MARCH 2011
RUNWAY TO REAL WAY Shop the season’s hottest looks!
COVER GIRLS –UNCOVERED
Get up, close and personal with Yunn Ru, Gwen Lu and Rain
300
MUST-HAVES Killer shoes, fabulous bags and look-at-me accessories to love
Fab deals and exclusive discounts Turn to page 96
EDITOR’S NOTE
fashioning change – 1 stylish piece at a time We make all sorts of resolutions for a new year and one of the more common ones, which I’m sure a lot of you can relate to – less impulse buys! Some of us are guilty of splurges that burn holes in our pockets, and we eventually get lost in the clutter that was once our wardrobe. Make a change this year – not by restraining yourselves from being the fashionistas that you are – but simply, by shopping smarter for key pieces that give you a bang for your buck. Keep up with the latest trends with runwayworthy looks that will stretch your wardrobe further, thanks to style stunners from PADINI. The unbelievably chic, polished pieces of the season with pocket-friendly price tags will put the fun back into shopping and a smile on your face! From fabulous bags and show-stopping accessories to luxe looks that take you straight into the evening – the brand has it all. This year, PADINI celebrates four decades of fabulous fashion and once again wows us with high-street faves and celebrity-esque styles that translate effortlessly into your wardrobe. Armed with my PADINI style guide, I’m ready to take on my next shopping spree – so many great pieces, so little time. Happy shopping!
content 10 Fashion Watch Trend toppers and how to own these looks now 20 Runway Trends: Spring into Style On-trend styles from runway to real way! 36 Padini: Monochrome Magic A new take on minimalism 42 SEED: City Slickers Mod madness takes over city style 48 Runway Trends: Man of Style Simple to sleek in seconds 58 Padini Authentics: Summer Style Breeze through beach season 64 P&Co: Haute Hippie Retro revival has never looked hotter! 70 Vincci+: In the Nude Polished elegance exposed 72 Vincci+: Pastel Pretty Muted shades boast style and sophistication 74 Vincci: Belle of the Ball Statement accessories that will hold the limelight 78 Vincci: Life in the Chic Lane A fashionable collection for extra style points 80 Vincci: Spot On Get it right with luxe shoes and bags 82 Vincci: Off-Duty Glamour Weekend getaways done in absolute style
EDITOR, FEMALE
84 Vincci Accessories: At First Blush Flirty and fun accessories set the tone 85 Vincci Accessories: Luxe and Lethal Shine and shimmer your way through life
EDITORIAL Managing Editor: Aster Lim Editor, FEMALE: Seema Viswanathan Special Projects Senior Writer: Terry Saw Sub-Editor: Sulochini Nair Creative Director: Eireen Ooi Special Projects Senior Designer: Kong Shier Lee Special Projects Designers: Penny Chew & Erin Goh PADINI booklet is published by Blu Inc Media Sdn Bhd (7408-K) and jointly presented by Padini Holdings Bhd. Colour separation by Digiscan Services Sdn Bhd. Printing by Percetakan Zanders Sdn Bhd. © 2010 all rights reserved by Blu Inc Media Sdn Bhd. ***In the event of discrepancy between the prices in this booklet and the price tags on products in the store, please refer to the price tags.
86 Brand Story: A Journey in Fashion Flashback to where it all began 88 Fashion People: Fashion Inspiration Ten inspirational personalities share their PADINI experience 92 Cover Girls Three stunning beauties reveal their raves and faves
FASHION WATCH Brace yourself for the key looks of the season. Discover the latest styles, and the handiest tips, tricks and how tos on wearing the trends you love.
Layered necklace with knot detail, Vincci Accessories, RM129
High-waisted shorts with buttons, P&Co, RM99
Olivia Wilde
we’re loving... the stylish shorts Floral print, tiered maxi dress with straps, Padini Authentics, RM199
Because this piece goes a long way in comfort and style, it is the best investment you can make. One key piece will take you from tomboy chic to sartorial savvy in a ash. Pair with killer heels and accessories to take you through the night!
Diamante encrusted bracelet, Vincci Accessories, RM129
+ Two-handle messenger bag with buckles, Vincci+, RM399
trend we love...the maxi dress
Max out on style this season with fabulous oor-length dresses that’ve got celebrities hooked! Go owy and feminine like Olivia Wilde or rock the hippie-boho look that’s so hot right now by opting for gorgeous prints or pretty, drip-dyed numbers.
10
FASHION WATCH
Lace-up ankle boots, Vincci, RM99
retro-spective
bright hues
What’s old is new again – only better! Revive retro-chic with 70s-inspired pieces like shirt dresses, and accessorise for an instant trend update.
Show-stopping colours top the season’s fashion list and get you noticed for all the right reasons.
EtroWomen’sWear
Short-sleeved jumpsuit with printed pockets and sleeves, P&Co, RM89
Redken Fashion Week
Necklace with embellishments Vincci Accessories, RM219
Wristband with gold W stu studs and eyelets, Vincci Accessories, RM49
sheer allure Invest in boudoirinspired pieces to pull off that romantic-andfeminine look.
Sheer halter dress with oral prints, SEED, RM199
Ralph Lauren
Sleeveless shirtdress with belt, Padini, RM149
Printed headscarf, Vincci Accessories, RM49
Diamante and stones-encrusted bracelet, Vincci Accessories, RM99
Bracelet with linked silver rings, Vincci Accessories, RM79
Satin bow barrette, Vincci Accessories, RM29
FASHION WATCH
11
Olivia Palermo
bauble fever
Fire up a basic spring outďƒžt with a statement necklace for instant style points. Embellished bibs and studded or bauble-inspired necklaces are the ultimate mustmust haves to take you from simple simplle to sizzling in a ďƒ&#x;ash.
