MATRIX: EMPOWERING YOU TO IMAGINE SUCCESS.
SALES PRESENTER SEPTEMBER 2013
MATRIXHAIRCARE
September Presenter DW v6.indd 1
MATRIXHAIRCARE
MATRIXHAIRCAREUK
06/08/2013 14:07
SEPTEMBER AGENDA Client Order Key Promotions • NEW Designer Woods Colour Collection Best Affordable Deals • Biolage Christmas Gift Sets • Vavoom Education / 2013 Courses • Regional Courses • Academy Courses • Happy Hours • Events • Salon Education Plan Next Appointment & Pillars Note: All deals are subject to regional availability. Whilst stocks last.
1
September Presenter DW v6.indd 2
06/08/2013 14:07
INSPIRED BY WOOD. ROOTED IN FASHION.
NEW COLOUR COLLECTION
2
September Presenter DW v6.indd 3
06/08/2013 14:08
WOODS. AN AMERICAN TREND GOES GLOBAL Frank Loyde Wright American Architect
RODARTE By Kate & Laura Mulleavy
Inspires an architectural movement around the world.
Collection inspired by native Californian Redwoods.
Architecture
Fashion
Design
Color
EAMES Lounge Chair Charles & Ray Eames
Fall / Winter 2014 Catwalks
Completed in California, winner of the Museum of Modern Art’s Organic Furniture Competition.
Make-up artists weave natural tones into palette.
3
September Presenter DW v6.indd 4
06/08/2013 14:08
WOODS. AN AMERICAN TREND GOES GLOBAL
Olivia Palermo
Jessica Alba
Blake Lively
Christina Hendrick
THE LATEST TREND FOR AMERICAN CELEBRITIES AND DESIGNERS NEW YORK FASHION WEEK
EMBRACE THE BEAUTY OF WOOD SHADES AND EARTHY TONES TODAY! Image sources: http://www.vogue.co.uk/event/new-york-fashion-week, http://www.glamourmagazine.co.uk/beauty-and-hair
September Presenter DW v6.indd 5
4
06/08/2013 14:08
NEW COLOUR COLLECTION
INSPIRED BY WOOD. ROOTED IN FASHION. A curated colour collection and techniques, where cool meets warm and patterns emerge. Shades work undercover to mute and accentuate warmth. Brilliant mimicry of the burls, swirls, and colours of nature.
5
September Presenter DW v6.indd 6
06/08/2013 14:08
FROM THE #1 AMERICAN SALON BRAND A PERFECT WOOD-INSPIRED SHADE FOR EVERY CLIENT 6MM
8MM
5CG
7CG
6RR
5RR+
3VR
5RV
5 GREAT NEW SHADES
CLEAR
SOCOLOR.beauty 5CG, 7CG: True-to-tone coppers rounded up with a slightly warm, golden reflect.
6GV
8GV
CLEAR
6RR+
5R
4RV
7C
9C
SOCOLOR.beauty CLEAR: Great for highlighting and formula customisation. When mixed with other SOCOLOR.beauty shades, it dilutes pigments for perfect pastel colours.
7GC
NEW SHADES
ASH GOLD September Presenter DW v6.indd 7
COLOR SYNC 7C, 9C: Pre-blended coppers that contribute additional vibrancy.
6
06/08/2013 14:08
INTRODUCING: 3 LOOKS & TECHNIQUES
WALNUT OMBRÉ
NEW COLOUR COLLECTION
SANDALWOOD SWIRL
CHERRYWOOD DIMENSION
7
September Presenter DW v6.indd 8
06/08/2013 14:08
ANIMATION SUPPORT MARKETING AND EDUCATION
NEW COLOUR COLLECTION
NEW
NEW
COLOUR COLLECTION
featuring
COLOUR COLLECTION
CHERRYWOOD DIMENSION
New
INSPIRED BY WOOD. ROOTED IN FASHION.
