FAIR GUIDE & MAP 20¬22 JUNE 2014 HAMPSTEAD HEATH
HELLO & WELCOME FAIR FOUNDER WILL RAMSAY FAIR DIRECTOR THÉRÈSE LANG FAIR MANAGER NATASHA GOODFELLOW GRAPHIC DESIGNER NONI CLAYTON FINANCE ALISON CLARKE TEAM ASSISTANT NOEMI MERCURELLI MANAGEMENT TEAM NICKY WHEELER ROMY WESTWOOD LUCI NOEL JESSICA HALL LAURA PEEBLES STACEY FORSHAW ANNA JAMIESON EMMA MANSELL PRESS & PR CAMRON ADVERTISING THE7STARS PRINTING PENROSE GROUP GROW LONDON SADLER’S HOUSE 180 LOWER RICHMOND ROAD LONDON SW15 1LY GROWLONDON.COM 020 8246 4846 HELLO@GROWLONDON.COM
Wow. I find it exceptionally exciting to welcome you all to the inaugural GROW London, a new, contemporary event that I hope will become a firm fixture on the gardening calendar. When we launched the Affordable Art fair in 1999, we wanted to democratise collecting art and make purchasing original work accessible to the masses. GROW London aims to do similarly, showing that anybody can be enthused about plants and gardens, no matter what your level of knowledge, or how large or small your space. GROW London’s hand-picked range of exhibitors has been curated with this in mind. We’re delighted to present a fantastically diverse mix of unique plants and stylish, innovative garden products, all selected for their quality and design. There’s something for everyone, from those with room for only a pot plant or a window box, to those with acres to play with.
I’m overjoyed GROW London is supporting The Garden Museum this year. Ambitiously, the museum (the only museum in the country dedicated to gardening) is raising funds to create the nation’s first archive of garden design to preserve the legacies of great garden designers and makers, and to celebrate those who have shaped the design and enjoyment of the modern garden. Please show your support and visit their stand at (A7) and watch their iconic archive films in the screening room (B11). The ethos that runs through all our events is about bringing fun and education to everyone, of every age, and GROW London is no exception. I hope you all have an enriching, inspiring, enjoyable day out and find something to take home with you whether a rare plant, a cutting-edge piece of furniture, a hand-forged tool for life or just a few ideas to spark your growing passions. Will Ramsay, Fair Founder
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THE GREENHOUSE GARDEN MUSEUM SCREENING ROOM URBAN ALCHEMY GARDEN DESIGN CONSULTATIONS E7 GROW LONDON HOTHOUSE G5 COMMUNITY GARDEN H6 MY ESCAPE H7 THE GARDENISTA EDIT H8 GARDENS ILLUSTRATED I5 DELIVERY & PORTERAGE
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GREEN OAK FURNITURE SIMPLY ROSES TREEBOX + SENSESCAPE WILDEGOOSE NURSERY NICOLAS MORETON DERRY WATKINS SPECIAL PLANTS REDFIELDS ENGLISH LEADWORKS BEEFAYRE MEADOWGATE NURSERY REEF ONE RACHEL DUCKER THE BOTANIC NURSERY FRANCHI SEEDS OF ITALY BEACHBUM UK BOSKKE
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SNEEBOER JUDY GREEN’S GARDEN STORE BARBED MY MOUILLÈRE ROBEYS TENDERCARE NURSERIES GAZE BURVILL + DAVID HARBER INDIAN GARDEN COMPANY BURFORD GARDEN COMPANY ENCOMPASS FURNITURE SEED PANTRY CAPITAL GARDENS HARDY’S COTTAGE GARDEN PLANTS JULIA CLARKE PLANTAGOGO WELLS & WINTER BLACKSMITH MUNRO CLARKE ASSOCIATES CLAIRE AUSTIN HARDY PLANTS & MAE CROWN GARDEN PRODUCTS DECKCHAIRSTRIPES
HOOKSGREEN HERBS THE SCULPTURE PARK SUNBEAM JACKIE JOHN CULLEN GARDENS THE URBAN BOTANIST BRONZINO NORDECO STYLE UNOPIÙ, MCINNES COOK RAGGED ROSE GARDEN BROCANTE THE OLD SCHOOL CARPENTRY COMPANY J4 THE LADDER ALLOTMENT COMPANY J5 GLENDON PLANT NURSERY J7 MUNTONS TRADITIONAL PLANT SUPPORTS J8 NETHER WALLOP TRADING COMPANY J9 ZELKOVA DESIGN J10 VILLAGGIO VERDE OLIVE TREES J11 THE TRADITIONAL ENGLISH APRON COMPANY I4 I7 I8 I9 I11 I12 I13 I14 J1 J2 J3
This is how we grow! laithwaites.co.uk
THE GARDEN CITY At the other, hundreds of creative community gardening schemes, not to mention the many plant-stuffed window boxes, balconies, and front gardens that catch the eye. Why? People of every age and background are discovering the timeless and simple satisfaction of nurturing plants.
