Investing in People
ERA Convention, Manchester, 26-27 May 2009
WWW.ERARENTAL.ORG
Welcome Dear ERA Member, Back in 2005, a clear vision led to the foundation of the European Rental Association, with the double objective of representing and supporting the development of the European Rental Industry. We nowadays represent no less than 4,600 construction equipment rental companies, either directly or through 13 national rental associations. Since our creation, the first three pillars of our activities have been the promotion of the rental concept at large, the development of credible economic measurements and the communication with other European organisations for a better harmonisation of EU-wide regulations for construction equipment. Today, we are involved in many more issues that are crucial to our industry, ranging from day to day concerns such as operator licenses and training or equipment theft, to more generic long-term issues such as sustainability. Through our six Working Committees, we can ensure that the rental industry’s voice is heard at EU level and that information on the issues we deal with is shared with our membership across Europe, supporting higher standards in our industry. I would encourage every member and potential member to look at the benefits the ERA is bringing to the rental industry at large through its numerous activities and to its members individually, by providing networking and knowledge-sharing opportunities for rental companies but also for suppliers to the industry. Although times may be difficult, the ERA needs to continue its work, so that the rental industry becomes stronger, with greater market exposure, better processes and easier regulations. I thank you for your support throughout the year and wish you a succesful Annual Convention 2009. Kind regards, Michel Petitjean Secretary General
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Programme
day one
Tuesday 26th May 2009 15:30-16:45 ERA Thematic Rountables
Suite STANLEY
National Rental Associations Sharing experience especially on training Speakers: André Bakke, Danish Rental Association José Martinez, ASEAMAC Moderator: Jürgen Küspert, BBI
ALEXANDRA B
Finance How diverse models resist to the crisis Speakers: Peter Alcaraz, CBCF Moderator: Kevin Appleton, Lavendon
VICTORIA
Equal opportunity Preparing for tomorrow? Speakers: Mike Davies, Finning Moderator: Hans Craen, ERA Secretariat
17:00-18:30 ERA Convention Plenary session
Suite ALEXANDRA B
Welcome by the President Gérard Déprez, ERA President Trends in the European Construction Industry Mariusz Sochacki, President PAB-PCR&F Institute /Euroconstruct Mariusz Sochacki, President of the PAB-PCR&F Institute in Warsaw and branch of Euroconstruct shall provide an overview of the construction market Impact of the financial crisis on the Rental Industry Peter Alcaraz, Managing Director, CBCF Peter Alcaraz, managing Director of CBCF, Close Brothers Corporate Finance in London, looks at how the financial crisis is affecting the rental industry Lobbying at ERA Hans Craen, ERA Secretariat Hans Craen, ERA’s Public Affairs specialist, will present the work undertaken by the ERA vis-à-vis stakeholders to defend the interests of the rental industry at EU level Key Note Speaker George Burnett
19:00-23:00 Dinner and European Rental Awards
Suite ALEXANDRA B
Welcome cocktail Gala dinner Awards ceremony
Programme
day two
Wednesday 27th May 2009 8:30-9:30 ERA General Assembly
Suite ALEXANDRA B
Address by the President Gérard Déprez, ERA President Activity report Michel Petitjean, Secretary general Financial update Colin Wood, Treasurer Votes - Members only
coffee break
10:00-11:00 ERA Committees’ Reports
Suite ALEXANDRA B
11:00-12:00 ERA Committees’ Reports
Suite STANLEY
Statistics
Tim Whiteman, IPAF
STANLEY
Promotion Joerg Bachmann, MVS Zeppelin
VICTORIA
General Rental Conditions Graham Arundell, HAE
EU Affairs Kevin Minton, CPA
VICTORIA
Equipment theft Stéphane Hénon, Loxam
ALEXANDRA B
Sustainability Douglas McLuckie, A-Plant
networking lunch
14:00-15:15 Thematic Roundtables
Suite ALEXANDRA B
Product Group Power Generation – Global versus local markets Speakers: Hendrik Jan Molenaar, Aggreko Wilco Smits, Energyst Moderator: Stéphane Hénon, Loxam
STANLEY
Training Review of existing processes-systems Speakers: Chris Davies, HSS Hire Franco de Michelis, Assodimi Moderator: Michel Petitjean, Secretary General
VICTORIA
Health and Society Outside and inside expertise Speakers: Graham Arundell, HAE Moderator: Michel Baumgartner , ERA Secretariat
15:30-16:00 Guest speaker
Suite ALEXANDRA B
16:00-16:15 Closure
Suite ALEXANDRA B
Dawn Gibbins Dawn Gibbins once voted the Most Influential Person in British Manufacturing shall be the ERA’s guest speaker this year. She shall focus her speech on the importance of “investing in people” Closure by the President Gérard Déprez, ERA President
Farewell Drink
Chairman of the Committee:
KEVIN MINTON CPA – Construction Plant-hire Association Email: kevin.minton@cpa.uk.net Phone: +44 121 474 5422
EU Affairs Committee MISSION: The ERA EU Affairs Committee’s mission is to identify common issues of concern to ERA Members in the regulatory field and to discuss the impact of legislation, norms and standards in the rental industry in order to prepare the association’s position on those matters. It also examines the ways to have the Association’s voice heard by EU decision-makers and provides for a forum for exchange on national developments in the regulatory field.