Multi-string necklace with silver baubles, Vincci Accessories, RM199
Bib necklace bejewelled with multi-coloured diamantes, Vincci Accessories, RM129
Silver ring with fauxpearls, ribbon and diamante, Vincci Accessories, RM29
Statement necklaces too bold for your style? Look equally stunning without giving up the sphere factor. Pile on these accessories for a played down but equally on-trend look! Oxidised spheres and leather strips bracelet with metal clasp, Vincci Accessories, RM159
Elastic bracelet with spheres and triangles, Vincci Accessories, RM69
12
FASHION WATCH
Gold chain bracelet laced with ribbon, multicoloured spheres and diamante, Vincci Accessories, RM129
Silver sphere earrings, Vincci Accessories, RM59 Elastic bracelet with linked rings and multicoloured spheres, Vincci Accessories, RM79
bow beauty
Rosemount Australian Fashion Week
Bows are popping up everywhere this season! Be inspired by star styles and dress up your hair or give outďƒžts a chic twist with these dainty dazzlers. Velvet bow barrette, Vincci Accessories, RM49
Riha n na
Polka dot bow hair tie with diamante centre, Vincci Accessories, RM29
Printed headscarf, Vincci Accessories, RM15
Ballerina ďƒ&#x;ats with ribbons, Vincci+, RM239
Polka dot ribbon earrings on gold and faux-pearls hoops Vincci Accessories, RM29
Faux-pearl hair clip with ribbon, Vincci Accessories, RM39
TRY THIS! Channel modern-chic by wearing bows askew as a hair accessory. FASHION WATCH
13
bags to love
Studded sling tote with tassel, P&Co, RM119
The runway set out on a stud frenzy this season! Add embellished purses and bags to your wishlist for on-trend looks that are worth bragging about.
Chain and ribbonlayered necklace, Vincci Accessories, RM159
+ Tube dress, SEED, RM189
wear it with
+
+
Patent-leather heels with silver eyelets, Vincci, RM89
wear it with
Sleeveless jumpsuit with waistband and pockets, P&Co, RM119
Silver studded purse with chain strap, P&Co, RM109
+
Peep-toe sling-backs, Vincci, RM95
14
FASHION WATCH
Linked chain and coloured spheres necklace, Vincci Accessories, RM219
preppy gets polished ge r
Long-sleeved check shirt with roll-up sleeves, PDI, RM79
Tommy Hill
If there’s one thing that shouldn’t be missing from his wardrobe, it’s this print. Add a plaid shirt to his collection the next time you feel like spoiling him. He can either wear this on its own or easily opt for a polished look by pairing it with simple basics and accessories.
Bermudas, Padini Authentics, RM109
Long-sleeved plaid shirt, SEED, RM129
Justin Timberlake
Leather belt, SEED, RM109
in-vest in style
A key classic dating back to the 17th century, the vest has undergone centuries of style transformation, yet it remains a fashion favourite today. Pair tailored vests with tees and jeans for cool style.
Tailored vest with satin lining, SEED, RM159
Dual layer vest, SEED, RM99
FASHION WATCH
15
1
Matthew ‘Mdot’ Finley
funky fresh Two-tone V-neck cardigan, SEED, RM139
Straw hat, Padini Authentics, RM59
Bow tie, SEED, RM89
Suede shoes, SEED, RM299
urbane refinement
One iconic piece, two ultra-cool looks. Experience a style transformation in just seconds for effortless urban elegance.
2
suave sophistication
FASHION WATCH
MUST-HAVE SHIRT
Tie, SEED, RM89 Long-sleeved jacket, SEED, RM399
Patent-leather overnight bag, SEED, RM189
16
Long-sleeved shirt, SEED, RM129
Tailored vest, Padini, RM159
SPRING INTO STYLE
Make way for the hottest, off-the-runway trends this season. From denim to prints, dresses to jumpsuits, instantly glam up your wardrobe for stunning on-trend styles!
’70s flashback
The fashion world is abuzz with retro-vintage-inspired looks. Go back in time and channel bohemian chic with these key pieces for a effortless style.
Tiered spaghetti strap printed top, P&Co, RM149
Shift dress, Padini, RM199
Elie Saab
Long-sleeved shirt dress, SEED, RM229
Handbag with coloured studs, SEED, RM149
Asymmetrical dress, SEED, RM179 Platform wedges, SEED, RM269
20
RUNWAY TRENDS
Patent leather tote, SEED, RM159
Printed spaghetti strap maxi dress, Padini Authentics, RM189
Sonia Rykiel
Polka dot elastic belt, Padini Authentics, RM79
Jumpsuit with draping neckline, SEED, RM249
Printed maxi dress with gathered top, Padini Authentics, RM189
Chloe
Printed maxi dress, Padini Authentics, RM199
RUNWAY TRENDS
21
bold and beautiful
Nothing makes a better style statement than bold colours that have been popping up all over the runways this season. Straight-cut pants, PDI, RM99
Cropped, zippered hoodie, SEED, RM149
Cropped top with pocket detail, P&Co, RM99
Striped canvas belt, Padini Authentics, RM49
Striped sweater top, SEED, RM99
Versace
Printed canvas tote, Padini Authentics, RM79
Mini skirt with studded pocket detail, P&Co, RM69
22
RUNWAY TRENDS
Long-sleeved gingham check shirt, Padini Authentics, RM89
Tank top, PDI, RM29
Batwing top with contrast lining, P&Co, RM69
Lanvin
Double-layered, spaghetti strap top with vertical stripes, P&Co, RM159
Cropped cuffed pants, PDI, RM69
Jill Sander
Striped canvas tote with ďƒžshnet overlay, Padini Authentics, RM119
Striped halter neck dress, P&Co, RM79
RUNWAY TRENDS
23
in full bloom
Models ďƒ&#x;aunt their femininity in fresh ďƒ&#x;orals and pretty patterns. Step out in gorgeous prints that are guaranteed to put a spring in your step!
Floral-print top with straps and sweetheart neckline, Padini Authentics, RM79
Printed tee with plain sleeves, SEED, RM49
Cardigan with multi-coloured stripes, P&Co, RM129
Floral cuffed shorts, SEED, RM89
Studded belt, Padini Authentics, RM99
Long sleeved off-shoulder top, P&Co, RM69
24
RUNWAY TRENDS
Michelle Smith
Floral print tee with stripes and pockets, P&C0, RM39
Top with rufďƒ&#x;ed sleeves, Padini, RM119
DKNY
Tunic top with prints, P&Co, RM99
Floral top, P&Co, RM39
Round-collared, printed shirt dress, P&Co, RM99
Rochas
Floral sleeveless top, Padini Authentics, RM59
Floral print skirt, Padini Authentics, RM89
RUNWAY TRENDS
25
denim delights
Rely on these timeless classics to never go out of style – even on the runway! Denim skirts, tops and dresses with a modern twist? A deďƒžnite fashion must-do!
