Vueling x ScannerFM - MyVuelingCity

Vueling x ScannerFM - MyVuelingCity

In order to let its passengers experience the cities in its network in a more authentic way, Spanish LCC Vueling has launched MyVuelingCity, a blogger exchange program that sees bloggers exchange cities for a weekend and advice and report about the best things to see and do in their respective cities. The bloggers also listen to travel and music podcasts and attend music festivals in their cities.

MyVuelingCity is divided in several lifestyle categories – 'MyShopping', 'MyFood', 'MyCulture', 'MyClubbing', 'MyPlaces' and MyRouting (walks) – which group the city reports by theme. Besides the reports on the MyVuelingCity website, participant bloggers' updates are also tracked on Twitter with the #MyVuelingCity hashtag, allowing followers to get real-time travel information.

MyVueling City is a joint venture between Vueling and ScannerFM, an online radio station that is well-known in the music and art festival scene. According to Vueling, the goal of MyVuelingCity is to “bring the independent, alternative and creative vibe that is the hallmark of Vueling Airline and ScannerFM, to city guides and allow visitors to experience the city in a more authentic way.”