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How to Succeed as a Small Business Owner Michelle Binks has always had an entrepreneurial spirit. A move to a new city provided her a chance to start her own consulting business, building from the experience she received from her employment in large human resource departments. “Starting my company was not a tough decision, it was learning how to maintain and grow my company to where I wanted it to be that I needed help with,” said Binks, president and owner of HR Consulting Solutions Binks was not alone in needing help. The Small Business Administration says 50 percent of all small businesses fail within the first five years. But, according to a Dun and Bradstreet study, 90 percent of successful businesses say they sought out expert help.
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Binks found that help through the Business Accelerator Program, a free program provided by American Family Insurance that uses nationally recognized small business experts to help small business owners succeed. “What’s great about the Business Accelerator Program is the specificity it provides for individual companies,” said Binks. “When starting my business, I didn’t realize the huge importance of sales and marketing, but the Business Accelerator experts worked with me personally and covered these areas in a way that I could apply to my business and make a difference to my bottom line.” To find out more about the Business Accelerator program, visit
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The Business Accelerator program experts offer these tips to help small business owners make those changes to better their business: Target your Audience - It’s tempting to try a little bit of every type of advertising that’s offered to you. But with limited budgets, entrepreneurs end up with a tiny presence in each. Instead, select a few mediums that really reach your target audience and that you can afford to establish a presence in by using frequency and larger visuals. Set Goals - What is your higher purpose for being a small business owner? What matters most to you? Write down
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your answers and keep them close at hand. Share them with your business partners, allies and friends. Remind yourself of them when you pick up the phone, when you face rejection, when you squeeze in another sales call on the way to pick up the kids. Sell Hope First - Many sales professionals make the mistake of getting caught up in trying to sell the features and dimensions of their product first - rather than engaging with the customer around their hopes and dreams, about what they hope to accomplish. It’s important to understand the bigger picture in positioning yourself with a client and in the marketplace.
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Enchiladas
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The weeknight dinner meal can be a challenge...it must taste good, appeal to the family and be easy to prepare. Economical would also be a plus. Sound like a tall order? Not when Salsa Verde Bean Enchiladas are on the menu. Just five ingredients... tortillas, prepared salsa verde, shredded Mexican cheese blend, cumin and canned Southwestern Bean Salad...are all that’s needed for an easy Tex-Mex entrée. The zesty bean salad, straight from the can, has just the right blend of chili powder and spices to provide a hint of heat to the black beans, kidney beans, corn and bell peppers. To make the filling, simply purée one can of the salad, and stir in a second can along with a dash of cumin. Spread onto corn or flour tortillas, roll up, and place in a baking dish. Pour on the salsa, sprinkle with the preshredded cheese blend and bake. How easy is that? Add precooked chopped chicken or cooked ground beef or turkey to the bean filling if you like. Mixed greens and orange segments tossed with a vinaigrette would make a great accompaniment, or assorted favorite fruits would be tasty, too. Southwestern Bean Salad is great to have in the pantry. It’s equally delicious at room temperature or chilled. For a quick accompaniment, serve with grilled meats and poultry, burgers or sandwiches. Use it to top a mixed green salad, or add cooked pasta such as rotini or penne for a quick main dish pasta salad. Or, puree and serve as a zesty bean dip with tortillas.
For other great recipes made with READ salads, visit www.readsalads.com. SALSA VERDE BEAN ENCHILADAS Preparation Time: 20 minutes Baking Time: 40 minutes Standing Time: 10 minutes
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cans (15 ounces each) READ Southwestern Bean Salad 1 teaspoon ground cumin 12 soft corn or flour tortillas (6 to 8 inch diameter) 2 cups prepared salsa verde 1-1/2 cups shredded Mexican cheese blend Optional Toppings: ~ Sour cream ~ Chopped avocado ~ Fresh chopped cilantro ~ Lime wedges
1. Drain 1 can of salad; discard liquid. Place in food processor. Process until pureed but still slightly chunky. 2. In large bowl, stir together pureed salad, second can of salad with liquid, and ground cumin. Spoon mixture evenly down center of tortillas. Roll up and place seam-side down in 13x9-inch baking dish sprayed with nonstick cooking spray. 3. Pour salsa verde evenly over enchiladas. Top with cheese. Cover with foil. Bake at 350°F 30 minutes. Remove foil; continue baking 10 to 15 minutes until beginning to brown around edges. Let stand about 10 minutes before serving with optional toppings, if desired. Makes 6 servings.
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Futoshiki 4x4 - Puzzle 4 of 5 - Hard
Futoshiki
The objective of Futoshiki is to place the numbers 1 to 4 such that each row, and column contains each of the digits 1 to 4. Inequality constraints are initially specified between some of the squares. These must be honoured as the grid is filled out. Houston, TX
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JuL 04, 2011 FAMILY FRIENDL Y suPER shoPPE R
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26 | Volume 1 Issue 7
Dec 13 - Dec © 2010 ADStronom
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Jokes: 1.He blasts off! 2. Because it waves. 3. Space Jam. 4. Because it started to peel.
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170 Heights Blvd. - 77007
713.803.1050
21
© 2010 ADStron
omic.
Dec 13 - Dec
26 | Volume 1 Issue
7
®
GENERAL INFORMATION The City of Houston multi-service centers provide various services to the different communities throughout the City of Houston. An example of these services is child care (day care), senior programs, rental space, etc. Agencies that are housed with in the centers provide services to the community. All of the agencies are not housed within all centers. To schedule an event at a multi-service center, call 832-393-4370.
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