Matrix Promotions - April 2012

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Promotions April 2012

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Colour & Texture Promotions April 2012

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Spring 2012 THE PEARL IS A TIMELESS TREND AND THIS SEASON’S HOTTEST LOOK!

FASHION

Metallics return to the runways. Pearly beiges are paired with metals creating striking, shiny tones.

COLOUR

Create iridescent looks that sparkle. Eyes and lips pop with a touch of metallic shades! 3

London Fashion Week 2012

Source: www.londonfashionweek.co.uk

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Introducing

NEW imagine...pearls remixed

FASHIONABLE. DARING. CAPTIVATING. • Blended shades with multiple dimensions of tone and light light. • A futuristic metallic finish for hair colour as luminous as pearls. • 5 new luxurious shades.

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Introducing

NEW by 3 NEW permanent PEARL shades:

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6P: Dark Blonde PEARL Blended natural shade with cool, golden reflects.

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8P: Light Blonde PEARL Blended natural shade with violet and gold tones.

10P: Extra Light Blonde PEARL Blended natural shade with sheer violet and ash tones.

3 Enhanced Reflection shades from the Blended Natural collection

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Introducing

NEW by

2 NEW Tone-on-Tone PEARL shades:

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A blend of gold and violet tones for a beautiful, balanced shade for toning cool blondes.

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8P: Light Blonde PEARL

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10P: Extra Light Blonde PEARL

A sheer, cool beige shade for the lightest levels of toning and refreshing the lightest cool blonde.

We love the new Metallic Pearls collection. The shades mirror the inspirational trends we saw on the catwalks at London Fashion Week. Clients in our salon are already loving the beautiful, shimmering dimensions. Gary Hooker & Michael Young. Hooker & Young, North East 6

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PEARLD STR AN UE Q I N H TEC

INSPIRATION

Pearl Strand

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COLOUR TECHNIQUE

Using: NEW SOCLOR.beauty 6P & 8P NEW Color Sync7 8P

COLOUR RESULT

Warm meets cool

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PEARL DR TECHNOP IQUE

INSPIRATION

Single Pearl

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COLOUR TECHNIQUE

Using: NEW SOCLOR.beauty 8P & 10P NEW Color Sync8 8P & 10P Colorgraphics 2 Grape Pigment

COLOUR RESULT

Dual tone blonde

12/03/2012 17:13


Launch Support Marketing* Attract new clients and inspire existing clients

Incentivise colour clients with this fantastic Limited Edition offer

METALLIC PEARLS A2 DOUBLE SIDED BANNER

METALLIC PEARLS CLIENT GIFT EYESHADOW DISPLAY

Promote the NEW PEARL shades

Educate and inspire your team

METALLIC PEARLS MINI SHADE CHART

METALLIC PEARLS TECHNIQUE SHEETS

9 *Subject to availability. While stocks last. Subject to deal level bought.

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Promote the NEW Pearl shades in salon • Incentivise new and existing clients to discover the NEW Pearl shades. • Free gift with the purchase of any NEW Metallic Pearls Colour Service!*

Eyeshadow

RRP

£6.99

**

4 FANTASTIC SHADES Metallic Pearls Client Gift Eyeshadow Display†

- All Night Blue - Permanent Kaki - Flashback Silver - Purple Obsession

10 last. *One per customer. Subject to salon manager’s discretion. Whilst stocks **www.boots.co.uk (05/03/2012). †Subject to deal level bought.

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EDUCATION U N L I M I T E D F R E E E D U C AT I O N Understanding Matrix Haircolour • Suitable for new Matrix colour users. • Learn all about Matrix Permanent, Tone-On-Tone & Highlighting colours. • Leave with confidence of how to get great results. • Interactive theory sharing format. Duration: 3 hours 50, free to Matrix Customers Value: £35 / €50,

UNDERSTANDING COLOUR

Make sure you are providing the perfect colour service. Book your place now! 11

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Explore the wider Matrix palette and discover our new shades! o

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NEW ULTRA BLONDE

UL-IA

UL-P

UL-VV

UL-N

UL-M

NEW ULTRA BLONDE+

UL-A+

UL-V+

UL-NV+

UL-N+

5RR+

7RR+

5RV+

NEW RED+

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8BC

4RB

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BROWN/BLONDE COPPER RED BROWN

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NEW DREAM.AGE

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6RC+

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6RB

EXTRA COVERAGE AMMONIA FREE

NEW EXTRA COVERAGE

5WG

6WG

8WG

8NM

NE W !

For the perfect colour results, MATRIX recommends:

Ask your MATRIX Sales consultant

April Presenter v8.indd 13

Color Care Shampoo 250ml, 500ml, 1 litre

Color Care Conditioner 250ml, 1 litre

Color Bloom Masque 150ml

Shine Shake 125ml

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4x

Color Sync NEW METALLIC PEARLS Collection shades (8P, 10P)

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SOCOLOR.beauty NEW METALLIC PEARLS Collection shades (6P, 8P, 10P)

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DEAL 1: BUY

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Any SOCOLOR.beauty shades of choice

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Any Color Sync shades of choice

Total Price: ÂŁ489.45

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*Subject to availability. Whilst stocks last.

