National Support Team AIESEC in Lebanon
Dear applicant I would like to welcome you among the new generation of AIESEC in Lebanon that will establish this Entity as a leader and put it on a higher position, an innovative generation that will set the place for the development of this organisation , a generation that believes in the impact and the relevance of AIESEC in the development of our youth and community as well. By applying you will go through a huge journey of self discovery and self development , we are designing your experience to help you grow and learn so take full advantage of it to go further than your limits say you can go. I invite you to be part of the ambition , I invite you to be part of this team , I invite you to be part of this dream and have active role in making it real. UNITED we fulfil our promises to our customers and deliver more valuable development experience , which brings a shift in our community mindset.
Application Process. Application Form: • All questions (General & Specific) must be answered in English. • All application forms should be sent to Lebanon@aiesec.net • Send all applications in PDF format only! Name sent files and Subject of sent email like: “Name_Surname_Position” (i.e. “Mekki_BenFaiza_GraphicDesigner”) Deadline: Sunday August 07, 2016 For further details, kindly approach MC members.
Application Process. 7th of August Deadline for submitting application forms
8th - 9th - 10th of August
11th of August
Interviews
Announcement
NST Structure
NST Structure. MCP NST Finance Coach
MCVP OGX & MKT
MCVP ER
NST B2C Social Media & Content Manager.
NST Press & Media Manager
NST Graphic Designer.
NST Third Sector & Alumni Manager
NST Photographer/ Videographer
NST Sales & Account Manager for Companies
NST Global Volunteer Manager
NST Sales & Account Manager for Companies
MC BD Manager NST Sales & Account Manager for Startups
NST Fin Coach. MCP NST Fin Coach
Accountable to MCP
NST Fin Coach.
Time Required:
10
Hours per week
Role: Responsible for the education and coaching of LCVP Finances or Finance Responsibles Main Responsibilities: 1. Coordinate with the MCP regarding finance strategies for the year and give inputs on the finance plan. 2. Deliver financial education for LCVP Fin and/or Finance Responsibles in the LC 3. Create financial tools and tracking systems to help LCs better manage their cashflow and financial transparency 4. Facilitate sessions during Finance summits/National Conferences 5. Synergize with the MCP and exchange functions to ensure the sustainability of LC operations
Benefits/Learnings: Strategic Thinking, facilitation skills, coaching skills, tracking skills
Key Performance Indicators: # LCs with budget plans % Budget versus Actual in LCs Measure of Success: Sustainability of Operations Requirements: Previous Experience: Finance Management (either inside or outside of AIESEC) AIESEC Knowledge: Exchange Processes, our Business Model Specific Skills: Budgeting, cash flow tracking, excel
NST MKT. MCVP OGX & MKT B2C Social Media & Content Manager.
Global Volunteer Manager
Graphic Designer.
Photographer/ Videographer
B2C Social Media & Content Manager. Main Responsibilities: 1. Develop social media strategies for Instagram and Facebook. 2. Research content aligned to the organization’s values and create a content calendar. 3. Manage local reality-specific posts via requests from LCs to increase local relevance posts. 4. Ensure national brand and campaign alignment. 5. Create a community by answering customers’ messages and comments. 6. Provide monthly reports on analytics for the MC and LC of social media activities.
Benefits/Learnings: . Proficiency in social media analytics and strategy development. . Knowledge of Google analytics. . Constant contact with LCs and MC. . Virtual communication. . Community management. Hours per week
Accountable to MC VP OGX & MKT Time Required:
10 Key Performance Indicators: % of sign up clicks from social media accounts % of leads from social media # of engagements by LC reality # likes on Facebook and Instagram % growth on social media engagement % of locally tailored posts
Requirements: Previous Experience: Marketing/B2C experience (preferred) AIESEC Knowledge: AIESEC Brand Toolkit Specific Skills: Budgeting, cash flow tracking, excel
Hours per week
Accountable to MC VP OGX & MKT
Graphic Designer. Main Responsibilities: 1. Create a wide range of content/images/templates for social media pages, LCs, campaigns and more. 2. Create editable template versions of designs available to LCs for easy plenary use. 3. Work closely with Social Media & Content. 4. Manager and Photographer/Videographer to develop content.