WALNUT OMBRÉ
COLOuR COLLeCTION
technical guide
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY! maTRIxhaIRCaRe
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
WWW.MATRIXHAIRCARE.CO.UK
MATRIXHAIRCARE
Designer Woods Mirror stickers uk 210x99 V5.indd 1
SANDALWOOD SWIRL
maTRIxhaIRCaReuk
maTRIxhaIRCaRe
10/07/2013 09:58
NEW featuring
COLOUR COLLECTION
SANDALWOOD SWIRL INSPIRED BY WOOD. ROOTED IN FASHION.
INSPIRED BY WOOD. ROOTED IN FASHION. ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY! CHERRYWOOD DIMESION
WWW.MATRIXHAIRCARE.CO.UK
WINDOW POSTERS ATTRACT new clients into your salon.
WWW.MATRIXHAIRCARE.CO.UK
MATRIXHAIRCARE
Designer Woods UK Counter Card v4.indd 1
COUNTER CARD
MATRIXHAIRCARE
Designer Woods Mirror stickers uk 210x99 V5.indd 2
10/07/2013 09:37
INSPIRE your clients with impactful visuals
10/07/2013 09:58
MIRROR STICKERS
STEP-BY-STEP TECHNICAL GUIDE PROMOTE the NEW shades & techniques
ATTRACT new clients. RETAIN existing. 8
September Presenter DW v6.indd 9
06/08/2013 14:08
PLATINUM SALON PROMOTION
NEW COLOUR COLLECTION
BUY
RECEIVE FREE 144 X
1X
4X 7CG
5CG
CLEAR
1X 7C COLORINSIDER, SOCOLOR.BEAUTY AND/OR COLOR SYNC SHADES (ANY MIX)
RECEIVE FREE 2X
4X
SOCOLOR.beauty CREAM DEVELOPER OR COLOR SYNC ACTIVATOR (ANY)
9C
NEW COLLECTION SHADE CHART INSERTS NEW COLOUR COLL ECTION
TECHNICAL GUIDE
MATRIXHAIRCARE
6X
6X
1X
MATRIXHAIRCARE
MATRIXHAIRCAREUK
DESIGNER WOODS TECHNICAL GUIDE
MARKETING MATERIALS
1X
1X NEW
NEW
featuring
LIGHT MASTER SCOOP
MATRIX CREAM DEVELOPERS
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
VisiColor Pack (Small)
1X
INSPIRED BY WOOD. ROOTED IN FASHION.
WALNUT OMBRÉ
LIGHT MASTER
COLOUR COLLECTION
SANDALWOOD SWIRL
COLOUR COLLECTION
EXPERIENCE THE PROFESSIONAL DIFFERENCE IN SALON TODAY! NEW
SANDALWOOD SWIRL
featuring
COLOUR COLLECTION
WALNUT OMBRÉ INSPIRED BY WOOD. ROOTED IN FASHION.
INSPIRED BY WOOD. ROOTED IN FASHION.
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
CHERRYWOOD DIMESION
WWW.MATRIXHAIRCARE.CO.UK Designer Woods UK Counter Card v4.indd 1
MATRIXHAIRCARE
WWW.MATRIXHAIRCARE.CO.UK
WWW.MATRIXHAIRCARE.CO.UK
10/07/2013 09:37 Designer woods uk poster A2 DS v8.indd 2
CLIENT FACING COUNTER CARD
MATRIX BRANDED TINT STAND
MATRIXHAIRCARE 09/07/2013 17:00
A2 POSTER (SET OF 3 POSTERS)
Designer Woods Mirror stickers uk 210x99 V5.indd 3
MATRIXHAIRCARE 10/07/2013 09:58
MIRROR STICKERS (SET OF 3 STICKERS)
VALUE UP TO £43
BUY TODAY, PAY TODAY... GET IT VAT FREE! 9
August Presenter v5.indd 11
05/07/2013 12:14
PREMIER SALON PROMOTION
NEW COLOUR COLLECTION
BUY
RECEIVE FREE 60X
1X
4X 7CG
5CG
CLEAR
1X 7C COLORINSIDER, SOCOLOR.BEAUTY AND/OR COLOR SYNC SHADES (ANY MIX)
SOCOLOR.beauty CREAM DEVELOPER OR COLOR SYNC ACTIVATOR (ANY)
9C
NEW COLLECTION SHADE CHART INSERTS NEW COLOUR COLL ECTION
TECHNICAL GUIDE
MATRIXHAIRCARE
MATRIXHAIRCAREUK
DESIGNER WOODS TECHNICAL GUIDE
MARKETING MATERIALS
RECEIVE FREE 1X
MATRIXHAIRCARE
1X
1X
3X
NEW NEW
featuring
COLOUR COLLECTION
SANDALWOOD SWIRL
COLOUR COLLECTION
1X
INSPIRED BY WOOD. ROOTED IN FASHION.
