New Visual Language issue 2

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NEW VISUAL LANGUAGE ISSUE 2 March 2014

Y T I S O I R

T E N

U C F O

I B A

IC

R ST

T E E

R G

H AP

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T C A F I

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H T R A

T R A

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E C A F E P Y


This magazine is about my projects which I have done through the year. You will find Street graphic project, where I was working with After Effects and produced short anti advertising movie. Also you will find Cabinet of curiosity project, where I made small version of Lithuanian house, which represents my country culture and traditions. Nevertheless you will find Earth Artifact project, which is about University of Huudersfield. I am very proud of my university, so I created a poster about it. I used images, logos - simple visual language, which you should understand without text. And you will find typeface ,which I created and experiments during the project.


STREET GRAPHIC / CABINET OF CURIOSITY / EARTH ARTIFACT / TYPEFACE


STREET GREPHIC

For this project I created a short movie, which is called “Feel free to think on your own”. Inspired from anti advertising agencies and Ben Vautier I decided to make my anti advertising project. I took pictures in the Huddersfield Town Centre – (place where you can find the most adverts) – and I edited them with Photoshop. My aim is to show how city would look without any commercial.



CABINET OF CURIOSITY

For this project I decided to make small Lithuanian house, which represents my country traditions, culture, and famous artists. Also I wanted to show contrast be-

tween homeland and England, so I bought English house and changed every single detail. During the project I noticed that Lithuania and English has many differences. By the

way it is not just Lithuanian house. Every detail has story and meaning. House color, string art on the wall, M.K. Ciurlionis paintings, cross, oat roof‌ everything has its own story.



EARTH ARTIFACT

This project was the most difficult for me. First of all I wanted to make map with popular objects, which are worthy to see in the world. However there are many books already published about that. Earth artifact is very wide theme, so I had to think what is important for me and what I want to tell about Earth. I decided to make project

about my university. I made a poster and I tried to use simple visual language, which is understandable to everyone. I made pictures of Huddersfield University, I chose some from festivals and I put logos: placement/jobs, best coffee, active students (student union), successful students, university radio, achievements in sports.



TYPEFACE

This project I enjoyed the most. Using given images I created 3 different type faces. For the first type face I mostly looked at shadows, that is why I drew it with pencils. For the second one I looked at colours

and curves. All colours which I used for my font are based on picture. Third picture looks very constructive so I used straight lines and stripes for my typeface. However my font doesn’t look fin-

ished, that’s why I started look at proportions. Using grids I tried to keep proportions and to make it look better. After that I transcribed my typeface to illustrator and I made digital version.






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