London is a city of gardens, even in the most unexpected places, says Tom Moggach
This simple process is the perfect antidote to city life – an easy way to unwind, decompress and reconnect with the beauty of the natural world.
Gardening in the city – gardening anywhere, in fact – can have its tiresome moments.
I should know. Despite being only a recent convert, these days I earn my living teaching people how to grow food and run a small urban farm in my local school, Rhyl Primary in Camden.
Plants die, crops fail. It can be hard to find the time. Yet gardening remains highly addictive and extremely good for the soul. Right now, London is fizzing with horticulture. At one end of the spectrum, there are stellar projects like the Garden Bridge and Andy Sturgeon’s ‘lost river park’, planned for the redeveloped Earls Court area.
Image courtesy of theediblebusstop.org
Yesterday, for example, I hand picked 4.25 kilos of slugs and snails from a community garden: two frothing plastic bags of oozy molluscs to release later in wasteland nearby.
I learnt the basics quickly and never looked back. Our pupils grew £600 of salad last year to sell to a local café and we have grown specialist Japanese herbs for sushi restaurants and coriander for parents to take home. But apart from the attraction of earning a few extra quid or of growing your own
free fruit and veg, gardening has many more glorious spin-off benefits, too. For many, it’s about adding a splash of colour to their daily lives. Gardening can also be therapeutic, a great form of exercise, and even an opportunity to explore your neighbourhood and make new friends. Walk or cycle, as I do, around London, and you’ll find inspiration around every street corner. Guerrilla gardeners are creating edible bus stops, pimping pavements and planting up neglected corners of the metropolis. My favourite is a tiny patch of flowers right by the kerb of Old Street roundabout. Roof gardens are flourishing above offices, hotels and restaurants, offering precious respite from a working day. Down in King’s Cross, a friend has built a secret garden at the back of his muesli factory and local teenagers sow sweet peas outside. Orchards are popping up in housing estates, schools and parks, while urban growers sell top-grade crops from patchwork farms in parks, churches and front gardens.
And quietly, below the radar, thousands of Londoners are transforming this city one plant at a time. So get growing - it’s well worth the (occasional) bother! Tom Moggach is an urban gardener, food writer and teacher. His book The Urban Kitchen Gardener: Growing & Cooking in the City is published by Kyle Books, £16.99. Hear his talk, Irresistible Edibles for Small Spaces in the Talks Theatre at 3.30pm on Sunday cityleaf.co.uk | tom-moggach.com | outdoorclassrooms.wordpress.com
GET INVOLVED • Check out the Project Dirt website for up-to-date listings of workshops, events and opportunities to volunteer and get stuck in. projectdirt.com • Harvest Mob is a network run by Capital Growth, matchmaking volunteers with food growing spaces. capitalgrowth.org/harvestmob • Feeling fruity? The Urban Orchard Project often runs tree planting days around the capital. theurbanorchardproject.org • Two essential websites for fledgling guerrilla gardeners: theediblebusstop.org guerrillagardening.org
BLACK IS THE NEW GREEN Kendra Wilson reports on the most seductive trend to hit your gardens this year
Kendra Wilson
Spotted this spring: black backdrops in the garden. The editors at Gardenista and sister site Remodelista are keen on black. Black fences, black-stained raised beds, and black planters are a perfect foil for green leaves and bright blooms. Black may not seem very Californian (Gardenista’s headquarters are in San Francisco) but the climate is rather British there, and a restorative dose of black is always welcome. In the UK, loud, manufactured colours make us wince; an unfortunate reminder that we are not in the Mediterranean. Black needs a cool light: we can do that. In a garden, against a black backdrop, flowers can be any colour they like. Everything looks good. Even the hubbub of a cottage garden turns into something more
thoughtful in this context. Black tubs and oversized planters bring instant elegance; a collection of smaller pots will look more cohesive if they are one strong (but not loud) colour. The sombre green of yew has traditionally been the backdrop to complement our perennials in the Jekyll-esque double border. Its darkness was the perfect foil for waves of colour. Times have changed however and few of us have the inclination, or the staff, for double borders. We don’t all have yew hedges, but many of us have fences. Don’t just cover them in orangeybrown creosote. It’s hideous. Gardening should not be about conventional wisdom and doing what the neighbours do. And yet it so often is. Would you have an orangey-brown bedside table? No, a calming black one, most probably. Auricula theatres, those strangely effective Victorian treasure houses, were black inside, the better to show off the colour variants of the petals. Their terracotta pots were flattered as well. At the traditional village show, vegetables and lupins are lined up against black. This brings drama to an already tensely competitive atmosphere.
