Glasafe Brand Manual

Page 1

Glasafe Brand Manual 2023

Who are we? Our Meaning Our Motive Our Story What we do? Our Emotional Appeal Value Proposition Brand Offerings Target Audience Brand Archetype Brand Positioning What we stand for? Our Purpose Our Beliefs Our Promise Our Mission Our Vision Our Value System Our Ambition How we speak?

Discovering

Our Tone of Voice Our Tagline Communication Basics Guidance for Social Media Guidance for Website Rules for Packaging How we look? Glasafe Logo Brand Colours Brand Typography Graphic Assets Brand Imagery

/Brand Manual 2023

1


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.