Blends of Many

MEN’S GROOMING

Th e m en ’s grooming market is gro wing a t a ra te of 6.4% per year*, m a k i n g i t the mo s t dyn am i c cat egor y i n th e b e a u ty s ec to r.

Me n a re focus ing more and mo re o n ho w th ey look , an d h ow t o care f o r th e i r hair, fac e and be ard. Th e y’re cho o s i n g products whi ch are e ffect i ve an d s i mp l e to us e.

61%* o f men s ay th at th e ir gro o ming o b ject ive is to e xpre ss th e ir uniq uenes s .

T h e ir o wn per s o nal s t o r ies illu strate th e ir ind ivid ualit y. *WGSN

* I L SO LE 24O RE , w orldw ide da ta

To meet men’s contemporary g rooming needs

p re se n ts

BLENDS O F M ANY _ . a r an g e o f p ro fessional products f or men, s p ec i al l y c reated f or unisex salons.

A b l end of ma ny d i ff ere n t e le m e n t s: the men a t whom the ra ng e i s a i med, t h e ir u n iqu e ori g i na l s tori es , the p rod uc ts whi ch pro vide re a l s ol uti ons to men’s c ontemp ora ry g ro o m in g n e e ds.

BLENDS OF MANY men.truestories.solutions.

men.truesto ries.

# ALFAPAR F P EOPLE

It’s all about m e n ’s exper i e n ce s , o n e s wh i ch ma k e th e i r i n d i vi d u a l s to ri e s unique and genui ne. Strength, B a la nce, St y le a nd Co m f o r t a re t he v a lue s o f BL E NDS OF M ANY_. They p ro vi d e th e e s s e n ti a l i n g re d i e n ts f o r me n ’s groo ming.

STRENGTH

BALANCE

Strength m e ans faci ng yo ur fears.

Ba l a n ce me a n s f i n d i n g i n n e r h a rmo n y a n d s tri vi n g to b e yo u r b e s t s e l f .

STYLE

COMFORT

Style is all about taking i n sp i r a t i o n f ro m t h e w o r l d a ro u n d y o u .

C o m f o r t is f eeling good a b o u t y o urs elf and doing what y ou lov e.

men.solutio ns.

The produ ct s i n t h e BLENDS O F M AN Y _ . ra n g e a re re a l s o l u ti o n s to modern m e n ’s groomi ng need s .

TECHNOLOGY FRA G R A N C E Th e fr ag r anc e c apt ures t h e e s s e n ce o f a m a n, wit h v ibr ant note s o f s ta r a n i s e , e le gan t sandalwood and p a tch o u l i .

UR B AN D E F E N CE P R O

B L ACK TE A

The ALFAPARF MILANO’s technology designed to: • protect hair from the damaging effects of pollution; • prevent dust and heavy metals from entering the hair and triggering the production of free radicals.

A natural active ingredient with 3 fundamental benefits for men’s hair: • Anti-oxidant: soothes irritated skin; • Stimulating: boosts the skin’s micro- circulation and follicle activity; • Revitalising: gives the hair new energy, leaving it soft and shiny.

STRENGTH men.truesto ries.so lutio ns.

S T RE N G T H i s a b oos t e r t re at me n t w h i c h h e l p s c omb at h ai r l oss.

A sh o t o f E N E R G Y t o st re n g t h e n d a m a g e d h a i r.

ENERGIZING LOW SHAMPOO 250ml Sulfate free

When he l ost hi s j ob wi t h a mul ti n a ti o n a l co rp o ra ti o n , 30 ye a rs old Marco Giarratana h a d th e st rengt h t o reinv ent himself compl e t el y and st ar t a g a i n . N o w h e d e s cri b e s h i ms e l f as a “ho me ch e f an d musi c bl og g e r” , wi th a s u cce s s f u l b l o g blending creat i ve re ci pes wi t h a to u ch o f i ro n y.

Ge n tl e e n e rgi zi n g sh ampo o .

C l e an se s th e scal p de e p- do wn an d re vi tal i se s th e h ai r.

ENERGIZING LOTION 12x10ml A n i n te n si ve tre atme n t f o r we ake n ed h ai r. En co u rage s h ai r gro wth , bo o sting th i ckn e ss an d vo l u me .

How to use the product: Energizing lotion: Apply to the scalp after washing the hair, massage in using a circular motion to aid absorption. Do not rinse. After completing a treatment with Energizing Lotion, keep hair looking its best by using Rebalancing Tonic.