T H E D E TA I L S ARE NOT T H E D E T A I L S. THEY MAKE T H E D E S I G N.
Take note from old buildings. Traditional wooden fishermen’s huts along the southeast coast of England were weather-proofed with tar, with barns further inland stained black. The vernacular of farm buildings appeals to latter-day farm dwellers, who are not always farmers themselves. A black barn is a gift and it would be criminal to not plant something green and twining against this darkest of weather boarding. Just don’t smother it: you are not trying to hide anything. Black can be painted, creosoted, charred. Andrew Wilson and Gavin McWilliam rolled out the ‘Chelsea Char’ last month for their Cloudy Bay garden at the Chelsea Flower Show. Foxgloves
CHARLES EAMES
Beside the grassy green hill of the No Man’s Land garden was a crater-turned-pond, fringed with rounded foliage and purple irises. The water appeared to be deep, plunging, bottomless: in other words, black. A gentle reminder: your pond, reflective pool, or swimming pool needs to be black too. Kendra Wilson is the UK correspondent for Gardenista Don’t miss the The Gardenista edit of GROW London 2014 in stand H7. The Gardenista editors have cast their gimlet eye over the hundreds of fabulous products on show at GROW London, and selected the pieces they would love to own. If you see something you like, we recommend you buy it quick before it sells out!
P R O DU CT: DA LA BY DED O N
Nicole Franzen
spiralled away against narrow verticals of rough black, an allusion to the charred oak taste of Pinot Noir. Just across Main Avenue, Charlotte Rowe showed us ‘Bunker Black’, the smooth dark wall with its occasional gun slits making a reference to the bunkers of the Somme. The calm steadiness of this backdrop blocked out the chaos of the catering pavilion behind and enclosed an unusually quiet, contemplative space.
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Gardens are by their nature ephemeral – all the more reason to document them, says Christopher Woodward
A GROWING LEGACY
Jerry Harpur
We take for granted what we see in our gardens: patios, dining tables, exotic plants and plastic plant containers. And we’re so used to seeing gardening programmes on TV, gardening magazines on racks and gardening books in the bestseller lists that it’s sometimes hard to remember that 50 years ago none of this would have been a familiar sight. The past half century has seen huge changes in our enjoyment and interest in the garden. People all over the country have embraced their gardens as an extension of their house, and the rise of garden visiting and the arrival of the garden centre has made us, truly, into a ‘nation of gardeners’.