Denim dress with button detail and polka dot lining, P&Co, RM129
Anna Sui
Long-sleeved denim shirt, P&Co, RM119
Elastic belt with stripes, Padini Authentics, RM79 Sleeveless denim vest, P&Co, RM119 Denim bag with rope handle, Padini Authentics, RM139 Tie-dyed denim dress with smocking top, SEED, RM169 Polka dot mini skirt with studded pocket detail, P&Co, RM69
26
RUNWAY TRENDS
Denim handbag, Padini Authentics, RM129
Short-sleeved denim shirt with pocket details, PDI, RM79
Diesel
Top-fold, cuffed shorts, SEED, RM119
Denim jeans, Padini Authentics, RM109
Stella McCartney
Long-sleeved shirtdress with gathered waist band, SEED, RM169
Denim vest, SEED, RM129
RUNWAY TRENDS
27
sheer elegance
Delicate and demure, lace details and eyelets add mystery to simple outts and accessories. Make like catwalk models and go classic chic with just a hint of lace to your outt.
Quilted bag with chain strap, Vincci Accessories, RM99
Jacket with lace detailing, SEED, RM209
Strapless oralprint jumpsuit, SEED, RM179
Cotton skirt with laced hem, Padini Authentics, RM119
Cotton trackpants with slouchy pockets, P&Co, RM109
Valentino
Cotton top laced detail collar, P&Co, RM69
28
RUNWAY TRENDS
Shorts with lace detail, SEED, RM139
short listed
A variety of soft fabrics and pretty prints make their way into the season’ n’s must-have list of gure-attering pieces. Cuffed denim shorts, SEED, RM99
Cotton shorts with belt, P&Co, RM79
Printed cuffed shorts, P&Co, RM79
Cropped cuffed shorts, P&Co, RM89
DSquared 2
Shorts with gathered waistband, SEED, RM109
Tailored shorts with soft pleats and belt, SEED, RM139
Double-buttoned, cuffed shorts, SEED, RM89
Printed cuffed shorts with matching lining, SEED, RM119
Cuffed shorts with studded pocket detail, SEED, RM99
RUNWAY TRENDS
29
halter couture
Designed to ďƒ&#x;atter in different lengths, prints and fabrics, the halter neck remains a favourite in the world of fashion.
Halter ďƒ&#x;oral-print maxi dress, SEED, RM229
Halter maxi dress with gathered top, SEED, RM199
30
RUNWAY TRENDS
Halter print maxi dress, P&Co, RM179
Louis Vuitton
Halter top with lace detailing, Padini Authentics, RM79
Floral-print halter top with sweetheart neckline, Padini Authentics, RM149
jump-start your style
A style blast from the past, jumpsuits are back – and they look better than ever. Sophisticated or fun, they’re a denite must-steal, runway look! Two-tone jumpsuit with button detail, SEED, RM169 Plaid spaghetti strap jumpsuit, Padini Authentics, RM129 Spaghetti strap jumpsuit with contrasting prints, P&Co, RM199
Plaid halter neck jumpsuit, Padini Authentics, RM129
Bottega Veneta
Denim overalls with oral-print lining, Padini Authentics, RM149
Short-sleeved jumpsuit with printed top, SEED, RM119
RUNWAY TRENDS
31
guise and girls
There’s something about androgyny that’s hard not to love. Celebrity A-listers and models rock the trend that’s got people talking. Double breasted jacket with pocket detailing, P&Co, RM159
Collared shirt with roll-up sleeves and printed lining, SEED, RM99
Shirt with roll-up sleeves and contrast lining, Padini Authentics, RM139
Double-layered vest with satin lining, SEED, RM139
Tailored pants, Padini, RM129
Louis Vuitton
Soft pleated pants, SEED, RM149
32
Fitted sleeveless vest, SEED, RM119
RUNWAY TRENDS
Nude pumps, SEED, RM269
white out
The colour that goes with everything and anything. Contrast crisp white hite delights with dark jeans, trousers or skirts, load up on accessories and d you’re good to go! Leather beltt with perforated detail, ail, Padini Authentics, RM119 M119
Long-sleeved cotton tee, Padini, RM149
Ralph Lauren
Top-handle tote, Padini Authentics, RM149
Cotton dress, P&Co, RM79
Sleeveless drop-waist dress with drawstring waistband, Padini Authentics, RM149 Cotton skirt with gathered waistband and contrast lining, P&Co, RM99 Short-sleeved top with ribbon collar detail, SEED, RM69
34
RUNWAY TRENDS
monochrome
MAGIC
Go chic minimalist in sharp suits and classic tailored pieces by PADINI that’ll do wonders for your style. Photography: Ronny Ee/Studio Pashe Styling: Jeremy Tan Makeup: Cindy Goh Hair: Dexter Ng Models: Chantal & Artem/ Faces Models
From left: On her: Long-sleeved shirt, RM119; Pencil skirt, RM129; Belt, RM69 On him: Shirt, RM129; Dress pants, RM139; Tailored jacket, RM399; Striped tie, RM89; Bag, RM139 On her: Round-collared blouse, RM149; Cotton vest, RM159; Tailored pants, RM159; Two-way satchel, RM149; Belt, RM69
From left: On her: Striped turtleneck blouse, RM99; V-neck cardigan, RM139; Skirt with soft pleats, RM129; Sling handbag, RM149 On him: Long-sleeved shirt, RM119; Blouson, RM269; Denim pants, RM149 On her: Blouse with rufďƒ&#x;ed sleeves, RM149; Cuffed shorts, RM99; Belt, RM109; Top-handle tote, RM159
From left: On her: Tailored jacket, RM219; Skirt, RM119; Long-sleeved shirt, RM119; Top-handle tote, RM149 On her: Blouse with rufďƒ&#x;ed sleeves, RM119; Skirt, RM99; Large tophandle tote, RM139 On him: Long-sleeved shirt, RM129; Knit vest, RM109; Tailored pants, RM139; Tailored jacket, RM399; Tie, RM89
CITY SLICKERS
Sleek, modish and urbane, SEED amps up suave city style for timeless, polished-to-perfection looks to love.