Time Required:
10 Key Performance Indicators: # of designs made on a regular basis % of LCs using national materials % of contribution to social media posts Requirements: Previous Experience: Graphic design or template design AIESEC Knowledge: AIESEC Brand Toolkit
Benefits/Learnings: . Portfolio building . Design practice and education
Specific Skills: Open to internationals Skills in and access to Adobe Illustrator and Photoshop Ability to work independently Strong understanding of branding guidelines
Hours per week
Photographer/ Videographer. Main Responsibilities: 1. Attending national and local conferences, events, summits, OPS, PEDS, IPS, and more, to take photos and videos. 2. Contribute to the content strategy by creating, filming and editing videos.
Accountable to MC VP OGX & MKT Time Required:
6-8 Key Performance Indicators: # of photos used for national materials # of high quality content created % online engagement with videos
Requirements: Previous Experience: Video editing and recording AIESEC Knowledge: AIESEC Brand Toolkit Benefits/Learnings: . LC realities . Discount for AIESEC Lebanon national conferences . Portfolio building
Specific Skills: Access of ownership of high quality camera Photography and videography skills Skills in video editing is referred Photoshop skills Preference given to Lebanese nationals
Hours per week
Global Volunteer Manager Main Responsibilities: 1. Execution and servicing of partnerships and cooperations 2. Create and maintain partnership tools 3. Deliver matching trainings, create and manage matching tools 4. Apply process optimization focused on the match phase with the network 5. Correspond with embassies and host MCs/LCs to tackle unforeseen events (firefighting) 6. Keep in contact with entity partners to ensure partnership delivery 7. Track LCs interactions with partners and new markets 8. Interview with the project managers 9. Promotion of Partner Opportunities 10. Identify potential new partnerships Final responsible to position AIESEC Lebanon globally in Ogcdp Benefits/Learnings: . Tracking skills . Strategic thinking . Project management . International Relations
Accountable to MC VP OGX & MKT Time Required:
10
Hours per week
Key Performance Indicators: Delivery of partnerships based on #RE # of new partnerships % growth with partners in #RE # of approvals per country partners
Requirements: Previous Experience: OGX background (preferred) AIESEC Knowledge: XPPs knowledge EXPA/OP knowledge Costumer Flow Global Volunteer functional knowledge Specific Skills: Basic computer skills Good communication skills in English Planning and tracking
MCVP ER Press & Media Manager
Third Sector & Alumni Manager
NST Sales & Account Manager for Companies
NST Sales & Account Manager for Companies
Press & Media Manager.
Role: Responsible to prepare the strategy for positioning AIESEC and its programs in written and non-written press to engage our stakeholders. This person will be responsible for managing media and press presence in order to position our brand and our programs.
Main Responsibilities: 1. Establish a strategic work plan of written and non-written press for positioning AIESEC Lebanon. 2. Creating content for the media and press in which AIESEC can appear. 3. Make the agenda for media and press appearances 4. Establish media alliances to improve the positioning of the AIESEC brand. Hours per week
Accountable to MC VP ER Time Required:
20
Key Performance Indicators: . # approaching & meeting strategies for building relationships . # content created . # appearances in media and press . # alliances with press and media . % accomplishment of work plan.
Measures of Success: . 4 meetings per week . 2 content creation per week . 1 media appearances + 1 press appearances per week . 8 new allies . 70% of work plan done
Hours per week
Press & Media Manager.