Beth Chatto’s Garden Overleaf, Tom Stuart-Smith’s Barn Garden
The Garden Museum, based in a medieval church next to Lambeth Palace, is inspired by the legacy of John Tradescant – gardener, scholar and collector in the 17th century. As part of a development project to extend the galleries and build new space for education and community use, the Garden Museum is setting up the country’s first archive of garden design. The word ‘archive’ can conjure up images of dusty old books and libraries,
Andrew Lawson
‘ This archive is about legacies – about preserving, for our children and their children, the memories of people and gardens that have inspired us, taught us, changed the way we think ’ but this archive is about legacies – about preserving, for our children and their children, the memories of people and gardens that have inspired us, taught us, changed the way we think, and that we love. Artists’ drawings and records are held by the Tate or V&A; those of architects by RIBA, and those of writers by the British Library. But there is nowhere to keep the records of gardens and their makers. The need for a garden archive is urgent as living, planted masterpieces are by their nature ephemeral. They can change dramatically within just weeks of the maker or owner’s departure or death. Our archive will protect these records, whilst giving a unique glimpse into the creative process, ideas and friendships upon which great gardens are based. It will also be a living archive; we are commissioning films of makers in their gardens – so far Beth Chatto,
John Brookes, Penelope Hobhouse and Joy Larkcom. From the Eden Project to the 1970s social housing on London’s Alexandra Road Estate; from stately homes to back gardens and allotments; from Vita Sackville-West to Alan Titchmarsh, the archive will record what is important to each one of us. Through blogs, journals, photos, plans, drawings, sketches, letters, plant lists and more, we hope to piece together a picture of why gardens matter to so many people. Christopher Woodward is Director of the Garden Museum To find out more, come and see us on stand A7. And to view one of our films, visit the screening room on stand B11. gardenmuseum.org.uk
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TALKS, TOURS & WORKSHOPS Learn how to bring out the best in your garden and pick up pots of wisdom from some of the country’s best growers in our fun-packed programme
FRIDAY 20 JUNE THE GARDEN MEDICINE CHEST The Nursery Workshop, 11am Whether you have a window box or acres to play with, medical herbalist Kim Walker will show you how to concoct some simple home remedies using easily grown, common herbs. BRINGING THE OUTSIDE IN Talks Theatre, 11.30am For those with no outdoor garden space, acclaimed floral designer Shane Connolly will demonstrate how you can create beautiful natural worlds in your home. PAINTING WITH PLANTS Talks Theatre, 1.30pm Chris Beardshaw, award-winning garden designer and presenter, will discuss the secrets of planting with an artist’s eye. SEED SOWING WORKSHOP The Nursery Workshop, 2pm Paolo Arrigo of Seeds of Italy leads a practical workshop showing you which
SATURDAY 21 JUNE varieties of vegetable you can plant now for a tasty autumn/winter harvest.
A TASTE OF THE UNEXPECTED Talks Theatre, 11.30am
RIGHT PLANT, RIGHT PLACE Meet at The Greenhouse, 2pm
Otter Farm’s Mark Diacono reveals the surprising and extensive range of fruit and veg that can be grown in the UK.
Join our resident gardener Mark on a tour of GROW to help you find the perfect plant for your plot, whether it’s hot, dry, shady or small!
PLANTS FOR THE NOVICE Talks Theatre, 1.30pm
GARDEN TRENDS Talks Theatre, 2.30pm
Garden and landscape designer, writer and television presenter, the multitalented James Alexander-Sinclair helps get new gardeners started.
Leading gardens blog Gardenista is the go-to for all that’s hot in the gardening world. So don’t miss contributing editor Christine Chang Hanway’s report on this year’s newest trends. GARDENERS’ QUESTIONS PANEL Talks Theatre, 3.30pm Puzzled by your peonies? Disappointed by your dahlias? Share your queries with our panel of experts chaired by the Evening Standard’s Homes & Property gardening editor Pattie Barron. Designer Matthew Wilson, urban gardener Tom Moggach and plantswoman Derry Watkins will be on hand with solutions and advice. GARDEN PROBLEMS: SOLVED! The Nursery Workshop, 4pm Let the YoungHort team cure you of the top five gardening faux-pas, from improper planting to under-watering and over-fertilising.
RIGHT PLANT, RIGHT PLACE Meet at The Greenhouse, 2pm Join our resident gardener Mark on a tour of GROW to help you find the perfect plant for your plot, whether it’s hot, dry, shady or small! DESIGN PROBLEMS OF A LONDON GARDEN Talks Theatre, 2.30pm London can be a bit of a squeeze at times, especially if you’re attempting to nurture a blooming garden as well! Channel 4’s ‘Landscape Man’ and MD of Clifton Nurseries, Matthew Wilson talks us through some common design problems and some novel solutions.