Photography: Ronny Ee/Studio Pashe Styling: Jeremy Tan Makeup: Cindy Goh Hair: Dexter Ng Models: Sasha & Valmir/ Andrews Models, Artem & Chantal/Faces Models
From left: On her: Halter neck tunic dress, RM179; Platform heels, RM269; Patent-leather bag with chain strap, RM159 On him: Low-waisted jumpsuit with drawstring waist, RM199; Tank, RM59; Tote bag, RM169; Suede shoes, RM299 On him: Long-sleeved shirt, RM129; Two-tone round neck tee, RM79; Sling bag, RM169; Work pants, RM129; Weaved sandals, RM189 On her: Long-sleeved jacket, RM299; Tank top, RM33; Shorts with lace detail, RM139; Tote bag with studs and braided handle, RM169
From left: On him: Long-sleeved shirt, RM139; Bermudas, RM109; Suede shoes, RM299 On her: Top with roll-up sleeves, RM59; Cotton vest, RM59; Cuffed shorts, RM89; Twisted-handle purse embellished with studs, RM149; Patent-leather heels, RM269 On her: Boatneck lace top, RM149; Tailored pants, RM149; Handbag embellished with studs with chain strap, RM149 On him: Double-layered jacket, RM259; Plain tee, RM59; Tailored pants, RM129; Shoe, RM299; Large tote, RM189
From left: On him: Long-sleeved shirt, RM129; Two-tone cardigan, RM139; Pants, RM139; Belt, RM89; Shoe, RM299; Large tote, RM169 On him: Two-tone striped shirt, RM139; Tailored pants, RM139; Belt, RM99; Shoe, RM299; Tote bag with braided detail, RM189 On her: Strapless tube dress, RM189; Pantent-leather clutch with studs, RM149; Patent-leather heels, RM269 On him: Short-sleeved shirt, RM139; Cardigan, RM119; Work pants, RM139; Belt, RM129; Sandals, RM169 On him: Long-sleeved shirt, RM129; Skort, RM159; Leather belt, RM89; Cotton leggings, RM99; Weaved sandals, RM189
MAN OF STYLE
The season unveils sleek, stylish menswear to transform any wardrobe from basic to trendy in a ďƒ&#x;ash.
sartorial simplicity The simple elegance of lean, tailored men’s clothing takes centre stage on fashion runways this season.
Blazer with pockets, Padini Authentics, RM169
Gucci
Plaid blazer Padini Authentics, RM169
Blazer with pockets, Padini Authentics, RM169
Leather belt with eyelets, SEED, RM109
48
RUNWAY TRENDS
Blazer, SEED, RM199
Round-neck sweater, SEED, RM129
John Richmond
Tailored jacket, SEED, RM399
Dual layer vest, SEED, RM99
Bow-tie, SEED, RM89
Work pants, SEED, RM139
Tailored jacket, Padini, RM399
Bottega Veneta
Work pants, Padini, RM139 Two-tone vest, SEED, RM159
RUNWAY TRENDS
49
colour me bold
Solid colours make a bold entrance at some of the top fashion designers’ shows. Work these brights to accentuate a stylish ensemble.
Multi-coloured round neck tee, Padini Authentics, RM79 Striped polo tee with logo, Padini Authentics, RM89
General Idea
Hoodie with logo, Padini Authentics, RM109
Cropped shorts, SEED, RM119
Multi-coloured round-neck tee with pocket, SEED, RM79
Long-sleeved shirt, SEED, RM129 Two-way canvas tote with logo, Padini Authentics, RM129
50
RUNWAY TRENDS
Louis Vuitton Semi-striped polo tee, SEED, RM89
Round-neck tee with logo, Padini Authentics, RM49
Long-sleeved shirt, Padini Authentics, RM119
Long sleeve check shirt, SEED, RM139
Salvatore Ferragamo
Long-sleeved shirt, SEED, RM139
Striped polo tee with logo, Padini Authentics, RM109 Top-handle sling bag, SEED, RM189
RUNWAY TRENDS
51
genderless style
Style transcends comfort in cosy, striped sweaters and cardigans that add style points to any casual outďƒžt.
Vest with detachable collar, SEED, RM159
V-neck cardigan with stripes, Padini Authentics, RM129 Overall, SEED, RM199
V-neck cardigan with contrasting trim, Padini, RM139
Wrap over cardigan, SEED, RM109
Gladiator sandals, SEED, RM299
52
RUNWAY TRENDS
Gucci
Detachable skort, SEED, RM159
print power
Whether it is with checks, patterns or stripes, fashion shows channel stylish ways to wear prints this season.
Long-sleeved shirt, SEED, RM129
Iceberg
Polo tee with prints, SEED, RM99
Embroidered bermudas, Padini Authentics, RM159
Long-sleeved shirt with prints, Padini Authentics, RM139 Plaid bermudas, Padini Authentics, RM109
Printed fabric sling bag with patent-leather trim, SEED, RM169
Short-sleeved shirt, SEED, RM139
RUNWAY TRENDS
53
neutral ground
Nude neutrals make their stand as the epitomy of relaxed chic for spring. No longer will you have to compromise comfort for style.
Two-tone tank top, SEED, RM59
Jacket with button-up collar and zip pockets, Padini, RM269
Short-sleeved shirt with pockets, SEED, RM109
Michael Kors
Tailored pants, Padini, RM139
Top-handle tote with patent leather handle, SEED, RM169 Cropped pants, Padini Authentics, RM99
Suede shoes, SEED, RM299
54
RUNWAY TRENDS
dare to denim
Always in-season and on-trend, denim gets the absolute go-ahead from the biggest fashion names in the industry.
Skinny carrot denim jeans, SEED, RM129
Denim shirt with roll-up sleeves, PDI, RM79 Skinny denim jeans, Padini Authentics, RM129
Ripped denim cropped shorts, SEED, RM119
Cropped denim shorts, Padini Authentics, RM129
Gucci
Straight-cut denim jeans, SEED, RM159 Long-sleeved denim jacket, Padini Authentics, RM189
RUNWAY TRENDS
55
men in white
Pristine pieces for those with a taste for minimalism. Alternatively, go all out with hints of contrasting colours in your ensemble as seen perfected on runways. Leather belt with top-stitching, Padini Authentics, RM109
Gucci
Long-sleeved shirt, Padini, RM129
Long-sleeved shirt, Padini, RM129
Tailored vest, Padini, RM109 Bermudas, PDI, RM69
Leather tote with braid detail, SEED, RM189
Bermudas, Padini Authentics, RM79
56
RUNWAY TRENDS
Trainers, SEED, RM199
accessorise your proďƒžle Amp your style according to your personality. In-season ďƒžnishing touches will guarantee to elevate your style a few notches.