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DEAL 1: RECEIVE FREE 6x 1x

SOCOLOR.beauty Cream Developer 1L (Any)

V-Light Conditioning De-Dusted Lightener

FREE MARKETING SUPPORT*

1 x METALLIC PEARLS A2 Banner

1 x METALLIC PEARLS Client Gift Counter Display

1 x METALLIC PEARLS Mini Shade Chart

1 x METALLIC PEARLS Set of Technique Sheets

Worth: £175.72

18 x L’Oréal Paris “Color Infallible” Eyeshadows (full size)

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*Subject to availability. Whilst stocks last.

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Any Color Sync shades of choice

Total Price: ÂŁ322.84 April Presenter v8.indd 16

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Any SOCOLOR.beauty shades of choice

4x

Color Sync NEW METALLIC PEARLS Collection shades (8P, 10P)

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SOCOLOR.beauty NEW METALLIC PEARLS Collection shades (6P, 8P, 10P)

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DEAL 2: BUY

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DEAL 2: RECEIVE FREE 3x 1x

SOCOLOR.beauty Cream Developer 1L (Any)

V-Light Conditioning De-Dusted Lightener

FREE MARKETING SUPPORT*

1 x METALLIC PEARLS A2 Banner

1 x METALLIC PEARLS Client Gift Counter Display

1 x METALLIC PEARLS Mini Shade Chart

1 x METALLIC PEARLS Set of Technique Sheets

Worth: £92.86

9 x L’Oréal Paris “Color Infallible” Eyeshadows (full size)

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*Subject to availability. Whilst stocks last.

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5x 4

Any Color Sync shades of choice

Total Price: ÂŁ166.61 April Presenter v8.indd 18

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Any SOCOLOR.beauty shades of choice

2x

Color Sync NEW METALLIC PEARLS Collection shades (8P, 10P)

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SOCOLOR.beauty NEW METALLIC PEARLS Collection shades (6P, 8P, 10P)

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DEAL 3: BUY

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DEAL 3: RECEIVE FREE 2x 1x

SOCOLOR.beauty Cream Developer 1L (Any)

V-Light Conditioning De-Dusted Lightener

FREE MARKETING SUPPORT*

1 x METALLIC PEARLS A2 Banner

Worth:

ÂŁ23.30

1 x METALLIC PEARLS Mini Shade Chart

1 x METALLIC PEARLS Set of Technique Sheets

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*Subject to availability. Whilst stocks last.

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DEAL 4: BUY

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3x

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2x

SOCOLOR.beauty NEW METALLIC PEARLS Collection shades (6P, 8P, 10P)

Any SOCOLOR.beauty shades of choice

Color Sync NEW METALLIC PEARLS Collection shades (8P, 10P)

DEAL 4: RECEIVE FREE*

1x

SOCOLOR.beauty Cream Developer 1L (Any)

1 x METALLIC PEARLS Set of Technique Sheets

1 x METALLIC PEARLS Mini Shade Chart

19 *Subject to availability. Whilst stocks last.

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sunsorials

BIOLAGE SUNSORIALS

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sunsorials

The power of the sun... •

UVA and UVB rays have the power to damage the hair from the cuticle through to the inner structure.

Symptoms of sun damaged hair: ✓ Faded hair colour ✓ Dry, brittle hair

✓ Broken or split ends ✓ Frizzy hair

Offer your clients protection for their hair this summer. Biolage Sunsorials protects hair from the harmful effects of the sun, pool and sea water. Featuring: ✓ UV filters and sunflower antioxidant protection. ✓ Sunflower oil is known to be rich in vitamins A, C, D and E and for its protective effect. ✓ Leaves hair with lasting moisture, smoothness and sun reflecting shine. ✓ A summery, fresh fragrance.

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Discover the sun care routine For beautiful, soft, beach-worthy hair

Whilst exposed to the sun... • Use Protective Hair Non-Oil on dry hair to protect from UV rays and damage caused by pool and seawater. • This light mist leaves hair clean, natural and guarded against the elements.

In the shower... • Use After-Sun Shampoo to remove sea salt and chlorine, whilst restoring hydration and shine. • Follow with Sun Repair Treatment to help mend hair and give incredible manageability, softness and shine.

After the shower... • Use After-Sun Repair Spray on towel-dried hair before blow-drying. • Helps repair and condition the hair, whilst soothing the scalp after sun exposure.

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sunsorials

Let your retail grow with a... LIMITED EDITION

Biolage * Beach Bag ✓ Vibrant Orange… Orange…the on trend colour as seen on New York Catwalks 2012. ✓ Perfect size to carry your towel, bikini and Biolage Sunsorials. ✓ Handy interior pocket for your valuables. ✓ Easy, wipe clean interior lining perfect for the beach.

Biolage Sunsorials...your perfect holiday companion 23 *Client offer subject to salon managers discretion.

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DEAL: BUY 18 x Sunsorials Products, any mix • Sunsorials After-Sun Shampoo 250ml • Sunsorials Sun Repair Treatment 150ml • Sunsorials Protective Hair Non-Oil 150ml • Sunsorials After-Sun Repair Spray 150ml

DEAL: RECEIVE FREE*

1X

5X

Limited Edition Biolage Beach Bags

A5 ‘Free Biolage Beach Bag’ Showcard

24 *All deals and stock subject to regional availability. Whilst stocks last.

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Total Results 1L Deal

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DEAL: BUY ANY 4 X

Total Results 1L Backwash

Total Price:

DEAL: RECEIVE FREE* ANY 1 X

Total Results 1L Backwash

Free Stock Value:26 *All deals subject to availability and whilst stocks last. Pumps available to purchase from your distributor.

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