DELIVERABLES PRESENTED AT THE ERA CONVENTION 2009 The EU Affairs Committee presents the following deliverables at this year’s ERA Convention
Instruction Manuals The EU Affairs Committee is finalising its work on safety/ instruction leaflets with the objective of establishing a pan-European framework to be utilised for the production of safety and instruction leaflets to encourage their wider use. In line with the applicable EU Directives, the ERA has a desire to encourage established hire and rental companies to provide this information.
Cross Border Transportation of Equipment A draft document has been developed on cross border transportation and registration of construction machinery in Europe. The document details the results of the analysis which has been carried out on the administrative part of cross border transportation. The text lists the specific requirements that apply on country level i.e. conditions to deliver exceptional road transport authorization, average authorization issuing time, the documents which have to be provided to the authorities, applicable norms for transport and safety. The final report will also be communicated to FIEC which has already carried out some activities in this area towards the European Commission.
Liaison with Other Stakeholders The EU Affairs Committee is actively liaising with other industry stakeholders. Over the past year we have had regular contacts with FIEC covering different topics on
which an exchange of information is taking place. In addition, regular contacts with CECE and ECED also took place. In addition to the exchange of information, the objective of the liaison with other associations is to identify topics of common interest for which a joint approach is feasible. Finally, the ERA is also looking to more enhanced cooperation with CEN.
In-service Inspection of Work Equipment The Best Practice Statement on In-service Inspection of Work Equipment, which was finalised last year, has been made available on the ERA website. The objective of this Statement is to use it at European level to encourage the alignment of practices in various countries with the most cost-efficient models.
OTHER PROJECTS OF THE ERA EU AFFAIRS COMMITTEE Operator Licenses and Training Building further on the work that was done over the past years on operator licenses and Training, the ERA EU Affairs Committee is looking now into the steps that could be identified to foster mutual recognition of qualifications.
Accident monitoring The EU Affairs Committee will start looking into establishing a methodology on how to collect data on tower crane related accidents. It is considered that this information will be useful to identify trends. The methodology will set out the scope of the monitoring as well as the way the data should be collected.
Chairman of the Committee:
GRAHAM ARUNDELL Hire Association Europe Email: Graham.Arundell@hae.org.uk Phone: +44 121 380 4611
General Rental Conditions Committee MISSION: The Committee on General Rental Conditions has the mission to provide guidelines and various frameworks of conditions for rental across Europe.
DELIVERABLES PRESENTED AT THE ERA CONVENTION 2009 The General Rental Conditions Committee presents the following deliverable at this year’s ERA Convention:
General Rental Conditions Business to Business After delivering the checklist for operational terms and conditions and the framework for general rental conditions, the committee is issuing the translations of the original documents into French, German, Spanish and Italian which are presented to you on the Memory Sticks being distributed at this year’s Convention.
OTHER PROJECTS OF THE ERA GRC COMMITTEE General Rental Conditions Business to Consumer The Committee is currently working on developing a Framework and Checklist for Business to Consumers conditions across Europe. This deliverable is due to be presented at next year’s Convention.