GETTING YOUR COMMUNITY GROWING Talks Theatre, 3.30pm North Londoner Naomi Schillinger, author of Veg Street, offers some sage advice on how to encourage growing within your local community. GARDEN DESIGN CONSULTATIONS Stand E6, all day Need some advice on planting combinations for a tricky spot? Or are you looking for ideas for a complete transformation of your garden? Then our free garden design consultations, run by the Society of Garden Designers, are for you! Simply visit stand E6 and put your name down for a private 20 minute consultation with a professional member of the Society of Garden Designers.
CHILDREN’S ACTIVITIES The Nursery Workshop, Sat: 11 – 11.45; 12.15 – 1; 2 – 2.45; 3 – 3.45 Dawn Isaac, horticulture advisor to the award-winning Cbeebies show, Mr Bloom’s Nursery, will be running hands-on workshops for children which will include sowing, making and crafting things for the garden. Children must be accompanied.
KIDS’ ACTIVITIES PAGE
SUNDAY 22 JUNE URBAN BEEKEEPING Talks Theatre, 11.30pm If you dream of keeping bees, even in the city, Steve Benbow of The London Honey Company shows you how. HERBS OF THE HEATH WALK Info desk, 12pm Discover the different medicinal plants flourishing on the heath on a short walk with medical herbalist Kim Walker, as she discusses their uses, folklore and modern day applications. GARDENING WITH THE PLANET Talks Theatre, 1.30pm Val Bourne discusses natural gardening and how to cope with pests and predators without resorting to chemicals. RIGHT PLANT, RIGHT PLACE Meet at The Greenhouse, 2pm Join our resident gardener Mark on a tour of GROW to help you find the perfect plant for your plot, whether it’s hot, dry, shady or small! GROWING YOUR OWN CUT FLOWERS Talks Theatre, 2.30pm Petersham Nursuries’ Thomas Broom will explain which flowers and herbs to plant in order to achieve blooming summer borders before demonstrating how to create a sumptuous homegrown floral arrangement.
IRRESISTIBLE EDIBLES FOR SMALL SPACES Talks Theatre, 3.30pm
have a go at completing the activites and colouring in this page
Food writer Tom Moggach introduces some unusual, yet simple-to-grow plants ideally suited to the city gardener with limited space. ALLOTMENT DISCOVERY TOURS Meet at Info Desk, 2pm and 3.30pm On these fun walking tours, a heath ranger will lead you on a 20 minute nature trail to the Fitzroy Park Allotments on Hampstead Heath, where Mick Rand of the Fitzroy Park Allotment Association will show you around the plots.
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GARDEN DESIGN CONSULTATIONS Stand E6, all day Enjoy a private 20 minute consultation with a professional member of the Society of Garden Designers. Simply visit their stand and put your name down.
CHILDREN’S ACTIVITIES The Nursery Workshop, 11 – 11.45; 12.15 – 1; 2 – 2.45; 3 – 3.45 Dawn Isaac, horticulture advisor to the award-winning Cbeebies show, Mr Bloom’s Nursery, will be running hands-on workshops for children which will include sowing, making and crafting things for the garden. Children must be accompanied.
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Visit the National Trust’s two amazing Hampstead properties – 2 Willow Road and Fenton House – both just a short walk away from GROW London. For more info see nationaltrust.org.uk/London or follow @NTlovesLondon
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WHAT’S GROWING ON… GROW London is all about inspiration, so we have lots of exciting things to keep your creative synapses firing as you walk around the fair. Here are just a few to look out for: GROW LONDON HOTHOUSE Visit the Hothouse to discover and buy some of the latest and most innovative garden design products around today, from furniture and fountains to tools and planters. Featured companies include: Qui est Paul?, Laorus, Bellila, Hurbz, Internoitaliano, Geoffrey Fisher Design, Kabloom, 16 Mobilier and Bulbo, many of them showing products never before exhibited in the UK. Find the Hothouse on stand E7.
Rock Garden, Qui est Paul?