Large leather tote with braided detail, SEED, RM159
Knitted tie, SEED, RM89
Cap with logo, Padini Authentics, RM49
Suede shoes, SEED, RM299
Suede multi-pocket bag with pockets, Padini Authentics, RM129
Silk tie, SEED, RM89
Leather belt with top-stitching, Padini Authentics, RM109
Canali
Straw hat, Padini Authentics, RM59
Leather belt with classic logo buckle, Padini Authentics, RM89
RUNWAY TRENDS
57
Summer
STYLE
PADINI AUTHENTICS cranks up the temperature with hot favourites for the chicest looks. Breeze through the season with fun-in-the-sun pieces for ultimate comfort and style. Photography: Ronny Ee/Studio Pashe Styling: Wee Chee Makeup: Chu Fan Hair: May Tan/Backstage Salon Models: Valmir & Daria/Andrews Models, Alexey & Artem/Faces Models, Irina/Mannequin Studio, Sonya/Stunn Models Management
From left: On him: Short-sleeved tee, RM39; Long-sleeved shirt, RM129; Plaid bermudas, RM99 On her: Low-waisted dress with drawstring waist and rufďƒ&#x;ed trim, RM149 On him: Striped tee, RM69; Bermudas, RM109 On her: Long-sleeved plaid shirt, RM89; Tiered denim skirt, RM109 On him: Plaid bermudas, RM109 On her: Cap with logo, RM49; Striped polo tee, RM79; Printed shorts, RM109
From left: On him: Striped bermudas with drawstring waist, RM109 On her: Dress with sweetheart neckline, RM149 On him: Short-sleeved message tee, RM49; Bermudas, RM149
Clockwise from left: On him: Multi-coloured tee, RM79; Cropped cuffed shorts, RM99; Canvas belt, RM49 On him: Long-sleeved shirt, RM109; Khaki pants, RM149 On her: Striped tee, RM59; Shorts, RM109 On her: Dress with ďƒ&#x;oral-print bottom, RM99; Striped belt, RM79 On her: Tiered denim skirt, RM109
From left: On her: Floral-print shorts, RM109 On him: Windbreaker hoodie, RM129; Plaid bermudas, RM99 On her: Striped polo tee with logo, RM79 On him: Long-sleeved shirt, RM109; Bermudas with print, RM159 On her: Tiered dress with gathered top, RM129
Haute
Hippie
P&Co fashions gauzy sundresses, gorgeous prints and vintage-vibed accessories – retro revival has never looked hotter!
Photography: Chuan Looi/Yipieyaya Studio Styling: Jeremy Tan Makeup: Cindy Goh Hair: Dexter Ng Models: Malgosia & Sasha/Andrews Models, Chantal/Faces Models
From left: On her: Striped cardigan with dark trim, RM109; Floral-print top, RM39; Shorts, RM89; Plaid tote, RM89 On her: Halter maxi dress, RM179; Cotton vest, RM89
From left: On her: Floral-print top with stripes, RM39; Sleeveless Jacket, RM149; Shorts, RM119 On her: Maxi dress with stripes, RM89; Bag, RM99
From left: On her: One-piece dress with contrasting trim, RM129 On her: Mini dress, RM129; Cardigan, RM109; Printed tote bag with patent leather handle, RM89
From left: On her: Lace top, RM99; Printed pants, RM99; Printed tote bag with patent-leather handle, RM89 On her: Double-layered dress, RM159 On her: Tiered maxi dress, RM209; Short shirt, RM39
IN THE
NUDE
There’s something about nude accessories from Vincci+ that expose an aura of polished elegance. Pair with coloured brights or a simple LBD for an instant spring style makeover.
Clockwise from top: Wooden platform wedges, RM179; Ballerina ďƒ&#x;ats with ribbon details, RM239; Messenger bag, RM399
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VINCCI +
Top-handle tote with strap, RM599
Suede heels, RM229
Gold-plated layered chain with crystals, RM299
Kitten heels with ribbon details, RM239
Clockwise from top: Peep-toe heels with ribbon details, RM229; Patent-leather handbag with chain strap, RM139; Quilted handbag with chain strap, RM399
PASTEL
PRETTY Fantasy or fairytale? For a taste of understated sophistication, adorn with pretty pastel accessories from Vincci+ in gorgeous muted shades.
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VINCCI +
Faux-crocodile skin tote with chain and patent-leather strap, RM499
Suede heels, RM239
Fringe necklace with gold-plated chain and faux-pearls, RM259
Satin heels, RM259
Belle of the Ball
Nothing like objects of desire in the form of fabulous it-bags, statement accessories and shoes from VINCCI to help you stand out from the crowd.
Photography: Mark Law/Mark Law Photography Styling: Jeremy Tan Makeup: Cindy Goh Hair: Dexter Ng Models: Vanessa A/Ave Management
From left: On her: Quilted handbag with chain strap, RM169; Peep-toe heels, RM119 On her: Fabric top-handle tote, RM135; Weaved sandals, RM65
From left: On her: Quilted handbag with braided handle, RM119; Ballerina ats with lace and diamante centre, RM55 On her: Polka dot ats with rufed detail, RM49
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VINCCI
life in the chic lane
A collection of seriously chic and fabulously fashionable ďƒžnds will elevate you to iconic fashionista status in a matter of minutes!
Patent leather bag, RM135
Patent leather tote, RM139
Patent leather tote with tassel, RM115
Wedges with zip detail, RM79
Platform wedges with perforated details, RM79
Heels with cut-out detail, RM75
Peep-toe slingbacks, RM95
Suede peep-toe ankle boots, RM99
Heels with eyelet details, RM89
VINCCI
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VINCCI
spot on
Polka dot prints and embellished pieces are so right-now. Arm yourself with these luxe-haves for instant wow-factor outďƒžts.
Tote with tassel, RM125
Top-handle tote, RM129
Quilted handbag with chain strap, RM159
Polka dot peep-toe heels, RM69
Polka dot wedges, RM69
Slingback sandals, RM79
Coloured beads, diamantes and stones-embellished heels, RM109
Sandals with cut-out detail and multi-coloured embellishments, RM59
Beads and stones-embellished sandals, RM59
VINCCI
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VINCCI
off-duty glamour
Leave your worries behind – not your style. Jet-set to weekend getaways with chic ďƒžnishing touches for an accomplished style.
