SYSTEM

Visual Identity SYSTEM

The Formula 1 identity is built upon a simple and highly flexible square grid system. Our visual assets, from logo to graphic patterns, are designed to fit a square grid system perfectly.

Whilst we cannot anticipate every potential application, the square grid may be dialed up or down where more or less control is needed.

We recommend using the square grid as a starting point to construct your document grid. The following pages will demonstrate how to create our grid.