WALNUT OMBRÉ
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
EXPERIENCE THE PROFESSIONAL DIFFERENCE IN SALON TODAY! NEW
SANDALWOOD SWIRL
featuring
COLOUR COLLECTION
WALNUT OMBRÉ INSPIRED BY WOOD. ROOTED IN FASHION.
INSPIRED BY WOOD. ROOTED IN FASHION.
VisiColor Pack (Small/Large)
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
CHERRYWOOD DIMESION
WWW.MATRIXHAIRCARE.CO.UK Designer Woods UK Counter Card v4.indd 1
MATRIXHAIRCARE
WWW.MATRIXHAIRCARE.CO.UK
WWW.MATRIXHAIRCARE.CO.UK
Designer woods uk poster A2 DS v8.indd 2
CLIENT FACING COUNTER CARD MATRIX BRANDED TINT STAND
MATRIXHAIRCARE
10/07/2013 09:37 09/07/2013 17:00
A2 POSTER (SET OF 3 POSTERS)
Designer Woods Mirror stickers uk 210x99 V5.indd 3
MATRIXHAIRCARE 10/07/2013 09:58
MIRROR STICKERS (SET OF 3 STICKERS)
VALUE UP TO £18 10
August Presenter v5.indd 11
05/07/2013 12:14
VISUAL SALON PROMOTION
NEW COLOUR COLLECTION
BUY
RECEIVE FREE 36X
1X
2X 7CG
5CG
CLEAR
1X 7C COLORINSIDER, SOCOLOR.BEAUTY AND/OR COLOR SYNC SHADES (ANY MIX)
SOCOLOR.beauty CREAM DEVELOPER OR COLOR SYNC ACTIVATOR (ANY)
9C
NEW COLLECTION SHADE CHART INSERTS NEW COLOUR COLL ECTION
TECHNICAL GUIDE
MATRIXHAIRCARE
TRADE UP... BUY JUST 12 MORE TUBES AND RECEIVE A FREE MATRIX TINT STAND
MATRIXHAIRCARE
MATRIXHAIRCAREUK
DESIGNER WOODS TECHNICAL GUIDE
MARKETING MATERIALS
1X
1X NEW
NEW
featuring
COLOUR COLLECTION
SANDALWOOD SWIRL
COLOUR COLLECTION
1X
INSPIRED BY WOOD. ROOTED IN FASHION.
WALNUT OMBRÉ
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
EXPERIENCE THE PROFESSIONAL DIFFERENCE IN SALON TODAY! NEW
SANDALWOOD SWIRL
featuring
COLOUR COLLECTION
WALNUT OMBRÉ INSPIRED BY WOOD. ROOTED IN FASHION.
INSPIRED BY WOOD. ROOTED IN FASHION.