Handbag with patent-leather strap, RM145
Top-handle tote with weaved details, RM149
Weaved tote bag, RM125
Sandals with plaid lining, RM69
Sandals with fabric trim and ribbon details, RM55
Plaid peep-toe kitten heels, RM65
Denim peep-toe heels, RM89
Gladiator-inspired heels, RM95
Wooden clogs with patent leather, RM83
VINCCI
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Rufed ribbon necklace with faux-pearls, RM49 Gold-plated ring with diamantes and stone centre, RM29
Felt hair accessory with velvet ribbon, RM39
at first blush
Let romance into your life – and style. Subtle, dreamy sensations of fauxpearls and fur accents in the prettiest shades? Trés romantique!
Rufed handbag with chain strap, RM79
Ribbon hairclips, RM29
Gold plated necklace with faux pearls and crystals, RM79
Gold-plated earrings with fabric petals, RM29
Earrings embellished with multi-coloured crystals, RM69
Silver-plated necklace with studs, spheres and ribbon, RM159
Mesh-bib necklace with multicoloured plastic shapes, RM169
Double-sided silver-plated ring, RM39
luxe & lethal
From sequins to shimmer, metal and bling, these wham-bam-glam accessories will have you turning heads wherever you go.
Gold-plated bracelet laced with patent-leather, RM129
Silver rings bracelet laced with multi-coloured bands, RM89
Gold and silverplated necklace with multi-coloured spheres, RM219
VINCCI ACCESSORIES
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A JOURNEY IN FASHION
PADINI has come a long way since its humble beginnings in Malaysia’s apparel industry. From backend operations to brand leader, PADINI proudly celebrates 40 years in the fashion world. Established in 1971 as Hwayo Garments Manufacturers Company, it mastered the role of manufacturing and supplying womenswear before launching the company’s debut fashion brand, Padini, in 1975. For four decades, Padini has kept up with fashion-savvy consumers across genders and age groups by launching fashion brands including Padini, Padini Authentics, PDI, P&Co, SEED and MIKI, all of which can be found in the ‘all-in-one’ Padini Concept Store. Luxe-for-less lines such as Vincci, Vincci+ and Vincci Accessories cater for the needs of fashionable women with a range of quality shoes, bags and accessories. A brand leader recognised as one of the major 86
BRAND STORY
fo r ces i n M a l a ysia’s m u l t i bi l l io n d o l l a r tex t i l e and garment industry, Padini now has its fashion labels in over 330 fashion stores, franchise and consignment counters. It has also tapped into overseas markets including Thailand, Brunei, Saudi Arabia, the Philippines, Cambodia, India, Egpyt, Oman, UAE, Indonesia, Syria, Pakistan, Qatar and Bahrain. Proudly listed on the First Board of Kuala Lumpur Stock Exchange, Padini moves on to the next chapter of its journey in fashion with a succinct vision to be the market leader in Malaysia’s retail industry whilst staying true to its design standards, manufacturing quality and affordability.
flashback 4
1971 Begins operations as Hwayo Garments Manufacturers Company, a sole proprietorship carrying out the manufacture of ladies garments and wholesale of nished products to departmental stores. 1981 The brand VINCCI is created to market ladies shoes, bags, belts and other accessories. 1990 The SEED and ROPÉ labels are launched. 1992 The name ‘Home Stores Sdn Bhd’ is changed to Padini Holdings Sdn Bhd.
5
1995 Padini Holdings Sdn Bhd is converted into a public company limited by shares and adopts the name, Padini Holdings Berhad. 1999 The PDI label featuring men and women fashion, is launched with the opening of its rst retail store in One Utama Shopping Centre. The rst of the group’s multi-brand shops, the Padini Shop, is opened in City Square Johor Baru; covering 11,000 square feet showcases merchandise with Seed, Padini, PDI, Vincci, P&Co and Rope` labels.
6
2001 The relaunch of PADINI career brand. All Padini mens and Rope counters are revamped and modied to the new PADINI concept. 2007 The Vincci+ and Vincci Accessories labels were launched. The ‘all-in-one’ fashion store – “Brands Outlet” debuted in 2007, bringing together variety of brands to provide the whole range of wardrobe essentials for men, women and children.
1. PCS Ikano opening year 2004 2. The latest Brands Outlet store, Sunway Pyramid 3. SEED Show - Fall 2004 4. Vincci - Spring 1998 5. Padini - Spring 2002 6. SEED - Spring Summer 1999
1973 Expands into trading of textiles. 1975 Enters retail industry with the company’s pioneering brand, PADINI. 1987 Children wear is launched under the MIKI brand. 1991 A holding company, Home Stores Sdn Bhd, is established to hold all the companies involved in the group’s retail, wholesale and manufacturing businesses. 1993 Launch of PADINI AUTHENTICS brand. 1998 Listed on the Second Board of the Kuala Lumpur Stock Exchange. A new brand, P&Co. is launched in the second half of the year. 2000 Opening of the Seed Café located at the Promenade, One Utama Shopping Centre, the group’s rst. Padini Dot Com Sdn Bhd is set up to provide electronic business services and solutions for the group. The group’s rst multi-brand shop in Kuala Lumpur opens at the Ampang Point Shopping Centre. 2004 Transfer of the listing and quotation from the Second Board to the Main Board of the Kuala Lumpur Stock Exchange. 2008 The Padini brand was valued by Interbrand at RM245 million, as part of a brand valuation exercise commissioned by the 4As of Malaysia. 2009 Padini Holdings Bhd received an award as Malaysia’s Most Valuable Brands 2009 again and was recognized as a publiclisted company that is near and dear to hearts of Malaysians by receiving an award from Putra Brand Awards 2009.