Chairman of the Committee:
TIM WHITEMAN International Powered Access Federation Email: basel@ipaf.org Phone: +44 1539 56 2444
Statistics Committee MISSION: The Committee aims to gather information on the rental equipment market/industry in Europe and to compile this data regularly. In conjunction with this, the Committee wants to develop common definitions and methodologies across Europe aiding transparency and credibility towards European organisations/ Institutions.
DELIVERABLES PRESENTED AT THE ERA CONVENTION 2009 The Statistics Committee presents the following deliverable at this year’s ERA Convention:
The European Equipment Rental Industry 2008 Report This year the Committee has had its most meaningful year to date. It has presented its findings in the first ever European statistical report on the equipment rental industry and valued the industry at €33.6bn in 2007. The European Equipment Rental Industry Report 2008 was developed by the ERA in conjunction with IHS Global Insight and was released in early 2009. The Report covers 11 national markets and provides statistics on turnover, number of companies and employees amongst other data. A Press Release in English, French, German, Italian and Spanish is included on the Memory Sticks distributed at this year’s Convention.
OTHER PROJECTS OF THE ERA STATISTICS COMMITTEE The Committee is currently collecting feedback both through the questionnaires being distributed at this year’s Convention and over the summer. The Committee is also looking at developing other statistical services to better inform ERA’s members: A Rental Confidence Tracker has been developed with IRN as a way of regularly tracking business sentiment in Europe’s rental market. In particular, the ‘tracker’ will allow ERA to provide good business intelligence to its members between the major ‘rental studies’ like that
recently completed by IHS Global Insight. This survey will be conducted on a quarterly basis starting with Q2 2009.
Chairman of the Committee:
JÖRG BACHMANN MVS Zeppelin GmbH & Co.KG Email: j.bachmann@mvs-zeppelin.de Phone: +49 89 323 57 120
Promotion Committee MISSION: The Committee on Promotion’s mission is to promote the rental concept in terms that are consistent all across Europe and can apply to the different local situations in order to support the growth of rental industry in both mature and developing markets. DELIVERABLES PRESENTED AT
THE ERA CONVENTION 2009 The Promotion Committee presents the following deliverables at this year’s ERA Convention:
Rent versus Buy Calculator The Rent versus Buy calculator has been created by the European Rental Association to allow any stakeholder involved with construction equipment to check whether, for its specific situation, it would make more sense to rent or purchase a specific piece of construction equipment. Variables taken into account include acquisition cost, financing, utilisation rate, maintenance and other costs as well as resale rate. The calculator has been available on the ERA’s website in English since June 2008 and has since then been translated into German, French, Italian, Dutch and Danish. It has also been made available as a downloadable tool on our website and distributed to members and contacts at various tradeshows. ERA Members can use the downloadable version of the calculator for distribution to their customers and contacts in their own promotion tools (ie on USB sticks).
Sponsorship of University Theses To support research on Europe’s rental industry, the ERA is currently sponsoring two university theses. The first thesis, drafted by a student of the University of Venice, focuses on evaluating findings resulting from the application of the Rent versus Buy Calculator. A summary report is being presented at the convention and the full thesis should be made available at the end of the University year. In May 2009, the Promotion Committee also decided to fund the research of a Slovenian student on financing models for rental in the local market. The latter thesis should be completed at the end of the summer.
Article on Equipment Rental on Wikipedia To promote the concept of equipment rental on the internet, the Promotion Committee created an article on equipment rental / plant hire on the collaborative
encyclopaedia “Wikipedia” in March 2009. The text posted is aimed at forming the basis of a comprehensive article on rental as any interested stakeholder can decide to complement it with his own knowledge. The article also lists the association representing the rental industry worldwide and mentions the key public data from the ERA’s statistics report. The article is available at: http:// en.wikipedia.org/wiki/Plant_Hire
ERA Brand Identity and new ERA website Now that the ERA is becoming a mature and well established association, the Promotion Committee has developed a brand identity to ensure that the association’s communication is coherent. It has also launched the development of a new website, which is due online in June. The new website aims at becoming a comprehensive resource centre on rental in Europe, as it will draw information from several other websites and newsletter, such as our media partner KHL’s Rental Weekly, and from rental associations across Europe.