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
CHERRYWOOD DIMESION
WWW.MATRIXHAIRCARE.CO.UK Designer Woods UK Counter Card v4.indd 1
MATRIXHAIRCARE
WWW.MATRIXHAIRCARE.CO.UK
WWW.MATRIXHAIRCARE.CO.UK
Designer woods uk poster A2 DS v8.indd 2
CLIENT FACING COUNTER CARD
MATRIX BRANDED TINT STAND
August Presenter v5.indd 11
MATRIXHAIRCARE
10/07/2013 09:37 09/07/2013 17:00
A2 POSTER (SET OF 3 POSTERS)
Designer Woods Mirror stickers uk 210x99 V5.indd 3
MATRIXHAIRCARE 10/07/2013 09:58
MIRROR STICKERS (SET OF 3 STICKERS)
VALUE UP TO £10.78 11
05/07/2013 12:14
NEW
SALON PROMOTION
COLOUR COLLECTION
BUY
RECEIVE FREE 18X
1X
1X
1X 7CG
5CG
CLEAR
1X VisiColor Pack (Small/Large)
COLORINSIDER, SOCOLOR.BEAUTY AND/OR COLOR SYNC SHADES (ANY MIX)
7C
9C
NEW COLLECTION SHADE CHART INSERTS
SOCOLOR.beauty CREAM DEVELOPER OR COLOR SYNC ACTIVATOR (ANY)
NEW COLOUR COLL ECTION
TECHNICAL GUIDE
MATRIXHAIRCARE
MATRIXHAIRCARE
MATRIXHAIRCAREUK
DESIGNER WOODS TECHNICAL GUIDE
MARKETING MATERIALS
1X
1X NEW
NEW
featuring
COLOUR COLLECTION
SANDALWOOD SWIRL
COLOUR COLLECTION
1X
INSPIRED BY WOOD. ROOTED IN FASHION.
WALNUT OMBRÉ
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
EXPERIENCE THE PROFESSIONAL DIFFERENCE IN SALON TODAY! NEW
SANDALWOOD SWIRL
featuring
COLOUR COLLECTION
WALNUT OMBRÉ INSPIRED BY WOOD. ROOTED IN FASHION.
INSPIRED BY WOOD. ROOTED IN FASHION.
ASK YOUR STYLIST FOR A BEAUTIFUL, NATURE INSPIRED AUTUMN LOOK TODAY!
CHERRYWOOD DIMESION
WWW.MATRIXHAIRCARE.CO.UK Designer Woods UK Counter Card v4.indd 1
MATRIXHAIRCARE
WWW.MATRIXHAIRCARE.CO.UK
MATRIXHAIRCARE WWW.MATRIXHAIRCARE.CO.UK
10/07/2013 09:37 Designer woods uk poster A2 DS v8.indd 2
CLIENT FACING COUNTER CARD
09/07/2013 17:00
A2 POSTER (SET OF 3 POSTERS)
Designer Woods Mirror stickers uk 210x99 V5.indd 3
MATRIXHAIRCARE 10/07/2013 09:58
MIRROR STICKERS (SET OF 3 STICKERS)
VALUE UP TO £5.40 12
August Presenter v5.indd 11
05/07/2013 12:14
STAGE 2 EXPERIENCED
TOTAL LOOK COLOUR
STAGE 0 PRODUCT KNOWLEDGE & EXPLORATION
WITH TERRY LONGDEN
INTRODUCTION TO MATRIX HAIR COLOUR
Learn how to be a creative colourist with Terry Longden and how to create an even bigger, even more exciting colour palette by formulating with Color Sync, SOCOLOR.beauty and Colorgraphics2.
• Suitable for NEW users of Matrix Colour SOCOLOR.beauty, Color Sync, Colorgraphics2, COLORINSIDER and Light Master. • Leave with confidence by learning how to use the Matrix 4 basic rules, it’s an easy way to choose the correct shade or formula, mix, process, remove and maintain to get the best results from Matrix Colour. • Matrix take consultation seriously you will learn how to assess eye colour and skin tone to help you achieve the best results. • No equipment is needed.
Use this new knowledge to inspire your clients and encourage them to have a unique Total Look Colour service. You will see colour in a new way after learning about the technology and tones and the way they interact with hair and affect your final colour result. Course Timings: Register 09:45am – Finish 4:00pm approx Day Overview: A.M. - Theory morning workshop P.M. - Practical afternoon workshop creating your own unique TLC swatch book What to Bring: Cutting comb, hairdryer Educated By: Terry Longden Take away: TLC Swatch book, Matrix Handbook with your course notes, Diploma.
