Marketing 2010 – More Effective, More Efficient and More Economical

Marketing 2010 – More Effective, More Efficient and More Economical Xerox Bobby Baker and Leslie Ballou

April 21-22, 2010 ď‚Ť San Antonio, TX 1

marketing in the 70s

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marketing in 2000

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marketing 2009

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marketing 2010 – more effective

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marketing 2010 – more effective

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marketing 2010 – more effective

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marketing 2010 – more effective

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marketing 2010 – more effective

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marketing 2010 – more effective

All-in-One Mailers

• Integrated labels and envelope in one co-planer sheet • Available in 8.5 x 11 and 11 x 17 formats • Multiple die-cut offerings made

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marketing 2010 – more effective

All-in-One Mailers

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marketing 2010 – more effective

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marketing 2010 – more effective

Digital ID Cards

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marketing 2010 – more effective

Digital ID Cards

A Range of Solutions durability and price points

DocuCard® DocuGlossCard™ ValuPeelCard™ ValuPerfCard™

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marketing 2010 – more effective

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how it works (Filemaker Pro, Excel, Access, ACT)

DATA (XMPie)

(InDesign)

LAYOUT

VARIABLE DATA CONSTRUCTION DIGITAL PRINTING (Toner Based Digital Press)

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Marketing 2010 – More Effective, More Efficient and More Economical Xerox Bobby Baker and Leslie Ballou

April 21-22, 2010 ď‚Ť San Antonio, TX 17