BRAND STORY
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FASHION INSPIRATION We rub shoulders with the who’s-who in fashion who share their personal experiences with PADINI.
the fashionable stylist & designer Ken Wong
“PADINI makes fashion styling a dream! The diversity of its range makes it easy to whip up absolutely on-trend styles each time. “My last PADINI project was with Malaysia’s top model, Amber Chia, for a cover story and I remember how effortless it was to create the styles to evoke her character. The fashionable clothes and accessories present endless possibilities, with ample room for creativity, which is why working with the brand is always an exciting opportunity. “SEED and P&Co are my personal favourites as they’re always on-trend and suit my mix-and-match style perfectly. The designs, colours and materials are also on par p with international rnational standards.”
the all-rounder supermodel
Bernie Chan
“It was probably more than a decade ago when I was still modelling, but I recall how ecstatic I was to be Vincci’s campaign girl for a season. A big fan of the brand since I was a teenager, it was pure nostalgia when the opportunity came up! “My experience with PADINI has always been great because of the incredible relationship we developed over the years. I still emcee for PADINI and get invited to its semi-annual SEED bashes – all decked out in SEED, which is always a plus! Fashion may be a frivolous industry but I take pride in the loyalty that still exists within it. “PADINI is an easy favourite as there’s always something fashionable for everyone, while keeping to reasonable prices. I for one, am loving Vincci+ and SEED shoes for their fashion forward designs.”
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FASHION PEOPLE
the talented personality Will
Quah
“The PADINI team is amazing – efcient, hard-working and creative! Their passion and boundless energy make them a joy to work with, such was my experience emceeing at PADINI’s Fall/Winter 2010 launch at One Utama. “PADINI is a brand with great vision and really understands individual needs. In my hosting experience, I’ve been asked to wear specic things but with PADINI, it’s always what I feel comfortable in and what suits my style that matters. They say fashion is about making people look good and feel great – and PADINI really means it. “A proud owner of PADINI suits, I love how you can get top-quality designs at amazing prices and look like a million dollars. I get asked if my suits are from renowned luxury brands but little do they know I didn’t have to break the bank to buy them. Even better – they’re all designed right here in Malaysia!”
the production mogul Andrew
Tan
“No two seasons are the same with PADINI. Despite working with them for over a decade, it just gets more exciting and fabulous! “We have been producing SEED’s Spring/Summer and Fall/Winter shows for 15 years, and our models have also been featured in various PADINI campaigns – the latest being a fashion production for Vincci Boutique’s launch at Fahreinheit 88. Our rst-ever show for SEED 15 years ago would have been the most iconic one. It was rare for 30 models to be featured in a single show at that time, let alone the level of energy and dynamism displayed on and off stage. That very production set the benchmark to all shows that followed, season after season. “PADINI in three words – young, chic and affordable! Who wouldn’t want a wardrobe like that?”
the multi-faceted personality
Owen Yap
“I once attended a SEED show which my best friend, Tan Su Wei, was modelling for in 2001. I remember going full-edged in SEED to show my support and then saw a model on the runway in the exact same outt! “Moving on from my ‘memorable’ encounter with the brand, I’ve since worked on several events for PADINI and it’s safe to say they’re one of the friendliest and most accommodating teams I’ve worked with. I recently emceed for Vincci’s opening in Fahrenheit 88 and it was interesting as they picked a male emcee for a women’s brand – yet another memorable experience for me! PADINI is the pioneer in the local fashion industry and I admire its daring approach to fashion which has made it Malaysia’s leading fashion icon. Well done!” FASHION PEOPLE
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the professional photographer
Ronny Ee
“Thirteen years and going, my experience with PADINI has nothing short of amazing! It’s so rewarding to work with such a brilliant team that’s so involved, strong and dedicated to each project. “Their attitude and determination is just infectious – that impressed me from day one on my rst campaign with them. We were shooting in the middle of monsoon season on Redang Island and everyone braved the conditions without any complaint. Years on, I still see the same level of commitment, if not more, when we collaborated on PADINI’s recent Spring/Summer 2011 campaign. “PADINI’s strength has always lain in the fact that it’s ultra-trendy and ever so affordable. Where else would you nd a high-end inspired brand with such quality, fashion-forward designs and great prices?”
the passionate photographer
Chuan Looi
“It’s hard to single out which PADINI experience I enjoyed best as one seems to top the other in creativity. I like to keep things fresh and outstanding for the brand, so working with such an energetic team makes it a reality easily. “I’m proud to have played a part in nurturing PADINI and seeing it grow to greater heights over the years. With its strong foresight, I know there are more great campaigns to come and it’s always inspiring to see what it’s up to next. “PADINI’s one of the most well-executed brands I’ve come across. Its versatility also makes it the preferred choice over other fashion brands.”
the makeup artist & hair genius
Monica Lee
“My team and I loved working on the opening of Vincci at Fahreinheit 88. The fashion shows were so much fun not only because of the great chemistry we have with PADINI, but also because they have such fabulous fashion and accessories – it was hard not to do a little pre-ordering ourselves! “Fashion is incredibly fast paced, and it’s amazing how the brand keeps up with it all! This made it fun and challenging to come up with key new looks to suit the range for the couple of campaigns I’ve worked on. “I denitely have a weakness for Vincci – great designs at such affordable prices... a steal! For tailored pieces I’d go for SEED – so versatile yet sophisticated. Here’s hoping PADINI continues its success as one of the biggest fashion labels around!”
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FASHION PEOPLE
the style guru
Cho Wee Chee
“I’m a rm believer of team work and that’s what PADINI does best. Once, I asked for coloured industrial foam paddings for a shoot; not only did they go the mile to source and build the set but they also provided four assistants to ensure the job was done. It’s hard not to put in 110 per cent when you work with a team like that. “PADINI sets itself apart from competition because it realises the value of an expert image maker. It was always ahead of the pack – the trafcstopping billboards with the freshest faces, many of whom today have become superstars. The brand takes chances – where many fashion labels shy away from monochrome visuals, PADINI rises up to the challenge. “Also, with its legendary runway shows of fashionforward collections with a line-up of impressive models each time – need I say more? I personally favour the brand because it knows how to do business, the way it should be done.”
the mod-minimalist stylist & designer Ong Yee Teng “I had tons of fun styling for 8tv’s fashion programme 8-Style at Padini Concept Store in Pavilion last year. It was a Spring/Summer sandals thematic and literally a one-stop shopping experience traversing the store for key items for that perfect top-to-toe look. “The best working relationships are those you walk away from after making friends, and I’ve met some incredible people while working with PADINI! Plus, with that much of variety in clothes and accessories to style, it’s like the best stylist playground to be in! “PADINI is great because it’s inspired by high-fashion pieces and people can get fabulous looks for less. The diversity of its range also allows individuals to get creative by adding personal touches to reflect their style.” FASHION PEOPLE
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“It’s great to be the cover girl for an international brand that’s so big on style, design and comfort.”
