Sales offering 2017- Daytonaudio

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Sales offering



On-site activation The Red Bull Global Rallycross Championship is the ideal event to interact with consumers and action sports enthusiasts that comprise a significant portion of our fans. Condensed venues in major markets with ideal viewpoints and festival environments. Open-access paddock providing activation opportunity with up-close fan engagement as they interact with stars and cars. Showcase for products and services allowing consumers to connect directly.

+10,000

Spectators per race

585K

Broadcast average viewrship

per race

14

Million

downloads on NBC Extra

70%

Millenials

On-site attendance (18 - 34 years)


2nd

Highest rated

motorsport in US (TV Audience)


Brand Exposure The partners who support us have access to a wide range of benefits. From paddock and trackside hospitality to brand exposure packages available for prospective sponsors.

Paddock and trackside Exposure

Brand exposure on the race car

Television Exposure

Access to ofďŹ cial driver media

Prices and costs will be determined according to each sponsor.


Paddock and trackside Brand exposure and sponsor experience in the paddock and trackside include:

Hospitality VIP hospitality experience Sponsor branded canopies and flags (lowercase canopies) Preferred tickets for the season Parking Passes for the season VIP Area Credentials

Trackside Track Signage (3’ x 200’) Flags (2’ x 8’) Super Signs (5’ x 20’)

Exhibitor / Vendor Exhibitor Space (10’ x 10’) Sponsor branded space

Event Sponsor


Brand exposure Alejandro Fernandez - Car #126 Hood

(One position)

Top / Roof (One position)

Side doors (Two positions)

Fender

(Two positions)

Broadside bumpers (Two positions)

Sides spoiler (One position)

Rear door (One positions)

Center bumpers

- Front - Rear (Two positions)

The design does not correspond to the final design for the 2017 season. It’s only an example.

C


Brand exposure Alejandro Fernandez - Hauler

The design does not correspond to the final design for the 2017 season. It’s only an example.


Media exposure • Video content pushed through all digital/social platforms

• Commercial spots can be purchased at preferred rate

• Feature pieces and stories about the series, drivers, and partners

• Race weekend photos and video highlights

• Live broadcast of main event featured on NBC and Redbull.tv

• Driver blogs

• Interviews with podium drivers

• Part of in-market media advances

• Storylines to highlight driver personalities

• Pitched to local radio, print, and television outlets



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