13
September Presenter DW v6.indd 16
06/08/2013 14:11
CHRISTMAS GIFT SETS 2013
14
September Presenter DW v6.indd 17
06/08/2013 14:11
DISCOVER THE 2013 BIOLAGE GIFT SETS THE PERFECT GIFT FOR FRIENDS, FAMILY, COLLEAGUES OR SECRET SANTAS
EACH GIFT SET INCLUDES: Shampoo (250ml) Conditioner* (250ml)
PLUS 1 x 92ml FREE Exquisite Oil
*The Exquisite Oil Gift Set contains a mask (150ml)
15
September Presenter DW v6.indd 18
06/08/2013 14:11
5 BEAUTIFUL GIFT SETS
AVAILABLE IN OUR 5 BEST SELLING RANGES
RANGES AVAILABLE:
fiberstrong keratindose
16
September Presenter DW v6.indd 19
06/08/2013 14:11
RETAIL TOP TIPS
FOLLOW OUR TOP TIPS TO BOOST YOUR CHRISTMAS SALES:
1. Display our fantastic A5 flyers promoting the Christmas Gift Sets around your salon 2. Create a pyramid display in the window with the Christmas Gift Sets 3. Run a promotion with our Travel Size Gift Sets*. e.g. Buy one full-size Gift Set and get one Stocking Filler Gift Set free
*Deal subject to regional availability
17
September Presenter DW v6.indd 20
06/08/2013 14:11
INTRODUCING BIOLAGE STOCKING FILLERS INCLUDES: 1x 50ml Shampoo 1x 50ml Conditioner*
fiberstrong
WHY NOT: • Use as a promotional gift to boost retail? • Incentivise new clients? • Reward and motivate staff?
*Hydrathérapie conditioner is 30ml
September Presenter DW v6.indd 21
18
06/08/2013 14:11
BIOLAGE TREATMENTS - CLIENT OFFER “BUY A BIOLAGE GIFT SET AND RECEIVE A FREE TREATMENT*” • Matrix is funding a complimentary BioService treatment for every gift set bought • Promoted via: • Lid of gift set • In-salon flyer • Drives clients into the salon in the New Year • Allow clients to experience Biolage
FOR MORE INFORMATION ON HOW TO USE OUR TREATMENTS VISIT www.clubmatrixonline.com to view our BioService Menu
*To claim your free treatment, please present your empty Biolage Gift Set to your local Matrix salon! Biolage Free In-Salon Treatment is open to all UK & ROI residents aged 18 and over. This voucher is valid for a complimentary BioService treatment with the purchase of any Biolage Christmas Gift Set at all participating Matrix salons. This complimentary voucher is valid until 31st May 2014. For full terms and conditions visit www.matrixhaircare.co.uk/terms-and-conditions
19
September Presenter DW v6.indd 22
06/08/2013 14:11
PREMIER SALON PROMOTION BUY
6X
6X
Colorcarethérapie Gift Set
6X
6X
RECEIVE FREE 10 X
Biolage Colorcarethérapie Travel Set
Exquisite Oil Gift Set
Hydrathérapie Gift Set
6X
10 X
10 X
Biolage Hydrathérapie Travel Set
Biolage Fiberstrong Travel Set
2X
2X
CHRISTMAS GIFT SETS Available Now
Gift Set
TOTAL PRICE:
328.50
Keratindose Gift Set
Any Biolage Treatment (10x10ml)
JUST
PROFIT £270.00
VALUE UP TO £16.43
Biolage Stocking Fillers £10.95 each RRP £19.95
£19.95
EACH
A2 Window Poster
20
September Presenter DW v6.indd 23
06/08/2013 14:11
CONCEPT SALON PROMOTION BUY
3X
3X
3X
RECEIVE FREE 2X
1X
CHRISTMAS GIFT SETS Available Now
Colorcarethérapie Gift Set
3X
Exquisite Oil Gift Set