OTHER PROJECTS OF THE ERA PROMOTION COMMITTEE In 2008 / 2009, the Promotion Committee launched a number of initiatives, work on which is still ongoing or which are designed to last in the long term:
Member to Member Programme The member to member programme is designed to fulfil a twofold objective, namely to help the association to recruit new members and to better welcome new members by providing a contact in their country that can advise them on how to get the most out of their membership of the association. The programme relies on “ERA Ambassadors”, at least one per country represented within the ERA. For more information on this programme, please contact Michel Baumgartner at the ERA Secretariat.
The School of Rental ASSODIMI, the rental association of Italy, published several years ago a guide destined to helping construction contractors better understand the advantages to rental and to help operators wishing to enter the rental market to understand how to set-up a rental company. The Promotion Committee had this guide translated into English and is currently assessing whether it should be developed further and complemented for use across Europe.
Chairman of the Committee:
DOUGLAS McLUCKIE A-Plant Email: douglasmcluckie@aplant.com Phone: +44 1332 208 139
Sustainability Committee MISSION: The mission of the Committee on Sustainability is to promote sustainable behaviour amongst rental companies in the economic, social and environmental fields. It aims at facilitating the exchange of best practices and making recommendations where appropriate, both towards rental companies and national rental associations. DELIVERABLES PRESENTED AT
THE ERA CONVENTION 2009 The Committee was created in October 2008. Since then it has gathered information on what initiatives rental companies are taking in the area of corporate social responsibility (CSR), how they measure these initiatives and how they publicise them. The results of a survey launched to obtain this information will be presented at the convention.
OTHER PROJECTS OF THE ERA SUSTAINABILITY COMMITTEE To be able to provide ERA Members with tools they can use to develop or improve their CSR policies, the committee decided to create a framework to explain what expectations should be in terms of sustainability for the rental industry. This document will list issues, a subset of measurement points (based on the KPIs developed by DEFRA in the UK), and advantages that can be identified in this respect and should be adopted at a forthcoming meeting.
Chairman of the Committee:
STÉPHANE HÉNON LOXAM Email: shenon@loxam.fr Phone: +33 1 41 87 80 00
Equipment Theft Committee MISSION: The mission of the Committee on Equipment Theft is to take initiatives and establish relevant contacts to foster Europe-wide cooperation on combating equipment theft. DELIVERABLES PRESENTED AT
THE ERA CONVENTION 2009 The Committee was created in October 2008. Since then it has issued two questionnaires on equipment theft, for which preliminary results will be presented at the convention. The first questionnaire was sent to national rental association. Answers to this questionnaire notably allow to understand for most countries represented in the ERA: • • • • •
which initiatives are taken at national level to prevent / combat equipment theft; which anti-theft and recovery systems are most in use; are there any specifications/standards for anti-theft mechanisms are there any stolen equipment register whether cooperation with public authorities and other stakeholders (ie insurance companies) is deemed satisfactory
The second questionnaire was circulated to ERA members and – through the national rental associations – to most rental companies in Europe. Although the panel of respondents is not sufficient to draw scientific conclusions, answers received to this questionnaire allow to better understand: • • • •
how much individual companies are affected by theft and what the trends are; which types of equipment get most stolen in different countries; in which countries undue appropriation is a major issue; which anti-theft systems and recovery systems are most used
OTHER PROJECTS OF THE ERA THE EQUIPMENT THEFT COMMITTEE Relations with European Organisations The Committee has started discussions on a possible cooperation in combating equipment theft with a numbe of European organisations, such as the Committee for European Construction Equipment (CECE), the European Confederation of Equipment Distributors (ECED) and the European Construction Industry Federation (FIEC). Discussions are still in a preliminary stage and will continue in September, but a first meeting in April allowed getting an overview of all parties’ activities and priorities regarding equipment theft.
Stolen Equipment Register A dedicated subgroup of the Committee is currently assessing stolen equipment registers existing in Europe. Its aim is to evaluate whether it would be realistic for the ERA to set the creation of a viewer allowing all national stolen equipment register to communicate with each other as a long-term objective for the association.
Our key mission is to support the growth of Europe’s Rental Industry. Everyday cover_2008_report.pdf
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e date h t e v Sa xt for ne tion onven ERA C ue Prag 2010 y a M 26-27
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The European Equipment Rental Industry 2008 Report
The Voice of the Equipment Rental Industry
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