MY ESCAPE & URBAN ALCHEMY Plants as you’ve never seen them before! Take a peek inside this otherworldly shed (stand H6), designed and planted by Ian Drummond, Creative Director at Indoor Garden Design (indoorgardendesign.com). Ian has also worked with exhibitor The Urban Botanist to create ‘Urban Alchemy’ a beautiful terrarium installation (D8), proving once and for all that you don’t need a garden to have a garden.
THE PLANT HUNTER’S PARADISE Jasmine, camellias, daphne. All common in our gardens today, but do you know where they come from or the extraordinary journeys that were undertaken to bring them here? Working with real-life plant hunters Sue and Bleddyn Wynn-Jones of Crûg Farm Plants, and Derry Watkins of Special Plants, renowned floral designer Shane Connolly has taken inspiration from the generations of intrepid adventurers who have shaped our gardens, to create this very special feature in the entrance pavilion.
FEATURE AREAS A big thanks to the creators of our four stunning and very different feature areas. These comprise Clifton Nurseries’ beautiful, Mediterraneaninspired garden ‘A midsummer daydream’ (Feature 1), designed by Matthew Wilson. The Modern Garden Company and designer Tom Hoblyn have collaborated on their ‘Urban Living’ garden (Feature 3), an organic, understated design for a minimalist city garden, replete with hazel trees under-planted with mosses and ferns. Burford Garden Company’s ‘Burford Comes to Town’ feature conjures the store’s eclectic wares with exotic finds and plants from France, Morocco and Italy (Feature 2). And don’t miss ‘Out of the Woods’ (Feature 4), courtesy of Barcham Trees, where willow worker Peter Dibble and Dave Seabourne of Green Man Woodcrafts will be demonstrating their crafts and the beauty of natural woods.
Peter Dibble at work
THE COMMUNITY GARDEN A chance to chat to local community groups and social enterprises to find out how you can get involved in all things green-fingered. Stand G5.
GARDEN MUSEUM Don’t forget to drop by stand A7 to find out more about GROW London’s chosen charity, The Garden Museum. Based in Lambeth, South London, it is the only museum in the UK dedicated to gardens and gardening. They will be presenting an exhibition, ‘The Ten Moments which changed Gardening History’, and raising money to create the nation’s first archive of garden design. A screening room (stand B11) will also be showing a selection of specially commissioned films on key gardeners including Penelope Hobhouse, Beth Chatto, John Brookes and Joy Larkcom, pictured below on her travels.
GARDEN CONFESSIONS GROW London’s resident agony uncle, Mark Gardner, Head Gardener at Bughtrig House in the Borders will be on hand in his greenhouse on stand A4 throughout the fair to listen to your gardening woes and to offer advice on how to get the best out of your plants no matter what your level of horticultural know-how.
POP-UP GARDEN Pause for a while in our beautiful pop-up garden outside the show, designed and planted by rising star Noemi Mercurelli (mercurellis.blogspot.co.uk), using plants from Tendercare Nurseries. A winner of the KLC Great Dixter Award for Horticulture and shortlisted for the RHS Young Designer of the Year competition, Noemi has worked with exhibitors to create this stunning microcosm of GROW, replete with vibrant hues, bold shapes and a lively, very contemporary, mix of perennials, grasses and cottage garden favourites.
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Consultation ~ Planning ~ Design We specialise in giving the right advice on the correct selection of plants for screening and to enhance borders for your garden projects. Our talented horticultural experts will be delighted to visit your garden to focus on your needs, then welcome you on a personalised visit to Tendercare’s 18 acre nursery in Denham, Middlesex to show you their recommendations. You will be amazed at our extensive range of mature plants available and utilising our expertise to blend into modern, traditional and classic garden schemes. Tendercare offer a complete service from garden advice, delivery, planting and irrigation systems. Our introductory visit is tailored to your requirements and includes an hour’s consultation. For £145.00*, one our award-winning experts will assist ‘from concept to completion’ using mature plants to increase your privacy, optimise your enjoyment of the garden, as well as enhancing your home. (£200.00 for London postcodes) *exclusive of VAT.
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Shane Connolly and his dedicated team have been creating beautiful floral arrangements and event design services for weddings and special occasions in the UK and worldwide for over 20 years. We are known for our original, elegant, sustainable work and absolute discretion. Though we do not provide details of previous events, we are happy to discuss new projects and give examples of our work.
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