Long-sleeved shirt with checked cuffs, PDI, RM79
Yunn Ru’s Must-Haves Plastic bracelet with clasp, Vincci Accessories, RM89
COVER GIRLS
Handbag with weaved chain strap, P&Co, RM99
In conjunction with its 40th anniversary, PADINI takes a walk down memory lane with three stunning beauties who have grown with the brand over the years, as have their careers.
oriental beauty Yunn Ru A doe-eyed beauty with an independent streak, Yunn Ru left Sabah in pursuit of higher education and opportunities in fashion. Her oriental charm soon gave her an opening into the modelling realm, with opportunities pouring in from Hong Kong, Taiwan and Tokyo.
memorable experience with the brand – her rst major PDI campaign in 2008. One of the few Asian faces featured, she worked hard to live up to the expectations of those who paved the way for her, particularly renowned stylist Wee Chee, who recommended her to the brand.
Exuding a softspoken charm, Yunn Ru chats excitedly about her most
This face of PADINI runways and major campaigns also swears by
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COVER STORY
Vincci for stylish designs and great prices which allow her to expand her shoe collection. A bona fide fashion lover with an appreciation for paintings, Yunn Ru aspires to combine her passions in an online business in the near future. Until then, it’s safe to assume we’ll see her in many glossies and commercials.
“PADINI has become a major trendsetter in Malaysia. I love the labels for their great quality and diverse, on-trend styles.”
Silver plated rings with multi-coloured bands necklace, Vincci Accessories, RM209
Gwen’s Style Essentials Top-handle bag with gold-plated buckles, Vincci+, RM599
Jumpsuit with studded pockets and waistband, P&Co, RM149
gamine gorgeous Gwen Lu For an international model who has graced countless magazine covers, rocked runways and starred in numerous advertising campaigns, Gwen Lu is every bit down to earth as she is gorgeous. A PADINI fan at heart, Gwen has been a familiar face on several seasonal runway shows for the brand before her major campaign for P&Co in 2008. Jet setting off to New York for a full-time modelling career posed some challenges in securing her appearance in PADINI campaigns, which explains why this New York-based beauty was more than ecstatic to be a PADINI cover girl during her pit-stop back in Malaysia.
She’s an avid fan of Vincci and SEED, labels that go beyond wardrobe essentials for Gwen, who denes her personal style as ‘deconstructed’ and ‘model-off-duty’. She recalls her rst-ever pair of heels for a catwalk class: a pair of four-inch Vincci heels which served her well, and she still owns a SEED bag all the way from her college years. Tall, lanky and gamine gorgeous, it’s no wonder this Penangite has exploded onto the modelling scene with the grace and charisma to match. Looking professional and comfortable as the cameras snapped away, she posed with a condence that will take her far and wide in the modelling world. COVER STORY
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Quilted patent-leather purse with chain strap and tassel, Vincci Accessories, RM99
Rhodium chain necklace with patent-leather fringe detail, Vincci Accessories, RM199
Rain’s Fave Picks Tri-tone platform wedges, Vincci+, RM179
Sleeveless hoodie with zip detail, P&Co, RM149
“PADINI has evolved tremendously over the years, but still does affordable, high-fashion inspired trends best.”
glam girl-next-door Rain Fresh-faced and bursting with a vibrant personality, Rain is the classic girl-next-door with her natural good looks and a design background that’s set to take her places. This style-savvy fashionista received an unforgettable gift on her 21st birthday – her rst fashion campaign with PADINI in 2009. This was followed 94
COVER STORY
by a string of campaigns for PDI and PA which spelt excitement and fun for her. A fashion chameleon who isn’t afraid to experiment with different styles, Rain looks to her favourite PADINI label, SEED, for must-have, key pieces. Classic blazers, jackets and jumpsuits get a glam overhaul
with her fashion instincts – the right heels and accessories. An adventurous spirit who lives for the moment and loves travelling, Rain has been busy ying to and from Jakarta and China for her ourishing career. Anticipate more from the natural beauty who labels her work “the greatest job ever”!
GREAT DISCOUNTS FROM PADINI! Shop and dine with these fabulous discounts.
Complete and present these cut-out coupons to enjoy great shopping and dining offers from Padini. Get a 10% discount when you shop at any Padini Concept Store, Padini, Seed, Padini Authentics, PDI, P&Co, Vincci, Vincci+ and Vincci Accessories outlet and a 20% discount off your total bill when you dine at any Seed Café outlet. PMC members enjoy 20% discount off their total shopping bill.
20% Discount
At any Seed Café outlet
Name: IC No.: Tel: E-mail: Address:
20% Discount Name: IC No.: Tel: Address:
For PMC members only
E-mail:
Terms & conditions • Coupon can be used at any Padini Concept Store, Padini, Seed, Padini Authentics, PDI, P&Co, Vincci, Vincci+ and Vincci Accessories outlet together with PMC. • Coupon is applicable for normal-priced items only. • Coupon cannot be used with any other promotion. • Only an original coupon will be accepted. • Coupon is valid from 1-31 March 2011. Terms & conditions • For dine-in only. • Coupon cannot be used with any other promotion. • Only an original coupon will be accepted. • Coupon is valid from 1-31 March 2011.
10% Discount
At any Padini Concept Store, Padini, Seed, Padini Authentics, PDI, P&Co, Vincci, VIncci+ and Vincci Accessories outlet
Name: IC No.: Tel: E-mail: Address:
Terms & conditions • For dine-in only. • Coupon cannot be used with any other promotion. • Only an original coupon will be accepted. • Coupon is valid from 1-31 March 2011.
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PROMO
SmartPrivileges
TM
20% Discount
At any Padini Concept Store, Padini, Seed, Padini Authentics, PDI, P&Co, Vincci, VIncci+ and Vincci Accessories outlet
Name: IC No.: Tel: E-mail: Address: Terms & conditions • Payment must be made with HSBC & HSBC Amanah Credit Card. • Coupon is valid only at shops operated by Padini Holdings Berhad. • Coupon is applicable for normal-priced items only. •Coupon cannot be used with any other promotion. • Only an original coupon will be accepted. • Coupon is valid from 1-31 March 2011.