Airline Marketing Monthly - The Flight Shaming Special

Page 43

Hi Fly - Plastic Free

tic free thanks to its links with marine conservation body, the Mirpuri Foundation. The head of the Mirpuri Foundation, Paulo Mirpuri, also happens to be the boss of Hi Fly. The airline staged the first ever flight with not a single use plastic item on board at the end of last year. Hi Fly also has ‘Save the Coral Reef’ type designs on the side of its aircraft. Eliminating plastic is important, but what climate change activists really care about is carbon emissions. Here the airline has pledged to become carbon neutral by the end of 2021.

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Airline Marketing Monthly | December 2019

Wet lease carrier Hi Fly, makes a lot out of its commitment to go plas-


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