Accountable to MC VP ER Time Required:
20
Reporting and touch points: . Weekly Report required (Mail) . Weekly Report Meeting (Virtual / Physical) . Attendance to national conferences (Physical)
Benefits/Learnings: Leadership experience in a professional field. Gain practical skills and knowledge about press and media activities. Direct contact with journalists and national media. Get feedbacks and training from National Board. Requirements:
Previous Experience: Previous experience in MKT, PR or ICX area (Prefered) Previous experience as EB, NST or TL (Prefered) AIESEC Knowledge: Understanding of the AIESEC way AIESEC brand understanding AIESEC products knowledge AIESEC Lebanon’s current reality understanding Lebanon’s current reality understanding Specific Skills: → Hard Skills: Persuasive Abilities (Excellent) Hours Strategic Thinking (Excellent) per week
→ Soft Skills: Team Management (Good) Assertiveness (Excellent) Training Skills: (Good) Performance Management (Excellent) Listening Skills (Excellent) Decision Making (Excellent) Project Management (Good) Time Management (Excellent) Meeting Facilitation (Excellent) Conflicts Management (Excellent) → Languages: Arabic (Native) English (Advanced)
Hours per week
Third Sector & Alumni Manager.
Accountable to MC VP ER Time Required:
20
Role: Responsible to prepare strategies for build the relation between
Key Performance Indicators: . % Red alumni engaged . % AIESEcers involved in the National Alumni meeting Main Responsibilities: . % Alumni involved in the National Alumni meeting 1. Create strategies to engage Alumni. . # Alumni newsletter 2. Monitoring and coordination of the National Alumni meeting. . # Alumni taking oGE 3. Create and delivery of announcements, reports, opportunities for Alumnis. . # of activities with the Third Sector Entities 4. Creation, implementation and monitoring of work plan with third sector . # Alliances with Third sector entities entities, align with the objectives of the MC. . # Content generated 5. Monitoring of the initiatives taken by the third sector entities. . # Applies to awards and competitions 6. Content creation for competitions and awards presentation of . # of awards and competitions won volunteering in which AIESEC should participate . % accomplishment of work plan
AIESEC Lebanon and Alumnis and Third sector entities.
Measures of Success: . 70% Red alumni engaged . 80% AIESEcers involved in the National Alumni meeting . 60% Alumnis involved in the National Alumni meeting . 4 Alumni newsletters . 10 Alumnis taking oGE
. 1 activities with the Third Sector Entities per week . 8 new allies . 1 content creation per week . 2 applies to awards and competitions per month . 5 awards and competitions won . 70% of work plan done
Hours per week
Third Sector & Alumni Manager.
Accountable to MC VP ER Time Required:
20 Benefits/Learnings: Leadership experience in a professional field. Gain practical skills and knowledge about event management, sales and third sector activities. Direct contact with Third sector entities. Get feedbacks and training from National Board.
Reporting and touch points: . Weekly Report required (Mail) Weekly Report Meeting (Virtual / Physical) Attendance to national conferences (Physical)
Requirements: Previous Experience: Previous experience in MKT, PR or ICX area (Prefered) Previous experience as EB, NST or TL (Prefered) AIESEC Knowledge: Understanding of the AIESEC way AIESEC products knowledge AIESEC Lebanon’s current reality understanding Lebanon’s current reality understanding Specific Skills: → Hard Skills: Persuasive Abilities (Excellent) Hours Strategic Thinking (Excellent) per week
→ Soft Skills: Team Management (Good) Assertiveness (Excellent) Training Skills: (Good) Performance Management (Excellent) Listening Skills (Excellent) Decision Making (Excellent) Project Management (Good) Time Management (Excellent) Meeting Facilitation (Excellent) Conflicts Management (Excellent) → Languages: Arabic (Native) English (Advenced)
Hours per week
Accountable to MC VP ER
Sales & Account Manager for Companies.
