinely each image sustainable was required to be modelled on an item existing communities and buildings, in nature. fit for people and the planet.

Four different logo concepts chosen for the website and b each image was required to in nature.

bove design was ef specified that bove was n itemdesign existing ef specified that n item existing

Client: RAF Clothing Company Brief: To design a brochure which featured the new seasons collection modelled by the Underwood brothers (English rugby union stars).

Execution: Photoshoot at Duxford airport near Stansted, London. The timeframe for concept to design was one week and my role was as designer and art director of the photo shoot.

Role: Senior Designer/Art Director

Client: Brief:

RAF Clothing Company To design a brochure which featured

Execution:

Photoshoot at Duxford airport near Stansted, London. The timeframe for concept to design was one week and my role was as designer and art director of the photo shoot.

ndon. The

Client: Big Shotz Brief: Create a new start-up brand that successfuly engages both the trade and 25-44 year old female consumers.

Stategy: Develop a compelling brand name, identity and consumer proposition to communicate Big Shotz’s unique but complex message.

Results: For a small product Big Shotz has attained huge visibility and growing distribution.

Role: Designer