What Works In Today’s Market:
Tools, Techniques & Strategies
Presented by South Carolina REALTORS®
You should be hearing us as well as seeing us‌
If you are not hearing us, call (712) 432-1399 and enter access code 221-710-170
Enter Your Questions Here
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Allen F. Hainge, CRS •Agent, National Realty, Reston, VA •Senior Instructor, CRS 206 Technology Course •Featured technology speaker, 12 NAR conventions •Founder, Allen F. Hainge CyberStars™ •Allen’s Blog: http://blog.cyberstars.net
Top Tech Tools For Today
Virtual Assistant
Personal Web Site
Real Estate Database
Smart Phone
Notebook/Tablet PC
Email….Used Efficiently
Digital Still & Video Photography
eFax From Your Computer
Online Services
An Agent Essential: Your Individual Web Site
Real Estate Is A Consumer Driven Industry.
Those Who Meet The Consumer’s Needs Make The Best Living!
Use Of Internet To Buy/Sell 2002 = 41%
2003 = 71%
2004 = 74%
2005 = 77%
2006 = 80%
Consumer Oriented, Not Ego Oriented
Deep, Complete Consumer Information
At Least 8 “Contact Me For…” Links
Multiple Photos & Virtual Tours For Every Listing
5 Top Tips For Selling Your Listings
Multiple photos, virtual tour, video tour for each listing
Google Map for every listing
Complete area information & video tour
Downloadable flyers, property information & area packet
“Email me for more information� link by every listing
Anthony Marguleas, ABR, CRS, GRI Amalfi Estates Pacific Palisades, CA LAEstateHomes.com
And now a word from our Shameless Commerce Department‌
CRS 206 “Technologies To Advance Your Business” October 9-10
Columbia Convention Center, Columbia, SC To Register: Contact Laura Stroman 803/ 772-5206 or Laura@SCRealtors.org
Web Technologies To Advance Your Business Optimizing Contact Management Wireless Technologies Effective Email Marketing Digital Cameras & Imaging Tools Print & Multimedia Presentations
A Special Announcement From Your South Carolina Association of REALTORS速!
Web 1.0 •Web site •Web site promotion •Automatic followup
Web 2.0
•Blog (building communities) •Pod Cast •YouTube (video marketing) •Facebook, MySpace Etc. (social networking
YouTube Marketing
Video tours of listings
Area/neighborhood tours
Social events
Video tours for outof-area buyers
BPO’s
Videos for your local blog
Listing presentation
Buyer counseling session
Your Ideas?
James Nellis, CRS RE/MAX Allegiance Northern Virginia
YouTube Marketing Video
Do You Percolate ‘Em?
Top Email Marketing Tips
Get your own domain name! Immediate response
Use “Signatures” •Name, company, city, state •Toll-free number •Email address (link) •Web site address (link) •Blog address (link) •Line of PR Embedded links, not attachments
“Had we but world enough and time….”
“Inaction breeds doubt and fear. Action breeds confidence and courage. If you want to conquer fear, do not sit home and think about it. Go out and get busy.”
Register Now For The CRS206! October 9-10 Columbia Convention Center Contact Laura Stroman South Carolina Assn. of REALTORS™ 803-772-5206 or Laura@SCRealtor.com