Time Required:
18
Role: Conducting sales and managing partnerships relations within the National Segmentation with Lebanon’s companies; along with the coordination and supervision from the MCVP ER. Main Responsibilities: 1. Market analysis 2. Conducting new sales on the national level with companies 3. Run all sales processes: cold & warm calls, sales meetings, research, followups and closing 4. Account management of partners obtained 5. Selling AIESEC’s products to prospective partners (OGX and iGV) 6. Attend networking events for the purpose of attaining potential prospects 7. Write proposals (National Template)
Key Performance Indicators: . # calls conducted per week . # sales meetings held . # new national partners obtained . Retention rate of new partners . % of growth in revenues coming from corporate relations . # networking events attended
Measures of Success: . 20 calls conducted per week . 4 company meetings per week . 8 new National Partners
. 70% retention rate of new partners . $4,000 achieved from corporate partnerships . 2 networking events attended per week
Hours per week
Accountable to MC VP ER
Sales & Account Manager for Companies. Reporting and touch points: . Weekly Report required (Mail) . Weekly Report Meeting (Virtual / Physical) . Attendance to national conferences (Physical) . Required: Must have time between this hours: 9am – 1 pm or 3pm – 6 pm
Time Required:
18
Benefits/Learnings: . Attaining and strengthening sales, communication and negotiation skills . A better understanding of the corporate world and how it operates . How to represent AIESEC in a professional manner . More knowledge into event management and its different aspects
Requirements: Previous Experience: Previous sales experience Market research & proposal-writing Previous experience as EB, NST or TL (Preferred) AIESEC Knowledge: Understanding of the AIESEC way AIESEC products knowledge (OGX and iGV) General knowledge about BD’s progress in Lebanon Lebanon’s current reality understanding Hours per week
Hours per week
Specific Skills: → Hard Skills: Persuasive Abilities (Excellent) Strategic Thinking (Excellent) → Soft Skills: Customer Service (Excellent) Presentation Skills (Good) Effective Communication (Good) Selling Skills (Good) Team Work (Good) → Languages: Arabic (Native) English (Good)
MC BD Manager NST Sales & Account Manager for Startups
Accountable to MC BD Manager
Sales & Account Manager for Startups.
Time Required:
18
Role: Conducting sales and managing partnership relations within the national segmentation of the startup market in Lebanon, along with the coordination and supervision from the MC BD Manager Main Responsibilities: 1. Conducting new sales on the national level in the startup market 2. Conducting proper market analysis of the startup sector in the market 3. Running all sales processes: cold & warm calls, sales meetings, research, follow-ups, etc. 4. Account management of partners obtained 5. Selling AIESEC’s products to prospective partners 6. Attending networking events for the purpose of attaining potential prospects 7. Creating proposals (National Templates) Measures of Success: . 20 calls conducted per week . 1 research report finalized biweekly . 4 company meetings per week . 8 new National Partners
Key Performance Indicators: . #calls conducted per week . #researches done . #researches and valuable information obtained . # sales meetings held . # new national partners obtained . Retention rate of new partners . % of growth in revenues coming from corporate relations . # networking events attended
. 70% retention rate of new partners . $6,000 achieved from corporate partnerships . 2 networking events attended per week
Hours per week
Accountable to MC BD Manager
Sales & Account Manager for Startups. Reporting and touch points: . Weekly Report required (Mail) . Weekly Report Meeting (Virtual / Physical) . Attendance to national conferences (Physical) . Required: Must have time between this hours: 9am – 1 pm or 3pm – 6 pm . Preferable to be living in Beirut ( or any close location)
Time Required:
18
Benefits/Learnings: . Attaining and strengthening sales, communication and negotiation skills . A better understanding of the corporate world and how it operates . How to represent AIESEC in a professional manner . More knowledge into event management and its different aspects
Requirements: Previous Experience: Previous sales experience Market research & proposal-writing Previous experience as EB, NST or TL (Preferred) AIESEC Knowledge: Understanding of the AIESEC way Knowledge over AIESEC products Understanding of AIESEC’s Business Model General knowledge about BD’s progress in Lebanon Hours Understanding of Lebanon’s current reality per week
Hours per week
Specific Skills: → Hard Skills: Persuasive Abilities (Excellent) Strategic Thinking (Excellent) → Soft Skills: Customer Service (Excellent) Presentation Skills (Good) Effective Communication (Good) Selling Skills (Good) Team Work (Good) → Languages: Arabic (Native) English (Good)
General Questions
General General Questions Questions. General Information: Picture Name: Country of Residence : Email: Skype ID: Please list your previous AIESEC experience (For each role, include duration, key responsibilities and main results) General questions: 1. 2. 3. 4.
