University of Kentucky Portfolio

Page 1

PORT FOLIO

June 2017


community

informative connect

explore

success

easy

see blue

portal-less

accessible visual fast enjoyable focused

condensed

UK Office of Student Success web re-design


Challenge:

CONNECT STUDENTS TO HELPFUL RESOURCES Many students have had trouble finding the resources available to them to help them succeed in school. Due to a lack of knowledge of where to find information, dropout rate had increased. The Student Success group wanted to rebuild the site in hopes of engaging the student and faculty population and increase student retention by locating important resources faster and making them easier to find.

Approach:

FIND INFORMATION FAST The assumption was that if students could graphically see what they were looking for, they would be more likely to find their resources faster. By restructuring the information architecture of the Student Success website and eliminating unnecessary pages, students could potentially find everything they needed on one website much faster.

What was it about?


Graphics:

ENGAGING THE USER By turning all of the superfluous information that the Student Success site was inundated with into graphic visuals, we were able to attract more students to the site once the fall semester began. We also partnered with faculty from the colleges on campus to reduce their own information into graphics and host it on our site. During this time, we realized that we had the potential to reach more students and proceeded to completely over haul the site with a new look and give it a more appealing look.

Information Graphics



Version 1.0

name: your email:

1

headline opacity changes with every image

Ideation/Mockups

2

goal was to minimize page re-direction as much as possible and host content on home screen

by clicking on certain icons, a small pop-up screen will appear with information pertaining to the icon that was clicked. clicking on the icon on a mobile device will open the app

menu opacity changes when mouse hovers over

arrows can be used to move to the next image

subject:

McVey Hall Lexington, KY 40508

Send To Your Phone

SEND

go to Instagram


Version 1.0

Version 2.0 Fifteen-To-Finish page mockup within the student success site, highlighting the important aspects of the program, geared towards helping students achieve success in post-secondary education change in gradient notifies the user that the search function has been activated when clicking enter on the search bar, a pop-up will appear eliminating a results page re-direction


Version 2.0


Color Palette: HEX

HEX

HEX

HEX

HEX

#233E96

#3655A4

#2D2A28

#C8C7C8

#848281

RGB

RGB

RGB

RGB

RGB

14,24,29

21,33,64

18,16,16

78,78,78

Social Media Assets: HEX

#3E5EA9 RGB

24,37,65 HEX

#FFFFFF RGB

100,100,100

Typeface: Headings/Important! :

Text Items :

font family: Helvetica Neue GARAMOND

font family: Avenir Mercury

51,51,51


How I Got Here:

TEXT, TEXT, AND MORE TEXT The biggest challenge I faced was the replacement of text heavy pages with their graphic equivalents. Pages required text descriptions to be made into visual representations. This problem helped me develop a different way of thinking and processing information into something visual that could help make students understand the information presented to them.

Product: INCREASE IN VIEWS according to google analytics

The Student Success web page saw an increase of over 400% between the months of August-November after the IA was restructured

FACULTY INVOLVEMENT a community exercise

The previous version of the Student Success web page was created without Faculty knowledge. After the re-launch, more faculty got involved, provided helpful information, and it started discussion about information they should be providing to students


Annual Report

ABOUT

Facts & Figures Leadership Advisors

STUDENT SUCCESS

FACULTY & ADVISORS CURRENT STUDENTS

PROSPECTIVE STUDENTS

List of Colleges Contact Info. College's Tutoring Resources

Tutoring Resources OrgSync Tutoring Schedule 15-to-Finish Student Activities

Student Events

UK 101 Information

Student Organizations

Paying for College UK Events Degree Search

Site Map/IA


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