Hydrathérapie Gift Set
Any Biolage Treatment (10x10ml)
3X
JUST
£19.95
EACH
A2 Window Poster
Gift Set
TOTAL PRICE:
Keratindose Gift Set
164.25
VALUE UP TO £8.21
Biolage Stocking Fillers £10.95 each RRP £19.95
21
September Presenter DW v6.indd 23
06/08/2013 14:11
VISUAL SALON PROMOTION BUY
1X
1X
1X
RECEIVE FREE
1X
CHRISTMAS GIFT SETS Available Now
Colorcarethérapie Gift Set
1X
Exquisite Oil Gift Set
Hydrathérapie Gift Set
1X
JUST
£19.95
EACH
A2 Window Poster
Gift Set
TOTAL PRICE:
Keratindose Gift Set
54.75
VALUE UP TO £2.74
Biolage Stocking Fillers £10.95 each RRP £19.95
22
September Presenter DW v6.indd 23
06/08/2013 14:11
BIOLAGE SHAMPOO & CONDITIONER 1 LITRE VALUE DUO PACKS RANGES AVAILABLE:
fiberstrong keratindose
ONLY £14.97
RRP £24.95
23
September Presenter DW v6.indd 23
06/08/2013 14:11
24
25
26
27
28
29
BEST AFFORDABLE DEALS AUGUST 2013
30
August Presenter v5.indd 13
05/07/2013 12:15
86%
OF WOMEN CONSIDER THE BACK WASH TO BE THE MOST ENJOYABLE MOMENT OF THEIR SALON EXPERIENCE* DO YOUR CLIENTS LOVE THEIR BACK WASH EXPERIENCE? 3 TOP TIPS TO MAKE YOUR BACK WASH EXTRA SPECIAL: • Why not offer a complementary head massage? • Music! What music is playing? Is it relaxing for the client? • Use the right products! Use Matrix!
3 GREAT REASONS TO USE MATRIX AT YOUR BACK WASH: • Drive your Retail Sales • Amazing technologies and results • Affordable
DISCOVER OUR NEW BACK WASH OFFERS…..
*Source: TNS study on Women and hairstylists in four countries 2012/data client Wave panel UK 2012
31
August Presenter v5.indd 14
05/07/2013 12:15
32
Why not try offering your clients a gorgeous gloss finish service? • Beautiful, reflective shine and condition. • Lasts for up to 12 shampoos.
R HE SH OT A E! AN CKW URIT BA VO FA
EXPERIENCE INTENSE SHINE AND COLOUR BRILLIANCE WITH PRIZMS.PLUS HYPERSHINE CONDITIONING COLOUR GLOSS
BUY
2 X PRIZMS.PLUS CLEAR BACKBAR (946ML)
TOTAL PRICE:
RECEIVE FREE
1 X PRIZMS.PLUS CLEAR BACKBAR (946ML) + 1 X PRIZMS.PLUS (1L) PUMP
SALON
MUST HAVE!
WORTH:
33
August Presenter v5.indd 16
05/07/2013 12:15
34
35
36
*in comparison with V Light
Free measuring scoop!
Light Master Bleach
£7.48 per 500g pouch
SMALL
LARGE
£8.97 £9.97
Opti Curl Firm
per pack
each
£3.97
08/04/2013 13:11
each
All Vavoom products
£2.97
per pack
EverydayLow Prices... TECHNOLOGY • NEW Light Boosting technology with up to 8 levels of lift. to lighten at a quick, yet controlled pace.
• The NEW Light Boosting actives release oxygen 20% faster*
250
SHEETS
*in comparison with V Light
• Dazzling, ultra light tones whilst avoiding warm yellow undertones.
Opti.curl (firm curls) 1 application Ester-free formula that adapts to differences in hair porosity. Delivers springier, firmer curls for normal, resistant and colourtreated hair (up to 20 volume).
Vavoom Hairspray Amazing Value! The modern, salon styling and finishing line for instant high glam styles. Mix and match any products in the collection for endless styling possibilities.
May Presenter V5.indd 30
37