NEW HYBRID CLOTHING
BORN TO MOVE EMBRACE ADVENTURE 15% DISCOUNT* FOR NUCO TRAVEL CLUB MEMBERS 20% DISCOUNT* FOR NUCO TRAVEL COMMITTEE MEMBERS In-store and online COTSWOLDOUTDOOR.COM | SNOWANDROCK.COM | CYCLESURGERY.COM | RUNNERSNEED.COM
*Not to be used in conjunction with any other offer or discount. Selected lines are exempt. Only 10% discount is available on Cycle Surgery bikes. Only valid upon production of NUCO Travel club or committee membership identification in store or use of discount code online. Offer expires 28.02.18.
GABBY LEES ON THE APPROACH TO AN INCONVENIENT TOOTH, E8 6C, ISLE OF SKYE
15% DISCOUNT*
FOR MEMBERS OF THE WELSH FELL RUNNING ASSOCIATION
Visit your local Cotswold Outdoor store at
ST CATHERINES WALK, CARMARTHEN, SA31 1GA OR SHOP ONLINE AT COTSWOLDOUTDOOR.COM | RUNNERSNEED.COM *Not to be used in conjunction with any other offer or discount. Selected lines only. Only valid on production of valid identificaiton in Cotswold Outdoor and Runners Need stores or discount code online. Offer expires 30.11.17.
4889 Welsh Fell Runners Association ad v2.indd 1
Kinetic Plus Jacket £170
Alpha Flux Jacket £135
Women’s A4514739 Men’s A1114381
Women’s A4215290 Men’s A1213538
22/11/2016 11:31
MODERNISING LAYERING, EVOLVING PERFORMANCE
STORES NATIONWIDE | COTSWOLDOUTDOOR.COM/RAB
ALEX GARROW
A hands-on making, experience creating,
I enjoy creating displays and campaigns for brands
Cotswold Outdoor
problem solving, creative designer with
and being involved in every stage of the process.
Creative Designer. March 2016 - Present.
a strong can-do attitude and enthusiastic
From concepting, art directing shoots and product
approach to challenging briefs.
styling to post production editing, mocking-up
PDT Solicitors | Piries Bar | Be-Yo! Hot Yoga | Trango
windows and bringing the executions in on time
| One For The Boys | Teens Unite | The Haven |
and budget .
Childhood Eye Cancer Trust | Ovarian Cancer Trust |
UCL: Urban Lab | Shakeaway.
uk.linkedin.com/in/alexgarrowdesign
To date I've worked with Fjällräven, Rab, Osprey,
Contact alexgarrowdesign@gmail.com +44 78 25 00 47 88
Freelance Graphic Designer. Jan 2014 - Present
Keen and Jack Wolfskin to help bring their creatives to life in our windows and stores or to develop
UAL: LCC
a campaign for them.
Guest Typography Lecturer. Diesel
Experienced in:
Sales consultant. July 2010 - May 2014.
+ Designing impactful window displays for multiple large brands.
UAL: Central St Martins. BA (Hons) Graphic Design: Interaction &
+ Liaising with production teams to bring multiple
Communication. 2010 - 2013.
campaigns in on time and on budget simultaneously. UCA Epsom. + Managing, developing and delivering omnichannel
Foundation Diploma in Graphic Design. 2009 - 2010
marketing campaigns. + Concepting, briefing and assisting on photoshoots.
About
+ Designing and artworking for large format printing,
Hot Yoga | Cooking | Scuba Diving | Mountaineering |
press ads and digital. + Developing long term customer relationships with consistently high sales in a luxury retail store.
Climbing | Bouldering | Photography | Mongol Rally Participant 2010 | Environmental Conservation | Fashion | Art | Design
Fjällräven
Solus Campaign | Window Concepts Fjällräven utilise beautiful colours to make their products. As the proposition was focused more towards lifestyle customers, I proposed a deep inky blue to give maximum standout to their products. These are my window concepts that merge lifestyle with an accessible outdoors scene. Feedback from Marketing Manager "You have really raised the bar with this campaign and I’m (along with the rest of the business) are very excited to see it go live and come to fruition".
SNOW AND ROCK
Interior Design Design a new reception area and desk for Snow and Rock head office. Refining elements relevant to the brand, the desk was clad in dark steel sheets set above an illuminated "ice" base. A polished concrete floor, injections of colour and one hero image adds the excitement back into the space.
MAILERS
Print A range of mailers I designed for different brands.
RAB
Solus Campaign | Window Design | POS | Print | Social Design the windows for Rabs new Alpine Defined range within Cotswold Outdoor. Project consisted of windows, in-store POS, hanger tags, mailer, catalogue insert, press ad and Instagram.
POP-UP SHOP
Product Design | Hand Made | I designed and made 12 lamps from copper pipes to sell in the CSM pop up shop.
ANCHOR
Product Design | Hand Made Learning through making, this large-scale metal work project explored the importance of instructions as well as opening a door to product design and visual display production.
JACK WOLFSKIN
Solus Campaign | Flagship Window To capture the excitement of the northern lights, I designed this window with glowing acrylic rods, snow, and 3m tall high-gloss acetate backdrops.
Photo by Robert Smith
MONTANE
Concepting | Art Directing | Assisting on Shoot I created the concept for the new partnership between Gore and Montane heroing their Gore-Tex Pro jacket. The jacket bursting out of rock surrounded in steam to show case the durable and breathable properties of the tech. Then I assisted on and helped direct the shoot. Post production editing not my work.
The concept taken further by Montane below
COTSWOLD OUTDOOR
Interior Design | Typography Design large graphics and social areas for head office.
EVERYNTURE ADVE FIRST HAS A STEP. T. TAKE I
WINTER CATALOGUE
Product Styling Help arrange products for Cotswold Outdoor winter catalogue shoot.
Gore Surround
Art Direction | Production | Design One of my first projects at Cotswold Outdoor was helping to create a concept for the Gore-Surround product launch and assist the photographer on shoot.
KEEN
Solus Campaign | Window Design | POS | Print My First ever window design. Taking the supplied creative (below) I designed the window and in-store POS.
PROUD SUPPLIERS TO THE MILITARY
OUTDOOR AND CYCLE CONCEPTS
Design | Print A cross facia B2B booklet.
HOW IMPORTANT IS THE SPOKEN WORD?
Installation | Hand Made | An interactive installation investigating language manipulation. How does one make war and the death of loved ones something that we want. From working with brail to not talking for a week, my journey ended with these illuminated hand cast resin grenades with the quote printed on the side of the plinth.
"When we talk about war, we' re really talking about peace." - G.W.Bush
PDT SOLICITORS
Large Print | 3D | Marketing Campaign Produce a 5m wide wall print with 3D graphic for the pharmacy show in Birmingham.
PERSONAL PRINTS & PRODUCTS
Product Design I manipulated my photography to create abstract prints and images for my own range of cushions.
THANK YOU FOR READING
Contact alexgarrowdesign@gmail.com +44 78 25 00 47 88 Linkedin www.uk.linkedin.com/in/alexgarrowdesign