Why are you applying for an NST role with AIESEC in Lebanon? What are your expectations towards an NST role? What is the unique contribution you can offer as a NST member? What has your biggest impact been in AIESEC?
Specific Questions
NST Fin Coach.
1.
Please create a SWOT of the state of finance in the LCs
2.
What strategies do you propose for increasing the financial literacy and sustainability inside of the LCs?
3.
What should be the main focus for finance for Full Member LCs? For Official Expansions?
4.
How can finance support exchange?
NST Graphic Designer
NST Video & Photographer
1.
How can graphic design support OGX?
1.
Provide the 10 photos you’re proudest of
2.
Why is it important to have OGX materials
2.
Provide a link to a video you recorded/edited
and documents well designed and brandaligned? 3.
Please send us a portfolio with your main graphic designs
4.
Design a poster promoting this opportunity to Eps: https://experience.aiesec. org/#/opportunities/686322
recently
NST Social Media & Content Manager
1.
What should we do in our social media strategy to improve customer engagement?
2.
Explain why and how this can be implemented.
3.
How would you ensure that you are able to make timely posts and quickly respond private messages from customers?
4.
Propose 3 main sources of content for our social media and explain why.
1.
NST oGV Manager
1.
Make an analysis of the current partners of AIESEC Lebanon.
2.
How do you plan to record and track country partnerships?
3.
What elements will you take into account while making a partnership tool?
4.
How are you going to ensure good codelivery between entities?
Press & Media Manager. 1.
How AIESEC could capitalize a partnership with the Press and Media of Lebanon? Outline the steps to make it happen. In addition, suggest partnerships AIESEC could have in term of Press and Media.
2.
Make a list of written and unwritten press where AIESEC could appear. (Which context? What content? Give details)
3.
What achievements of AIESEC Lebanon should make visible themselves at national level and in which the written and unwritten press should appear?
4.
Create Hoursan example of content for the media and press in which AIESEC can appear. per week
Third Sector & Alumni Manager. 1.
What new third sector alliance do you propose to achieve in this semester? Elaborate a plan considering approach, focus OGX or ICX, follow-up and accountability.
2.
Create an Embassies work Plan (Approach, follow-up, accountability). Detail which Embassies you would work with and considering focus in OGX or ICX.
3.
Design implementation of Alumni management for AIESEC in Lebanon, as an entity that never before had Alumni management.
4.
Please provide 3 GCPs from entities around the network that run efficient and successful Alumni management.
Sales & Account Manager for Companies.
1.
Please identify the main opportunities among the corporate sector that AIESEC can capitalize for the next 6 months.
2.
What is the ideal sales routine for a high performance sales NST? Consider the following: # prospected companies | # calls/ e-mails | #closed deals. What are the ideal tracking tools and routine for a sales manager?
3.
Considering the economic and political scenario Lebanon is going through, what would be the sales strategies and arguments you’d use in order to attract and close more deals?
4.
You had a call with a company and they are really interested about your portfolio, please, write the email you will send.
Sales & Account Manager for Startups. 1.
What is your understanding of overall BD in general, and of AIESEC in Lebanon specifically?
2.
Perform a SWOT analysis of the status of BD in the startup market in Lebanon (Pros, Cons, opportunities to capitalize on, weaknesses to improves, etc.) and also explain the mentioned analysis points
3.
Market & Partner Analysis: - List 3 potential companies, that AIESEC has never worked with before, in the startup market
segment to target and explain why did you choose each one of them (conduct research about the company) - Utilize the partnership canvas to better portray each of the 3 companies when it comes to the: desired value, value offer, transfer activities, and created value
Contacts. ●
Katie Crow; MCP: katie.crow@aiesec.net
●
Pat Rubio; MC VP OGX&MKT: pat.rubio@aiesec.net
●
Raysa Salazar; MC VP ER: raysa.salazar@aiesec.net
●
Jana Atwi; BD Manager: jana.atwi@aiesec.net