57 January 2020

First ever promotional editorial done.

We are going to be collaborating with a local photography graduate - Magdalena Celler, She specialises in dark but realistic shoots. We will need those pictures in order to promote the brand in the magazines and on our social media profiles.

Our creative minds will allow us to create the set ourselves without spending money on creative agencies, we are going to use models that we know personally - let’s called it an “internal casting”.

We might need to rent out the snake out from reptile rentals/snakes alive and use it as props.

Our main theme would be freak on a leash and we will be creating story of an imprisoned man.

02/20

Website and Instagram opening.

We want our instagram to remain very mysterious until the first collection is out. We will be posting the dates of the fashion show and info about press releases. Our website will be a collection of inspirational pictures that we believe are suitable for our brand.

03/20

Monthly music playlist

To create a little bit more of story we will introduce our music playlist “Gokudoes music” available on Spotify and Soundcloud. The music will be similar to what we are going to be playing on our event - mostly deep house music with a little bit of psychedelic.

04/20

Short film produced by local artist.

We want our customers to understand our brand a little bit more, This is why it is crucial for us to produce a short (about 0:45 seconds) movie/trailer that is going to intrigue everyone and create content and attention around Gokudo.