Hair 5 times stronger * +11% thicker hair for cm2* *Instrumental test using Energizing Blends of Many_. treatment vs. placebo

B I OPOWER S Y S TEM A c o n c e n t r a t e d m i x o f m a r i n e m i c ro a l g a p ro v e n t o st i m u l a t e t he hair f ollic les .

E x t e n d s t h e h a i r ’s g ro w t h p h a se a n d sl o w s d o w n t h e t h i n n i n g p roc es s , leav ing t h e h a i r t h i c k a n d st ro n g . We u se a l g a e f ro m b i o - su st a i n able, renewable so u rc e s.

ACTION S: • He l p s t re at h ai r l os s • S t re n g t h e n s h ai r fol l i c l e s

BALANCE men.truesto ries.so lutio ns.

BA LA N C E i s a d e r mo- re b al an c i n g t re at me n t for t h e s c al p with antibac terial, se b u m - re g u l a t i n g p ro p e r t i e s.

REBALANCING LOW SHAMPOO 250ml Sulfate free

30 ye a rs old As canio i s an ar t i s t, mu ra l i s t, l i ve p a i n te r a n d s cre e n p ri n te r born and r ai se d i n Cuba. Hi s l if e a n d a rt a re a co n s ta n t “sea rch f o r new b a la n ce s”; he e xpe r i m e n t s wi t h d i ff e re n t s tyl e s a n d te ch n i q u e s to cre a te ev er- new sol ut i ons.

Rebalancing shampoo.

Cleanses the scalp deep down, treating dandruff and excess sebum.

REBALANCING TONIC 100ml Restores and rebalances, returning the scalp to optimum conditions.

How to use the product: For an intensive anti-dandruff treatment, apply the shampoo to dry hair, add water and massage in; leave on for a couple of minutes before rinsing off.

87% of participants report a reduction in dandruff from the first application*

D OUB LE R ES ET S Y S TEM The perfect blend of a n t i - m i c ro b i a l , b i o t e c h n o l o g i c a l a n d b o t a n i c a l i n g re d i e n t s i n c l u d i n g B g ro u p v i t a m i n s a n d a m i n o a c i d s. A u n i q u e p o o l w h i c h a c t s t o re g u l a t e h y p e r a c t i v i t y o f se b a c e o u s g l a n d s, t h a t i s t h e c a u se o f d a n d r u ff a n d a n o i l y sc a l p .

A C T I ON S : • A n t i b ac t e r i al • S e b u m- re g u l at i n g • Re b al an c e s t h e s c al p

93% of participants report a reduction in sebum from the first application* * Opinions of volunteers undergoing the full Rebalancing Blends of Many_. treatment

STYLE

COMFORT

men.truesto ries.so lutio ns.

S TYL E g ives y ou the perfect lo o k f o r t he who le da y.

C OM F ORT i s a mu l t i - p u r p os e p rod u c t t h at ’s e n d l e s s l y p r ac ti c a l .

30 ye a rs old Nicolò Talignani i s a ci ti ze n o f the w orld. He ’s t h e fou n der of th e Wa x ma n B ros s hirt br and, an emblem of st y le a nd self exp re ssion. Aft er j ust on e year i n b u s i n e s s , h i s s hirts are bel ove d by musi ci an s a n d d e s i g n e rs s uc h as J ovanot t i , Gi l l es Pe t er s o n a n d G h a l i .

MATTE PASTE 75 ml Me d i u m - h o l d m a t t e paste which gives the h a i r s t r u c t u re a n d definition.

4 0 y e ar s ol d E mi l i o C oz z i i s a c h a r is matic j o u r n a l i st , t r a v e l l e r a n d c o n t r i b u t o r to the m a g a z i n e S a p i e n s. H e ’s l i v e d a t l e a s t 3 liv es , fi n d i n g h i s c omfor t z on e i n e a c h o ne.

F i r st a ro c k st a r t o u r i n g t h e w o r l d , t hen t h e f o u n d e r o f Z e ro m a g a z i n e a n d now a writer f o r C o rri e re d e l l a S e ra a n d W i re d .

H e ’s a l w a y s a t e a se i n e v e r y si t u a t i on.

EXTRA STRONG GEL 150 ml Extra strong gel for ultimate styling control.

How to use the product: Dilute the gel with water, for a softer look.

BEARD&SKIN BALM 100 ml B e ard an d ski n bal m. S o f te n s th e be ard an d h ydrate s th e ski n wi th o u t l e avi n g i t o i l y.

+16% facial moisturising* immediately Softer beard in 90%** of men *Clinical-instrumental tests 1 hour after using the product **Clinical-instrumental tests after 7 days of product use

BLENDS OF MANY

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